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Niverville Credit Union

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uuid0021bpd

Namestring
Niverville Credit Union
Legal namestring
Niverville Credit Union Limited
Company typeenum
Private
Founded yearint
1948
Descriptiontext

Niverville Credit Union is a member-owned cooperative financial institution founded in 1948 and headquartered in Niverville, Manitoba, Canada. Operating under Manitoba credit union legislation with deposits guaranteed without limit by the Deposit Guarantee Corporation of Manitoba, NCU serves over 9,700 members across southeastern Manitoba through three physical branches in Niverville, Landmark, and Steinbach, supplemented by online and mobile banking channels (native iOS and Android applications), phone banking, and ATM network access. The product portfolio spans personal banking (age-tiered chequing accounts, savings products, term deposits, registered investment vehicles including TFSAs, RRSPs, FHSAs, RESPs, and RRIFs), consumer lending (personal loans, lines of credit, RRSP lines of credit, residential mortgages, home equity products), business banking (chequing, agricultural accounts, commercial mortgages, farm loans, letters of credit), and ancillary services (safety deposit boxes, wire transfers, foreign exchange, and a 24-hour business FX platform called Niverville FX).

Revenue is generated primarily through net interest income on loans and mortgages, supplemented by transaction and account fees (monthly chequing fees ranging from $0 to $22, Interac e-Transfer fees, branch transaction fees), interchange revenue from a Collabria-issued Mastercard/Visa credit card portfolio, and referral economics from a Qtrade Direct Investing brokerage partnership. NCU's go-to-market is community-led, anchored in three branch locations with extended Wednesday and Saturday hours, active participation in local Chambers of Commerce, a Refer-a-Friend program, and direct member onboarding with DocuSign-enabled applications. The credit union is governed as a cooperative where each member holds voting rights on major business decisions and board elections, distinguishing it from shareholder-owned banks.

Short descriptiontext

Niverville Credit Union is a member-owned cooperative financial institution serving over 9,700 members across southeastern Manitoba through three branches, offering personal and business banking, mortgages, lending, registered investment products, and credit card services.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersWinnipeg, Canada
HQ citystring
Winnipeg
HQ countrystring
Canada
HQ regionstring
North America
Markets served

Serves global market

Offices3 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
retail banking services, community credit union, personal lending products, business banking solutions, agricultural lending
Industry2 codes
1Community Credit Unions (Retail/Consumer Focus)
CodeFSABAEAAPrimaryYes
2Bank & Credit Union Personal Loans (Unsecured Installment)
CodeFSAKAAALPrimaryNo
NAICS code2 codes
  • Credit Unions522130
  • Credit Card Issuing522210
Product category
Community Banking
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model5 records
1Net Interest Income
TypeSubscription Recurring
Description

Primary revenue from interest rate spreads on loans, mortgages, and credit products. Earns interest on variable and fixed rate mortgages, personal loans, lines of credit, and business loans.

nivervillecu.mb.ca
2Account and Transaction Fees
TypeTransaction Fee
Description

Monthly account fees (eChequing $9.95, Advantage $17, Optimum $22), transaction fees for branch services, Interac e-Transfer fees ($1.00 per transfer beyond free allowance), ATM withdrawal fees.

nivervillecu.mb.ca
3Investment Product Distribution
TypeSubscription Recurring
Description

Revenue from term deposits, TFSAs, RRSPs, RESPs, FHSAs, and brokerage services through Qtrade partnership. Earns spreads and potentially referral fees on investment products.

nivervillecu.mb.ca
4Credit Card Interchange
TypeTransaction Fee
Description

Credit card services provided through Collabria partnership, generating interchange revenue on Mastercard and Visa transactions.

nivervillecu.mb.ca
5Business Services
TypeTransaction Fee
Description

Revenue from business accounts (monthly fees ranging from $17-$55), wire transfers, foreign exchange services, safety deposit boxes, CAFT (Customer Automated Funds Transfer) processing.

nivervillecu.mb.ca
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Pricing details11 tiers
1HeadStart Chequing - Youth account ages 13-18 with 10 free e-Transfers
ModelSubscriptionBilling cadenceMonthly
Notes

10 free Interac e-Transfers included. Various transaction fees apply for branch services ($0.75-$2.00). ATM withdrawals at credit unions in Canada FREE, non-credit union Canada $1.50.

nivervillecu.mb.ca
2Student eChequing - Ages 19-24 student account with 10 free e-Transfers
ModelSubscriptionBilling cadenceMonthly
Notes

First 30 transactions at $0.70 each. Additional charges for cheque clearing, branch transactions at $0.85. 10 free e-Transfers.

nivervillecu.mb.ca
3Young Adult eChequing - Ages 19-24 at $6 monthly with 10 free e-Transfers
ModelSubscriptionBilling cadenceMonthly
Notes

$6 monthly fee. ATM Withdrawal/Transfer at any credit union in Canada $0.70.

