HUK-COBURG AutoService GmbH

Name

HUK-COBURG AutoService GmbH

Legal name

pitstop.de GmbH

Website

https://huk-autoservice.de

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Automotive Maintenance and Repair Services

NAICS

Other Automotive Repair and Maintenance (81119), All Other Automotive Repair and Maintenance (811198)

SIC

Services-Automotive Repair, Services & Parking (7500)

akta.pro primary industry

Tire & Wheel Services (Mount/Balance/Alignment) (TLAKAAAD)

Keywords

• Vehicle maintenance services
• Auto repair marketplace
• Workshop booking platform
• Tire change service
• Vehicle inspection service

Headquarters

HQ city

Düsseldorf

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Marketing or Sales, Personnel, Operations, Technology or R&D

Revenue model

1. Workshop Services (Retail): The company acts as an aggregator/marketplace, facilitating vehicle maintenance and repair services (tire changes, inspections, brake service, oil changes, battery replacement, exhaust, shock absorbers, AC service, HU/AU inspections, auto diagnostics) through a network of over 450 independent workshop partners. Customers book and pay for services through the HUK-Autoservice platform. Revenue is generated through service transaction fees or margin on service pricing negotiated with partner workshops.
2. Reifenshop (Tire Shop): Sale of tires through an integrated tire shop, with services including tire mounting, balancing, tire gas filling, and seasonal tire storage. Sold alongside workshop services for a complete tire lifecycle offering.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

HUK-COBURG AutoService operates an online car service marketplace (huk-autoservice.de) that aggregates over 450 independent partner workshops across Germany, enabling customers to self-select vehicle maintenance and repair services (wheel changes, vehicle inspections, oil changes, brake service, battery replacement, exhaust, shock absorbers, air conditioning, diagnostics, tire purchases) and book appointments online. Revenue is generated through transaction fees or margin on service pricing negotiated with partner workshops, supplemented by tire sales through an integrated online tire shop with optional Bridgestone Tyre Protect warranty.

Product overview

HUK-Autoservice operates as a multi-service car workshop booking platform connecting customers with over 450 partner workshops across Germany. The platform offers a unified online booking experience for vehicle maintenance and repair services, organized into three main categories: maintenance services (wheel change, vehicle inspection/HU-AU, oil change, air conditioning, inspection, auto-check), repair services (brake service, battery replacement, exhaust replacement, shock absorber replacement), and a tire shop with seasonal tire sales and storage. The platform differentiates itself through transparent pricing with no hidden costs, automated vehicle data handling via customer accounts, and access to exclusive promotions through the HUK-Autowelt Vorteilskarte. Services are delivered through certified partner workshops, with customers selecting location and service type for convenient online appointment booking.

Differentiator

Problem solved

Functional benefit

Products and services

• Radwechsel-Komplettpaket (Wheel Change Complete Package)
• HU*/AU (Vehicle Inspection and Emission Testing) Mandatory Hauptuntersuchung (general inspection) and Abgasuntersuchung (emission testing) conducted by officially recognized testing organizations at partner workshops. For German vehicle owners required to complete periodic roadworthiness inspections.
• Ölwechsel (Oil Change) Engine oil and oil filter replacement service to maintain engine health. Routine maintenance service for German vehicle owners.
• Klimaanlage (Air Conditioning Service) Air conditioning system service including coolant refill and repairs. For vehicle owners needing AC maintenance or repair.
• Inspektion (Vehicle Inspection Service) Comprehensive vehicle inspection checking vehicle condition against manufacturer checklist, with small or large inspection package options. For vehicle owners seeking scheduled manufacturer-spec servicing with up to 20% cost savings versus branded dealerships.
• Auto-Check (Diagnostic Check) Diagnostic examination starting at €24.95 to identify vehicle issues and maintenance needs. For vehicle owners seeking to diagnose specific problems or assess vehicle condition.
• Bremsenservice (Brake Service) Brake system service including brake pad and disc replacement, brake fluid change, and brake bleeding. Front axle brake service priced at €360-€1,600; rear axle at €330-€1,000; complete brake change from €403.99. For vehicle owners needing brake system maintenance or repair.
• Batteriewechsel (Battery Replacement) Car battery replacement service for vehicles with dead or failing batteries. For vehicle owners needing battery diagnostics or replacement.
• Auspuff/Endschalldämpferwechsel (Exhaust Replacement) Exhaust system repair and replacement service including muffler and tailpipe work. For vehicle owners needing exhaust system maintenance or replacement.
• Stoßdämpferwechsel (Shock Absorber Replacement) Shock absorber replacement service to ensure vehicle stability and ride comfort. For vehicle owners needing suspension system repair.
• Reifenshop (Tire Shop) Online tire retail service with access to Bridgestone Tyre Protect warranty program providing up to 100% reimbursement for tire damage over 24 months. Includes tire mounting, balancing, tire gas filling, and seasonal tire storage. For vehicle owners purchasing new tires.
• Urlaubscheck (Vacation Check) Pre-travel vehicle inspection covering safety-relevant areas, fluids, lights, and tire condition, up to €50. For vehicle owners preparing for long trips or holiday travel.
• Reifeneinlagerung (Tire Storage) Seasonal tire storage service at €30-€60 per season to protect off-season tires. For vehicle owners needing secure storage of seasonal tire sets.
• Achsvermessung (Axle Measurement) Wheel alignment geometry check at €60-€80 to ensure proper axle settings and prevent uneven tire wear. For vehicle owners experiencing steering or tire wear issues.

