Northpoint Heating & Air

What Northpoint Heating & Air does

Northpoint Heating & Air, Inc. is a family-owned HVAC service contractor founded in 1991 by Joe Zokan and headquartered in Columbia, South Carolina, with a second location in Ridgeland/Bluffton, SC opened in 2007 to serve the Lowcountry. The company is fully licensed and insured in both South Carolina (License M3414) and Georgia (License CN210379), operates with 11-50 full-time employees, and explicitly does not subcontract work to unlicensed parties. Second-generation leadership is in place, with sons Ryan Zokan managing Bluffton and Brent Zokan managing Columbia while founder Joe Zokan continues as President.

The company's technical offering centers on the sale, installation, and servicing of American Standard HVAC equipment — air conditioners, heat pumps, furnaces, air handlers, coils, packaged units, thermostats, and geothermal systems — supplemented by Heil (Lennox/ICP) and Mitsubishi product lines. Service capabilities extend beyond equipment to gas piping, blown-in attic insulation, duct sealing, indoor air quality solutions, vapor barriers, and ACCA Manual J, S, and D load calculations. A 24/7 emergency repair service and a renovated Columbia showroom support both scheduled and walk-in demand. Marketing relies primarily on local review channels (Google, Yelp, Facebook, BBB A+ accreditation) and a consultative, education-oriented sales motion rather than paid advertising.

Revenue is generated through one-time installation and replacement fees for residential, commercial, and new-construction projects; recurring maintenance and repair work (with twice-yearly maintenance check-ups); emergency service calls; and gas piping jobs. Pricing is not publicly disclosed; estimates are provided free of charge, and customers can finance larger replacements through three third-party partners (Service Finance Company, Synchrony Financial, Wells Fargo Home Projects). A tiered loyalty program offers 10% off service calls after 10 years of customer tenure (Heating Card) and 15% off after 15 years (Cooling Card), creating modest long-term retention incentives. No revenue figures, funding rounds, or institutional ownership have been disclosed.

Name

Northpoint Heating & Air

Legal name

Northpoint Heating & Air, Inc.

Website

https://northpointac.com

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

11–50 employees

Short description

Northpoint Heating & Air is a family-owned HVAC contractor founded in 1991, serving residential and commercial customers across South Carolina and Georgia from Columbia and Bluffton locations with installation, maintenance, repair, and 24/7 emergency services.

Ownership category

akta.pro rank

Product category

HVAC Services

NAICS

Plumbing, Heating, and Air-Conditioning Contractors (23822), Plumbing, Heating, and Air-Conditioning Contractors (238220)

SIC

Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585)

akta.pro primary industry

Residential HVAC System Installation (Furnace/AC/Heat Pump) (HSAOAGAA)

akta.pro secondary industries

New Construction HVAC Rough-In & Final Set (Residential/Light Commercial) (HSAOAGAL), Commercial HVAC/R Installation (Rooftop Units, Split Systems) (HSAOAGAH), Emergency HVAC Repair (24/7) (HSAOAHAC)

Keywords

• HVAC services
• Heating installation
• Air conditioning repair
• HVAC maintenance
• Residential heating cooling

Headquarters

HQ city

Columbia

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Installation & Replacement Services: One-time fees for new HVAC system installations and replacements for residential and commercial properties, including new construction and retrofit projects.
2. Maintenance & Repair Services: Ongoing repair services and routine maintenance check-ups offered at least twice yearly to ensure HVAC systems operate optimally. Includes 24/7 emergency repair services.
3. Customer Loyalty Program: Heating Card (10% off all service calls after 10 consecutive years) and Cooling Card (15% off all service calls after 15 consecutive years) for repeat customers.
4. Financing Services: Company facilitates financing through third-party partners (Service Finance Company, Synchrony Financial, Wells Fargo Home Projects) enabling customers to pay for installations over time.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Northpoint Heating & Air is a family-owned HVAC contractor that provides custom design, installation, replacement, maintenance, repair, and 24/7 emergency service for residential and commercial heating and cooling systems. The company sells and installs American Standard and Heil (Lennox/ICP) HVAC equipment in the Columbia and Bluffton, South Carolina markets, serving South Carolina and Georgia.

