Aquardens

What Aquardens does

Aquardens is an Italian thermal wellness destination operating as Aquardens Wellness & Hospitality S.r.l., headquartered in Santa Lucia di Pescantina (Verona) between Verona and Lake Garda. The company runs a single integrated thermal park with warm therapeutic pools, fresh-water lakes, beaches, water slides, a sauna village, multiple F&B outlets (Salus Self Restaurant, Arena Gourmet, Ripasso Bistrò, Biergarten, Pokeria, Punto Pasta, Oasi del Deserto), a massage and beauty centre, fitness and swimming courses, and an SSN-accredited Medical Centre. Its core asset is salso-bromo-iodica thermal water sourced from a 10km-deep aquifer over 8,000 years old at 47°C, with therapeutic properties recognized by the Italian Ministry of Health via decree of June 27, 2005, and specific approval for balneotherapy in mild-moderate psoriasis (January 8, 2015). The Medical Centre offers balneotherapy, vascular, inhalation, hydrotherapy, and rehabilitation services across specialties including orthopedics, cardiology, endocrinology, rheumatology, and diagnostic imaging, with a Synlab blood-collection point on-site.

The business model is direct-to-consumer: customers purchase time-based park entry tickets (2hr, 4hr, 6hr, full-day at €33-€63), Spa Day bundles with massage, gift cards (€50-€200), individual massage and private suite experiences (€65-€400), a thermal-water cosmetics line (€46-€82), and F&B/pool drinks. Recent product expansion includes the Sauna-Theatre (opened September 14, 2025, ~300 capacity) and the 'Opera in Sauna: Traviata Aufguss' experience launched June 2025 in partnership with Fondazione Arena di Verona. Medical Centre services are partially reimbursable through Italy's SSN, adding a clinical revenue dimension.

Customer segments span families (primary, with children's areas and family packages), couples (private suites, couple massages), medical/health tourists (SSN-accredited therapeutic treatments), and wellness enthusiasts (premium sauna and cultural experiences). The company employs 251-500 staff, has no parent company or disclosed institutional investors, and operates exclusively in Italy with a single physical site; its stated share capital is €500,000. Revenue figures, headcount trends, and funding rounds are not publicly disclosed.

Name

Aquardens

Legal name

Aquardens Wellness & Hospitality S.r.l.

Website

https://aquardens.it

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

251–500 employees

Short description

Aquardens is an Italian thermal wellness destination near Verona and Lake Garda operating a single integrated park with SSN-accredited medical centre, massage services, restaurants, and thermal-water cosmetics, serving families, couples, medical tourists, and wellness enthusiasts via direct-to-consumer ticket and package sales.

Ownership category

akta.pro rank

Product category

Thermal Spa & Wellness Services

NAICS

Ambulatory Health Care Services (621), Other Ambulatory Health Care Services (6219)

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Hydrotherapy & Thermal Spa Services (Sauna/Steam/Hot Tubs) (HSALAFAF)

akta.pro secondary industries

Thermal Springs, Hot Springs & Thalassotherapy Resorts (THAGAMAE), Aquatic Physical Therapy & Hydrotherapy (HSADAIAL)

Keywords

• Thermal spa services
• Thermal wellness
• Balneotherapy treatments
• Thermal park admissions
• Medical spa

Headquarters

HQ city

Santa Lucia Di Piave

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Thermal Park Entry Tickets: Time-based entry tickets to the thermal park including 2-hour, 4-hour, 6-hour, and full-day passes. Also includes special rates for minors under 14 and seasonal promotions. Tickets valid 12 months from purchase.
2. Gift Cards and Vouchers: Prepaid gift cards available in €50, €100, €150, and €200 denominations. Spa day packages combining entry and treatments. Valid for 12 months from purchase.
3. Massage and Beauty Treatments: Various massage services (Short 35min, Classic 50min, Plus 50min, Long 75min), couple massages, private suites, and seasonal treatments. Requires advance booking via WhatsApp.
4. Cosmetics Products: Thermal water-based skincare line including Aqua hydrating face cream (€70), Aqua deep hydration serum (€70), Aqua hydrating face mask (€46), and Divina lifting face cream (€82).
5. Food and Beverage: On-site restaurants and pool bars including Salus Self Restaurant, Arena Gourmet, Ripasso Bistrò, Biergarten, Pokeria, Punto Pasta, and Oasi del Deserto. Drinks served in thermal pools.
6. Medical Centre Services: Medical consultations, physiotherapy, rehabilitation, specialist visits in thermal medicine, ENT, sports medicine, cardiology, and diagnostic imaging. SSN accredited with public health system.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Aquardens operates a thermal wellness park in Valpolicella (Verona/Lake Garda area), offering time-based park admissions (2-hour to full-day), an SSN-accredited Medical Centre providing balneotherapy and specialist consultations, massage and beauty services, thermal-water-based cosmetics, and fitness and swimming courses. The offering is built around salso-bromo-iodica thermal water drawn from a deep aquifer, recognized by the Italian Ministry of Health for therapeutic use.

