Niverville Credit Union
Niverville Credit Union is a member-owned cooperative financial institution serving over 9,700 members across southeastern Manitoba through three branches, offering personal and business banking, mortgages, lending, registered investment products, and credit card services.
- Company typePrivate
- Founded1948
- HeadquartersWinnipeg, Canada
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Niverville Credit Union does
Niverville Credit Union is a member-owned cooperative financial institution founded in 1948 and headquartered in Niverville, Manitoba, Canada. Operating under Manitoba credit union legislation with deposits guaranteed without limit by the Deposit Guarantee Corporation of Manitoba, NCU serves over 9,700 members across southeastern Manitoba through three physical branches in Niverville, Landmark, and Steinbach, supplemented by online and mobile banking channels (native iOS and Android applications), phone banking, and ATM network access. The product portfolio spans personal banking (age-tiered chequing accounts, savings products, term deposits, registered investment vehicles including TFSAs, RRSPs, FHSAs, RESPs, and RRIFs), consumer lending (personal loans, lines of credit, RRSP lines of credit, residential mortgages, home equity products), business banking (chequing, agricultural accounts, commercial mortgages, farm loans, letters of credit), and ancillary services (safety deposit boxes, wire transfers, foreign exchange, and a 24-hour business FX platform called Niverville FX).
Revenue is generated primarily through net interest income on loans and mortgages, supplemented by transaction and account fees (monthly chequing fees ranging from $0 to $22, Interac e-Transfer fees, branch transaction fees), interchange revenue from a Collabria-issued Mastercard/Visa credit card portfolio, and referral economics from a Qtrade Direct Investing brokerage partnership. NCU's go-to-market is community-led, anchored in three branch locations with extended Wednesday and Saturday hours, active participation in local Chambers of Commerce, a Refer-a-Friend program, and direct member onboarding with DocuSign-enabled applications. The credit union is governed as a cooperative where each member holds voting rights on major business decisions and board elections, distinguishing it from shareholder-owned banks.
Niverville Credit Union firmographics
Firmographics- Name
- Niverville Credit Union
- Legal name
- Niverville Credit Union Limited
- Website
- https://nivervillecu.mb.ca
- Company type
- Private
- Founded year
- 1948
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Niverville Credit Union is a member-owned cooperative financial institution serving over 9,700 members across southeastern Manitoba through three branches, offering personal and business banking, mortgages, lending, registered investment products, and credit card services.
- Ownership category
- akta.pro rank
Niverville Credit Union industry classification
Industry- Product category
- Community Banking
- NAICS
- Credit Unions (522130), Credit Card Issuing (522210)
- akta.pro primary industry
- Community Credit Unions (Retail/Consumer Focus) (FSABAEAA)
- akta.pro secondary industry
- Bank & Credit Union Personal Loans (Unsecured Installment) (FSAKAAAL)
Keywords
Where Niverville Credit Union is headquartered
LocationHeadquarters
- HQ city
- Winnipeg
- HQ country
- Canada
- HQ region
- North America
Offices3 records
Markets served
Niverville Credit Union business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Net Interest Income: Primary revenue from interest rate spreads on loans, mortgages, and credit products. Earns interest on variable and fixed rate mortgages, personal loans, lines of credit, and business loans.
- Account and Transaction Fees: Monthly account fees (eChequing $9.95, Advantage $17, Optimum $22), transaction fees for branch services, Interac e-Transfer fees ($1.00 per transfer beyond free allowance), ATM withdrawal fees.
- Investment Product Distribution: Revenue from term deposits, TFSAs, RRSPs, RESPs, FHSAs, and brokerage services through Qtrade partnership. Earns spreads and potentially referral fees on investment products.
- Credit Card Interchange: Credit card services provided through Collabria partnership, generating interchange revenue on Mastercard and Visa transactions.
