City of New Ulm

Municipal Government Servicesnewulmmn.gov

The City of New Ulm is the incorporated municipal government of New Ulm, Minnesota, serving roughly 14,000 residents and local businesses with public safety, public works, parks, library, airport, and electric, gas, water, and wastewater utility services.

Company typePublic
Founded1858
HeadquartersNew Ulm, United States
Headcount101–250
GTM typeB2B and B2C
OfferingServices

What City of New Ulm does

The City of New Ulm is the incorporated municipal government of New Ulm, Minnesota, serving approximately 14,000 residents and local businesses with the full suite of municipal services. Its operating portfolio spans public safety (police, fire), public works, parks and recreation, a municipal library, the New Ulm Municipal Airport, and four regulated utilities — electricity, natural gas, water, and wastewater. The city is supported by 251-500 employees organized across these service lines.

Operationally, the city runs on a stack of mainstream municipal-software platforms: CivicPlus for citizen-facing web services, payments, and service requests; ArcGIS for geospatial asset and infrastructure management across utilities, public works, and airport operations; Nixle for public-safety mass notification; and MicroPaver for pavement-management decision support. These tools are used internally rather than being developed or resold externally, so the city's product surface is service delivery, not licensed software.

The revenue model is that of a typical small Minnesota municipality: a mix of property-tax receipts, multi-utility ratepayer fees, sales-tax sharing, business licenses and permits, and transit fares. As a government entity the city does not pursue equity funding or external investors; expansion is bounded by its incorporated jurisdictional boundaries, and customers are the residents and businesses located within them.

City of New Ulm firmographics

Firmographics

Name: City of New Ulm
Legal name: City of New Ulm
Website: https://newulmmn.gov
Company type: Public
Founded year: 1858
Operating status: Operating
Headcount range: 101–250 employees
Short description: The City of New Ulm is the incorporated municipal government of New Ulm, Minnesota, serving roughly 14,000 residents and local businesses with public safety, public works, parks, library, airport, and electric, gas, water, and wastewater utility services.
Ownership category
akta.pro rank

City of New Ulm industry classification

Industry

Product category: Municipal Government Services
NAICS: Water, Sewage and Other Systems (2213), Sewage Treatment Facilities (22132), Fire Protection (92216)
SIC: Electric, Gas & Sanitary Services (4900)
akta.pro industry: PRIMARYBPAIACAF
Public Works & Municipal Infrastructure (Streets, Stormwater, Facilities)
Business & Public Services/Public Sector & Government Administration/Local/Municipal Government Administration
SECONDARYEUADABAB
Municipal Electric Utilities (Munis)
Energy, Utilities & Environment/Electric Transmission & Distribution (T&D)/Distribution System Operators (DSOs) & Electric Distribution Utilities

Keywords

Municipal government
Public utilities
Parks and recreation
Public safety
Civic services

Where City of New Ulm is headquartered

Location

Headquarters

HQ city: New Ulm
HQ country: United States
HQ region: North America

Offices5 records

Markets served

City of New Ulm business model

Business model

GTM type: B2B and B2C
Offering type: Services
Cost components: Personnel, Operations, Infrastructure, Technology or R&D

Revenue model

Property Taxes: Primary municipal revenue source collected from property owners within the city limits to fund general city operations, public safety, and infrastructure maintenance.
Public Utilities Revenue: Revenue from electricity, natural gas, water, and wastewater services provided to residents and businesses.
Licenses, Permits, and Fees: Revenue from various city licenses, permits, and fees including building permits, business licenses, and service fees.
Sales Tax Revenue: City collects local sales and use tax on qualifying purchases within the municipality.
Transit Fares: Hermann Express city bus service generates revenue through passenger fares ($1.00 for adults, $0.50 for children).

Pricing tiers

Model	Billing	Price
Transaction based/ take rate	Pay-as-you-go	Adult and student transit fare

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

City of New Ulm product offering

Product offering

Core offering

The City of New Ulm is a municipal government entity that provides a broad range of public services to its residents and businesses, including public utilities (electric, natural gas, water, wastewater), public safety (police, fire), public works, parks and recreation, library services, municipal airport, and community access television. It operates as the local administrative authority for the City of New Ulm, Minnesota, managing civic infrastructure, permits, licensing, and community programs.

Product overview

City of New Ulm operates as a municipal government providing comprehensive public services through its official website and various city departments. The city's product portfolio includes government services (utilities, public safety, streets, parks, library), municipal facilities (airport, civic centers), and community programs (transit, television). Services are delivered through traditional municipal departments rather than a unified software platform. Key offerings include New Ulm Public Utilities (electric, gas, water, wastewater), New Ulm Municipal Airport (KULM) with FBO services, Park & Recreation facilities, New Ulm Public Library, Police Department, and Hermann Express public transit. Technology-enabled services include Nixle emergency notifications, New Ulm GIS mapping, and Community Access Television (NUCAT).

Differentiator

Problem solved

Functional benefit

Brands

New Ulm Municipal Airport (KULM): Municipal airport operated by North Star Aviation, Inc. as fixed base operator (FBO) offering maintenance and repair services.
New Ulm GIS

Products and services

New Ulm Municipal Airport (KULM)
Hermann Heights Express City Bus Service
New Ulm Public Library
NUCAT Community Access Television
Park and Recreation Services
Public Utilities (Electric, Gas, Water, Wastewater)

Companies that use City of New Ulm

Customer profile

Named customers1 record

Segments2 records

Ideal customer profiles2 records

City of New Ulm technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

City of New Ulm partnerships and signals

Strategic signal

Partnerships

Five partnerships are on record, tiered core and minor.

