Dukeshill Hum
DukesHill is a UK-based direct-to-consumer online butcher and farm shop, founded in 1985, selling premium British artisan foods — cured hams, bacon, fresh meats, seafood, cheese, hampers, and prepared meals — to consumers and gift buyers across the United Kingdom.
- Company typePrivate
- Founded1985
- HeadquartersTelford, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Dukeshill Hum does
DukesHill is a UK-based direct-to-consumer online butcher and farm shop founded in 1985 in Shropshire, England, that sells artisan British foods — including traditionally cured hams, bacon, sausages, fresh meats (beef, pork, lamb, game, poultry, Wagyu), smoked fish, artisan cheeses, charcuterie, prepared meals, baked goods, hampers, and wine — to premium home cooks and gift buyers across the United Kingdom. The company is a Royal Warrant holder supplying His Majesty King Charles III, a positioning cue reinforced by editorial coverage in UK national press and food titles (The Times, Daily Mail, The Independent, Good Housekeeping, BBC Good Food, Delicious). Founder Neale Hollingsworth remains associated with the business in a consultancy capacity.
The product portfolio is organized into seven merchandising verticals — DukesHill Classics (hams, bacon, sausages, deli), The Butchery (fresh meats), Fish & Seafood, Deli & Cheese, Pantry, Bakery & Sweet Things, and Chef Prepared — alongside a Hampers & Gifts segment and a Cellar (wine, cider, spirits) range. Pricing is per unit or per weight (e.g., Midi Boneless Wiltshire Ham from £41.85, Half Boneless from £66.15, Galician Beef Steak £65.00), with multi-buy 'mix and match' promotions and a free-delivery threshold of £40 driving basket size. Seasonal occasion collections (BBQ, Summer, Picnic, Al Fresco) anchor promotional cadence.
Commercially, DukesHill runs as a single-channel DTC e-commerce operator on Shopify, with no marketplace, wholesale, or B2B routes indicated in the source data. Marketing is concentrated on owned content (recipe blog, ham selection guide), email/newsletter promotions, a DukesHill Rewards Club loyalty scheme, and a Refer a Friend program. Headcount is reported in the 11–50 band, the company is privately held with no disclosed investors or parent entity, and no financial data (revenue, ARR, funding rounds, M&A, leadership changes beyond the founder) is available in the supplied material.
Dukeshill Hum firmographics
Firmographics- Name
- Dukeshill Hum
- Legal name
- DukesHill
- Website
- https://dukeshillham.co.uk
- Company type
- Private
- Founded year
- 1985
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- DukesHill is a UK-based direct-to-consumer online butcher and farm shop, founded in 1985, selling premium British artisan foods — cured hams, bacon, fresh meats, seafood, cheese, hampers, and prepared meals — to consumers and gift buyers across the United Kingdom.
- Ownership category
- akta.pro rank
Dukeshill Hum industry classification
Industry- Product category
- Online Butcher and Artisan Foods
- NAICS
- Meat Retailers (445240)
- SIC
- Sausages & Other Prepared Meat Products (2013)
- akta.pro primary industry
- Butcher Shops & Meat Markets (CRAHAHAB)
- akta.pro secondary industries
- Charcuterie & Cured Meats Specialty Stores (CRAHAGAE), Specialty Food Gift Shops & Hampers (CRAHAGAN)
Keywords
Where Dukeshill Hum is headquartered
LocationHeadquarters
- HQ city
- Telford
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Dukeshill Hum business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Direct Product Sales: Revenue generated from selling artisan food products directly to consumers through their e-commerce website, including fresh meats (beef, pork, lamb, game, poultry, Wagyu), cured hams, bacon, sausages, seafood, cheese, charcuterie, prepared meals, hampers, wine, and pantry items. Mix-and-match promotions encourage multi-item purchases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual artisan food products |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Dukeshill Hum product offering
Product offeringCore offering
DukesHill is a UK-based direct-to-consumer online butcher and farm shop selling artisan foods including traditionally cured hams, bacon, sausages, fresh meats (beef, pork, lamb, poultry, game, Wagyu), smoked fish, cheeses, charcuterie, chef-prepared meals, hampers, and wines. The company was founded in 1985 in Shropshire and operates a Shopify-powered e-commerce storefront with home delivery across the United Kingdom.
Product overview
DukesHill is an online artisan butcher and farm shop offering a curated portfolio of premium British produce and gourmet foods. The offering consists of a unified e-commerce platform organized across multiple product categories: DukesHill Classics (award-winning hams, bacon, sausages, and deli meats), The Butchery (fresh pork, beef, Wagyu, poultry, and game), Fish & Seafood (smoked salmon and specialty seafood), Deli & Cheese (artisan cheeses, pastries, charcuterie, and pates), Pantry (sauces, chutneys, dairy, and nibbles), Bakery & Sweet Things (puddings, chocolates, and breads), Chef Prepared meals (ready-to-eat dishes, pies, and side dishes), and Cellar (fine wines, ciders, spirits, and non-alcoholic options). The company also offers seasonal hampers, gift boxes, and BBQ-themed product bundles. Founded in 1985, DukesHill holds a Royal Warrant as supplier to His Majesty King Charles III.
Differentiator
Problem solved
Functional benefit
Products and services
- Galician Beef Steak Premium imported beef steak from Galicia, minimum 950g, priced at £65.00, sold to home cooks and food enthusiasts.
- Tomahawk Steak Large bone-in steak weighing 1.2kg, serves 4, priced at £40.00, marketed for BBQ occasions.
- BBQ Box for Two BBQ meat box containing 5 items, priced at £27.50, designed for two people, saving over 10% from £30.65.
