One
One Limited is an Oxford-based, founder-owned creative agency offering brand identity, website design, marketing campaigns, and animation services to UK institutional clients across education, healthcare, museums, and corporate sectors, operating for approximately 24 years.
- Company typePrivate
- Founded2000
- HeadquartersOxford, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What One does
One Limited is a private, founder-owned creative agency based in Oxford, United Kingdom, founded c.2000 and operating for approximately 24 years. The firm offers four integrated service lines: brand identity and strategy, website design and development, integrated marketing campaigns, and animation/motion graphics. Its underlying technology stack centres on WordPress and WooCommerce with Stripe payment integration, Moodle, multisite architectures with geolocation, bespoke CMS pattern books, and GDPR-compliant data handling for sensitive clients; it also resells hosting (notably through WPEngine) and provides ongoing technical support as recurring revenue streams.
The agency's client base is concentrated in UK institutional and public-sector-adjacent organisations, with named engagements spanning education (Pearson International Baccalaureate campaign, Oxford University Oxplore, Keble College), healthcare and the NHS (Headscape Greenwich, Moving Medicine, Sugarbeat), museums and heritage (Ashmolean, Pitt Rivers Museum), and international/corporate work (World Bank Cybil Portal, Rothschild). The go-to-market is direct, consultative enterprise engagement: bespoke proposals issued to clients, with services delivered on a time-and-materials or fixed-price basis, plus retainer arrangements for ongoing work.
In March 2024, the company announced it would cease to operate in its current form from 31 March 2024, with founder Jemma continuing to offer creative, brand and design services independently while a subset of the team (Sheree, Tom, Vicky) formed a separate spinout company called MeThree to continue website and design delivery. The agency has no external institutional funding, no parent company, and no disclosed revenue figures.
One firmographics
Firmographics- Name
- One
- Legal name
- One Limited
- Website
- https://oneltd.co.uk
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- One Limited is an Oxford-based, founder-owned creative agency offering brand identity, website design, marketing campaigns, and animation services to UK institutional clients across education, healthcare, museums, and corporate sectors, operating for approximately 24 years.
- Ownership category
- akta.pro rank
One industry classification
Industry- Product category
- Creative and Design Services
- NAICS
- Advertising Agencies (541810), Graphic Design Services (541430), Advertising Agencies (54181)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Integrated Full-Service Creative Agencies (MPAAAAAA)
- akta.pro secondary industries
- Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD), Creative & Brand Campaign Development (BPAFAAAB), Graphic Design & Visual Content Production (BPAFAIAC)
Keywords
Where One is headquartered
LocationHeadquarters
- HQ city
- Oxford
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
One business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Creative Services and Project Fees: Fees for bespoke creative outputs including designs, visual assets, written copy, websites, brand identity work, and campaign materials. Fees are set out in proposals and can be calculated on a time-and-materials or fixed-price basis.
- Retainer Arrangements: Ongoing service arrangements where specific services are agreed between client and agency in correspondence from time to time.
- Website Hosting Services: Value-added hosting service resold through providers like WPEngine, providing clients with a single point of contact for hosting needs.
- Support Services: Technical support services for hosted websites provided on fixed-fee or time-and-materials basis as agreed in proposals.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Custom project-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
One product offering
Product offeringCore offering
One is a full-service creative agency that designs and delivers brands, websites, marketing campaigns, and animations for enterprise, institutional, and government clients. Services span from initial brand strategy and visual identity through website design, development, and hosting, to integrated multi-channel campaign execution and motion graphics. Projects are bespoke, delivered through direct proposals and contracts with clients across education, healthcare, heritage, and corporate sectors.
Product overview
One is a full-service creative agency offering four integrated service disciplines: brand identity (strategy, visual identity, and brand assets), website design and development, marketing campaigns (concept, creative, copy, social, video, and print), and animation. The agency serves diverse clients across education (Pearson, Oxford University), healthcare (NHS, Moving Medicine), cultural institutions (Ashmolean, Pitt Rivers Museum), and commercial sectors. Projects are typically delivered as bespoke creative deliverables—brands, websites, campaigns, and animations—rather than as standalone software products or subscription services.
Differentiator
Problem solved
Functional benefit
Products and services
- Brand Identity Services
- Website Design and Development
- Campaign Services
- Animation Services
Companies that use One
Customer profileNamed customers11 records
Segments4 records
Ideal customer profiles4 records
One technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature3 records
One partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights4 records
One competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
One social profiles
Digital presenceOne compliance and trust
Trust signalCompliance1 record
One financial estimates
Financial estimateRevenue estimate
Valuation estimate
One leadership team
Management profileNumber of profiles
Profiles1 record
One funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
One M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about One
What does One do?
One is a full-service creative agency that designs and delivers brands, websites, marketing campaigns, and animations for enterprise, institutional, and government clients. Services span from initial brand strategy and visual identity through website design, development, and hosting, to integrated multi-channel campaign execution and motion graphics. Projects are bespoke, delivered through direct proposals and contracts with clients across education, healthcare, heritage, and corporate sectors.
Is One a public or private company?
One is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was One founded?
One was founded in 2000. It employs 11 to 50 people.
Where is One based?
One is headquartered in Oxford, United Kingdom, in the Europe region.
How does One make money?
Four revenue lines are on record. Creative Services and Project Fees are the primary driver. The others are retainer Arrangements, website Hosting Services and support Services.
Does One have an API?
No public API is recorded for One.
What industry is One in?
One's product category is Creative and Design Services. Its primary akta.pro industry code is MPAAAAAA, Integrated Full-Service Creative Agencies, with a secondary code of MPAAAAAD, Digital Creative & Experience Design Agencies (Web/App/UX). Its NAICS code is 541810 and its SIC code is 7311.