nivervillecu.mb.ca
4Regular Chequing - Free with $400 minimum monthly balance
ModelSubscriptionBilling cadenceMonthly
Notes

One free cheque or debit for every $400 minimum monthly balance. ATM at non-CU Canada $1.50. e-Transfer $1.00.

nivervillecu.mb.ca
5eChequing - Everyday banking at $9.95 monthly with 5 free e-Transfers
ModelSubscriptionBilling cadenceMonthly
Notes

$9.95 monthly. 5 free Interac e-Transfers included. Additional e-Transfers $1.00.

nivervillecu.mb.ca
6Advantage Chequing - Premium account at $17 monthly with 10 free e-Transfers
ModelSubscriptionBilling cadenceMonthly
Notes

$17 monthly. Includes $5 off safety deposit box rental annual fee. 10 free e-Transfers. FREE cheque orders, clearing, branch transactions.

nivervillecu.mb.ca
7Optimum Chequing - Premium account at $22 monthly with unlimited free e-Transfers
ModelSubscriptionBilling cadenceMonthly
Notes

$22 monthly. Includes $25 off annual safety deposit box rental fee. FREE e-Transfers, stop payments, certified cheques, drafts/money orders.

nivervillecu.mb.ca
8Golden Chequing - Ages 60+ account with 5 free e-Transfers
ModelSubscriptionBilling cadenceMonthly
Notes

No monthly fee stated. Includes $5 off annual safety deposit box rental fee. 5 free e-Transfers. FREE bill payment in branch, phone transfers.

nivervillecu.mb.ca
9Residential Mortgages - Various term options
ModelOtherBilling cadenceMonthly
Notes

Open Variable Rate 4.20%, 6 month closed 6.15%, 1 year fixed 5.00%, 2 year fixed 4.50%, 3 year fixed 4.30%, 5 year fixed 4.25%. Special: 3 Year 3.99%, 5 Year 4.10%. NCU Prime Rate 4.95%.

nivervillecu.mb.ca
10Personal Savings Rates
ModelSubscriptionBilling cadenceMonthly
Notes

Plan 24: 0.20%, Regular Savings: 1.20%, Fat Cat: 2.15%. Business AgriInvest: 1.70%.

nivervillecu.mb.ca
11Business Chequing Accounts
ModelSubscriptionBilling cadenceMonthly
Notes

Business Chequing: free with $400 balance. Advantage Business $17/month. Optimum Business $55/month. e-Transfer $1.00.

nivervillecu.mb.ca
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Core offering1 text field

Niverville Credit Union is a member-owned cooperative financial institution providing retail and commercial banking products and services through three branches in southeastern Manitoba. Its core offering includes personal and business chequing and savings accounts, residential and commercial mortgages, personal and farm loans, lines of credit, credit cards (Mastercard and Visa), registered investment products (TFSA, RRSP, FHSA, RESP, RRIF), term deposits, and ancillary services such as wire transfers, foreign exchange, safety deposit boxes, and a digital banking platform accessible via web and mobile app.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • 8.25% average annual growth since 2000
+2 more records
Product overview1 text field

Niverville Credit Union operates as a multi-channel community credit union serving over 9,700 members across southeastern Manitoba with approximately $520 million in assets. Its product portfolio is organized around personal and business banking, with the NCU Member Card (Interac Flash debit) as the core transaction card, supplemented by a Collabria-issued suite of credit cards (Mastercard and Visa) and Qtrade Direct Investing for online brokerage. On the personal side, the core offering includes chequing accounts (HeadStart, Student eChequing, Young Adult eChequing, Regular Chequing, eChequing, Advantage Chequing, Optimum Chequing, Golden Chequing, and U.S. Dollar Chequing), savings accounts (Fat Cat Savings, Plan 24 Savings, Golden Plan 24 Savings, Regular Savings), and registered investment products (TFSA, RRSP Fixed, RRSP Variable, FHSA, RESP, RRIF, Term Deposits). Lending products encompass personal loans, lines of credit, RRSP lines of credit, and residential mortgages including home equity products. Business banking mirrors the personal structure with dedicated chequing and savings accounts (Business, Agricultural, Advantage, Optimum, Organizational, USD variants) plus commercial lending (farm loans, business mortgages, lines of credit, letters of credit) and specialized services (Niverville FX foreign exchange platform, CAFT pre-authorized payments, night deposit). All services are accessible via online banking on desktop/mobile and the Niverville Credit Union mobile app (iOS/Android).

Product and service32 records
1Personal Chequing Accounts
CategoryPersonal Deposit Accounts
Description

A suite of chequing accounts for personal members including youth (HeadStart for ages 13-18), student and young adult variants (ages 19-24), Regular Chequing (rebate-based with minimum balance), eChequing ($9.95 monthly), Advantage Chequing ($17 monthly premium), Optimum Chequing ($22 monthly premium), Golden Chequing (ages 60+), and U.S. Dollar Chequing for USD-denominated transactions.

