DT Consulting
DT Consulting is a London-based specialist consultancy, wholly owned by Indegene, that helps global pharmaceutical companies lead large-scale digital transformation across clinical, medical, and commercial operations using proprietary CXQ and Digital Excellence assessment frameworks.
- Company typePrivate
- Founded2014
- HeadquartersLondon, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingServices
What DT Consulting does
DT Consulting is a London-headquartered specialist strategy consultancy serving the global pharmaceutical industry. Founded in 2014 by Dennis van Rooij and Tim van Tongeren, the firm helps life sciences companies execute large-scale digital transformation programs across clinical, medical, and commercial operations, with a focus on improving customer experiences for patients, physicians, and payers. Since 2019, it has operated as a wholly-owned subsidiary of Indegene, a publicly listed (Mumbai, May 2024) life sciences services group with 5,500+ employees and operations in 80+ markets.
The firm's core product is a portfolio of proprietary assessment and benchmarking frameworks, anchored by the trademarked Customer Experience Quotient (CXQ) methodology and the Digital Excellence (DX) Maturity Assessment. Additional tools include the Digital Organization Assessment, Digital Factory Assessment, Global Digital Landscape Benchmark, Customer Experience Maturity Assessment, Customer Engagement Plan Review, and Customer Experience Review. Underpinning these is a benchmarking database of over 65,000 patient, physician, and payer interactions that informs annual research publications such as The State of Customer Experience in the Global Pharmaceutical Industry. The team of 90+ consultants is distributed across London, Princeton, New York, Amsterdam, Madrid, Bengaluru, and Hyderabad, with additional reach via Indegene offices in Tokyo and Shanghai.
DT Consulting generates revenue through professional services fees from enterprise consulting engagements, initiated via an RFP process and delivered as multi-year transformation programs spanning strategy to execution. The client base is described as "nearly every major global pharmaceutical company," though specific names are not publicly disclosed for confidentiality. The firm supplements consulting fees with annual research subscriptions, CX training programs, and a Leadership Board networking service for life sciences executives. GTM motion is enterprise field sales, with Directors and Partners leading client engagements for Tier-1 pharma clients globally.
DT Consulting firmographics
Firmographics- Name
- DT Consulting
- Legal name
- DT Associates Research and Consulting Services Limited
- Website
- https://dt-consulting.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- DT Consulting is a London-based specialist consultancy, wholly owned by Indegene, that helps global pharmaceutical companies lead large-scale digital transformation across clinical, medical, and commercial operations using proprietary CXQ and Digital Excellence assessment frameworks.
- Ownership category
- akta.pro rank
DT Consulting industry classification
Industry- Product category
- Life Sciences Strategy Consulting
- NAICS
- Management Consulting Services (54161), Other Management Consulting Services (541618), Administrative Management and General Management Consulting Services (541611)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Digital & Technology Transformation Consulting (BPAHACAH)
- akta.pro secondary industries
- Operations & Process Improvement Consulting (BPAHACAB), Customer Experience (CX) & Digital Experience (BPAHAEAC)
Keywords
Where DT Consulting is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices6 records
Markets served
DT Consulting business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Strategic Consulting Services: DT Consulting provides strategic advisory consulting services for digital transformation and customer experience transformation in the life sciences industry. Engagements span from strategy to execution, addressing clinical, medical, and commercial operations. Revenue is generated through consulting fees for assessments, benchmarks, bespoke consulting projects, and training programs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom consulting engagements based on scope and requirements |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
DT Consulting product offering
Product offeringCore offering
DT Consulting provides strategy consulting services to pharmaceutical companies focused on digital transformation, customer experience improvement, and commercial strategy across clinical, medical, and commercial operations. The firm executes engagements from strategy through execution using proprietary measurement frameworks, including the CXQ customer experience methodology and Digital Excellence assessment tools, and supports clients with benchmarking, capability building, and change management.
Product overview
DT Consulting is a strategy consulting firm that combines deep pharmaceutical industry expertise with Indegene's digital-first operational capabilities. The firm offers a portfolio of consulting services organized into three practice areas: Digital Transformation, Customer Experience, and Commercial Strategy. Core offerings include proprietary assessment tools such as the Digital Organization Assessment, Digital Excellence (DX) Maturity Assessment, Digital Factory Assessment, and Global Digital Landscape Benchmark for digital operations. The Customer Experience practice centers on the proprietary Customer Experience Quotient (CXQ) methodology, supported by the Customer Experience Maturity Assessment, Customer Engagement Plan Review, Customer Experience Review, and Customer Experience Training. The firm also publishes annual research reports including the 'State of Customer Experience in the Global Pharmaceutical Industry' series and operates a Leadership Board networking program for industry executives. DT Consulting executes engagements from strategy through execution, serving pharmaceutical clients across clinical, medical, and commercial operations.
Differentiator
Problem solved
Functional benefit
Products and services
- Digital Transformation Consulting Strategic advisory services for pharmaceutical companies spanning digital maturity assessment, new commercial model adoption, marketing transformation, capability implementation, and change management. Aimed at senior transformation leaders at major global pharma organizations.
- Customer Experience Consulting Customer experience advisory services for pharmaceutical companies, built around the proprietary CXQ methodology, covering CX maturity assessment, customer engagement plan review, channel reviews, and CX training. Designed for commercial, medical, and clinical leaders seeking to improve patient, physician, and payer experiences.
- Commercial Strategy Consulting Advisory services for commercial transformation, including modern commercial strategy design, customer-centric engagement optimization, resource allocation, and digital-first product launch excellence. Targeted at commercial operations and marketing leaders in pharma.
