What NewAE Technology does

NewAE Technology Inc. is a privately held Canadian hardware company, incorporated in Nova Scotia with headquarters in Dartmouth, that builds open-source embedded security testing instruments used by security researchers, hardware engineers, students, and educators worldwide. Its core platform, branded ChipWhisperer, combines FPGA-based capture hardware (Nano, Lite, Husky, HuskyPlus), supporting analog front-ends, and Python host software for performing power side-channel analysis, voltage glitching, clock glitching, and electromagnetic fault injection (EMFI) against embedded targets. The company extends this core with the ChipSHOUTER EMFI platform, the ChipSHOVER precision 3-axis positioner, and the PhyWhisperer USB analysis tool, alongside a modular CW308 UFO target board family supporting ARM Cortex, FPGA, AVR, and automotive microcontrollers.

The technology differentiation rests on full open-sourcing of the FPGA design (Verilator simulation support), microcontroller firmware, and host code, combined with a synchronous sampling architecture that integrates capture and triggering previously requiring separate oscilloscopes and function generators. Notable capabilities include sub-nanosecond clock glitching, analog waveform pattern triggering (previously exclusive to higher-priced incumbents), and Arm Trace support via TraceWhisperer. The product catalog spans US$60 entry-level devices to US$10,000 precision positioning systems, with bundled learning kits at the US$820–US$1,330 level.

The business model is primarily one-time hardware sales distributed through a self-serve webstore (newae.com/shop) and the global authorized distributor Mouser Electronics, supplemented by self-paced paid online courses on learn.chipwhisperer.io that introduce a recurring revenue component. Community-driven marketing via GitHub, Discord, YouTube, LinkedIn, and Bluesky forms the top of funnel, with technical documentation and a forum serving mid-funnel engagement. The company serves a horizontal customer base rather than named enterprise accounts, and has not disclosed institutional funding, revenue, or significant headcount expansion beyond a 1–10 employee range.

Name

NewAE Technology

Legal name

NewAE Technology Inc.

Website

https://newae.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

NewAE Technology Inc. builds open-source FPGA-based instruments (ChipWhisperer, ChipSHOUTER, ChipSHOVER, PhyWhisperer) for embedded hardware security testing — power side-channel analysis, voltage/clock glitching, and electromagnetic fault injection — sold globally via webstore and Mouser to security researchers, students, and hardware engineers.

Ownership category

akta.pro rank

Product category

Embedded Security Testing Hardware

NAICS

Instrument Manufacturing for Measuring and Testing Electricity and Electrical Signals (334515)

SIC

Instruments For Meas & Testing Of Electricity & Elec Signals (3825)

akta.pro primary industry

Test, Probe & Burn-In Equipment (Wafer Sort/Final Test) (HDAHAEAJ)

akta.pro secondary industry

Application Security Testing (SAST/DAST/IAST/SCA) (HDADACAC)

Keywords

• Side-channel power analysis
• Hardware security testing
• Fault injection platforms
• FPGA capture hardware
• Embedded security tools

Headquarters

HQ city

Halifax

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Technology or R&D, Supply Chain, Personnel, Marketing or Sales

Revenue model

1. Hardware Product Sales: One-time hardware sales of ChipWhisperer capture devices, ChipSHOUTER fault injection platforms, target boards, and accessories. Products are sold directly through webstore and global distributor Mouser Electronics.
2. Online Training Courses: Self-paced online courses combining theory, hands-on labs, and application-specific examples for embedded security training using ChipWhisperer hardware. Both free previews and paid course options available.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels9 records

Core offering

NewAE Technology designs and sells embedded hardware security testing tools, including the ChipWhisperer family of side-channel power analysis and fault injection capture devices, electromagnetic fault injection platforms, precision positioners, target boards, and accessories, paired with open-source software and learning resources.

Product overview

NewAE Technology offers a comprehensive embedded hardware security testing platform centered on three flagship brands: ChipWhisperer (power analysis and fault injection capture hardware), ChipSHOUTER (electromagnetic fault injection), and PhyWhisperer (USB analysis). The product line spans capture hardware platforms at multiple price points (ChipWhisperer-Nano, Lite, Husky, HuskyPlus), electromagnetic fault injection equipment (ChipSHOUTER, ChipSHOVER precision positioner), target boards for various microcontroller and FPGA architectures (CW308 UFO platform supporting ARM Cortex-M, FPGA, AVR, PowerPC targets), bundled starter kits for different experience levels, and accessories (probes, power supplies, cables). The ChipWhisperer open-source toolchain (hardware, software, firmware, documentation) enables power analysis, voltage glitching, clock glitching, and electromagnetic fault injection research. Products are distributed globally through the company webstore and Mouser Electronics with same-day shipping. The company provides self-paced online courses through learn.chipwhisperer.io combining theory and hands-on labs for embedded security training.