- Mediterranean Chicken Wings 1kg pack of seasoned chicken wings suitable for BBQ, serves 6+, priced at £10.50.
- Midi Boneless Wiltshire Ham Traditionally cured boneless Wiltshire ham, minimum 1.2kg, serves 10+, discounted from £46.50 to £41.85.
- Half Boneless Wiltshire Ham Half boneless Wiltshire ham, minimum 2.0kg, serves 15+, discounted from £73.50 to £66.15.
- Half Boneless St. George's Ham Premium half boneless St. George's ham, minimum 2.1kg, discounted from £88.50 to £79.65.
- Sliced Wiltshire Ham Hand-sliced Wiltshire ham, minimum 200g, priced at £7.50, available in 3 for £20 deals.
- Traditional Pork Sausages Traditional pork sausages, minimum 400g, priced at £5.25 (3 for £13.50).
- Old-Fashioned Rind-On Middle Bacon Traditional rind-on middle bacon, 300g pack, available in 3 for £18.50 deals.
- Traditional Pork Chipolatas Traditional pork chipolatas, minimum 400g.
- Unsmoked Dry Cured Back Bacon Dry cured back bacon, unsmoked, 300g pack.
- Luxury Food & Wine Hamper for Four Gourmet food and wine hamper containing 8 items, priced at £125.00, serves four.
- Luxury Food & Wine Hamper for Two Compact food and wine hamper, priced at £100.00, designed for two.
- Picnic Delights Hamper Artisan picnic selection containing 10 items of premium food and treats.
- Chocolate & Sweet Treats Hamper Gourmet hamper featuring chocolates and confectionery, 5 items, priced at £95.00.
Companies that use Dukeshill Hum
Customer profileSegments2 records
Ideal customer profiles2 records
Dukeshill Hum technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Dukeshill Hum partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
Dukeshill Hum competitors and assessment
Company assessmentEmerging players
- Cartwright & Butler: Premium British pantry and hamper brand selling teas, biscuits, preserves, and gift boxes; overlaps with DukesHill's hamper and pantry lines and competes for the same premium gift occasions.
Broad incumbents
- Fortnum & Mason: Iconic UK heritage food retailer and hampers specialist with overlapping gifting and gourmet food categories; much larger scale but competes for the same premium hamper and Christmas occasions.
- Berry Bros. & Rudd: Historic UK wine merchant with a curated food/gift hamper business that overlaps with DukesHill's 'Cellar' and hamper range at the premium gifting end of the market.
Direct peers
- Farmison & Co: UK online butcher selling premium, welfare-led meat and artisan food direct to consumers, with a similar provenance, free-delivery threshold, and gift/hamper positioning that most directly competes with DukesHill.
- Turner & George: London-based online butcher and whole-animal supplier selling premium beef, pork, lamb, and charcuterie DTC, with overlapping steak, BBQ box, and cured-meat SKUs versus DukesHill.
- Daylesford: Premium organic farm-shop brand selling meat, dairy, hampers, and prepared foods via its own e-commerce site, competing directly with DukesHill across butchery, deli, hampers, and chef-prepared categories.
- Pipers Farm: Sustainably sourced UK meat box and butcher delivering heritage-breed beef, lamb, pork, and poultry DTC, with comparable provenance-led storytelling and hamper/box bundles.
- Donald Russell: Long-established UK online butcher and gourmet meat supplier with Royal Warrant heritage, overlapping cured meats, steaks, and hamper categories that compete head-on with DukesHill's Classics line.
- The Ethical Butcher: UK online butcher focused on regenerative, high-welfare, and rare-breed meat delivered DTC; competes with DukesHill's premium provenance narrative in beef, lamb, and game.
Regional players
- The Country Victualler: Award-winning UK artisan producer of pies, hams, and cured meats with strong regional heritage; overlaps directly with DukesHill's cured hams, bacon, and traditional pie/chef-prepared assortment.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights6 records
Customer concentration
Dukeshill Hum social profiles
Digital presenceDukeshill Hum financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dukeshill Hum leadership team
Management profileNumber of profiles
Profiles1 record
Dukeshill Hum funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dukeshill Hum M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dukeshill Hum
What does Dukeshill Hum do?
DukesHill is a UK-based direct-to-consumer online butcher and farm shop selling artisan foods including traditionally cured hams, bacon, sausages, fresh meats (beef, pork, lamb, poultry, game, Wagyu), smoked fish, cheeses, charcuterie, chef-prepared meals, hampers, and wines. The company was founded in 1985 in Shropshire and operates a Shopify-powered e-commerce storefront with home delivery across the United Kingdom.
Is Dukeshill Hum a public or private company?
Dukeshill Hum is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Dukeshill Hum founded?
Dukeshill Hum was founded in 1985. It employs 11 to 50 people.
Where is Dukeshill Hum based?
Dukeshill Hum is headquartered in Telford, United Kingdom, in the Europe region.
How does Dukeshill Hum make money?
One revenue line is on record: direct Product Sales.
Who are Dukeshill Hum's main competitors?
Cartwright & Butler is listed as an emerging player. Broad incumbents are Fortnum & Mason and Berry Bros. & Rudd. Direct peers are Farmison & Co, Turner & George, Daylesford, Pipers Farm, Donald Russell and The Ethical Butcher. The Country Victualler is listed as a regional player.
Does Dukeshill Hum have an API?
No public API is recorded for Dukeshill Hum.
What industry is Dukeshill Hum in?
Dukeshill Hum's product category is Online Butcher and Artisan Foods. Its primary akta.pro industry code is CRAHAHAB, Butcher Shops & Meat Markets, with a secondary code of CRAHAGAE, Charcuterie & Cured Meats Specialty Stores. Its NAICS code is 445240 and its SIC code is 2013.