What Baumalog does

Baumalog Sp. z o.o. is a privately held Polish engineering company, founded in 2010 and headquartered near Warsaw, that designs, manufactures, and commissions industrial automation and storage systems for metalworking and heavy manufacturing customers. The company builds a modular product portfolio across three families: automated sheet and long-element storage systems (MonoTower, TwinTower, TransferTower, MultiTower, BridgeTower); laser-cutting automation hardware (Loader, MultiLoader, SmartFlow System); and a proprietary WMS/CAD-CAM software stack (Flower Store, Flower Pro, Flower Link) that integrates storage and material flow with laser machines from multiple OEMs including TRUMPF, BLM, LVD, DURMA, MAZAK, Mitsubishi, and Eagle. The flagship SmartFlow System orchestrates the full sheet-metal workflow from raw-material storage through laser cutting to cut-parts sorting, enabling unattended, 24/7 operation and documented productivity gains such as a fourfold throughput increase at Marbo Sport.

Baumalog sells through a consultative, project-based enterprise sales motion, with quote-based pricing, on-site engineering analysis, custom design, manufacturing at its Polish facilities, and full installation, commissioning, training, and after-sales service. The company serves over 100 customers across more than a dozen European countries (Poland, Sweden, Czech Republic, Croatia, Lithuania, France, Germany, Switzerland, the Netherlands, Denmark), with named installations at industrial firms including ABB, NORD Drivesystems, Aluprof, Gedia Poland, Marbo Sport, PIT-RADWAR, Gefest, and Hammar. It also acts as the authorized Polish dealer of Italian VLM manufacturer Modula via a separate sub-brand called Logster, adding light-duty vertical lift modules to its offering. The firm employs 51-100 people and is led by CEO Marcin Kozłowski; it is founder/management-owned, with no disclosed external funding rounds.

Name

Baumalog

Legal name

Baumalog Sp. z o.o.

Website

https://baumalog.pl

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

51–100 employees

Short description

Baumalog is a privately held Polish engineering company that designs, manufactures, and commissions automated storage systems, laser-cutting automation hardware, and proprietary WMS software for metalworking and heavy-manufacturing customers across Europe, serving over 100 enterprises.

Ownership category

akta.pro rank

Headquarters

HQ city

Duchnice

HQ country

Poland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Automated storage systems (hardware): Sale of physical automated storage systems including MonoTower, TwinTower, TransferTower, MultiTower, BridgeTower, and accessories (shelves, handling modules). Revenue recognized upon design, manufacturing, delivery, installation, and commissioning. Project-based with custom pricing.
2. Laser cutting automation hardware: Sale of Loader, MultiLoader, and SmartFlow System hardware — automated loading/unloading devices and material transport systems integrated with laser cutting machines.
3. Proprietary software (Flower PRO, Flower Store, Flower Link, Smart WMS): Software licenses and WMS integration services bundled with hardware sales. Flower PRO enables production planning, queue management, and integration with TRUMPF CAD/CAM.
4. Installation, commissioning, and after-sales service: Full project lifecycle including process analysis, solution design, manufacturing, on-site installation and commissioning, operator training, and post-sale service. Service contacts include a dedicated phone line.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Baumalog designs, manufactures, and commissions automated storage systems (MonoTower, TwinTower, TransferTower, MultiTower, BridgeTower) for sheet metal, long elements, and heavy tooling, along with laser cutting automation systems (SmartFlow, Loader, MultiLoader). The hardware is integrated with the proprietary Flower PRO/Store/Link WMS software suite to automate the full material flow from raw sheet storage through laser cutting to cut-parts sorting and return.

Product overview

Baumalog offers a modular industrial automation and storage systems portfolio consisting of three main categories: Automation (SmartFlow System, Loader, MultiLoader, SmartPicking System), Warehouse Technology (MonoTower, TwinTower, TransferTower, MultiTower, BridgeTower storage systems for sheets, long materials, and tools), and Software (Flower Store, Flower Pro, Flower Link WMS products). The SmartFlow System serves as the flagship integration platform combining automated storage (tower systems) with material handling (MultiLoader) and laser cutting machine integration, managed by Flower Pro software. The tower storage systems range from single-column (MonoTower) to multi-column configurations (TwinTower, TransferTower, MultiTower) with stacker cranes, and are offered for sheet metal, long materials/profiles, and tool storage applications.

Differentiator

Problem solved

Functional benefit

Brands

• Logster: A brand under Baumalog representing VLM window storage warehouses.