North Star Aviation, Inc.coreStrategic or Co-development Partner · 1 January 1943North Star Aviation operates the New Ulm Municipal Airport (KULM) as the Fixed Base Operator (FBO), providing full FBO services including maintenance and repair. The company operates out of the terminal office and maintenance hangar, offering 24/7 access to restrooms and flight planning room, terminal lounge, pilot facilities, and conference room.
Brown County Human Services (Heartland Express)coreStrategic or Co-development PartnerBrown County Human Services operates the Hermann Express city bus service (fixed-route) and Heartland Express dial-a-ride service in New Ulm. The county provides transit management, scheduling, and ADA compliance for public transportation serving 17 stops throughout the city.
Ulm and Neu Ulm, GermanyminorStrategic or Co-development PartnerSister Cities relationship with Ulm and Neu Ulm, Germany. The Hans Joohs Cultural Exchange Program allows young adults (18-35) from New Ulm to live in Germany for 12 weeks with housing and paid internship provided by German partners.
American Public Works Association (APWA)minorStrategic or Co-development PartnerThe city purchased the MicroPaver pavement management program through APWA, which developed the Pavement Condition Index (PCI) methodology in collaboration with federal agencies including FHWA, FAA, US Army Corps of Engineers.
Alamo Area Metropolitan Planning Organization (AAMPO)minorOthersAAMPO is a regional transportation planning organization that coordinates federal transportation funding. The City of New Braunfels (not New Ulm - this is unrelated data included in the source).

Scale indicators5 records

Recent moves4 records

Expansion highlights3 records

City of New Ulm competitors and assessment

Company assessment

Direct peers

City of Mankato, Minnesota: Similar-sized Minnesota municipal government providing electric, water, wastewater, public works, parks, public safety, and airport services to a comparable regional population base in south-central Minnesota.
City of Albert Lea, Minnesota: Southern Minnesota municipality offering a comparable mix of municipal services including utilities, public works, parks, airport, and public safety to a similar population base.
City of Winona, Minnesota: Minnesota statutory city operating public utilities, public works, parks, and public safety with similar municipal governance structure and property-tax funding model.
City of Marshall, Minnesota: Southwest Minnesota municipality of comparable scale operating municipal utilities, public works, parks, and general government services with similar regulatory and demographic characteristics.
City of Faribault, Minnesota: Rice County, Minnesota municipality providing a comparable suite of municipal services including utilities, streets, parks, and public safety to a similar population base.
City of Austin, Minnesota: Southeast Minnesota city providing electric utility, public works, parks, and general municipal services at a population and budget scale highly comparable to New Ulm.
City of Owatonna, Minnesota: Steele County, Minnesota city operating municipal utilities and traditional municipal service departments at a population scale and governance form closely parallel to New Ulm.
City of Hastings, Minnesota: Minnesota municipal government providing electric, water, and wastewater utilities, plus public works, parks, and public safety services to a comparable population in the Twin Cities metro fringe.

Broad incumbents

City of Minneapolis, Minnesota: Large Minnesota municipality operating the same categories of municipal services (utilities, public works, public safety, parks, transit) but at metropolitan scale with much broader regulatory and economic complexity.
City of Saint Paul, Minnesota: State capital and second-largest Minnesota municipality providing the full municipal service portfolio and serving as a regional policy benchmark for smaller Minnesota cities like New Ulm.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

City of New Ulm financial estimates

Financial estimate

Revenue estimate

Valuation estimate

City of New Ulm leadership team

Management profile

Number of profiles

Profiles1 record

City of New Ulm funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

City of New Ulm M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about City of New Ulm

What does City of New Ulm do?

Is City of New Ulm a public or private company?

City of New Ulm is a public company. It is classified as state government owned and is currently operating.

When was City of New Ulm founded?

City of New Ulm was founded in 1858. It employs 101 to 250 people.

Where is City of New Ulm based?

City of New Ulm is headquartered in New Ulm, United States, in the North America region.

How does City of New Ulm make money?

Five revenue lines are on record. Property Taxes are the primary driver. The others are public Utilities Revenue, licenses, Permits, and Fees, sales Tax Revenue and transit Fares.

Who are City of New Ulm's main competitors?

Direct peers on record are City of Mankato, Minnesota, City of Albert Lea, Minnesota, City of Winona, Minnesota, City of Marshall, Minnesota, City of Faribault, Minnesota, City of Austin, Minnesota, City of Owatonna, Minnesota and City of Hastings, Minnesota. Broad incumbents are City of Minneapolis, Minnesota and City of Saint Paul, Minnesota.

Does City of New Ulm have an API?

No public API is recorded for City of New Ulm.

What industry is City of New Ulm in?

City of New Ulm's product category is Municipal Government Services. Its primary akta.pro industry code is BPAIACAF, Public Works & Municipal Infrastructure (Streets, Stormwater, Facilities), with a secondary code of EUADABAB, Municipal Electric Utilities (Munis). Its NAICS code is 2213 and its SIC code is 4900.