- Customer Experience Quotient (CXQ) Benchmarking Subscription-style proprietary benchmarking program that measures and benchmarks customer experience across pharmaceutical interactions using the CXQ metric (trust, relevance, simplicity). Provides pharma clients with industry-specific CX benchmarking data and competitive intelligence derived from tens of thousands of analyzed interactions.
- State of Customer Experience Research Reports Annual benchmarking research reports (such as 'The State of Customer Experience in the Global Pharmaceutical Industry') that publish proprietary CXQ and Digital Excellence data, covering HCP interactions, patient experiences, and clinical operations for the global pharma industry.
- Leadership Board Networking Program Recurring Leadership Board meetings open to a select group of life sciences executives leading digital transformation or customer engagement, providing a peer-facilitated environment for sharing digital excellence and customer experience best practices.
Companies that use DT Consulting
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles1 record
DT Consulting technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
DT Consulting partnerships and signals
Strategic signalScale indicators6 records
Recent moves8 records
Expansion highlights5 records
DT Consulting competitors and assessment
Company assessmentDirect peers
- ZS Associates: Global management consulting firm exclusively focused on healthcare and life sciences, with deep expertise in pharma commercial strategy, omnichannel, and analytics. Most directly comparable peer given shared pharma-only focus and overlap on digital transformation, CX, and sales/marketing effectiveness work for Tier-1 pharma clients.
- Vynamic: Specialist healthcare/life sciences management consulting firm advising pharma, biotech, and medtech on digital transformation, customer experience, and operational strategy. Similar boutique-pharma specialist positioning with comparable CX and digital maturity offerings.
- IQVIA: Largest life sciences-focused services and analytics firm, with a dedicated consulting arm serving pharma on commercial strategy, digital transformation, and patient/HCP engagement. Competitor on benchmarking, data-driven CX, and RFP-driven transformation engagements.
Broad incumbents
- EY-Parthenon (Life Sciences): Strategy consulting arm of EY with a dedicated healthcare and life sciences practice covering digital transformation, commercial strategy, and CX. Competes on larger transformation programs that bundle strategy and execution.
- McKinsey & Company (Pharma Practice): Top-tier generalist strategy firm with a substantial pharma and life sciences practice covering digital transformation, customer experience, and commercial strategy. Competes with DT Consulting on Tier-1 pharma accounts but offers broader capabilities and larger teams.
- Boston Consulting Group (Pharma Practice): Global strategy consultancy with a large healthcare and life sciences practice addressing digital transformation, customer experience, and commercial excellence for pharma clients. Competes for transformation mandates but operates as a generalist.
- Accenture (Life Sciences): Global consulting and technology services firm with a dedicated Life Sciences practice covering digital transformation, CX, and platform implementation. Broader portfolio than DT Consulting but competes for digital and CX engagements at global pharma clients.
- Deloitte (Life Sciences): Big Four advisory firm with a substantial Life Sciences practice addressing digital transformation, customer experience, and commercial strategy. Competes for enterprise pharma engagements; DT Consulting's alumni include multiple Deloitte veterans.
Others
- Kantar (Health): Global research and advisory firm with a Health division providing proprietary benchmarking, insights, and brand tracking for pharma. Not a direct competitor in transformation advisory but overlaps with DT Consulting's research and benchmarking franchise.
Emerging players
- Slalom (Health & Life Sciences): Mid-tier consulting firm with a growing healthcare and life sciences practice offering digital transformation and CX services. Smaller and less pharma-specialized than DT Consulting but increasingly competes on digital and customer engagement work.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
DT Consulting social profiles
Digital presenceDT Consulting financial estimates
Financial estimateRevenue estimate
Valuation estimate
DT Consulting leadership team
Management profileNumber of profiles
Profiles13 records
DT Consulting subsidiaries and ownership
Company hierarchySubsidiaries2 records
DT Consulting funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DT Consulting M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DT Consulting
What does DT Consulting do?
DT Consulting provides strategy consulting services to pharmaceutical companies focused on digital transformation, customer experience improvement, and commercial strategy across clinical, medical, and commercial operations. The firm executes engagements from strategy through execution using proprietary measurement frameworks, including the CXQ customer experience methodology and Digital Excellence assessment tools, and supports clients with benchmarking, capability building, and change management.
Is DT Consulting a public or private company?
DT Consulting is a private company. It is classified as corporate owned and is currently operating.
When was DT Consulting founded?
DT Consulting was founded in 2014. It employs 51 to 100 people.
Where is DT Consulting based?
DT Consulting is headquartered in London, United Kingdom, in the Europe region.
How does DT Consulting make money?
One revenue line is on record: strategic Consulting Services.
Who are DT Consulting's main competitors?
Direct peers on record are ZS Associates, Vynamic and IQVIA. Broad incumbents are EY-Parthenon (Life Sciences), McKinsey & Company (Pharma Practice), Boston Consulting Group (Pharma Practice), Accenture (Life Sciences) and Deloitte (Life Sciences). Kantar (Health) is listed as an others. Slalom (Health & Life Sciences) is listed as an emerging player.
Does DT Consulting have an API?
No public API is recorded for DT Consulting.
What industry is DT Consulting in?
DT Consulting's product category is Life Sciences Strategy Consulting. Its primary akta.pro industry code is BPAHACAH, Digital & Technology Transformation Consulting, with a secondary code of BPAHACAB, Operations & Process Improvement Consulting. Its NAICS code is 54161 and its SIC code is 8742.