2Personal Savings Accounts
CategoryPersonal Deposit Accounts
Description

Savings products for personal members including Fat Cat Savings (for members up to age 13), Plan 24 Savings (daily interest paid monthly), Golden Plan 24 Savings (ages 60+), Regular Savings (interest on minimum monthly balance paid annually), and a U.S. Dollar Plan 24 variant.

3Term Deposits
CategoryPersonal Investment Products
Description

Guaranteed-interest investment products with terms between 1 and 5 years. Interest is calculated daily and paid on the anniversary date or at maturity for terms of one year or less.

4Tax-Free Savings Account (TFSA)
CategoryPersonal Investment Products
Description

Tax-advantaged savings account available to Canadian residents 18+ with a valid SIN. Income generated within the plan is tax-free, including at withdrawal.

5RRSP (Fixed and Variable)
CategoryPersonal Investment Products
Description

Registered Retirement Savings Plans offered in fixed-rate (non-redeemable, 12-60 month terms) and variable-rate ($100 minimum, no early withdrawal penalties, individual or spousal options) variants for retirement savings.

6First Home Savings Account (FHSA)
CategoryPersonal Investment Products
Description

Tax-free savings vehicle for first-time home buyers allowing savings up to $40,000 with annual contributions of up to $8,000. Unused funds may be transferred to an RRSP.

7Registered Education Savings Plan (RESP)
CategoryPersonal Investment Products
Description

Government-approved plan for post-secondary education funding with tax-deferred income and eligibility for the Canadian Education Savings Grant.

8Registered Retirement Income Fund (RRIF)
CategoryPersonal Investment Products
Description

Tax-sheltered retirement income vehicle required by age 71 to convert RRSP. Available in fixed-rate and variable-rate options with flexible payment frequencies.

9Personal Loans
CategoryPersonal Lending
Description

Unsecured or secured loans for purchases such as cars, furniture, appliances, and recreational equipment, also used for debt consolidation. Flexible term lengths and fixed or variable rates are offered.

10Personal Lines of Credit
CategoryPersonal Lending
Description

Revolving credit accessible via chequing account overdraft or direct access. Interest is charged only on the amount borrowed and only for the days used.

11RRSP Line of Credit
CategoryPersonal Lending
Description

Credit line used to invest in RRSPs, enabling members to manage cash flow and grow RRSP contributions. Available starting at prime rate.

12Residential Mortgages
CategoryPersonal Lending
Description

Home financing products including open and closed mortgages (fixed and variable rate), CMHC/Sagen-insured mortgages, construction mortgages, and builder's mortgages, with prepayment privileges up to 20% annually.

13Home Equity Loans and Equity Lines of Credit
CategoryPersonal Lending
Description

Secured borrowing against home equity offering lower interest rates than personal loans and longer repayment periods. Repayable at any time without penalty.

14NCU Member Card (Interac Flash Debit Card)
CategoryPayment Cards
Description

Chip-enhanced Interac Flash debit card with contactless payment capability, buyer protection, extended warranties, transaction limits, and zero customer liability protection.

15Credit Cards (Collabria Mastercard and Visa Suite)
CategoryPayment Cards
Description

Personal and business credit cards issued through partnership with Collabria, including Cash Back Mastercard, Classic Mastercard, Visa Infinite, Centra Gold Mastercard, Cash Back Visa Infinite, US Dollar Visa, Travel Rewards Gold Mastercard, and business variants (Low Rate Business Mastercard, No Fee Cash Back Business Mastercard, Visa Infinite Business Card). Includes buyer protection and extended warranties.

16Qtrade Direct Investing (Online Brokerage)
CategoryInvestment Services
Description

Online brokerage platform powered by Qtrade offering stocks, bonds, ETFs, and mutual funds. Ranked as Canada's #1 online investing platform with low trading fees and advanced portfolio analysis tools.

17Wire Transfers
CategoryAdditional Banking Services
Description

International wire transfer service enabling members to send money securely to many international countries.

18Foreign Exchange
CategoryAdditional Banking Services
Description

Currency exchange service for international travel supporting USD, GBP, MEX (Mexican Pesos), and EUR.

19Safety Deposit Boxes
CategoryAdditional Banking Services
Description

Secure storage service for valuable documents and items, located within the vault and requiring dual entry.

20Business Chequing Accounts
CategoryBusiness Deposit Accounts
Description

Business chequing account with a $0.75 credit toward cheques or debits for every $400 minimum monthly balance. Premium tiers include Advantage Business Chequing ($17 monthly) and Optimum Business Chequing ($55 monthly).

21Agricultural Chequing Accounts
CategoryBusiness Deposit Accounts
Description

Chequing accounts tailored for agricultural business operations, with Advantage and Optimum premium tiers available.

