Advanced Tooling

What Advanced Tooling does

Advanced Tooling Inc. (ATI) is a precision tool and cutter manufacturer founded in 1996 and headquartered in Mt Calvary, Wisconsin. The company designs and manufactures custom cutting tools for industrial customers, with primary exposure to the mold & die segment and additional reach into medical, aerospace, and electronics end-markets. Named customers include Tecomet, Manitowoc Tool & Machining, and Point Precision — all Wisconsin-based manufacturing firms. ATI is privately held, employs 11–50 people, and operates from a single 27,300 sq ft facility.

ATI's production is anchored by 40+ CNC cutter grinders sourced from premium equipment OEMs including Walter, ANCA, Rollomatic, Unison, and TruTech. The company emphasizes in-house engineering, custom design capability, and proprietary process technology — specifically linear motion CNC grinding and Helicheck-based precision inspection. Beyond new tool manufacturing, ATI offers complementary services including coatings, regrinding, and tool reconditioning, extending the useful life of customer tooling and creating a recurring revenue touchpoint.

The business model is direct-sales and quote-based, with the company claiming 15–30% price advantages versus competitors. A secondary clearance channel operates through eBay. In 2025–26, ATI released a new product catalog featuring a new Burr product line, and a 15% material surcharge was announced effective December 1, 2025, indicating commodity input cost pressure being passed through. No public funding, M&A, or leadership changes are evident.

Name

Advanced Tooling

Legal name

Advanced Tooling, Inc.

Website

https://advancedtoolinginc.net

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

Advanced Tooling Inc. designs and manufactures precision custom cutting tools for mold & die, medical, aerospace, and electronics customers. Founded in 1996 in Mt Calvary, Wisconsin, the firm operates 40+ CNC grinders and offers tooling, coatings, and reconditioning services.

Ownership category

akta.pro rank

Product category

Precision Cutting Tools

NAICS

Cutting Tool and Machine Tool Accessory Manufacturing (333515)

SIC

Machine Tools, Metal Cutting Types (3541)

akta.pro primary industry

Metal Cutting Tools, Tooling & Workholding (Cutters, Inserts, Chucks, Fixtures) (IMAHADAB)

akta.pro secondary industry

Grinding, Honing & Superfinishing Equipment (IMAHADAE)

Keywords

• Precision cutting tools
• Custom tool manufacturing
• CNC cutter grinding
• Tool reconditioning services
• Carbide cutting tools

Headquarters

HQ city

Mount Calvary

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Precision Tool Manufacturing: Manufacture and sale of precision cutting tools including endmills, step drills, back radius tools, chamfer mills, corner rounders, dovetail cutters, keyway cutters, and tapered endmills. Custom/special tool design and manufacturing services.
2. Tool Reconditioning & Remanufacturing: Reconditioning and remanufacturing services to extend tool life. Reconditioning brings geometry back to original design specs on state-of-the-art grinders. Remanufacturing maximizes service life by cutting off and regenerating tools to shorter lengths.
3. Additional Services: Weldon flats, shank relief, chip breakers, edge prep, insert modification, solid carbide micro boring bars, threading, coatings, laser engraving, and inspection services.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Advanced Tooling Inc. designs and manufactures precision solid carbide cutting tools, including endmills, step drills, chamfer mills, corner rounders, dovetail cutters, keyway cutters, and tapered endmills, on more than 40 state-of-the-art CNC cutter grinders. The company also produces custom/special tooling from customer prints or sketches, with capabilities for complex geometries (variable helix, variable spaced flutes, variable rake) and chip-breaker designs, and supports customers with reconditioning, remanufacturing, coating, edge prep, laser engraving, and inspection services.

Product overview

Advanced Tooling Inc. (ATI) is a tool and cutter design and manufacturing company offering a comprehensive portfolio of precision cutting tools and services. The core product offerings include ATI Tooling (standard precision tools), Preferred Tooling, Midwest Tooling, and Endmills product lines, supplemented by custom/special tooling design and manufacturing services. The company also operates a clearance/sale items channel via eBay. Beyond new tool production, ATI provides extensive value-added services including tool reconditioning and remanufacturing (to restore original geometry on state-of-the-art grinders), Weldon flats, shank relief, chip breakers, edge prep, insert modification, solid carbide micro boring bars, threading services, professional coating application (TIN, TiCN, TiCN-MP, TiAlN, AlTiN, and specialty DLC/CBC carbon-based coatings), laser engraving for part identification, and precision inspection using Helicheck systems. The company positions itself as an in-house tooling department for clients, serving demanding mold and die, medical, aerospace, and general machining industries.

