Gordon Ellis & Co.

What Gordon Ellis & Co. does

Gordon Ellis & Co. is a UK-based, family-owned contract manufacturer founded in the 1870s (firmographic source lists 1853) and operated by the Ellis family for over 150 years from its current custom-built premises in Castle Donington, Derby. The company operates four divisions: Home Healthcare Safety Products (Gordon Ellis Healthcare), Rotational Moulding Services, Precision Machining of Wood and Composites, and Street Furniture. Its facility houses 12 rotational moulding machines capable of producing products from 100mm to 3000mm in diameter and six CNC machines handling softwoods, hardwoods, FSC-certified timbers, chipboard, laminate, plywood, and composites up to 3m x 1.8m, with thousands of items produced weekly. Customers are B2B manufacturers and designers across healthcare, automotive (Aston Martin dashboard fascias, CCM motorcycle fuel tanks), leisure vehicles (Swift Caravans water tanks), lighting (SKK Lighting, Zombie Lighting), marine safety (Firdell radar reflectors), audio equipment, golf (Tacit Golf tee markers), agriculture, medical/disability (Cerebra sledges, LumbaCurve), and promotional products (James Latham chopping boards), with named enterprise customers sitting alongside mid-market and start-up accounts.

The company's core technologies centre on rotational moulding and CNC precision woodworking, with proprietary capabilities including patented twin-shot moulding (two colours moulded simultaneously without contamination) and multi-layer moulding (different material properties in distinct product layers, e.g., water-safe inner, insulating middle, protective outer for caravan tanks). The 2015 installation of a HOMAG Venture 316 5-axis CNC machine carrying 14 tools allows one-operation finishing of complex components. Quality is assured through ISO 9001:2015/BSI certification and trade association memberships. Services are fully vertically integrated from design consultation through prototyping, moulding, CNC machining, spraying, finishing, assembly, packaging, and drop-shipping, with the in-house design team holding over 100 years of combined experience.

The business model is project-based custom manufacturing sold directly to enterprise and mid-market customers via phone, email, website contact forms, and dedicated design consultation, with quote-based pricing on multi-year contracts. An additional revenue stream provides rotamoulding consultancy internationally for clients requiring overseas manufacture. The company is privately held by the Ellis family, with current Managing Director Fiona Ellis-Winkfield, and operates with 101-250 employees. No intermediaries, distributors, or retail channels are used, and marketing is concentrated on website case studies supported by trade association participation and sponsorships such as the ARMO Student Design Competition.

Name

Gordon Ellis & Co.

Legal name

Gordon Ellis & Co.

Website

https://gordonellis.com

Company type

Private

Founded year

1870

Operating status

Operating

Headcount range

101–250 employees

Short description

Gordon Ellis & Co. is a UK-based, family-owned contract manufacturer specialising in rotational moulding and CNC precision woodworking. Operating four divisions from Castle Donington, Derby, the company serves B2B clients across healthcare, automotive, marine, lighting, leisure, and other industries with custom-designed products.

Ownership category

akta.pro rank

Product category

Custom Contract Manufacturing

NAICS

Machine Shops (33271)

akta.pro primary industry

Custom Injection Molding & Contract Manufacturing (Job Shops/CMs) (IMANAFAJ)

Keywords

• Rotational moulding services
• CNC precision woodworking
• Custom plastic manufacturing
• Contract manufacturing services
• Daily living aids

Headquarters

HQ city

Derby

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Custom Manufacturing Services: Project-based custom manufacturing of rotational moulded products and precision woodworking components. Services include design consultation, prototyping, production, finishing, assembly, packaging and drop-shipping.
2. International Consultancy: Rotamoulding advice provided on an international consultancy basis for clients requiring overseas manufacture

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

Gordon Ellis & Co. is a contract manufacturer providing rotational moulding (rotamoulding) services producing hollow, durable plastic products from 100mm to 3000mm in diameter, and CNC precision woodworking and wood routing services across six CNC machines up to 3m x 1.8m. It also sells finished products through its Home Healthcare Safety Products and Street Furniture divisions, offering complete in-house design, prototyping, moulding, machining, spraying, finishing, assembly, packaging, and drop-shipping services to B2B customers.

Product overview

Gordon Ellis & Co. is a manufacturing company operating four specialist divisions: Rotational Moulding Services, Precision Woodworking & CNC Wood Routing, Home Healthcare Safety Products, and Street Furniture. The core offerings are rotational moulding (producing hollow plastic products up to 3m diameter with capabilities including twin-shot, multi-layer, and specialist material moulding) and precision woodworking (CNC machining up to 3m x 1.8m with in-house spraying, finishing, and assembly). The company manufactures both finished products and components for various clients across healthcare, lighting, automotive, marine, leisure, and audio industries. Services include design support, drop-shipping, warehousing, and international consultancy.

Differentiator

Problem solved

Functional benefit

Brands

• Gordon Ellis Healthcare: Home Healthcare Safety Products division

Products and services

• Rotational Moulding Services
• Precision Woodworking & CNC Wood Routing
• Home Healthcare Safety Products Healthcare division producing home healthcare safety products such as raised toilet seats, commode chairs, and hospital bed components, manufactured with anti-bacterial protection and high quality standards for the healthcare market.
• Street Furniture Street furniture manufacturing division producing outdoor furniture and equipment for public spaces and urban environments.

Quantifiable outcome

• Reduced price per unit while increasing product quality for LumbaCurve back pain relief product
• +3 more outcomes

Named customers13 records

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Rutland Plastics: Long-established UK rotational moulding specialist serving industrial, healthcare, and leisure customers with custom moulded parts. Directly comparable to Gordon Ellis on contract rotomoulding capability and UK mid-market customer focus.
• Broxap: UK street furniture manufacturer producing benches, litter bins, cycle stands and outdoor equipment. Direct peer to Gordon Ellis' Street Furniture division within the same UK public-space furniture market.
• Aidapt: UK distributor and manufacturer of mobility aids and daily living products. Direct peer to Gordon Ellis Healthcare, competing for the same NHS, retail, and consumer channels in the UK mobility and homecare market.
• Hartec Plastics: UK-based rotational moulding manufacturer offering custom moulded products across commercial sectors. Directly comparable as another UK rotomoulding contract manufacturer targeting similar OEM and product designer customers.
• WIFO Ltd: UK rotational moulding company based in the Midlands offering contract moulding services. Directly comparable regional peer competing for the same mid-sized OEM rotomoulding projects as Gordon Ellis.
• Glasdon: UK manufacturer of street furniture and outdoor products including bins, bollards, seating and signage. Direct peer to Gordon Ellis' Street Furniture division, competing for the same UK municipal and commercial contracts.
• Bonnington Plastics: UK rotational moulding contract manufacturer producing custom hollow plastic products for industrial and consumer applications. Directly comparable to Gordon Ellis on rotational moulding services, customer profile, and bespoke project work.

Broad incumbents

• Drive DeVilbiss Healthcare: Large multinational healthcare equipment manufacturer with a UK presence across mobility, respiratory and daily living aids. Broad incumbent competing with Gordon Ellis Healthcare in UK healthcare channels but at significantly larger scale.
• Trelleborg: Global polymer engineering group with rotational moulding capabilities serving industrial OEMs across multiple geographies. Broad incumbent competing for larger rotomoulding programmes that Gordon Ellis cannot bid for alone due to scale constraints.
• Sunrise Medical: Global mobility and assistive equipment manufacturer with UK operations. Broad incumbent competing with Gordon Ellis Healthcare in the same UK mobility and rehabilitation equipment market but at much larger scale and broader product portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/co_ellis

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gordon Ellis & Co.