22Business Savings Accounts
CategoryBusiness Deposit Accounts
Description

Business savings accounts including Business Plan 24 Savings (daily interest), Agricultural Plan 24 Savings, Business Regular Savings (interest on minimum monthly balance paid annually), and Agricultural Regular Savings.

23Organizational Chequing Account
CategoryBusiness Deposit Accounts
Description

Chequing account designed for non-profit organizations.

24US Dollar Business Chequing
CategoryBusiness Deposit Accounts
Description

Business chequing account denominated in U.S. dollars for businesses conducting USD transactions.

25Farm Loans
CategoryBusiness Lending
Description

Agricultural business lending products supporting farm operations.

26Business Mortgages
CategoryBusiness Lending
Description

Commercial mortgage products for business property acquisition and development.

27Business Lines of Credit
CategoryBusiness Lending
Description

Revolving credit facilities for business operational needs.

28Letters of Credit
CategoryBusiness Lending
Description

Trade finance instruments for business transactions.

29Niverville FX (Online Foreign Exchange Platform)
CategoryBusiness Banking Services
Description

Premium online foreign exchange trading platform available 24 hours per day, 5 days per week. Provides live rate quotes and competitive pricing for businesses engaged in currency exchange.

30Customer Automated Funds Transfer (CAFT)
CategoryBusiness Banking Services
Description

Web-based program for businesses to originate pre-authorized debits or credits, used for payroll, accounts payable/receivable, business property taxes, rent/lease payments, and membership payments.

31Night Deposit Service
CategoryBusiness Banking Services
Description

After-hours deposit service allowing members to deposit cash and cheques outside banking hours. Deposits are credited the following business day.

32Interac e-Transfer Service
CategoryPayment Services
Description

Email or mobile-based money transfer service within Canada with send limits of $3,000 per 24 hours, $10,000 per week, and $20,000 per month. A $1.00 non-refundable fee applies per transfer on standard accounts.

Scale indicator5 records

Each record includes

Type, Value, Description, Source

Partnership9 partners
Strategic tierCoreTypeTechnology or Integration
Description

Partnership with Qtrade Direct Investing to provide online brokerage services for stocks, bonds, ETFs, and mutual funds. Qtrade is consistently ranked Canada's #1 online investing platform, offering industry-leading tools and portfolio analysis.

Strategic tierCoreTypeTechnology or Integration
Description

Partnership with Collabria for credit card services offering personal and business credit cards including Cash Back Mastercard, Classic Mastercard, Visa Infinite, and business cards. Cards include buyer protection and extended warranties.

Strategic tierCoreTypeOthers
Description

Regulatory partner guaranteeing all deposits without limit. Required for credit union operations in Manitoba.

Strategic tierCoreTypeTechnology or Integration
Description

Provides Interac e-Transfer services, Interac Flash contactless payments, and debit card network access. Enables funds transfers between financial institutions and contactless payments.

Strategic tierCoreTypeTechnology or Integration
Description

Central 1 Credit Union provides payment processing infrastructure, Remote Deposit Service, and access to national payment networks for credit unions.

Strategic tierCoreTypeTechnology or Integration
Description

Provides Interac e-Transfer services and Interac Online payment services enabling money transfers through email/phone and online payments to participating merchants.

Strategic tierMinorTypeOthers
Description

Community partnership supporting sustainable economic development and local business advocacy in Niverville area.

8Southeast Commerce Group
Strategic tierMinorTypeOthers
Description

Non-profit economic development organization focused on supporting local businesses and growing job opportunities in southeastern Manitoba.

nivervillecu.mb.ca
Strategic tierMinorTypeOthers
Description

Chamber of commerce partnership representing and uniting Steinbach and area businesses for economic growth and community quality of life.

Recent move9 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers8 records
TypeBroad incumbent
Description

Larger Ontario credit union offering a broad personal and business banking portfolio across many branches. Comparable product mix but materially larger scale than NCU.

TypeDirect peer
Description

Manitoba community credit union headquartered in Steinbach, also serving southeastern Manitoba. Closely comparable in geography, member-owned model, and full personal/business banking suite, making it NCU's most direct head-to-head competitor for local members.

3East Kildonan Credit Union
TypeDirect peer
Description

Winnipeg-based community credit union offering member-owned personal and business banking with comparable asset size and product set. Direct comparable in operating model and Manitoba provincial charter.

TypeRegional player
Description

Saskatchewan-headquartered credit union with a strong agricultural and rural member focus, comparable in community/member-owned positioning. Regional rather than direct competitor but adjacent Prairie-market comparable.

TypeBroad incumbent
Description

Largest Manitoba credit union with substantially broader branch network, asset base, and product portfolio spanning personal, business, and commercial banking. Broader incumbent competitor for members and employees in the Winnipeg market.