Quantifiable outcome

• Services priced at approximately one-third of conventional workshop price levels (as reported by customer testimonial)
• +2 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature1 record

Partnerships

Three partnerships are on record, tiered core and minor.

• pitstop.de GmbHcoreOEM/ Whitelabel/ Licensing PartnerHUK-Autoservice is operated by pitstop.de GmbH (Brunshofstr. 7, 45470 Mülheim an der Ruhr), which provides the operational infrastructure for the HUK-Autoservice brand including workshop partner management, booking platform technology, payment processing, and service delivery. HUK-COBURG provides the brand name, customer base access, and distribution through its insurance customer ecosystem. pitstop.de GmbH is represented by Managing Director Stefan Kulas.
• Bridgestone (Tyre Protect)minorGTM or Marketing PartnerBridgestone Tyre Protect tire guarantee program is promoted on the HUK-Autoservice website. Customers purchasing tires through the platform can add the Bridgestone Tyre Protect warranty, which provides up to 100% reimbursement for tire damage (e.g., nail punctures, curb damage) for 24 months depending on tire age. The partnership drives tire sales through the HUK-Autoservice Reifenshop.
• Service-Partner (Independent Workshop Network)coreChannel Partner/ Reseller/ DistributorOver 450 independent workshops across Germany operate as Service-Partner within the HUK-Autoservice network. They provide vehicle maintenance and repair services including tire changes, inspections, brake service, oil changes, battery replacement, exhaust repair, shock absorber replacement, AC service, and diagnostics. The network covers major German cities and regions. Workshops are vetted and operate under HUK-Autoservice quality and pricing standards.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• pitstop.de: The operating legal entity behind HUK-Autoservice; pitstop.de is a sister digital workshop aggregator offering comparable tire, inspection, and maintenance booking. Effectively a sibling marketplace with overlapping product and service offerings.
• Bosch Service: Global branded network of independent automotive workshops affiliated with Bosch. Directly comparable as a multi-service car repair aggregator using a partner-workshop model with standardized quality and pricing across Germany.
• Carglass Germany: Leading German automotive glass repair and replacement specialist with a national service network. Comparable as a specialized automotive service brand with online booking, fixed pricing, and standardized service delivery at partner or owned locations.
• Vergölst (Continental): German tire and automotive service network owned by Continental, with 450+ branches nationwide. Highly comparable as a tire-change, storage, and full-service vehicle maintenance brand with physical service delivery and standardized offerings.
• ATU (Auto Teile Unger): Germany's largest chain of independent automotive workshops with hundreds of locations nationwide. Directly comparable as a multi-service auto repair network targeting price-conscious German car owners, though it owns its workshops rather than aggregating third parties.
• Reifen.com: German online tire retailer with partner-workshop installation services for tire mounting, balancing, and storage. Directly comparable as a digital-first tire shop with integrated booking into a partner workshop network.
• 1-2-3 Auto-Service: German independent workshop network aggregating partner garages for routine maintenance and repair with online booking. Directly comparable in business model — multi-brand partner workshops, transparent pricing, and online service configuration for German car owners.

Others

• AutoScout24: Europe's largest online vehicle marketplace for new and used cars. Adjacent peer operating in the German automotive digital ecosystem; comparable in marketplace expertise and consumer-brand strength, though it focuses on vehicle transactions rather than maintenance services.

Broad incumbents

• CHECK24: Germany's leading price-comparison platform spanning insurance, finance, travel, and increasingly automotive services. Comparable as a digital acquisition channel that funnels high-intent consumers to service providers, including potential workshop and tire categories.
• ADAC: Germany's largest automobile club with tens of millions of members, offering partner-workshop recommendations, breakdown service, and inspection coordination. Comparable as a trusted consumer-facing brand in German automotive services, though it operates as a membership organization rather than a transactional marketplace.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HUK-COBURG AutoService GmbH