Good Shepherd Lutheran Services
Good Shepherd Lutheran Services is a non-profit, faith-based organization founded in 1965 in Rushford, Minnesota, operating an integrated care campus that provides skilled nursing, assisted living, HUD-subsidized senior housing, licensed child care, and on-site therapy services to the Southeastern Minnesota community.
- Company typePrivate
- Founded1965
- HeadquartersRushford, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Good Shepherd Lutheran Services does
Good Shepherd Lutheran Services is a non-profit, faith-based organization founded in 1965 and headquartered at 800 Home Street in Rushford, Minnesota, serving Southeastern Minnesota. It operates an integrated care campus that combines a 65-bed skilled nursing facility (Medicaid and Medicare certified), 15 assisted living suites under the Bremmer Suites brand, 32 HUD-subsidized one-bedroom senior apartments, a licensed child care center serving children ages 6 weeks to 12 years, on-site physical/occupational/speech therapy delivered in partnership with Aegis Therapy, a public hair salon (Hair Hut), and a therapeutic recreation program. The organization's core technical platform is human-delivered health, housing, and personal care services rather than software, with inter-generational programming — child care and senior services co-located on one campus — functioning as the operational differentiator.
The business model is service-fee based with multiple recurring revenue streams: per-diem skilled nursing rates (private room rates described as among the lowest in the area), monthly assisted living suite rentals, income-based HUD-subsidized senior apartment rents, monthly child care tuition, and fee-based ancillary services including salon, transportation, and outpatient therapy. The organization employs between 51 and 100 people, with a full management team covering nursing, social services, housing, food services, environmental services, child care, recreation, quality improvement, and a CFO. Go-to-market is community-based and relationship-driven: nine local Lutheran and area churches provide grassroots sponsorship and referrals, the organization is a member of the Rushford-Peterson Valley Chamber of Commerce, and admissions are handled through social services and healthcare provider referrals. Customer acquisition is overwhelmingly word-of-mouth and community trust-driven, consistent with a faith-based non-profit operating in a rural market.
Revenue is not disclosed, but capacity-based triangulation suggests operating revenue in the $5M-$10M range. The organization is governed as a 501(c)(3) non-profit, with no parent company, no subsidiaries, no funding rounds, and no app or digital platform. Financial sustainability relies on a mix of Medicaid/Medicare reimbursements, HUD subsidies, private pay for assisted living and child care, and donations channeled through the Good Shepherd Foundation. Strategic positioning is as a full continuum-of-care provider for a rural service area, with growth historically achieved through campus build-out rather than geographic expansion.
Good Shepherd Lutheran Services firmographics
Firmographics- Name
- Good Shepherd Lutheran Services
- Legal name
- Good Shepherd Lutheran Services
- Website
- https://goodshep-rushford.org
- Company type
- Private
- Founded year
- 1965
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Good Shepherd Lutheran Services is a non-profit, faith-based organization founded in 1965 in Rushford, Minnesota, operating an integrated care campus that provides skilled nursing, assisted living, HUD-subsidized senior housing, licensed child care, and on-site therapy services to the Southeastern Minnesota community.
- Ownership category
- akta.pro rank
Good Shepherd Lutheran Services industry classification
Industry- Product category
- Senior Care Services
- NAICS
- Nursing Care Facilities (Skilled Nursing Facilities) (62311), Assisted Living Facilities for the Elderly (623312), Nursing and Residential Care Facilities (623)
- SIC
- Services-Skilled Nursing Care Facilities (8051), Services-Nursing & Personal Care Facilities (8050), Services-Child Day Care Services (8351)
- akta.pro primary industry
- Large Campus / Multi-Building Assisted Living Communities (HLADABAG)
- akta.pro secondary industries
- Faith-Based / Nonprofit Assisted Living Providers (HLADABAH), Long-Term Care Nursing Homes (Custodial LTC) (HLADADAB)
Keywords
Where Good Shepherd Lutheran Services is headquartered
LocationHeadquarters
- HQ city
- Rushford
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Good Shepherd Lutheran Services business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D
Revenue model
- Healthcare and Senior Care Services: Revenue generated from nursing home services, skilled nursing care, assisted living, and senior housing. Services include Medicaid and Medicare certified care, providing 24-hour nursing services for short- and long-term stays in private or semi-private rooms.
- Housing Rent: HUD-subsidized senior apartments and assisted living suites. Rent amounts based on income and configured yearly. Includes utilities, maintenance-free living, and access to community amenities.
- Child Care Services: Licensed child care center serving children ages 6 weeks to 12 years. Programs for Good Shepherd employees, community members, with inter-generational sharing with residents.
