VHW
VHW is a Hamburg-based registered housing cooperative providing integrated senior living (Servicewohnen), inpatient and outpatient care, day care, and family housing to its member-owners, operating roughly 1,100 service apartments and 455 care places as one of the city's largest providers.
- Company typePrivate
- Founded1982
- HeadquartersHamburg, Germany
- Headcount51–100
- GTM typeB2C
- OfferingServices
What VHW does
Vereinigte Hamburger Wohnungsbaugenossenschaft eG (vhw) is a Hamburg-based registered housing cooperative (eingetragene Genossenschaft) that has been engaged in housing, senior living, and care for over 40 years, since founding in 1982. The company operates a vertically integrated portfolio spanning family and single-person apartments, three tiers of senior 'Servicewohnen' (aktiv, plus, premium), stationary inpatient care with approximately 455 places, outpatient home-based care, day care with approximately 55 places, and 48 residential group-home places — totaling roughly 1,100 service apartments across the senior-living segment, making vhw one of the largest providers of its kind in Hamburg.
The business runs on a member-ownership cooperative model: customers are simultaneously co-owners with governance rights exercised through the Vertreterversammlung (representative assembly). Operations are delivered through vhw's own real-estate footprint in multiple Hamburg districts (headquarters at Hohenfelder Allee 2, plus facilities in Lokstedt, Berne/Walddörfer, and Lohbrügge), supported by a digital member platform ('meine vhw') available as a mobile app and web portal and built on standard SaaS dependencies (Google Firebase, Immomio). Revenue is generated primarily through recurring rents and care per-diems, with some Servicewohnen tiers partially publicly subsidized; pricing is not publicly disclosed. A forward capacity-expansion pipeline includes the Lokstedt replacement new-build (93 service apartments plus a 25-place day care, groundbreaking September 2025, completion end of 2027) and the Theodor-Storm-Strasse project.
Strategic positioning emphasizes social-responsibility housing provision at regulated rents combined with integrated care services for an aging Hamburg population. The cooperative is governed by a three-person Vorstand (Afrotheti Ferentinos, Annika Kleine, Steve Meißner) under the supervision of an Aufsichtsrat chaired by Ralf von Busch, and is audited by Verband norddeutscher Wohnungsunternehmen e.V. (VNW) as its statutory Prüfungsverband. Distribution is entirely direct-to-consumer via owned channels — website, monthly vhw Nachrichten member magazine, community events, and the mein vhw app — with no third-party intermediaries.
VHW firmographics
Firmographics- Name
- VHW
- Legal name
- Vereinigte Hamburger Wohnungsbaugenossenschaft eG
- Website
- https://vhw-hamburg.de
- Company type
- Private
- Founded year
- 1982
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- VHW is a Hamburg-based registered housing cooperative providing integrated senior living (Servicewohnen), inpatient and outpatient care, day care, and family housing to its member-owners, operating roughly 1,100 service apartments and 455 care places as one of the city's largest providers.
- Ownership category
- akta.pro rank
VHW industry classification
Industry- Product category
- Senior Housing & Care Services
- NAICS
- Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Assisted Living Facilities for the Elderly (623312), Nursing Care Facilities (Skilled Nursing Facilities) (62311)
- SIC
- Services-Nursing & Personal Care Facilities (8050), Services-Home Health Care Services (8082), Services-Skilled Nursing Care Facilities (8051)
- akta.pro primary industry
- Independent Living with Supportive Services (Light ADL/IADL Support) (HLADAAAE)
- akta.pro secondary industries
- Large Campus / Multi-Building Assisted Living Communities (HLADABAG), Luxury / High-End Assisted Living Communities (HLADABAD)
Keywords
Where VHW is headquartered
LocationHeadquarters
- HQ city
- Hamburg
- HQ country
- Germany
- HQ region
- Europe
Offices4 records
Markets served
VHW business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Senior Housing (Servicewohnen): Service apartments for seniors including Servicewohnen aktiv, Servicewohnen plus, and Servicewohnen premium tiers with varying levels of care and services
- Stationary Care: Full-time residential care facilities with approximately 455 stationary care placements
- Day Care (Tagespflege): Day care services with approximately 55 day care placements
- Residential Housing: General residential apartments for families and singles, including new construction projects
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Mitarbeiter-WG accommodation for nursing staff: €10/m² including utilities |
Distribution channels1 record
Marketing channels5 records
VHW product offering
Product offeringCore offering
VHW is a Hamburg-based housing cooperative that delivers a vertically integrated continuum of housing and care services. It offers three tiers of senior living (Servicewohnen aktiv, plus, premium), full-time stationary nursing care (approximately 455 places), outpatient home care, day care (approximately 55 places), and standard family and single apartments, supported by a digital member app and community engagement programs. The portfolio covers roughly 1,100 service apartments and 558 care places across Hamburg.
Product overview
VHW (Vereinigte Hamburger Wohnungsbaugenossenschaft eG) is a housing cooperative offering a comprehensive portfolio of housing and care services for seniors in Hamburg. The core offering consists of three tiers of senior living services (Servicewohnen aktiv, plus, and premium), complemented by inpatient care (stationaere Pflege), outpatient care (ambulante Pflege), and day care (Tagespflege). The cooperative also provides standard family and single apartments. The digital platform 'Meine vhw' serves as the member portal accessible via mobile app or web, enabling damage reporting, contract access, and housing communications. The portfolio includes approximately 1,100 senior apartments, 455 inpatient care places, 55 day care places, and 48 group living places across Hamburg.
Differentiator
Problem solved
Functional benefit
Brands
- Wir-eG: A community platform that promotes and funds neighborhood projects, initiatives for social engagement, and local community development among VHW members.