- Business Services: Revenue from business accounts (monthly fees ranging from $17-$55), wire transfers, foreign exchange services, safety deposit boxes, CAFT (Customer Automated Funds Transfer) processing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | HeadStart Chequing - Youth account ages 13-18 with 10 free e-Transfers |
| Subscription | Monthly | Student eChequing - Ages 19-24 student account with 10 free e-Transfers |
| Subscription | Monthly | Young Adult eChequing - Ages 19-24 at $6 monthly with 10 free e-Transfers |
| Subscription | Monthly | Regular Chequing - Free with $400 minimum monthly balance |
| Subscription | Monthly | eChequing - Everyday banking at $9.95 monthly with 5 free e-Transfers |
| Subscription | Monthly | Advantage Chequing - Premium account at $17 monthly with 10 free e-Transfers |
| Subscription | Monthly | Optimum Chequing - Premium account at $22 monthly with unlimited free e-Transfers |
| Subscription | Monthly | Golden Chequing - Ages 60+ account with 5 free e-Transfers |
| Other | Monthly | Residential Mortgages - Various term options |
| Subscription | Monthly | Personal Savings Rates |
| Subscription | Monthly | Business Chequing Accounts |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Niverville Credit Union product offering
Product offeringCore offering
Niverville Credit Union is a member-owned cooperative financial institution providing retail and commercial banking products and services through three branches in southeastern Manitoba. Its core offering includes personal and business chequing and savings accounts, residential and commercial mortgages, personal and farm loans, lines of credit, credit cards (Mastercard and Visa), registered investment products (TFSA, RRSP, FHSA, RESP, RRIF), term deposits, and ancillary services such as wire transfers, foreign exchange, safety deposit boxes, and a digital banking platform accessible via web and mobile app.
Product overview
Niverville Credit Union operates as a multi-channel community credit union serving over 9,700 members across southeastern Manitoba with approximately $520 million in assets. Its product portfolio is organized around personal and business banking, with the NCU Member Card (Interac Flash debit) as the core transaction card, supplemented by a Collabria-issued suite of credit cards (Mastercard and Visa) and Qtrade Direct Investing for online brokerage. On the personal side, the core offering includes chequing accounts (HeadStart, Student eChequing, Young Adult eChequing, Regular Chequing, eChequing, Advantage Chequing, Optimum Chequing, Golden Chequing, and U.S. Dollar Chequing), savings accounts (Fat Cat Savings, Plan 24 Savings, Golden Plan 24 Savings, Regular Savings), and registered investment products (TFSA, RRSP Fixed, RRSP Variable, FHSA, RESP, RRIF, Term Deposits). Lending products encompass personal loans, lines of credit, RRSP lines of credit, and residential mortgages including home equity products. Business banking mirrors the personal structure with dedicated chequing and savings accounts (Business, Agricultural, Advantage, Optimum, Organizational, USD variants) plus commercial lending (farm loans, business mortgages, lines of credit, letters of credit) and specialized services (Niverville FX foreign exchange platform, CAFT pre-authorized payments, night deposit). All services are accessible via online banking on desktop/mobile and the Niverville Credit Union mobile app (iOS/Android).
Differentiator
Problem solved
Functional benefit
Products and services
- Personal Chequing Accounts A suite of chequing accounts for personal members including youth (HeadStart for ages 13-18), student and young adult variants (ages 19-24), Regular Chequing (rebate-based with minimum balance), eChequing ($9.95 monthly), Advantage Chequing ($17 monthly premium), Optimum Chequing ($22 monthly premium), Golden Chequing (ages 60+), and U.S. Dollar Chequing for USD-denominated transactions.
- Personal Savings Accounts Savings products for personal members including Fat Cat Savings (for members up to age 13), Plan 24 Savings (daily interest paid monthly), Golden Plan 24 Savings (ages 60+), Regular Savings (interest on minimum monthly balance paid annually), and a U.S. Dollar Plan 24 variant.
- Term Deposits Guaranteed-interest investment products with terms between 1 and 5 years. Interest is calculated daily and paid on the anniversary date or at maturity for terms of one year or less.
- Tax-Free Savings Account (TFSA) Tax-advantaged savings account available to Canadian residents 18+ with a valid SIN. Income generated within the plan is tax-free, including at withdrawal.
- RRSP (Fixed and Variable) Registered Retirement Savings Plans offered in fixed-rate (non-redeemable, 12-60 month terms) and variable-rate ($100 minimum, no early withdrawal penalties, individual or spousal options) variants for retirement savings.
- First Home Savings Account (FHSA) Tax-free savings vehicle for first-time home buyers allowing savings up to $40,000 with annual contributions of up to $8,000. Unused funds may be transferred to an RRSP.
- Registered Education Savings Plan (RESP) Government-approved plan for post-secondary education funding with tax-deferred income and eligibility for the Canadian Education Savings Grant.
- Registered Retirement Income Fund (RRIF) Tax-sheltered retirement income vehicle required by age 71 to convert RRSP. Available in fixed-rate and variable-rate options with flexible payment frequencies.
- Personal Loans Unsecured or secured loans for purchases such as cars, furniture, appliances, and recreational equipment, also used for debt consolidation. Flexible term lengths and fixed or variable rates are offered.
- Personal Lines of Credit Revolving credit accessible via chequing account overdraft or direct access. Interest is charged only on the amount borrowed and only for the days used.