Products and services

• SmartFlow System Flagship automation system coordinating the entire sheet metal processing workflow — from automated storage, through material flow to laser cutting machines, to automatic loading/unloading and sorting of cut parts. Integrates automated storage towers with laser cutting machines via proprietary WMS software.
• Loader
• Loader with Warehouse Loader system integrated with automated storage, combining material storage with laser machine loading/unloading functionality.
• MultiLoader Multi-function loading/unloading system capable of serving multiple laser cutters simultaneously, with dual-action suction-cup module for raw sheets and dual-fork module for cut parts.
• SmartPicking System Automated sheet picking and compilation system for steel warehouses and distribution operations.
• MonoTower Single-column automatic storage system for storing sheet metal (3m x 1.5m to 6m x 2m), long materials, and tools. Stores sheets up to 6m x 2m, capacities 3-5 tonnes per shelf, up to 160 tonnes per column.
• TwinTower Dual-column automatic storage rack with automatic lift for efficient operations. Maximum height 20 meters, storage capacity up to 775 tonnes of sheet metal. Stores sheets, long elements, or tools.
• TransferTower Automatic storage system consisting of two to four TwinTower units connected by a transfer station enabling shelf movement across the entire system width. Maximum height 20m with maximum shelf load of 5,000 kg.
• MultiTower Automatic storage rack with warehouse stacker crane providing the highest storage capacity. The stacker crane moves on a rail between storage columns and integrates with loading/unloading stations.
• MultiTower z obróconą układnicą MultiTower variant with rotated stacker crane configuration for specialized layout requirements.
• BridgeTower Automatic storage system for long materials (profiles, pipes, rods) with capacity of 1,365 tonnes, designed for external installation.
• Flower Store WMS software enabling effective communication and data exchange between laser cutting machines and automation systems.
• Flower Pro Advanced software managing the entire production process, integrated with TRUMPF CAD/CAM software, enabling central production planning, real-time system status monitoring, and queue management.
• Flower Link Software product for connecting and managing automation systems with manufacturing equipment.
• Modula Vertical Lift Modules Automatic vertical lift modules (VLM) for storing tools, components, spare parts, and light materials, sold by Baumalog as the authorized Modula dealer in Poland.

Quantifiable outcome

• Fourfold productivity increase (from 1,500 to 6,000 sheets/month) on the same factory footprint at Marbo Sport
• +9 more outcomes

Named customers25 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature10 records

Partnerships

One partnership is on record.

• Modula (Italy)coreChannel Partner/ Reseller/ DistributorBaumalog is the authorized dealer (autoryzowany dealer) of Modula — an Italian manufacturer of vertical lift storage systems (regały windowe / VLM) — for the territory of Poland. Modula products are presented and sold alongside Baumalog's own branded systems at trade shows and via the Baumalog website.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Modula: Italian manufacturer of vertical lift modules (VLMs) for tools, components and spare parts. Modula is the most directly comparable peer — Baumalog is simultaneously Modula's authorized dealer in Poland and a competitor through its Logster sub-brand of vertical lift products.
• Kasto Maschinenbau: German manufacturer of sawing, storage and material-handling systems for long materials, sheets and tools. Kasto's automated tower storage and long-bar handling products overlap directly with Baumalog's TwinTower/MultiTower/BridgeTower portfolio for tubes, profiles and bars.
• BLM Group: Italian laser tube and sheet cutting machine OEM. BLM is referenced as an integrated laser brand in Baumalog's SmartFlow installations (e.g., Retech) and competes for laser-cell automation business in the same European sheet-metal market.
• Kardex Group: Finnish-headquartered global leader in vertical lift modules, automated storage and retrieval systems, and intralogistics software. Kardex competes head-on with Baumalog's MonoTower/TwinTower product line for sheet-metal and tooling storage customers across Europe.
• Bystronic: Swiss manufacturer of sheet-metal laser cutting systems that has expanded into automated material handling and storage around its laser cell. Bystronic competes with Baumalog at the integrated laser-automation layer for sheet-metal fabricators.
• Hänel Büro- und Lagersysteme: German manufacturer of Hänel Lean-Lift vertical storage systems and Rotomat carousels. Hänel is a long-established direct peer in automated vertical storage for industrial and tooling applications — many of the same European job-shop and tooling customers evaluate Hänel and Baumalog side by side.

Broad incumbents

• Mazak: Japanese multi-axis machine tool and laser-cutting OEM referenced in Baumalog's ALASER/France SmartFlow installation. Mazak is a broad incumbent selling laser cells with optional automation, comparable end-customers, and competing for the same automation integration budget as Baumalog.
• TRUMPF: Global laser-cutting machine OEM and Baumalog's deepest integration partner (Flower PRO links directly to TRUMPF CAD/CAM). TRUMPF offers its own automation/storage products as part of a much broader machine tool portfolio — a broad incumbent that could either continue partnering with or disintermediating independent integrators like Baumalog.
• Knapp Industry Solutions: Austrian intralogistics specialist delivering automated storage and retrieval solutions for industrial customers. Knapp is a broad incumbent with overlapping smart-warehouse technology and similar European manufacturing customer base as Baumalog.
• SSI Schäfer: German-headquartered global intralogistics provider with a broad portfolio of automated storage, conveyor and rack systems. SSI Schäfer is a large incumbent serving many of the same industrial customers Baumalog targets, typically at a larger project scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCbajtyORQfG-cUEpjkydiXQ
• Facebookfacebook.com/Baumalog
• LinkedInlinkedin.com/company/baumalog-sp-z-o-o-

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Baumalog