- Ancillary Services: Hair Hut salon services, transportation services, television/satellite packages, telephone services, and outpatient therapy services available to residents and community members.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Nursing Home - Private Room |
| Subscription | Monthly | HUD-Subsidized Senior Apartments |
| Subscription | Monthly | Bremmer Suites Assisted Living |
| Unit Pricing | Pay-as-you-go | Hair Hut Salon Services |
| Subscription | Monthly | Child Care Services |
| Usage-based | Pay-as-you-go | Therapy Services |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Good Shepherd Lutheran Services product offering
Product offeringCore offering
Good Shepherd Lutheran Services operates an integrated non-profit care campus in Rushford, MN that delivers a continuum of services across all generations: a 65-bed skilled nursing home with 24-hour nursing care (Medicaid/Medicare certified), 15-suite Bremmer Suites assisted living, 32 HUD-subsidized one-bedroom senior apartments, a licensed child care center for children ages 6 weeks to 12 years, on-site physical/occupational/speech therapy through Aegis Therapy, therapeutic recreation, and an on-site Hair Hut salon. The organization emphasizes inter-generational programming that connects child care children with senior residents.
Product overview
Good Shepherd Lutheran Services operates as a non-profit, faith-based organization offering an integrated continuum of care for all generations. The portfolio consists of a 65-bed Nursing Home (established 1965) as the core offering, complemented by Senior Apartments (32 HUD-subsidized units) and Bremmer Suites Assisted Living (15 suites) under housing services, plus a Child Care Center serving ages 6 weeks to 12 years. On-site Therapy Services (physical, occupational, and speech therapy), Therapeutic Recreation programs, Hair Hut salon, and the Good Shepherd Foundation provide supplementary support across all facilities. Services are coordinated through a Campus Administrator and delivered by dedicated staff including nurses, therapists, and social workers, with inter-generational programming connecting residents with childcare children.
Differentiator
Problem solved
Functional benefit
Brands
- Bremmer Suites: Assisted living facility with fifteen individual modern suites located on the Good Shepherd Campus, featuring kitchenettes, handicapped-accessible bathrooms, and home-like atmosphere.
- Good Shepherd Campus
Products and services
- Good Shepherd Nursing Home 65-bed non-profit nursing home offering skilled nursing care with a Primary Nursing Care program that provides consistent staff assignments. Medicaid and Medicare certified, with private and semi-private room options. Established 1965.
- Good Shepherd Senior Apartments
Quantifiable outcome
- Medicaid & Medicare certified services
- +3 more outcomes
Companies that use Good Shepherd Lutheran Services
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles5 records
Good Shepherd Lutheran Services technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Good Shepherd Lutheran Services partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered supportive and core.
- Rushford Lutheran ChurchsupportiveLocal church sponsor providing support to Good Shepherd community. Located at 101 South Mill St, Rushford. Contact: (507) 864-7152.
- St. Joseph's Catholic ChurchsupportiveLocal church sponsor located at 111 North Mill St, Rushford. Contact: (507) 864-2257.
- Presbyterian Church (Rushford)supportiveChurch sponsor at 110 South Mill St, Rushford. Contact: (507) 864-2854.
- Arendahl Lutheran ChurchsupportiveChurch sponsor serving Peterson area. Contact: (507) 875-2477.
- Highland Prairie Lutheran ChurchsupportiveChurch sponsor located at 43267 Bowl Dr, Rushford area. Contact: (507) 864-2731.
- Grace Lutheran Church (Peterson)supportiveChurch sponsor serving Peterson community. Contact: (507) 875-2218.
- North Prairie Lutheran ChurchsupportiveChurch sponsor serving Lanesboro area. Contact: (507) 875-2460.
- Central Lutheran Church (Winona)supportiveChurch sponsor located at 259 W Wabasha Street, Winona. Contact: (507) 452-5156.
- Faith Evangelical Lutheran Church (St. Charles)supportiveChurch sponsor at 648 East 5th St, St. Charles. Contact: (507) 932-3344.
- Aegis TherapycoreProvides on-site therapy services including physical therapy, occupational therapy, and speech-language pathology. Services available to Good Shepherd Home residents and outpatient clients. Contact: (507) 864-9450.
Scale indicators4 records
Recent moves7 records
Expansion highlights2 records
Good Shepherd Lutheran Services competitors and assessment
Company assessmentDirect peers
- Ecumen: Minnesota-based non-profit senior housing and care operator providing assisted living, skilled nursing, memory care, and home health across multiple campuses. Closely comparable to Good Shepherd's continuum-of-care, non-profit, faith-rooted model within the same regional market.