TypeDirect peer
Description

Ontario community credit union of comparable asset size offering member-owned retail banking, mortgages, lending, and digital channels. Useful operating-model comparable even though geographically distinct.

TypeDirect peer
Description

Manitoba-based community credit union operating multiple branches with a similar member-owned, full-service retail and business banking model. Comparable in scale, product breadth, and reliance on provincial deposit guarantee.

8Crosstown Civic Credit Union
TypeDirect peer
Description

Manitoba community credit union providing similar member-owned retail banking, lending, and investment products to Winnipeg-area members. Directly comparable in scale, structure, and channel mix.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers3 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration8 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles8 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance2 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Niverville Credit Union

Community Bankingnivervillecu.mb.ca

Niverville Credit Union is a member-owned cooperative financial institution serving over 9,700 members across southeastern Manitoba through three branches, offering personal and business banking, mortgages, lending, registered investment products, and credit card services.

What Niverville Credit Union does

Niverville Credit Union is a member-owned cooperative financial institution founded in 1948 and headquartered in Niverville, Manitoba, Canada. Operating under Manitoba credit union legislation with deposits guaranteed without limit by the Deposit Guarantee Corporation of Manitoba, NCU serves over 9,700 members across southeastern Manitoba through three physical branches in Niverville, Landmark, and Steinbach, supplemented by online and mobile banking channels (native iOS and Android applications), phone banking, and ATM network access. The product portfolio spans personal banking (age-tiered chequing accounts, savings products, term deposits, registered investment vehicles including TFSAs, RRSPs, FHSAs, RESPs, and RRIFs), consumer lending (personal loans, lines of credit, RRSP lines of credit, residential mortgages, home equity products), business banking (chequing, agricultural accounts, commercial mortgages, farm loans, letters of credit), and ancillary services (safety deposit boxes, wire transfers, foreign exchange, and a 24-hour business FX platform called Niverville FX).

Revenue is generated primarily through net interest income on loans and mortgages, supplemented by transaction and account fees (monthly chequing fees ranging from $0 to $22, Interac e-Transfer fees, branch transaction fees), interchange revenue from a Collabria-issued Mastercard/Visa credit card portfolio, and referral economics from a Qtrade Direct Investing brokerage partnership. NCU's go-to-market is community-led, anchored in three branch locations with extended Wednesday and Saturday hours, active participation in local Chambers of Commerce, a Refer-a-Friend program, and direct member onboarding with DocuSign-enabled applications. The credit union is governed as a cooperative where each member holds voting rights on major business decisions and board elections, distinguishing it from shareholder-owned banks.

Niverville Credit Union firmographics

Firmographics
Name
Niverville Credit Union
Legal name
Niverville Credit Union Limited
Website
https://nivervillecu.mb.ca
Company type
Private
Founded year
1948
Operating status
Operating
Headcount range
11–50 employees
Short description
Niverville Credit Union is a member-owned cooperative financial institution serving over 9,700 members across southeastern Manitoba through three branches, offering personal and business banking, mortgages, lending, registered investment products, and credit card services.
Ownership category
akta.pro rank

Niverville Credit Union industry classification

Industry
Product category
Community Banking
NAICS
Credit Unions (522130), Credit Card Issuing (522210)
akta.pro primary industry
Community Credit Unions (Retail/Consumer Focus) (FSABAEAA)
akta.pro secondary industry
Bank & Credit Union Personal Loans (Unsecured Installment) (FSAKAAAL)

Keywords

  • Retail banking services
  • Community credit union
  • Personal lending products
  • Business banking solutions
  • Agricultural lending

Where Niverville Credit Union is headquartered

Location

Headquarters

HQ city
Winnipeg
HQ country
Canada
HQ region
North America

Offices3 records

Markets served

Niverville Credit Union business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

  1. Net Interest Income: Primary revenue from interest rate spreads on loans, mortgages, and credit products. Earns interest on variable and fixed rate mortgages, personal loans, lines of credit, and business loans.
  2. Account and Transaction Fees: Monthly account fees (eChequing $9.95, Advantage $17, Optimum $22), transaction fees for branch services, Interac e-Transfer fees ($1.00 per transfer beyond free allowance), ATM withdrawal fees.
  3. Investment Product Distribution: Revenue from term deposits, TFSAs, RRSPs, RESPs, FHSAs, and brokerage services through Qtrade partnership. Earns spreads and potentially referral fees on investment products.
  4. Credit Card Interchange: Credit card services provided through Collabria partnership, generating interchange revenue on Mastercard and Visa transactions.
  5. Business Services: Revenue from business accounts (monthly fees ranging from $17-$55), wire transfers, foreign exchange services, safety deposit boxes, CAFT (Customer Automated Funds Transfer) processing.

