CGR Cinemas
CGR Cinemas is France's second-largest family-owned cinema circuit, operating 73 cinemas and serving 21+ million spectators annually. It offers mainstream and Art & Essai screenings, the proprietary ICE Theaters premium format, confectionery, B2B venue hire, and the Le Club CGR loyalty program.
- Company typePrivate
- Founded1970
- HeadquartersPérigny, France
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What CGR Cinemas does
CGR Cinemas (legal entity: GROUPE CGR, Société par Actions Simplifiée) is France's second-largest cinema exhibition circuit, operating 73 cinemas nationwide and serving 21+ million spectators annually. Founded circa 1970 and headquartered in Périgny near La Rochelle, the company is family-owned and structured as a private French SAS with a registered share capital of €249,654.33. Its core offering is theatrical film exhibition across a broad programming mix spanning blockbusters, family films, and Art & Essai titles, supplemented by on-site confectionery sales.
The company's most differentiated product is the proprietary ICE Theaters® premium auditorium format, which combines ICE IMMERSIVE® lumino-textile LED panels (registered trademarks), laser 9P 4K projection, Dolby Atmos sound with 52 audio sources, and custom inclinable club seating in curved rows. A €5-per-place premium surcharge is applied to ICE screenings. CGR monetizes through six streams: cinema ticket sales (transaction fees), confectionery concessions, prepaid Box 5/10/15 card packages (6-18 month validity with a €1.20 TTC per-place management fee), B2B venue hire via the Espace Pro portal (corporate events, seminars, school groups), the UNIPOP cine-conference subscription program at two sites, and gift-redemption through the loyalty Catalogue Cadeaux.
Customer engagement is anchored by Le Club CGR, a points-based loyalty program offering privilege pricing on Mondays and Thursdays, birthday ticket rewards, and reloadable cards used as a payment instrument. Distribution is direct-to-consumer through physical box offices and confectionery counters at each of the 73 sites, complemented by self-serve digital channels (cgrcinemas.fr website, iOS and Android mobile applications) that earn 5 bonus loyalty points per online reservation. Marketing reaches customers via the website, mobile app, weekly loyalty email newsletter, social media, on-site cinema communications, and periodic promotional contests (e.g., a 2026 partnership with Puy du Fou).
CGR Cinemas firmographics
Firmographics- Name
- CGR Cinemas
- Legal name
- GROUPE CGR société par actions simplifiée
- Website
- https://cgrcinemas.fr
- Company type
- Private
- Founded year
- 1970
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- CGR Cinemas is France's second-largest family-owned cinema circuit, operating 73 cinemas and serving 21+ million spectators annually. It offers mainstream and Art & Essai screenings, the proprietary ICE Theaters premium format, confectionery, B2B venue hire, and the Le Club CGR loyalty program.
- Ownership category
- akta.pro rank
CGR Cinemas industry classification
Industry- Product category
- Cinema Exhibition Services
- NAICS
- Motion Picture Theaters (except Drive-Ins) (512131), Motion Picture and Video Exhibition (51213)
- SIC
- Services-Motion Picture Theaters (7830)
- akta.pro primary industry
- Cinema Concessions & On-site F&B Operations (MPADAKAN)
- akta.pro secondary industry
- Private Screenings & Venue Rentals (Corporate, Parties) (MPADAKAJ)
Keywords
Where CGR Cinemas is headquartered
LocationHeadquarters
- HQ city
- Périgny
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
CGR Cinemas business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D
Revenue model
- Cinema Ticket Sales: Revenue from individual and group admission tickets across 73 cinemas. Ticket sales include standard screenings and premium ICE Theater experiences. The company processes approximately 21 million admissions annually.
- Confectionery and Concessions: On-site food and beverage sales including popcorn, drinks, and other cinema snacks. Consumables purchased at cinema locations are the only food and beverages permitted in theaters.