- RRSP Line of Credit Credit line used to invest in RRSPs, enabling members to manage cash flow and grow RRSP contributions. Available starting at prime rate.
- Residential Mortgages Home financing products including open and closed mortgages (fixed and variable rate), CMHC/Sagen-insured mortgages, construction mortgages, and builder's mortgages, with prepayment privileges up to 20% annually.
- Home Equity Loans and Equity Lines of Credit Secured borrowing against home equity offering lower interest rates than personal loans and longer repayment periods. Repayable at any time without penalty.
- NCU Member Card (Interac Flash Debit Card) Chip-enhanced Interac Flash debit card with contactless payment capability, buyer protection, extended warranties, transaction limits, and zero customer liability protection.
- Credit Cards (Collabria Mastercard and Visa Suite) Personal and business credit cards issued through partnership with Collabria, including Cash Back Mastercard, Classic Mastercard, Visa Infinite, Centra Gold Mastercard, Cash Back Visa Infinite, US Dollar Visa, Travel Rewards Gold Mastercard, and business variants (Low Rate Business Mastercard, No Fee Cash Back Business Mastercard, Visa Infinite Business Card). Includes buyer protection and extended warranties.
- Qtrade Direct Investing (Online Brokerage) Online brokerage platform powered by Qtrade offering stocks, bonds, ETFs, and mutual funds. Ranked as Canada's #1 online investing platform with low trading fees and advanced portfolio analysis tools.
- Wire Transfers International wire transfer service enabling members to send money securely to many international countries.
- Foreign Exchange Currency exchange service for international travel supporting USD, GBP, MEX (Mexican Pesos), and EUR.
- Safety Deposit Boxes Secure storage service for valuable documents and items, located within the vault and requiring dual entry.
- Business Chequing Accounts Business chequing account with a $0.75 credit toward cheques or debits for every $400 minimum monthly balance. Premium tiers include Advantage Business Chequing ($17 monthly) and Optimum Business Chequing ($55 monthly).
- Agricultural Chequing Accounts Chequing accounts tailored for agricultural business operations, with Advantage and Optimum premium tiers available.
- Business Savings Accounts Business savings accounts including Business Plan 24 Savings (daily interest), Agricultural Plan 24 Savings, Business Regular Savings (interest on minimum monthly balance paid annually), and Agricultural Regular Savings.
- Organizational Chequing Account Chequing account designed for non-profit organizations.
- US Dollar Business Chequing Business chequing account denominated in U.S. dollars for businesses conducting USD transactions.
- Farm Loans Agricultural business lending products supporting farm operations.
- Business Mortgages Commercial mortgage products for business property acquisition and development.
- Business Lines of Credit Revolving credit facilities for business operational needs.
- Letters of Credit Trade finance instruments for business transactions.
- Niverville FX (Online Foreign Exchange Platform) Premium online foreign exchange trading platform available 24 hours per day, 5 days per week. Provides live rate quotes and competitive pricing for businesses engaged in currency exchange.
- Customer Automated Funds Transfer (CAFT) Web-based program for businesses to originate pre-authorized debits or credits, used for payroll, accounts payable/receivable, business property taxes, rent/lease payments, and membership payments.
- Night Deposit Service After-hours deposit service allowing members to deposit cash and cheques outside banking hours. Deposits are credited the following business day.
- Interac e-Transfer Service Email or mobile-based money transfer service within Canada with send limits of $3,000 per 24 hours, $10,000 per week, and $20,000 per month. A $1.00 non-refundable fee applies per transfer on standard accounts.
Quantifiable outcome
- 8.25% average annual growth since 2000
- +2 more outcomes
Companies that use Niverville Credit Union
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Niverville Credit Union technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature4 records
Niverville Credit Union partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Qtrade Direct InvestingcorePartnership with Qtrade Direct Investing to provide online brokerage services for stocks, bonds, ETFs, and mutual funds. Qtrade is consistently ranked Canada's #1 online investing platform, offering industry-leading tools and portfolio analysis.
- CollabriacorePartnership with Collabria for credit card services offering personal and business credit cards including Cash Back Mastercard, Classic Mastercard, Visa Infinite, and business cards. Cards include buyer protection and extended warranties.
- Deposit Guarantee Corporation of Manitoba (DGCM)coreRegulatory partner guaranteeing all deposits without limit. Required for credit union operations in Manitoba.
- InteraccoreProvides Interac e-Transfer services, Interac Flash contactless payments, and debit card network access. Enables funds transfers between financial institutions and contactless payments.