Pricing tiers

ModelBillingPrice
SubscriptionMonthlyHeadStart Chequing - Youth account ages 13-18 with 10 free e-Transfers
SubscriptionMonthlyStudent eChequing - Ages 19-24 student account with 10 free e-Transfers
SubscriptionMonthlyYoung Adult eChequing - Ages 19-24 at $6 monthly with 10 free e-Transfers
SubscriptionMonthlyRegular Chequing - Free with $400 minimum monthly balance
SubscriptionMonthlyeChequing - Everyday banking at $9.95 monthly with 5 free e-Transfers
SubscriptionMonthlyAdvantage Chequing - Premium account at $17 monthly with 10 free e-Transfers
SubscriptionMonthlyOptimum Chequing - Premium account at $22 monthly with unlimited free e-Transfers
SubscriptionMonthlyGolden Chequing - Ages 60+ account with 5 free e-Transfers
OtherMonthlyResidential Mortgages - Various term options
SubscriptionMonthlyPersonal Savings Rates
SubscriptionMonthlyBusiness Chequing Accounts

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Niverville Credit Union product offering

Product offering

Core offering

Niverville Credit Union is a member-owned cooperative financial institution providing retail and commercial banking products and services through three branches in southeastern Manitoba. Its core offering includes personal and business chequing and savings accounts, residential and commercial mortgages, personal and farm loans, lines of credit, credit cards (Mastercard and Visa), registered investment products (TFSA, RRSP, FHSA, RESP, RRIF), term deposits, and ancillary services such as wire transfers, foreign exchange, safety deposit boxes, and a digital banking platform accessible via web and mobile app.

Product overview

Niverville Credit Union operates as a multi-channel community credit union serving over 9,700 members across southeastern Manitoba with approximately $520 million in assets. Its product portfolio is organized around personal and business banking, with the NCU Member Card (Interac Flash debit) as the core transaction card, supplemented by a Collabria-issued suite of credit cards (Mastercard and Visa) and Qtrade Direct Investing for online brokerage. On the personal side, the core offering includes chequing accounts (HeadStart, Student eChequing, Young Adult eChequing, Regular Chequing, eChequing, Advantage Chequing, Optimum Chequing, Golden Chequing, and U.S. Dollar Chequing), savings accounts (Fat Cat Savings, Plan 24 Savings, Golden Plan 24 Savings, Regular Savings), and registered investment products (TFSA, RRSP Fixed, RRSP Variable, FHSA, RESP, RRIF, Term Deposits). Lending products encompass personal loans, lines of credit, RRSP lines of credit, and residential mortgages including home equity products. Business banking mirrors the personal structure with dedicated chequing and savings accounts (Business, Agricultural, Advantage, Optimum, Organizational, USD variants) plus commercial lending (farm loans, business mortgages, lines of credit, letters of credit) and specialized services (Niverville FX foreign exchange platform, CAFT pre-authorized payments, night deposit). All services are accessible via online banking on desktop/mobile and the Niverville Credit Union mobile app (iOS/Android).