- meine vhw
Products and services
- Servicewohnen aktiv
- Servicewohnen plus
- Servicewohnen premium
- Stationaere Pflege (Inpatient Care)
- Ambulante Pflege (Outpatient Care)
- Tagespflege (Day Care)
- Wohnungen (Family and Single Apartments)
- meine vhw (Member App and Web Portal)
Quantifiable outcome
- 93 new service apartments being built in Lokstedt with 25 additional day care places
- +1 more outcomes
Companies that use VHW
Customer profileSegments5 records
Ideal customer profiles4 records
VHW technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
VHW partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Verband norddeutscher Wohnungsunternehmen e.V. (VNW)coreVNW serves as the legal audit association for VHW and provides industry representation and advocacy. VNW also conducted the mandatory annual financial audit for 2025.
- Berufsverband der Kriminalpolizei (BDK)minorVHW financially supported the BDK's cyberbullying prevention comic project 'Kripo-Tipps' with approximately 5,000 copies distributed to schools, youth centers and libraries.
Scale indicators2 records
Recent moves7 records
Expansion highlights5 records
VHW competitors and assessment
Company assessmentDirect peers
- Alloheim Senior-Residenzen: One of the largest private operators of senior residences and care facilities in Germany (~230 facilities), offering inpatient care, assisted living, and outpatient services. Directly comparable to VHW's stationary care and Servicewohnen offerings, though operating across multiple German states and on a for-profit basis rather than cooperative.
- Casa Reha (Orpea Germany): German arm of European care group Orpea, operating senior residences, inpatient care, and day care facilities. Comparable on stationary care and assisted living offerings, though nationally distributed.
- Domicil Seniorenresidenzen: German private operator of senior residences combining assisted living, inpatient care, and short-term/respite care across multiple cities. Directly competes with VHW on the stationary care and Servicewohnen premium positioning.
- Kursana (Dussmann Group): Operates a network of senior residences and care facilities in Germany, providing assisted living and stationary care. Closely comparable to VHW's senior living and stationary care portfolio, with similar tier-based service model.
- Vitanas Senioren Centren: Operates ~70 senior care and assisted living facilities in Germany, including inpatient, day care, and outpatient services. Strong overlap with VHW's continuum-of-care model across stationary, day, and outpatient services.
- Baugenossenschaft Hamburg-Wandsbek (BG Wandsbek): Regional Hamburg housing cooperative (eG) providing general and senior housing. Closest structural peer to VHW: same cooperative (eG) model, same city, similar focus on affordable member-owned housing and senior accommodations.
Broad incumbents
- Korian Deutschland (Clariane): German arm of European listed care operator Clariane, running ~170+ care facilities and senior residences nationwide with assisted living, inpatient, and outpatient care. Comparable across the full senior care continuum VHW operates, but at national scale and with public-market capital access.
Emerging players
- Bonitas Pflegegruppe: German outpatient and intensive home care provider group with services in Hamburg. Comparable to VHW's ambulante Pflege (outpatient) stream, though focused on clinical home care rather than residential senior living.
Regional players
- Stiftung Alsterdorf: Hamburg-based non-profit foundation operating residential communities and care services for seniors and people with disabilities. Comparable as a Hamburg non-profit senior housing/care provider, with overlapping assisted living and inpatient care offerings.
- Auguste-Viktoria-Stift (Diakonie): Large Hamburg-based Diakonie senior care and housing complex offering residential, assisted living, and inpatient care. Hyperlocal competitor to VHW in the Hamburg metro, with similar non-profit/cooperative-style governance.
Market position
Strengths5 records
Weaknesses1 record
Competitive moat5 records
Key risks1 record
Key highlights7 records
Customer concentration
VHW social profiles
Digital presenceVHW compliance and trust
Trust signalCompliance2 records
VHW financial estimates
Financial estimateRevenue estimate
Valuation estimate
VHW leadership team
Management profileNumber of profiles
Profiles4 records
VHW funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
VHW M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about VHW
What does VHW do?
VHW is a Hamburg-based housing cooperative that delivers a vertically integrated continuum of housing and care services. It offers three tiers of senior living (Servicewohnen aktiv, plus, premium), full-time stationary nursing care (approximately 455 places), outpatient home care, day care (approximately 55 places), and standard family and single apartments, supported by a digital member app and community engagement programs. The portfolio covers roughly 1,100 service apartments and 558 care places across Hamburg.
Is VHW a public or private company?
VHW is a private company. It is classified as management employee owned and is currently operating.
When was VHW founded?
VHW was founded in 1982. It employs 51 to 100 people.
Where is VHW based?
VHW is headquartered in Hamburg, Germany, in the Europe region.
How does VHW make money?
Four revenue lines are on record. Senior Housing (Servicewohnen) is the primary driver. The others are stationary Care, day Care (Tagespflege) and residential Housing.
Who are VHW's main competitors?
Direct peers on record are Alloheim Senior-Residenzen, Casa Reha (Orpea Germany), Domicil Seniorenresidenzen, Kursana (Dussmann Group), Vitanas Senioren Centren and Baugenossenschaft Hamburg-Wandsbek (BG Wandsbek). Korian Deutschland (Clariane) is listed as a broad incumbent. Bonitas Pflegegruppe is listed as an emerging player. Regional players are Stiftung Alsterdorf and Auguste-Viktoria-Stift (Diakonie).
Does VHW have an API?
No public API is recorded for VHW.
What industry is VHW in?
VHW's product category is Senior Housing & Care Services. Its primary akta.pro industry code is HLADAAAE, Independent Living with Supportive Services (Light ADL/IADL Support), with a secondary code of HLADABAG, Large Campus / Multi-Building Assisted Living Communities. Its NAICS code is 62331 and its SIC code is 8050.