Crystal Packaging

What Crystal Packaging does

Crystal Packaging (legal name Cristal Indústria e Comércio de Embalagens Plásticas Ltda., operating as Cristal Embalagens) is a privately held Brazilian manufacturer of flexible plastic packaging, founded in October 1999 by Silvino Matiola and headquartered at Rod SC-443, Km 16 in Morro da Fumaça, Santa Catarina. The company designs and produces multilayer flexible packaging — including bobinas (coils), sacaria (bags), stand-up pouches, Wickter preformed packages, vacuum packaging, shrink wrap, and baling films — for four vertical markets: food (cereals, bakery, dairy, coffee, confectionery, sauces), hygiene and cleaning (diapers, wipes, soaps, detergents), animal nutrition (pet food, sanitary sand), and civil construction (mortar, grout, electrical materials).

The company's manufacturing platform is built around co-extrusion machines with up to 5 layers for high optical and mechanical quality, 10-color gearless flexographic printing with automated pressure and color registration controls, solventless adhesive lamination, precision rewinding, and cutting and sealing. It operates proprietary product lines including the Wickter automatic packaging system, the Blinda+ 100% recyclable monomaterial structure (co-developed with Piray Alimentos in December 2022), and the C-Cycle Cristal Embalagens sustainability initiative launched in June 2023 focused on recyclable packaging with guaranteed barrier properties.

Crystal Packaging operates a sales-led B2B go-to-market model with quote-based custom pricing, distributing through an independent sales representative network covering all 26 Brazilian states plus the Federal District, complemented by international foreign trade representatives participating in major global packaging fairs such as K Fair and Interpack. The company is recognized through consecutive ABFLEXO Prof. Sérgio Vay Flexo Quality Awards (2016, 2018, 2020, 2021), the Prêmio Ser Humano 2025 workplace award, and the Wickbold Outstanding Quality Supplier award (2019). The Matiola founding family remains actively involved in leadership, and the company celebrated its 25th anniversary in October 2024.

Name

Crystal Packaging

Legal name

Cristal Embalagens

Website

https://cristalembalagens.com.br

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Crystal Packaging (Cristal Embalagens) is a privately held Brazilian B2B manufacturer of flexible plastic packaging serving the food, hygiene and cleaning, animal nutrition, and civil construction industries through multilayer co-extrusion, gearless flexographic printing, and proprietary sustainable packaging technologies.

Ownership category

akta.pro rank

Product category

Flexible Plastic Packaging

NAICS

Plastics Bag and Pouch Manufacturing (326111), Plastics Packaging Film and Sheet (including Laminated) Manufacturing (326112), Plastics Product Manufacturing (3261)

SIC

Plastics, Foil & Coated Paper Bags (2673), Miscellaneous Plastics Products (3080)

akta.pro primary industry

Flexible Plastic Packaging (Bags, Pouches, Sachets) Manufacturing (IMANAEAC)

akta.pro secondary industry

Protective Paper Packaging (Honeycomb, Paper Cushioning, Paper Wrap) (IMALACAH)

Keywords

• Flexible plastic packaging
• Food packaging solutions
• Hygiene product packaging
• Animal nutrition packaging
• Civil construction packaging

Headquarters

HQ city

Morro Da Fumaça

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Flexible Plastic Packaging Manufacturing: Crystal Packaging manufactures and sells flexible plastic packaging solutions including bobinas (coils), sacaria (bags), stand up pouches, wickter packaging, vacuum packaging, shrink wrap, baling films, and specialty packaging for food, hygiene, animal nutrition, and civil construction industries. Revenue is generated through product sales to B2B customers with quote-based pricing.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Crystal Packaging manufactures flexible plastic packaging for B2B customers across four vertical markets: food, hygiene and cleaning, animal nutrition, and civil construction. The portfolio includes bobinas (coils), sacaria (bags), stand-up pouches, Wickter packaging, vacuum packaging, shrink wrap, baling films, and specialty packaging formats. Production is supported by in-house 5-layer co-extrusion, 10-color gearless flexographic printing, solventless lamination, precision rewinding, and cutting/sealing capabilities.

Product overview

Crystal Packaging (Cristal Embalagens) is a Brazilian flexible plastic packaging manufacturer offering a comprehensive portfolio of packaging solutions across four main product categories: Food (Alimentos), Hygiene and Cleaning (Higiene e Limpeza), Animal Nutrition (Nutrição Animal), and Civil Construction (Construção Civil). The product portfolio includes various packaging models such as Bobina (coils), Sacaria (bag packaging), Stand up Pouch, Wickter, 4-side seal, Vacuum (Vácuo), Baling Machine (Enfardadeira), Shrink Wrap (Termo Encolhível), Bale Covers and Bags (Capa de Fardo e Sacos), and Saco Overlap. Supporting these products are core manufacturing technologies including Extrusion (up to 5-layer co-extrusion), Printing (up to 10 colors with gearless systems), Solventless Lamination, Rewinders, and Cutting and Sealing. The company also operates the C-Cycle Cristal Embalagens sustainability initiative promoting 100% recyclable technology.