Differentiator

Problem solved

Functional benefit

Products and services

  • Personal Chequing Accounts A suite of chequing accounts for personal members including youth (HeadStart for ages 13-18), student and young adult variants (ages 19-24), Regular Chequing (rebate-based with minimum balance), eChequing ($9.95 monthly), Advantage Chequing ($17 monthly premium), Optimum Chequing ($22 monthly premium), Golden Chequing (ages 60+), and U.S. Dollar Chequing for USD-denominated transactions.
  • Personal Savings Accounts Savings products for personal members including Fat Cat Savings (for members up to age 13), Plan 24 Savings (daily interest paid monthly), Golden Plan 24 Savings (ages 60+), Regular Savings (interest on minimum monthly balance paid annually), and a U.S. Dollar Plan 24 variant.
  • Term Deposits Guaranteed-interest investment products with terms between 1 and 5 years. Interest is calculated daily and paid on the anniversary date or at maturity for terms of one year or less.
  • Tax-Free Savings Account (TFSA) Tax-advantaged savings account available to Canadian residents 18+ with a valid SIN. Income generated within the plan is tax-free, including at withdrawal.
  • RRSP (Fixed and Variable) Registered Retirement Savings Plans offered in fixed-rate (non-redeemable, 12-60 month terms) and variable-rate ($100 minimum, no early withdrawal penalties, individual or spousal options) variants for retirement savings.
  • First Home Savings Account (FHSA) Tax-free savings vehicle for first-time home buyers allowing savings up to $40,000 with annual contributions of up to $8,000. Unused funds may be transferred to an RRSP.
  • Registered Education Savings Plan (RESP) Government-approved plan for post-secondary education funding with tax-deferred income and eligibility for the Canadian Education Savings Grant.
  • Registered Retirement Income Fund (RRIF) Tax-sheltered retirement income vehicle required by age 71 to convert RRSP. Available in fixed-rate and variable-rate options with flexible payment frequencies.
  • Personal Loans Unsecured or secured loans for purchases such as cars, furniture, appliances, and recreational equipment, also used for debt consolidation. Flexible term lengths and fixed or variable rates are offered.
  • Personal Lines of Credit Revolving credit accessible via chequing account overdraft or direct access. Interest is charged only on the amount borrowed and only for the days used.
  • RRSP Line of Credit Credit line used to invest in RRSPs, enabling members to manage cash flow and grow RRSP contributions. Available starting at prime rate.
  • Residential Mortgages Home financing products including open and closed mortgages (fixed and variable rate), CMHC/Sagen-insured mortgages, construction mortgages, and builder's mortgages, with prepayment privileges up to 20% annually.
  • Home Equity Loans and Equity Lines of Credit Secured borrowing against home equity offering lower interest rates than personal loans and longer repayment periods. Repayable at any time without penalty.
  • NCU Member Card (Interac Flash Debit Card) Chip-enhanced Interac Flash debit card with contactless payment capability, buyer protection, extended warranties, transaction limits, and zero customer liability protection.
  • Credit Cards (Collabria Mastercard and Visa Suite) Personal and business credit cards issued through partnership with Collabria, including Cash Back Mastercard, Classic Mastercard, Visa Infinite, Centra Gold Mastercard, Cash Back Visa Infinite, US Dollar Visa, Travel Rewards Gold Mastercard, and business variants (Low Rate Business Mastercard, No Fee Cash Back Business Mastercard, Visa Infinite Business Card). Includes buyer protection and extended warranties.
  • Qtrade Direct Investing (Online Brokerage) Online brokerage platform powered by Qtrade offering stocks, bonds, ETFs, and mutual funds. Ranked as Canada's #1 online investing platform with low trading fees and advanced portfolio analysis tools.
  • Wire Transfers International wire transfer service enabling members to send money securely to many international countries.
  • Foreign Exchange Currency exchange service for international travel supporting USD, GBP, MEX (Mexican Pesos), and EUR.
  • Safety Deposit Boxes Secure storage service for valuable documents and items, located within the vault and requiring dual entry.
  • Business Chequing Accounts Business chequing account with a $0.75 credit toward cheques or debits for every $400 minimum monthly balance. Premium tiers include Advantage Business Chequing ($17 monthly) and Optimum Business Chequing ($55 monthly).
  • Agricultural Chequing Accounts Chequing accounts tailored for agricultural business operations, with Advantage and Optimum premium tiers available.
  • Business Savings Accounts Business savings accounts including Business Plan 24 Savings (daily interest), Agricultural Plan 24 Savings, Business Regular Savings (interest on minimum monthly balance paid annually), and Agricultural Regular Savings.
  • Organizational Chequing Account Chequing account designed for non-profit organizations.
  • US Dollar Business Chequing Business chequing account denominated in U.S. dollars for businesses conducting USD transactions.
  • Farm Loans Agricultural business lending products supporting farm operations.
  • Business Mortgages Commercial mortgage products for business property acquisition and development.
  • Business Lines of Credit Revolving credit facilities for business operational needs.
  • Letters of Credit Trade finance instruments for business transactions.
  • Niverville FX (Online Foreign Exchange Platform) Premium online foreign exchange trading platform available 24 hours per day, 5 days per week. Provides live rate quotes and competitive pricing for businesses engaged in currency exchange.
  • Customer Automated Funds Transfer (CAFT) Web-based program for businesses to originate pre-authorized debits or credits, used for payroll, accounts payable/receivable, business property taxes, rent/lease payments, and membership payments.
  • Night Deposit Service After-hours deposit service allowing members to deposit cash and cheques outside banking hours. Deposits are credited the following business day.
  • Interac e-Transfer Service Email or mobile-based money transfer service within Canada with send limits of $3,000 per 24 hours, $10,000 per week, and $20,000 per month. A $1.00 non-refundable fee applies per transfer on standard accounts.

Quantifiable outcome

  • 8.25% average annual growth since 2000
  • +2 more outcomes

Companies that use Niverville Credit Union

Customer profile

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Niverville Credit Union technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration8 records

Feature4 records

Niverville Credit Union partnerships and signals

Strategic signal

Partnerships

Nine partnerships are on record, tiered core and minor.