- Prepaid Card Recharges (Box 5/10/15): Sale of prepaid ticket packages (5, 10, or 15 places) at discounted rates valid across all CGR cinemas. Management fee of €1.20 TTC per place included. Cards have varying validity periods (6-18 months) and usage limits per screening.
- B2B Events and Private Screenings: Corporate events, seminars, school screenings, and special event hosting services. The company promotes B2B activities as part of cinema manager responsibilities.
- UNIPOP Conference Program: Cine-conference program cards (6-month or 1-year subscriptions) providing access to 5-15 conferences annually at CGR Albi Lapérouse and CGR Montauban Le Paris locations.
- Loyalty Program Gift Catalog: Points accumulated through the Le Club CGR loyalty program can be redeemed for cinema tickets, confiseries, prepaid card recharges, DVDs, Blu-rays, cultural products, and physical gifts from the online catalog.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Box 5 - 5 prepaid cinema places |
| Unit Pricing | Pay-as-you-go | Box 10 - 10 prepaid cinema places |
| Unit Pricing | Pay-as-you-go | Box 15 - 15 prepaid cinema places |
| Unit Pricing | Pay-as-you-go | Standard cinema ticket |
| Unit Pricing | Pay-as-you-go | ICE Theater premium ticket |
| Subscription | Multi-year contract | UNIPOP Conference Cards |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
CGR Cinemas product offering
Product offeringCore offering
CGR operates 73 cinemas across France screening standard and premium ICE-format films using laser 4K projection and Dolby Atmos sound, alongside on-site confectionery, an online ticketing platform, a loyalty program, tiered prepaid card packages, an annual UNIPOP curated film subscription series, and a dedicated B2B portal for corporate events, screenings, and gift catalog purchases.
Product overview
CGR Cinemas is France's second-largest cinema chain with 73 cinemas and over 21 million annual attendees. The company operates a multi-product portfolio centered on cinema exhibition services. Core offerings include standard cinema screenings across its network and premium auditorium experiences through ICE Theaters, which features immersive LED panels, laser 4K projection, and Dolby Atmos sound. Digital services are delivered via the CGR website (e-réservation for online ticket booking) and dedicated mobile applications for iOS and Android. The loyalty ecosystem is anchored by Le Club CGR, which enables point accumulation and redemption, supplemented by La Box prepaid cards in 5/10/15 seat bundles. B2B services include venue hire through Espace Pro, while the UNIPOP program serves educational audiences with cinema-conference experiences. All offerings are supported by the CGR Cinemas website as the primary digital platform.
Differentiator
Problem solved
Functional benefit
Brands
- ICE THEATERS: Premium cinema experience featuring ICE IMMERSIVE technology with lumino-textile panels, laser 4K projection, Dolby Atmos sound with 52 sound sources, and reclining club seats in curved rows.
- Le Club CGR
Products and services
- ICE Theaters
Quantifiable outcome
- 21+ million annual admissions demonstrates massive customer traffic and market penetration
- +2 more outcomes
Companies that use CGR Cinemas
Customer profileSegments4 records
Ideal customer profiles4 records
CGR Cinemas technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
CGR Cinemas partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Puy du FouminorCGR Cinemas partnered with Puy du Fou theme park to run a promotional game contest from June 10-23, 2026. Winners received either 4 dated tickets to Puy du Fou (value €223.68 HT) or a 2-day/1-night stay for 4 people including park tickets, Les Noces de Feu show access, hotel accommodation, breakfast, dinner, and restaurant vouchers (value €812.22 HT).
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
CGR Cinemas competitors and assessment
Company assessmentBroad incumbents
- Vue International: UK-based pan-European cinema operator with venues across the UK, Ireland, Germany, Denmark, and other markets. Comparable premium-format positioning (VIP, IMAX, 4DX) and B2B/event-hire offering.
