Holleran Real Estate & Consulting

Name

Holleran Real Estate & Consulting

Legal name

Holleran Real Estate & Consulting

Website

https://holleranrealestate.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (5312)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Luxury & High-End Residential Brokerage (BPAJAAAC)

akta.pro secondary industry

Real Estate Advisory & Consulting (Strategy, Portfolio & Location) (FSAEAJAH)

Keywords

• Residential real estate brokerage
• Luxury coastal properties
• Homebuyer representation
• Property listing services
• Real estate consulting

Headquarters

HQ city

Chapel Hill

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Revenue model

1. Real Estate Commission: Traditional real estate brokerage earning commissions on property transactions. The company represents buyers and sellers in residential real estate transactions, earning a percentage of the final sale price. A specific listing mentioned is a 3 bedroom, 2.5 bath townhome priced at $485,000.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Holleran Real Estate & Consulting is a boutique residential real estate brokerage providing buyer and seller representation, property search assistance, and personalized consulting across North Carolina markets including Raleigh, Chapel Hill, and Beaufort. The firm operates a specialized luxury coastal sub-brand, Holleran Coastal, offering advisory and strategic pricing services for high-value coastal properties.

Product overview

Holleran Real Estate & Consulting is a unified real estate brokerage offering residential buying and selling services through a single integrated practice. The company operates a main brokerage division alongside a specialized luxury coastal sub-brand called Holleran Coastal, which focuses on high-value coastal property transactions. The firm also maintains a curated property gallery featuring individual residential listings including townhomes in Chapel Hill (Governors Village) and condos in downtown Raleigh (Glenwood South).

Differentiator

Problem solved

Functional benefit

Brands

• Holleran Coastal: Luxury coastal real estate services specializing in high-value coastal homes and luxury home pricing advisory.

Products and services

• Holleran Real Estate Brokerage Services Full-service residential real estate brokerage providing homeownership guidance, property search assistance, buyer and seller representation, and personalized consulting for clients in Raleigh, Chapel Hill, and other North Carolina markets.
• Holleran Coastal

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• ZillowminorGTM or Marketing PartnerHolleran Real Estate & Consulting operates as a Zillow Showcase Agent, providing visibility on the Zillow platform for their property listings. This partnership positions the firm alongside other agents on the major real estate marketplace, reaching active property seekers through Zillow's platform.

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Direct peers

• Allen Tate Realtors: Carolinas-headquartered residential brokerage with deep presence across NC markets including Raleigh, Chapel Hill and coastal areas. Directly overlaps with Holleran's geographic footprint and target segments (homebuyers, sellers, luxury).
• Sotheby's International Realty: Global luxury-residential brokerage network with strong coastal presence. Direct competitor for the Holleran Coastal sub-brand's high-net-worth coastal buyer/seller segment, particularly along the NC and broader Southeast coast.
• Douglas Elliman: Luxury-focused residential brokerage expanding into the Southeast coastal markets. Most comparable on the Holleran Coastal sub-brand's luxury positioning and high-end clientele.

Broad incumbents

• Compass: Tech-enabled national residential brokerage with agent-recruitment model and strong luxury and coastal presence. Competes for the same agent talent and buyer/seller relationships in NC, especially at the higher price points.
• Keller Williams Realty: Large agent-centric residential brokerage franchise with significant NC market center footprint. Competes for residential buyer/seller relationships in Chapel Hill and Raleigh.
• Coldwell Banker: Long-established national brokerage franchise with NC affiliates serving the same residential buyer/seller segments across Chapel Hill, Raleigh and coastal NC. Competes for agent affiliation and listing inventory.
• Howard Hanna Real Estate Services: Large regional brokerage with significant Carolinas presence after acquiring Allen Tate. Competes across general residential segments in NC.
• Berkshire Hathaway HomeServices: National brokerage network with established NC franchisees. Competes in both general residential and luxury coastal segments overlapping with Holleran's offerings.

Emerging players

• Fathom Realty: Cloud-based, tech-forward brokerage with growing NC agent network and a value-based commission share model. Competes for agents and lower-overhead positioning in residential markets overlapping Holleran's NC footprint.
• eXp Realty: Cloud-based brokerage with rapidly growing NC agent roster, leveraging a low-overhead model that allows agents to retain more commission. Competes for agents and listings in the same NC geographies.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

• Xx.com/holleranre

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Holleran Real Estate & Consulting