- Central 1coreCentral 1 Credit Union provides payment processing infrastructure, Remote Deposit Service, and access to national payment networks for credit unions.
- Acxsys CorporationcoreProvides Interac e-Transfer services and Interac Online payment services enabling money transfers through email/phone and online payments to participating merchants.
- Niverville Chamber of CommerceminorCommunity partnership supporting sustainable economic development and local business advocacy in Niverville area.
- Southeast Commerce GroupminorNon-profit economic development organization focused on supporting local businesses and growing job opportunities in southeastern Manitoba.
- Steinbach Chamber of CommerceminorChamber of commerce partnership representing and uniting Steinbach and area businesses for economic growth and community quality of life.
Scale indicators5 records
Recent moves9 records
Expansion highlights5 records
Niverville Credit Union competitors and assessment
Company assessmentBroad incumbents
- Meridian Credit Union: Larger Ontario credit union offering a broad personal and business banking portfolio across many branches. Comparable product mix but materially larger scale than NCU.
- Assiniboine Credit Union: Largest Manitoba credit union with substantially broader branch network, asset base, and product portfolio spanning personal, business, and commercial banking. Broader incumbent competitor for members and employees in the Winnipeg market.
Direct peers
- Steinbach Credit Union: Manitoba community credit union headquartered in Steinbach, also serving southeastern Manitoba. Closely comparable in geography, member-owned model, and full personal/business banking suite, making it NCU's most direct head-to-head competitor for local members.
- East Kildonan Credit Union: Winnipeg-based community credit union offering member-owned personal and business banking with comparable asset size and product set. Direct comparable in operating model and Manitoba provincial charter.
- DUCA Credit Union: Ontario community credit union of comparable asset size offering member-owned retail banking, mortgages, lending, and digital channels. Useful operating-model comparable even though geographically distinct.
- Sunrise Credit Union: Manitoba-based community credit union operating multiple branches with a similar member-owned, full-service retail and business banking model. Comparable in scale, product breadth, and reliance on provincial deposit guarantee.
- Crosstown Civic Credit Union: Manitoba community credit union providing similar member-owned retail banking, lending, and investment products to Winnipeg-area members. Directly comparable in scale, structure, and channel mix.
Regional players
- Conexus Credit Union: Saskatchewan-headquartered credit union with a strong agricultural and rural member focus, comparable in community/member-owned positioning. Regional rather than direct competitor but adjacent Prairie-market comparable.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Niverville Credit Union social profiles
Digital presenceNiverville Credit Union compliance and trust
Trust signalCompliance2 records
Niverville Credit Union financial estimates
Financial estimateRevenue estimate
Valuation estimate
Niverville Credit Union leadership team
Management profileNumber of profiles
Profiles8 records
Niverville Credit Union funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Niverville Credit Union M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Niverville Credit Union
What does Niverville Credit Union do?
Niverville Credit Union is a member-owned cooperative financial institution providing retail and commercial banking products and services through three branches in southeastern Manitoba. Its core offering includes personal and business chequing and savings accounts, residential and commercial mortgages, personal and farm loans, lines of credit, credit cards (Mastercard and Visa), registered investment products (TFSA, RRSP, FHSA, RESP, RRIF), term deposits, and ancillary services such as wire transfers, foreign exchange, safety deposit boxes, and a digital banking platform accessible via web and mobile app.
Is Niverville Credit Union a public or private company?
Niverville Credit Union is a private company. It is classified as management employee owned and is currently operating.
When was Niverville Credit Union founded?
Niverville Credit Union was founded in 1948. It employs 11 to 50 people.
Where is Niverville Credit Union based?
Niverville Credit Union is headquartered in Winnipeg, Canada, in the North America region.
How does Niverville Credit Union make money?
Five revenue lines are on record. Net Interest Income is the primary driver. The others are account and Transaction Fees, investment Product Distribution, credit Card Interchange and business Services.
Who are Niverville Credit Union's main competitors?
Broad incumbents on record are Meridian Credit Union and Assiniboine Credit Union. Direct peers are Steinbach Credit Union, East Kildonan Credit Union, DUCA Credit Union, Sunrise Credit Union and Crosstown Civic Credit Union. Conexus Credit Union is listed as a regional player.
Does Niverville Credit Union have an API?
No public API is recorded for Niverville Credit Union.
What industry is Niverville Credit Union in?
Niverville Credit Union's product category is Community Banking. Its primary akta.pro industry code is FSABAEAA, Community Credit Unions (Retail/Consumer Focus), with a secondary code of FSAKAAAL, Bank & Credit Union Personal Loans (Unsecured Installment). Its NAICS code is 522130.