Product overview

Northpoint Heating & Air is a family-owned HVAC service company offering residential and commercial heating, cooling, and air quality services across Columbia and Bluffton, SC since 1991. The company operates as a full-service HVAC contractor providing installation, replacement, maintenance, repair, and emergency services for all makes and models. Their product portfolio centers on American Standard heating and cooling products (air conditioners, air handlers, furnaces, coils, heat pumps, packaged units, thermostats, and geothermal systems) and Heil (Lennox/ICP) products. Services include gas piping, attic insulation, duct sealing, and a customer loyalty program offering discounts to long-term customers. The company also provides financing options through third-party partners.

Differentiator

Problem solved

Functional benefit

Products and services

• Installation & Replacement HVAC system installation and replacement services for residential and commercial properties, including new construction and retrofit projects.
• Maintenance & Repair
• Emergency Service
• Gas Piping
• Other HVAC Services
• Heating & Cooling Customer Loyalty Program
• Financing Services
• American Standard HVAC Equipment
• Heil (Lennox/ICP) HVAC Equipment

Quantifiable outcome

• Properly maintained systems operate up to 25 percent more efficiently (from industry source, not company claim)
• +2 more outcomes

Named customers15 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• American Standard Heating & Air ConditioningcoreChannel Partner/ Reseller/ DistributorAmerican Standard is a primary product brand carried by Northpoint Heating & Air. Company offers full range of American Standard products including air conditioners, air handlers, furnaces, coils, heat pumps, packaged units, and thermostats. American Standard products are prominently featured on company website with product pages and branding.
• Heil (Lennox)minorChannel Partner/ Reseller/ DistributorHeil (ICP, part of Carrier) is an additional product brand offered by Northpoint Heating & Air alongside American Standard products.
• Mitsubishi Cooling & HeatingminorChannel Partner/ Reseller/ DistributorMitsubishi is an additional product brand carried by Northpoint Heating & Air for heating and cooling solutions.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Service Experts Heating & Air Conditioning: National HVAC service franchise offering residential installation, repair, and maintenance across multiple U.S. regions; overlaps with Northpoint on service offerings but operates at much greater scale and broader geographic footprint.
• Carrier Residential: Major HVAC OEM offering residential heating and cooling systems through its authorized dealer network; relevant as the parent of ICP/Heil (carried by Northpoint) and as a comparable broad incumbent in adjacent services.
• Trane Technologies: Global HVAC equipment manufacturer whose products (Trane/American Standard) are installed and serviced by dealers like Northpoint; comparable only at the equipment and adjacent-services level, not as a direct contractor competitor.

Direct peers

• Coolray Heating & Cooling: Regional residential and light commercial HVAC contractor serving the Southeast U.S. with installation, repair, and maintenance services — directly comparable to Northpoint in geography, service mix, and customer base.
• One Hour Heating & Air Conditioning: Neighborly franchise brand focused on residential HVAC service, repair, and replacement with 24/7 emergency response — directly comparable to Northpoint in service scope and customer promise.
• Aire Serv Heating & Air Conditioning: Neighborly franchise brand providing residential HVAC installation and repair with a local-owner model very similar to Northpoint's family-operated structure.

Regional players

• Ragsdale Heating, Air & Plumbing: Established Atlanta-area residential HVAC and plumbing service company with a comparable family-operated, multi-decade operating history and similar residential/commercial customer mix.
• Powers Heating & Air: Family-run residential HVAC contractor serving the Metro Atlanta and Southeast markets; comparable in operating model and customer mix, though based in Georgia rather than South Carolina.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/thinknorthpoint
• Facebookfacebook.com/profile.php

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Northpoint Heating & Air