Rinstrum

Name

Rinstrum

Legal name

Rinstrum Pty Ltd

Website

https://rinstrum.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Industrial Weighing Equipment

NAICS

Instruments and Related Products Manufacturing for Measuring, Displaying, and Controlling Industrial Process Variables (334513), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)

SIC

Industrial Instruments For Measurement, Display, And Control (3823)

akta.pro primary industry

Weighing & Force Measurement (Load cells, scales, torque, strain measurement) (IMAGAFAF)

Keywords

• Industrial weighing equipment
• Digital weight indicators
• Load cell sensors
• Truck axle scales
• Process weighing systems

Headquarters

HQ city

Loganholme

HQ country

Australia

HQ region

Oceania

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Technology or R&D, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Industrial Weighing Equipment Sales: Sale of weighing indicators (C, R, X, 5000 series), scales, load cells, remote displays, and accessories. Products are sold through direct sales teams, approved dealers, and distributors globally.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Rinstrum designs, manufactures, and distributes industrial electronic weighing equipment, including digital weight indicators, weighing scales, load cells, weight transmitters, and remote displays. The company serves industrial, commercial, agricultural, and harsh-environment applications across global markets with trade-approved (OIML, NTEP, CE) hardware and programmable Lua-based firmware customization.

Product overview

Rinstrum offers a comprehensive industrial weighing solutions portfolio organized around multiple indicator families and scale products. The core product line includes six indicator series (C500, R400, C300, R300, X300, and 5000) that serve as the intelligence and control centers for weighing operations, supported by programmable Lua-based customization. These indicators connect to various scale bases (XG Scales, countR, agWEIGHr, axleWEIGHr, railWEIGHr) and load cell types (single point, shear beam, double ended shear beam, S-type, compression) for diverse weighing applications. The ecosystem is enhanced by accessories including remote displays, M12 connectivity options, wireless button accessories, data storage modules, and weighing consoles. Software services include custom Lua scripting for application development and rinLIVE for online firmware activation. The company also offers specialized sub-brands for agriculture (agWEIGHr), axle weighing (axleWEIGHr), and railway weighing (railWEIGHr), providing end-to-end solutions from mobile and washdown weighing through to heavy capacity truck and rail scale systems.

Differentiator

Problem solved

Functional benefit

Brands

• axleWEIGHr: Patented in motion axle scale for truck weighing applications.
• rinLIVE
• agWEIGHr
• LBS Scales

Products and services

• C500 Series Indicators
• R400 Series Indicators
• C300 Series Indicators
• R300 Series Indicators
• X300 Series Indicators
• 5000 Series Indicators
• Weight Transmitters
• C527 Industrial Controller
• Large Remote Displays
• Small Remote Displays
• XG Scales
• countR Scale
• Pallet Scales - AU
• Floor Scales - US
• agWEIGHr
• axleWEIGHr
• railWEIGHr
• Static Heavy Capacity Scales
• Single Point Load Cells
• Shear Beam Load Cells
• Double Ended Shear Beam Load Cells
• S Type Load Cells
• Compression Load Cells
• rinLIVE Online Activation
• LBS Scales (Livestock Scales)

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

Six partnerships are on record, tiered core and minor.

• LBS ScalescoreChannel Partner/ Reseller/ Distributor · 1 January 2025Acquired business of LBS Scales of Garden City, Kansas in 2025. LBS Scales is a designer and manufacturer of premium livestock scales operating since 1985, selling nationwide to farmers, ranchers and OEM businesses.
• World Solar ChallengeminorStrategic or Co-development Partner · 1 January 2019Rinstrum continued sponsorship of World Solar Challenge renewable energy competition, supporting solar racing teams.
• Southern Illinois Scale and Construction InccoreChannel Partner/ Reseller/ Distributor · 1 January 2018Acquired as fully owned subsidiary in USA in 2018. Provided local scale construction and service capabilities in the US market.
• LEDiT! GmbHcoreStrategic or Co-development Partner · 1 January 2016Acquired LEDIT! GmbH in 2016. The German company had developed and manufactured high quality remote displays for weighbridges and production applications.
• GSE Scale SystemscoreChannel Partner/ Reseller/ Distributor · 1 January 2004Partnership created with GSE Scale Systems to expand Rinstrum products into the USA market. This was a key channel partnership for US market entry.
• HBMcoreTechnology or Integration · 1 January 1995Trade partnership with HBM established in 1995, paving the way for European market entry and first OIML trade approval in Europe.

Scale indicators6 records

Recent moves10 records

Expansion highlights6 records

Direct peers

• Cardinal Scale Manufacturing: US manufacturer of industrial scales, vehicle scales, and weighing indicators with a strong dealer network. Comparable in focus on truck/rail scales, livestock, and industrial process weighing, and a similar mid-tier positioning relative to Mettler-Toledo.
• Fairbanks Scales: Long-established US manufacturer of industrial and vehicle scales, indicators, and weighing software. Comparable in heavy-capacity truck/rail scale focus, dealer-based distribution, and regulated trade-approved applications.
• Avery Weigh-Tronix: Industrial weighing brand owned by Illinois Tool Works, producing indicators, scales, and vehicle weighing systems. Highly comparable product portfolio across industrial, agricultural, and transportation weighing with global distribution.
• A&D Company: Japanese manufacturer of weighing and measurement instruments including indicators, load cells, and scales. Comparable in producing industrial and laboratory weighing electronics with global distribution and a focus on precision measurement.
• Flintec: Global manufacturer of precision load cells and weighing technology components. Comparable as a load cell and force measurement specialist supplying OEMs and system integrators across industrial weighing applications.
• Rice Lake Weighing Systems: US-based mid-sized industrial weighing manufacturer producing indicators, load cells, scales, and vehicle weighing systems. Closely comparable in product mix, channel model (dealers/distributors), and target customers in industrial, agricultural, and transportation weighing.
• CAS Corporation: Korean industrial weighing manufacturer producing indicators, load cells, and scales with global distribution. Comparable in offering industrial and retail weighing electronics with strong presence in Asia-Pacific and emerging markets.
• Minebea Intec: German-based manufacturer of industrial weighing and inspection technologies (formerly Sartorius Intec). Comparable in European industrial-weighing focus, regulated approvals, and process-industry customer base, with deeper penetration into pharmaceutical and food.

Broad incumbents

• Mettler-Toledo: Global leader in precision industrial weighing instruments, load cells, and process analytics. Direct overlap with Rinstrum's indicator and load cell portfolio but with vastly larger scale, broader product portfolio, and deeper penetration into regulated and pharmaceutical verticals.
• HBM (Hottinger Brüel & Kjær): Test, measurement, and weighing technology provider (Rinstrum's longstanding trade partner since 1995). Comparable in load cells and weighing electronics, with a much broader portfolio spanning structural testing and acoustic measurement.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@rinstrum
• Facebookfacebook.com/Rinstrum
• LinkedInlinkedin.com/company/rinstrum
• Xx.com/SmartWeighing

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rinstrum