- Bethesda Health Group: Non-profit faith-based operator of independent living, assisted living, skilled nursing, and home health in the Midwest. Comparable in mission, mixed-acuity services, and similar mid-size community operating footprint.
- Presbyterian Homes & Services: Non-profit operator of senior living communities, assisted living, skilled nursing, and affordable housing across Minnesota and the upper Midwest. Directly comparable in non-profit faith-affiliated identity, housing-plus-care portfolio, and Minnesota operating geography.
- Trinity Senior Living Communities: Faith-rooted non-profit operating assisted living, skilled nursing, and senior housing, including rural and small-campus communities. Directly comparable in mission-driven operating model and continuum-of-care focus.
- Cassia: Non-profit senior housing, assisted living, skilled nursing, and memory care organization operating primarily in Minnesota. Directly comparable as a faith-rooted, multi-site non-profit running a similar housing + nursing care continuum for older adults.
Others
- Lutheran Services in America: Network of 300+ Lutheran-affiliated non-profit health and human service organizations across the U.S. Comparable as a faith-based, Lutheran-aligned umbrella for senior care, housing, and community services analogous to Good Shepherd's Lutheran identity.
Broad incumbents
- National Church Residences: Non-profit faith-based provider of senior housing (including HUD-subsidized), assisted living, and skilled nursing nationally. Strong overlap in faith-based identity, HUD-subsidized senior apartments, and mixed-acuity care portfolio.
- Volunteers of America National Services: Non-profit operating senior living, skilled nursing, assisted living, and affordable housing nationwide. Comparable in mission-driven, faith-inspired identity and mixed-housing portfolio though far larger and more geographically diversified.
- Brookdale Senior Living: Largest U.S. operator of senior living communities including assisted living, memory care, and skilled nursing. Comparable in service lines but a for-profit incumbent at vastly larger scale serving markets Good Shepherd could expand into.
- Benedictine Health System: Large Catholic non-profit operating skilled nursing, assisted living, and senior housing across multiple states. Broader scale and broader geographic footprint, but operates the same non-profit, faith-affiliated, mixed-acuity senior services portfolio.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Good Shepherd Lutheran Services social profiles
Digital presenceGood Shepherd Lutheran Services financial estimates
Financial estimateRevenue estimate
Valuation estimate
Good Shepherd Lutheran Services leadership team
Management profileNumber of profiles
Profiles10 records
Good Shepherd Lutheran Services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Good Shepherd Lutheran Services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Good Shepherd Lutheran Services
What does Good Shepherd Lutheran Services do?
Good Shepherd Lutheran Services operates an integrated non-profit care campus in Rushford, MN that delivers a continuum of services across all generations: a 65-bed skilled nursing home with 24-hour nursing care (Medicaid/Medicare certified), 15-suite Bremmer Suites assisted living, 32 HUD-subsidized one-bedroom senior apartments, a licensed child care center for children ages 6 weeks to 12 years, on-site physical/occupational/speech therapy through Aegis Therapy, therapeutic recreation, and an on-site Hair Hut salon. The organization emphasizes inter-generational programming that connects child care children with senior residents.
Is Good Shepherd Lutheran Services a public or private company?
Good Shepherd Lutheran Services is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Good Shepherd Lutheran Services founded?
Good Shepherd Lutheran Services was founded in 1965. It employs 51 to 100 people.
Where is Good Shepherd Lutheran Services based?
Good Shepherd Lutheran Services is headquartered in Rushford, United States, in the North America region.
How does Good Shepherd Lutheran Services make money?
Four revenue lines are on record. Healthcare and Senior Care Services are the primary driver. The others are housing Rent, child Care Services and ancillary Services.
Who are Good Shepherd Lutheran Services's main competitors?
Direct peers on record are Ecumen, Bethesda Health Group, Presbyterian Homes & Services, Trinity Senior Living Communities and Cassia. Lutheran Services in America is listed as an others. Broad incumbents are National Church Residences, Volunteers of America National Services, Brookdale Senior Living and Benedictine Health System.
Does Good Shepherd Lutheran Services have an API?
No public API is recorded for Good Shepherd Lutheran Services.
What industry is Good Shepherd Lutheran Services in?
Good Shepherd Lutheran Services's product category is Senior Care Services. Its primary akta.pro industry code is HLADABAG, Large Campus / Multi-Building Assisted Living Communities, with a secondary code of HLADABAH, Faith-Based / Nonprofit Assisted Living Providers. Its NAICS code is 62311 and its SIC code is 8051.