Differentiator

Problem solved

Functional benefit

Products and services

• ChipWhisperer-HuskyPlus High-end power analysis and fault injection capture hardware for embedded security researchers requiring advanced side-channel measurement and glitching capabilities.
• ChipWhisperer-Husky Compact power analysis and fault injection capture device supporting synchronous sampling, clock glitching, and Arm trace for hardware security testing.
• ChipWhisperer-Lite Entry-to-mid tier capture board for side-channel power analysis and fault injection, aimed at researchers and educators learning embedded security.
• ChipWhisperer-Nano Low-cost entry-level power analysis and fault injection tool priced around $60, targeted at students and hobbyists learning side-channel attacks.
• ChipSHOUTER Kit Electromagnetic fault injection platform used to inject faults into embedded devices for security evaluation.
• ChipSHOVER Precision 3-axis positioner used to accurately position probes for electromagnetic fault injection and analysis.
• PhyWhisperer-USB USB sniffer and trigger device enabling capture and triggering on USB traffic for hardware security research.
• CW308 UFO Board Modular target board platform for mounting and testing a variety of target devices during side-channel and fault injection experiments.
• CW310 Bergen Board FPGA-based target board designed for advanced hardware security testing and research applications.
• Starter Kits Bundled kits (including Level 1, Level 2, and Nano Learning Pack) combining capture hardware, target boards, and learning materials for those beginning embedded security testing.
• Target Boards Range of target boards (including STM32F0/F1/F3/F4, Spartan 6, and CW312T-RP2350) used as devices-under-test for side-channel and fault injection testing.
• Accessories Add-on components including probe tip sets, H-Field probes, probe sets with power supply, and the OpenADC for extending capture and measurement setups.

Quantifiable outcome

• Clock glitches less than 1 nanosecond wide
• +2 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Four partnerships are on record, tiered primary and minor.

• Mouser ElectronicsprimaryChannel Partner/ Reseller/ DistributorMouser Electronics is NewAE Technology's global authorized distributor, offering same-day shipping on all products. Provides free shipping outside the US and customs-cleared service including duties and taxes.
• DHLminorOthersPrimary shipping carrier used by NewAE Technology for international order fulfillment. Based in Nova Scotia, Canada.
• FedExminorOthersAlternative shipping carrier option available upon request for international order fulfillment.
• UPSminorOthersAlternative shipping carrier option available upon request for international order fulfillment.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Keysight Technologies: Keysight is a broad incumbent in electronic test & measurement with security testing capabilities (e.g., oscilloscopes used for side-channel work). While not a specialist like NewAE, Keysight's scale and enterprise reach make it a competitive threat if it bundles security testing features into mainstream instruments.
• Cadence Design Systems: Cadence is a major EDA vendor that has expanded into hardware security verification through acquisitions and partnerships. While primarily a design-side company, its security IP and verification tools overlap with the broader embedded security engineering workflow that NewAE serves.
• Rambus (Cryptography Research): Rambus's Cryptography Research division pioneered differential power analysis and holds foundational patents/licensing programs around side-channel attacks. It represents a broader incumbent with deep IP and expertise in the underlying attack methodologies that NewAE's ChipWhisperer platform is used to study.
• Tektronix: Tektronix is a major test & measurement company whose oscilloscopes and signal analysis tools are widely used for side-channel power analysis research. NewAE's differentiator is purpose-built integration at lower price points, but Tektronix remains the incumbent reference for general-purpose electrical signal measurement.
• Synopsys: Synopsys is a leading EDA and semiconductor IP vendor with hardware security IP and verification offerings. It competes for embedded security design budgets that could alternatively fund side-channel test equipment like NewAE's, and represents the kind of large incumbent with resources to enter the security testing space.
• Rohde & Schwarz: Rohde & Schwarz provides cybersecurity testing solutions and test & measurement equipment used in side-channel analysis contexts. As a broad incumbent with significant R&D resources, it overlaps with NewAE's market at the high-end enterprise and government security testing buyer.

Direct peers

• Riscure: Riscure is the most direct competitor to NewAE in side-channel analysis and fault injection tools. Their icWaves and Inspector product lines serve the same embedded security evaluation market — NewAE's analog waveform triggering was previously exclusive to ChipWhisperer-Pro and Riscure icWaves products, underscoring direct feature parity.
• Secure-IC: Secure-IC provides embedded cybersecurity solutions including side-channel analysis tools (Analyst-Pro) and hardware security IP. It targets similar customer profiles — semiconductor companies and OEMs needing to validate embedded security implementations — competing head-to-head in the same sales conversations as NewAE.
• Texplained: Texplained specializes in side-channel analysis consulting and training, with products and expertise in power analysis and fault injection on embedded devices. They are a specialist peer addressing the same hardware security research and education market that NewAE serves with ChipWhisperer.

Emerging players

• Tortuga Logic: Tortuga Logic provides hardware security verification and pre-silicon side-channel analysis tools that overlap with portions of NewAE's ChipWhisperer use cases. It focuses more on the design/verification stage of chip development rather than post-silicon testing, but addresses the same embedded security engineering buyer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• GitHubgithub.com/newaetech
• YouTubeyoutube.com/user/newaetech
• LinkedInlinkedin.com/company/newae-technology-inc-
• Xx.com/newaetech

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NewAE Technology