Differentiator

Problem solved

Functional benefit

Brands

• C-Cycle Cristal Embalagens: Sustainability initiative focused on environmental protection and recyclable packaging solutions.

Products and services

• Alimentos (Food) Packaging Flexible packaging solutions for food manufacturers covering cereals, breads, pasta, flour, biscuits, coffee, confectionery, cold cuts, desserts, dairy, sugar, sauces, and labels. Available formats include vacuum packaging, stand-up pouches, bobinas, sacaria, and Wickter packaging, with custom structures (monolayer, coextruded, laminated) tailored to barrier, shelf-life, and shelf-presentation requirements.
• Higiene e Limpeza (Hygiene and Cleaning) Packaging Flexible packaging solutions for personal hygiene and cleaning product manufacturers, covering baby diapers, adult diapers, sanitary pads, wet wipes, toilet paper, paper towels, napkins, cleaning cloths, bar soap, liquid soap, and powdered detergent. Formats include Wickter, Overlap Bag, bobinas, stand-up pouches, and shrink wrap, with options for moisture barriers, convenience features (zippers, handles), and sustainable structures.
• Nutrição Animal (Animal Nutrition) Packaging Flexible packaging solutions for animal nutrition manufacturers, covering pet food, sanitary sand, hygienic mats, and repackaging applications. Available formats include bags with valves, 4-side seal packaging, bobinas, stand-up pouches, baling machine films, shrink wrap, and bale covers, with options supporting nutrient preservation and shelf presentation.
• Construção Civil (Civil Construction) Packaging Flexible packaging solutions for civil construction material manufacturers, covering electrical materials, mortar, grout, and repackaging applications. Available formats include bobinas, sacaria, stand-up pouches, baling machine films, and shrink wrap, designed for transport and storage protection with moisture resistance and durability for heavy materials.
• C-Cycle Cristal Embalagens (100% Recyclable Technology Initiative) Sustainability initiative and technology platform producing 100% recyclable monomaterial flexible packaging structures with guaranteed barriers and product protection, committed to environmental responsibility in flexible packaging production.
• Blinda+ Packaging Innovative packaging developed in a 100% recyclable monomaterial structure providing enhanced product protection and shelf presence at the point of sale. Developed in partnership with food industry customer Piray Alimentos.

Quantifiable outcome

• Shelf life extension through vacuum packaging that removes oxygen and prevents organism proliferation
• +2 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

One partnership is on record.

• Piray AlimentoscoreStrategic or Co-development Partner · 1 December 2022Crystal Packaging collaborated with Piray Alimentos to develop Blinda+, an innovative 100% recyclable monomaterial packaging structure. This partnership resulted in an award-winning sustainable packaging solution that has surprised the market with its innovation.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Sealed Air: Global packaging company with food protection and industrial packaging solutions, including shrink films and vacuum packaging. Comparable to Cristal across food packaging and food preservation technologies, particularly the vacuum packaging category.
• Amcor Flexibles: Global leader in flexible packaging with a strong presence in Latin America serving food, beverage, hygiene, and healthcare brands. Comparable to Cristal in product format and end markets, though operates at a vastly larger scale and competes in many of the same Brazilian customer accounts.
• ProAmpac: Global flexible packaging manufacturer with strong food, pet food, and consumer products exposure. Comparable to Cristal across stand-up pouches, wicketed bags, and lamination capabilities; competes in Latin American markets but with significantly larger scale.
• Huhtamaki Brasil: Global flexible and rigid packaging group with significant Brazilian operations serving food, hygiene, and pet food end markets. Comparable to Cristal across food and animal nutrition verticals, but with materially larger scale and global footprint.
• Berry Global (Amcor merger entity): Global flexible packaging manufacturer with food, hygiene, and industrial exposure. Merging with Amcor creates an even larger competitor in the Brazilian flexpack market, comparable to Cristal across product portfolio and customer base.
• Sonoco Flexible Packaging: Global diversified packaging manufacturer with flexible packaging serving food, hygiene, and industrial markets. Comparable to Cristal in printed laminated films and consumer goods packaging, though Sonoco is a much larger global operator.

Emerging players

• Plastipak Packaging: Plastics packaging manufacturer with operations in Brazil and other Latin American markets. Partial overlap with Cristal in consumer goods and food packaging formats, though Plastipak is more focused on rigid containers and PET preforms.

Direct peers

• Vitopel: One of Latin America's largest BOPP and flexible film producers, headquartered in Brazil. Directly comparable to Cristal as a domestic flexpack converter serving food, hygiene, and consumer goods end markets with co-extrusion and lamination capabilities.
• Videplast: Brazilian flexible packaging converter serving food, hygiene, and industrial customers with printing, lamination, and pouch-making operations. Direct competitor to Cristal in the domestic Brazilian flexpack market.
• Piramidal Embalagens: Brazilian flexible packaging manufacturer producing coextruded films, laminates, and printed pouches for food, hygiene, and industrial applications. Directly comparable to Cristal across product format, customer segments, and geographic footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/cristalemb

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Crystal Packaging