Futurewood
Futurewood is an Australian manufacturer of recycled composite timber products — CleverDeck decking, EnviroSlat cladding, and aluminium subframes — sold directly to Australian homeowners and builders and to international distributors through factory-direct and licensing models.
- Company typePrivate
- Founded2007
- HeadquartersRingwood North, Australia
- Headcount1–10
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Futurewood does
Futurewood Pty Ltd is an Australian private company founded in 2007 (firmographic year: 2005) and headquartered in Ringwood North, Victoria, that manufactures and distributes composite timber products under the CleverDeck and EnviroSlat brands. The company's products are based on Wood-Plastic Composite (WPC) technology, made from recycled polyolefin, rice husks, and recycled hardwood, with a proprietary colour-pigment formulation validated under Australian UV conditions. The portfolio spans composite decking (CleverDeck Xtreme co-extrusion with BAL-29 fire rating, CleverDeck Original solid, and CleverDeck EcoPro project grade), decorative and weatherproof cladding (EnviroSlat), and an aluminium subframe system, plus installation accessories.
Futurewood serves two primary customer segments: Australian residential homeowners and small-to-mid builders (via direct enquiry-based sales through website, phone, and email), and international distributors (via exclusive territorial licensing and a factory-direct purchasing model coordinated through a China-based manager). The company outsources manufacturing to long-standing Chinese OEM partners, with Futurewood personnel providing on-site quality assurance, and derives revenue from hardware sales plus licensing fees.
Strategic positioning centres on a low-maintenance, eco-friendly alternative to traditional timber, with documented commercial deployments across hospitality, theme parks (SeaWorld Gold Coast), education, residential developments, and surf clubs. Distribution is quote-based with no public pricing, and customer acquisition relies on SEO-led digital content, interactive planning tools, remarketing, and a sustainability narrative reinforced by a WWF partnership.
Futurewood firmographics
Firmographics- Name
- Futurewood
- Legal name
- Futurewood Pty Ltd
- Website
- https://futurewood.com.au
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Futurewood is an Australian manufacturer of recycled composite timber products — CleverDeck decking, EnviroSlat cladding, and aluminium subframes — sold directly to Australian homeowners and builders and to international distributors through factory-direct and licensing models.
- Ownership category
- akta.pro rank
Futurewood industry classification
Industry- Product category
- Composite Timber Building Materials
- NAICS
- Wood Product Manufacturing (321), Lumber, Plywood, Millwork, and Wood Panel Merchant Wholesalers (423310)
- SIC
- Lumber & Wood Products (No Furniture) (2400), Wholesale-Lumber, Plywood, Millwork & Wood Panels (5031)
- akta.pro primary industry
- Wood Decking, Fencing & Outdoor Lumber Products (IMADADAF)
- akta.pro secondary industry
- Decking & Outdoor Structural Materials Retail (Composite, Railings, Posts) (CRAIAEAH)
Keywords
Where Futurewood is headquartered
LocationHeadquarters
- HQ city
- Ringwood North
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Futurewood business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Composite Decking Products: Sale of CleverDeck composite decking products including Xtreme (premium co-extrusion), Original (P5 solid decking), and EcoPro (project decking) lines. Revenue generated through direct sales to consumers and builders.
- EnviroSlat Screening and Cladding: Sale of decorative cladding, screen fencing, and weatherproof cladding products. Targets residential and commercial construction projects requiring low-maintenance alternatives to timber.
- International Factory Direct Sales: Orders placed through China Manager with quality assurance oversight, offering low material costs with independent quality control from Futurewood personnel.
- Exclusive Distribution Licensing: Licensing model where international partners gain exclusive distribution rights in their territory, access to Futurewood branding, marketing tools, proprietary designs, and product formula for a fee.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | CleverDeck Xtreme - Premium Co-Extrusion Decking |
| Unit Pricing | Pay-as-you-go | CleverDeck Original - P5 Solid Decking |
| Unit Pricing | Pay-as-you-go | CleverDeck EcoPro - Project Decking |
| Unit Pricing | Pay-as-you-go | EnviroSlat Screening and Cladding |
| Unit Pricing | Pay-as-you-go | Aluminium Subframe System |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Futurewood product offering
Product offeringCore offering
Futurewood designs and supplies eco-friendly composite timber products — including CleverDeck composite decking (Xtreme co-extrusion BAL-29 fire-rated, Original solid, EcoPro project), EnviroSlat screening and weatherproof cladding, and aluminium subframe systems — manufactured from recycled polyolefin, rice husks, and reclaimed hardwood. The company sells directly to Australian homeowners and builders and supports international buyers via factory-direct ordering and exclusive territorial distribution licences.