Differentiator

Problem solved

Functional benefit

Products and services

• ATI Standard Tooling Catalog line of standard precision solid carbide cutting tools (endmills, drills, and related geometries) manufactured in-house on state-of-the-art CNC cutter grinders for industrial machine shops and manufacturers.
• Preferred Tooling Curated selection of preferred/vetted cutting tool geometries and specifications optimized for common industrial machining applications.
• Midwest Tooling Standard tooling products offered under the Midwest brand within ATI's catalog lineup.
• Endmills Precision endmill products including standard, roughing, and specialized endmill geometries for milling operations, manufactured on CNC cutter grinders.
• Custom/Special Tooling Custom-designed and manufactured special tooling built from customer prints or engineered to specification, including complex geometries with variable helix angle, variable spaced flutes, and variable rake angles, and chip-breaker designs.
• Reconditioning Services Service that reconditions cutting tools on the same state-of-the-art CNC grinders used for original manufacture, restoring geometry to original design specifications to extend tool life.
• Remanufacturing Services Service that cuts off and regenerates tooling to shorter lengths, maximizing the service life of expensive high-performance cutting tools.
• Coating Services Professional coating application service for cutting tools, including standard TIN, TiCN, TiCN-MP, TiAlN, and AlTiN coatings plus specialty gradient carbon-based CBC/DLC coatings for extended tool life and increased performance.
• Modification & Value-Added Services (Weldon Flats, Shank Relief, Chip Breakers, Edge Prep, Insert Modification, Solid Carbide Micro Boring Bars, Threading) Bundled value-added tool modification services including Weldon flat addition in any location (48-hour turnaround), shank relief, chip breaker implementation (including multi-flute routers with up-down compression and reverse helix designs), edge prep (24-hour turnaround), custom insert modification, solid carbide micro boring bars, and threaded shank tooling.
• Laser Engraving Service Laser marking service for permanent tool identification including part numbers, company names, logos, bar coding, matrix coding, and custom information on tool shanks.
• Inspection Services Precision measurement service using Helicheck non-contact inspection machines to maintain repeatability and cutting edge quality throughout manufacturing.

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Five partnerships are on record, tiered core.

• RollomaticcoreTechnology or IntegrationSwiss-made CNC cutter grinders from Rollomatic. Known for producing high precision cutting tools in long, consistent production runs. Used for microtool lines and medical industry tooling. ATI has 1 linear Rollomatic grinder.
• WaltercoreTechnology or IntegrationWalter provides cutting edge technology including HELITRONIC VISION tool grinder (with linear/torque motors in all axes) and HELITRONIC POWER universal CNC tool grinders. ATI has 2 linear Walter grinders.
• ANCAcoreTechnology or IntegrationMarket leader in high quality CNC tool and cutter grinders. Known for flexibility of tool design software enabling production of complex tools including endmills, profile cutters, burrs and punches. ATI has 4 linear ANCA grinders.
• UnisoncoreTechnology or IntegrationCNC grinder manufacturer utilized in ATI's production capabilities.
• TruTechcoreTechnology or IntegrationProvides finest in high precision grinding services specializing in precision round parts for aerospace, electronics, medical, and small component industries.

Scale indicators3 records

Expansion highlights5 records

Direct peers

• Harvey Tool Company: Harvey Tool is a US-based specialty manufacturer of precision carbide endmills, drills, and custom cutting tools serving mold & die, aerospace, and medical customers with a similar custom/specialty focus. Like ATI, it competes on complex geometries, tight tolerances, and quick turnaround; it is one of the closest direct comparables in size and product mix.
• Lakeshore Carbide: Lakeshore Carbide is a US specialty carbide cutting tool manufacturer offering custom endmills, drills, and reamers with a focus on short lead times and complex geometries. It is highly comparable to ATI in product scope (custom solid carbide tooling), customer base (industrial job shops), and go-to-market (quote-based custom orders).
• RobbJack Corporation: RobbJack is a smaller specialty cutting tool manufacturer focused on custom and high-performance solid carbide endmills and drills for mold & die and aerospace. Overlaps with ATI on custom-tool design, short lead times, and complex geometry production; competes for the same Midwestern industrial customer base.

Broad incumbents

• Sandvik Coromant: Sandvik Coromant is the world's largest metal cutting tool manufacturer, offering indexable inserts, milling tools, and complete machining solutions. Directly competes with ATI in custom and standard milling/drilling tooling, but as a Tier-1 incumbent with global reach and vertically integrated carbide production.
• Kennametal Inc. Kennametal is a Fortune 500 manufacturer of metal cutting tools, inserts, and wear-resistant products serving aerospace, defense, and industrial customers. Overlaps ATI in precision metal cutting tooling but operates at vastly larger scale with global production and integrated R&D.
• Guhring USA: Guhring is a global manufacturer of rotary cutting tools including drills, endmills, and taps, with strong presence in custom and standard tooling. Overlaps ATI in precision solid carbide tooling for industrial customers; serves as a mid-to-large scale competitor with broader product breadth.
• OSG USA: OSG is a large global cutting tool manufacturer offering taps, endmills, drills, and thread mills across standard and custom lines. Competitively overlapping with ATI in endmills, drills, and custom tooling, but at much greater scale, with national distribution and broader catalog depth.
• Kyocera Precision Tools: Kyocera Precision Tools manufactures indexable and solid carbide cutting tools serving aerospace, automotive, and general industrial markets. Overlaps ATI's endmill, drill, and custom tool offerings at a larger scale and broader geographic reach.
• Iscar Metals: Iscar is a major indexable and solid carbide cutting tool manufacturer (part of the IMC Group) with extensive US operations. Overlaps ATI in metal cutting tooling for industrial and aerospace customers; competes at broader scale and product portfolio.
• Emuge Corporation: Emuge is a Germany-based cutting tool manufacturer with US operations, producing taps, endmills, and thread mills, plus custom tooling. Directly overlaps ATI in solid carbide cutting tools and custom engineering; competes at greater scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Advanced Tooling