Product overview

Aquardens operates as a thermal wellness resort and medical spa located in Valpolicella near Verona and Lake Garda, Italy. The offering consists of a thermal water park (Parco Termale) as the core product — featuring pools, lakes, saunas, and a beach area — supplemented by a medical centre (stabilimento termale accreditato SSN) with specialist polyclinic services, a massage and beauty centre, fitness and swimming courses, and a line of cosmetic products derived from its thermal water. Tickets and packages range from time-based park admissions (2, 4, 6 hours, full-day) and seasonal Summer promotions to bundled Spa Day packages, Gift Cards, and individual massage/beauty treatments. The Medical Centre operates as a distinct sub-brand offering balneotherapy, specialist consultations, physiotherapy, and a Synlab blood collection point. The portfolio is designed to serve both leisure/wellness visitors and patients seeking therapeutic thermal treatments.

Differentiator

Problem solved

Functional benefit

Products and services

• Thermal Park Admission
• Spa & Wellness Packages
• Massage and Beauty Services
• Medical Centre — Balneotherapy & Specialist Consultations
• Fitness and Swimming Courses
• Aquardens Gift Card
• Aquardens Cosmetics Line

Quantifiable outcome

• Ministry of Health recognized therapeutic effects for psoriasis treatment (January 8, 2015)
• +2 more outcomes

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature2 records

Partnerships

Two partnerships are on record, tiered flagship and minor.

• Fondazione Arena di VeronaflagshipStrategic or Co-development Partner · 1 January 2025Cultural partnership bringing opera into the sauna experience. 'Opera in Sauna' features La Traviata reinterpreted in 12-minute aufguss performances. Fondazione Arena di Verona provides artistic direction and performers for these unique sensory experiences combining opera with thermal wellness.
• SynlabminorStrategic or Co-development PartnerBlood testing and laboratory services partnership. Synlab operates a blood collection point at the Aquardens Medical Centre, with draws available Monday-Saturday 7:30-8:30 and results available for pickup Monday-Friday 8:30-18:30.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Terme di Abano: Major thermal spa destination in Veneto region with multiple hotels and treatment facilities specializing in fangotherapy and balneotherapy. Comparable as a Veneto-region thermal operator serving overlapping customer base with similar therapeutic and wellness offerings.
• Adler Thermae Spa & Relax Resort: Thermal spa resort in Tuscany with hot springs, medical spa, and wellness programs. Comparable as an Italian thermal destination offering balneotherapy, wellness programs, and premium accommodations at similar positioning.
• QC Terme: Italian thermal spa chain with multiple locations offering thermal pools, saunas, and wellness experiences in urban and resort settings. Comparable as a multi-location Italian thermal wellness operator targeting similar leisure and wellness customer segments with comparable pricing models.
• Lefay Resort & Spa Lago di Garda: Luxury eco-spa resort on Lake Garda offering wellness programs, spa treatments, and fine dining. Comparable as a premium Lake Garda wellness destination targeting affluent wellness tourists with comparable pricing and positioning.
• Terme di Sirmione: Historic thermal spa located directly on Lake Garda, offering thermal treatments, wellness center, and Aquaria thermal park. Most directly comparable as a nearby competitor also leveraging Lake Garda tourism catchment with similar thermal water-based wellness offerings.
• Terme di Saturnia: Luxury thermal spa resort in Tuscany with naturally heated sulfur springs, offering hotel accommodation, golf, spa treatments, and wellness programs. Directly comparable as a premium Italian thermal destination combining leisure wellness with therapeutic treatments in a similar price and positioning tier.
• Bagni di Pisa Natural Spa Resort: Historic thermal spa resort in Tuscany with hotel, thermal treatments, and wellness programs dating back centuries. Comparable as a heritage Italian thermal destination offering similar combination of therapeutic balneotherapy and leisure wellness experiences.
• Grotta Giusti: Thermal spa resort in Tuscany featuring a natural thermal cave, hotel accommodations, and medical spa services. Comparable as a premium Italian thermal destination combining overnight stays, therapeutic treatments, and leisure wellness at similar price points.
• Fonteverde Tuscan Resort & Spa: Thermal spa resort in Tuscany with hotel, thermal pools, and medical spa services. Comparable as a premium Italian thermal wellness resort combining therapeutic treatments with luxury hospitality experiences.

Broad incumbents

• Therme Erding: World's largest thermal spa complex near Munich, Germany, combining thermal pools, water slides, saunas, and wellness services. Comparable as a major European thermal destination operator with significantly larger scale and broader leisure positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Aquardens
• LinkedInlinkedin.com/company/aquardensverona

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aquardens