  • Qtrade Direct InvestingcoreTechnology or IntegrationPartnership with Qtrade Direct Investing to provide online brokerage services for stocks, bonds, ETFs, and mutual funds. Qtrade is consistently ranked Canada's #1 online investing platform, offering industry-leading tools and portfolio analysis.
  • CollabriacoreTechnology or IntegrationPartnership with Collabria for credit card services offering personal and business credit cards including Cash Back Mastercard, Classic Mastercard, Visa Infinite, and business cards. Cards include buyer protection and extended warranties.
  • Deposit Guarantee Corporation of Manitoba (DGCM)coreOthersRegulatory partner guaranteeing all deposits without limit. Required for credit union operations in Manitoba.
  • InteraccoreTechnology or IntegrationProvides Interac e-Transfer services, Interac Flash contactless payments, and debit card network access. Enables funds transfers between financial institutions and contactless payments.
  • Central 1coreTechnology or IntegrationCentral 1 Credit Union provides payment processing infrastructure, Remote Deposit Service, and access to national payment networks for credit unions.
  • Acxsys CorporationcoreTechnology or IntegrationProvides Interac e-Transfer services and Interac Online payment services enabling money transfers through email/phone and online payments to participating merchants.
  • Niverville Chamber of CommerceminorOthersCommunity partnership supporting sustainable economic development and local business advocacy in Niverville area.
  • Southeast Commerce GroupminorOthersNon-profit economic development organization focused on supporting local businesses and growing job opportunities in southeastern Manitoba.
  • Steinbach Chamber of CommerceminorOthersChamber of commerce partnership representing and uniting Steinbach and area businesses for economic growth and community quality of life.

Scale indicators5 records

Recent moves9 records

Expansion highlights5 records

Niverville Credit Union competitors and assessment

Company assessment

Broad incumbents

  • Meridian Credit Union: Larger Ontario credit union offering a broad personal and business banking portfolio across many branches. Comparable product mix but materially larger scale than NCU.
  • Assiniboine Credit Union: Largest Manitoba credit union with substantially broader branch network, asset base, and product portfolio spanning personal, business, and commercial banking. Broader incumbent competitor for members and employees in the Winnipeg market.

Direct peers

  • Steinbach Credit Union: Manitoba community credit union headquartered in Steinbach, also serving southeastern Manitoba. Closely comparable in geography, member-owned model, and full personal/business banking suite, making it NCU's most direct head-to-head competitor for local members.
  • East Kildonan Credit Union: Winnipeg-based community credit union offering member-owned personal and business banking with comparable asset size and product set. Direct comparable in operating model and Manitoba provincial charter.
  • DUCA Credit Union: Ontario community credit union of comparable asset size offering member-owned retail banking, mortgages, lending, and digital channels. Useful operating-model comparable even though geographically distinct.
  • Sunrise Credit Union: Manitoba-based community credit union operating multiple branches with a similar member-owned, full-service retail and business banking model. Comparable in scale, product breadth, and reliance on provincial deposit guarantee.
  • Crosstown Civic Credit Union: Manitoba community credit union providing similar member-owned retail banking, lending, and investment products to Winnipeg-area members. Directly comparable in scale, structure, and channel mix.

Regional players

  • Conexus Credit Union: Saskatchewan-headquartered credit union with a strong agricultural and rural member focus, comparable in community/member-owned positioning. Regional rather than direct competitor but adjacent Prairie-market comparable.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

Niverville Credit Union social profiles

Digital presence

Niverville Credit Union compliance and trust

Trust signal

Compliance2 records

Niverville Credit Union financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Niverville Credit Union leadership team

Management profile

Number of profiles

Profiles8 records

Niverville Credit Union funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Niverville Credit Union M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Niverville Credit Union

What does Niverville Credit Union do?

Niverville Credit Union is a member-owned cooperative financial institution providing retail and commercial banking products and services through three branches in southeastern Manitoba. Its core offering includes personal and business chequing and savings accounts, residential and commercial mortgages, personal and farm loans, lines of credit, credit cards (Mastercard and Visa), registered investment products (TFSA, RRSP, FHSA, RESP, RRIF), term deposits, and ancillary services such as wire transfers, foreign exchange, safety deposit boxes, and a digital banking platform accessible via web and mobile app.

Is Niverville Credit Union a public or private company?

Niverville Credit Union is a private company. It is classified as management employee owned and is currently operating.

When was Niverville Credit Union founded?

Niverville Credit Union was founded in 1948. It employs 11 to 50 people.

Where is Niverville Credit Union based?

Niverville Credit Union is headquartered in Winnipeg, Canada, in the North America region.

How does Niverville Credit Union make money?

Five revenue lines are on record. Net Interest Income is the primary driver. The others are account and Transaction Fees, investment Product Distribution, credit Card Interchange and business Services.

Who are Niverville Credit Union's main competitors?

Broad incumbents on record are Meridian Credit Union and Assiniboine Credit Union. Direct peers are Steinbach Credit Union, East Kildonan Credit Union, DUCA Credit Union, Sunrise Credit Union and Crosstown Civic Credit Union. Conexus Credit Union is listed as a regional player.

Does Niverville Credit Union have an API?

No public API is recorded for Niverville Credit Union.

What industry is Niverville Credit Union in?

Niverville Credit Union's product category is Community Banking. Its primary akta.pro industry code is FSABAEAA, Community Credit Unions (Retail/Consumer Focus), with a secondary code of FSAKAAAL, Bank & Credit Union Personal Loans (Unsecured Installment). Its NAICS code is 522130.

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