Product overview
Futurewood is a manufacturer of recycled composite timber products serving the Australian market. The product portfolio is organized around three main product lines: CleverDeck (composite decking in Original, EcoPro, and Xtreme variants including BAL-29 fire-rated options), EnviroSlat (screening fencing and decorative/weatherproof cladding), and the Aluminium Subframe System (support infrastructure for decking). All products are made from recycled polyolefin materials, rice husks, and reclaimed hardwood timber. The company also offers complementary decking accessories including clips, screws, and cleaning products. Futurewood positions itself as a low-maintenance alternative to traditional timber, emphasizing durability, no oiling requirements, rot resistance, and environmental sustainability through the use of recycled materials.
Differentiator
Problem solved
Functional benefit
Brands
- CleverDeck: Composite timber decking product range including Xtreme, Original, and EcoPro variants.
- EnviroSlat
Products and services
- CleverDeck Xtreme Premium co-extrusion composite decking with an outer protective shield layer and BAL-29 fire rating for bushfire-prone areas. Offers enhanced resistance to weather, stains, and fading for residential and commercial decking projects.
- CleverDeck Original P5 solid composite decking made from recycled polyolefin, rice husks, and reclaimed hardwood timber. Cost-effective timber alternative that requires no oiling, won't rot, and is virtually maintenance-free.
- CleverDeck EcoPro Project-grade composite decking offering value for money for larger projects, with the same low-maintenance and durability benefits as other CleverDeck variants.
- EnviroSlat Screening & Decorative Cladding Decorative cladding and screen fencing slats made from recycled composite timber that will not rot, are easy to install, and require no painting or oiling. Available in custom lengths for residential and commercial projects.
- EnviroSlat Weatherproof Cladding Weatherproof exterior cladding product offering a cost-effective, fade-resistant, and decay-resistant alternative to timber cladding for residential and commercial buildings. Easy to install in custom lengths with no painting or oiling required.
- Aluminium Subframe System Ultralow aluminium joist and pedestal grid subframe system for low-height decks, with combined subframe and deck height under 70mm and a 2KN/m2 safe working load. Lightweight, long-lasting, and rust-resistant.
- Decking Clips & Accessories Range of decking installation accessories including starter clips, finishing clips, standard deck clips with black screws, locking clips for metal surfaces, breaker board clips, and Composite Timber Cleaner (available in 1-litre and 4-litre bottles).
Companies that use Futurewood
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles3 records
Futurewood technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Futurewood partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Manufacturing Partners in ChinacoreStrong relationships with manufacturing partners in China with 15+ years of combined WPC research. Futurewood personnel are on-site to coordinate orders, perform quality assurance independent of factory QA, negotiate lead times, arrange shipping, and ensure product meets agreed criteria. Have evaluated 100+ manufacturers.
- World Wildlife Fund (WWF)minorFuturewood proudly supports WWF to protect the future of the orangutan and tackle conservation challenges. This represents the company's commitment to sustainability and environmental responsibility beyond their recycled product materials.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Futurewood competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Futurewood social profiles
Digital presenceFuturewood financial estimates
Financial estimateRevenue estimate
Valuation estimate
Futurewood leadership team
Management profileNumber of profiles
Futurewood funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Futurewood M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Futurewood
What does Futurewood do?
Futurewood designs and supplies eco-friendly composite timber products — including CleverDeck composite decking (Xtreme co-extrusion BAL-29 fire-rated, Original solid, EcoPro project), EnviroSlat screening and weatherproof cladding, and aluminium subframe systems — manufactured from recycled polyolefin, rice husks, and reclaimed hardwood. The company sells directly to Australian homeowners and builders and supports international buyers via factory-direct ordering and exclusive territorial distribution licences.
Is Futurewood a public or private company?
Futurewood is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Futurewood founded?
Futurewood was founded in 2007. It employs 1 to 10 people.
Where is Futurewood based?
Futurewood is headquartered in Ringwood North, Australia, in the Oceania region.
How does Futurewood make money?
Four revenue lines are on record. Composite Decking Products are the primary driver. The others are enviroSlat Screening and Cladding, international Factory Direct Sales and exclusive Distribution Licensing.
Does Futurewood have an API?
No public API is recorded for Futurewood.
What industry is Futurewood in?
Futurewood's product category is Composite Timber Building Materials. Its primary akta.pro industry code is IMADADAF, Wood Decking, Fencing & Outdoor Lumber Products, with a secondary code of CRAIAEAH, Decking & Outdoor Structural Materials Retail (Composite, Railings, Posts). Its NAICS code is 321 and its SIC code is 2400.