- Cinépolis: Mexican-headquartered global cinema chain with European presence. Comparable premium-format (e.g., VIP, IMAX, 4DX) strategy and loyalty program design, though operating in largely different geographies.
- Cinemark Holdings: US-headquartered global cinema chain with Latin American operations. Operates comparable multiplex-and-premium exhibition model but in largely non-overlapping geographies.
- Cineworld Group: UK-headquartered global cinema chain (parent of Regal in the US). Comparable multiplex exhibition model and premium-format (e.g., IMAX, 4DX) strategy, though primarily serving UK/US markets rather than France.
- AMC Theatres: US-headquartered global cinema chain with the largest US footprint and growing European presence via Odeon. Operates a comparable mix of standard and premium-format auditoria and competes in the same exhibition category as CGR.
- Odeon Cinemas Group: Europe's largest cinema operator by country count (subsidiary of AMC). Comparable exhibition, loyalty (Odeon Limitless), and premium-format offerings (IMAX, Dolby) across UK, Ireland, and Continental Europe.
Direct peers
- Pathé Gaumont: France's largest cinema circuit, formed by the merger of Pathé and Gaumont cinema operations. Direct competitor operating a comparable multiplex-and-premium-experience model with similar ticketing, loyalty, and B2B services across French cities.
- UGC Cinémas: Major French and European cinema chain with roughly 50 French cinemas. Direct competitor offering comparable exhibition services, loyalty programs, and B2B venue rentals across overlapping French territories.
- Kinepolis Group: Belgium-headquartered cinema chain with significant French presence and pan-European footprint. Comparable premium-experience positioning, similar ticketing/concession model, and similar exposure to multiplex economics.
- MK2 Cinémas: Independent French cinema chain and distributor with strong art-house and family-programming positioning. Competes for premium French cinema-goers and B2B venue hire, with overlapping loyalty and event programming.
Market position
Strengths1 record
Weaknesses3 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
CGR Cinemas social profiles
Digital presenceCGR Cinemas financial estimates
Financial estimateRevenue estimate
Valuation estimate
CGR Cinemas leadership team
Management profileNumber of profiles
Profiles3 records
CGR Cinemas funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CGR Cinemas M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CGR Cinemas
What does CGR Cinemas do?
CGR operates 73 cinemas across France screening standard and premium ICE-format films using laser 4K projection and Dolby Atmos sound, alongside on-site confectionery, an online ticketing platform, a loyalty program, tiered prepaid card packages, an annual UNIPOP curated film subscription series, and a dedicated B2B portal for corporate events, screenings, and gift catalog purchases.
Is CGR Cinemas a public or private company?
CGR Cinemas is a private company. It is classified as family owned and is currently operating.
When was CGR Cinemas founded?
CGR Cinemas was founded in 1970. It employs 1,001 to 5,000 people.
Where is CGR Cinemas based?
CGR Cinemas is headquartered in Périgny, France, in the Europe region.
How does CGR Cinemas make money?
Six revenue lines are on record. Cinema Ticket Sales are the primary driver. The others are confectionery and Concessions, prepaid Card Recharges (Box 5/10/15), B2B Events and Private Screenings, UNIPOP Conference Program and loyalty Program Gift Catalog.
Who are CGR Cinemas's main competitors?
Broad incumbents on record are Vue International, Cinépolis, Cinemark Holdings, Cineworld Group, AMC Theatres and Odeon Cinemas Group. Direct peers are Pathé Gaumont, UGC Cinémas, Kinepolis Group and MK2 Cinémas.
Does CGR Cinemas have an API?
No public API is recorded for CGR Cinemas.
What industry is CGR Cinemas in?
CGR Cinemas's product category is Cinema Exhibition Services. Its primary akta.pro industry code is MPADAKAN, Cinema Concessions & On-site F&B Operations, with a secondary code of MPADAKAJ, Private Screenings & Venue Rentals (Corporate, Parties). Its NAICS code is 512131 and its SIC code is 7830.