WUSA-TV
WUSA-TV (WUSA9) is a TEGNA-owned broadcast television station in Washington, D.C. delivering local news, weather, traffic, and sports coverage across DC, Maryland, and Virginia via over-the-air, cable/satellite, mobile apps, and the WUSA9 Plus OTT streaming service.
- Company typePrivate
- Founded1949
- HeadquartersWashington, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What WUSA-TV does
WUSA-TV (branded as WUSA9) is a broadcast television station headquartered in Washington, D.C., serving the Washington, D.C. metropolitan area including the District of Columbia, suburban Maryland, and northern Virginia. Founded in 1949 and owned and operated by TEGNA Inc. (NYSE: TGNA), the station functions as a traditional local broadcaster producing news, weather, traffic, and sports programming for the DC DMA. Its content portfolio spans local, regional, and national news categories; an extensive weather service with multi-layer interactive radar segmented into distinct geographic zones; coverage of major DC professional sports franchises (Washington Commanders, Wizards, Capitals, Nationals, Spirit) plus high school and NCAA sports; traffic reporting including Metro transit; and investigative journalism verticals such as Federal Fallout.
The station's technology stack combines traditional over-the-air broadcast transmission with a digital ecosystem comprising the wusa9.com website, iOS and Android mobile applications, live streaming, and the WUSA9 Plus over-the-top (OTT) streaming service. Distribution extends across antenna-based broadcast, cable and satellite carriage agreements (Xfinity, DirecTV, etc.), and digital/OTT channels. Community engagement features include the Near Me user-generated content platform (weather photos, storm damage, community events) and the Weather Classroom educational program with school meteorologist visits.
WUSA-TV generates revenue through three principal streams: television advertising (local commercials, sponsored segments, branded content within news programming); digital advertising on wusa9.com and apps (display, pre-roll video, sponsored content, targeted marketing); and recurring carriage/retransmission fees from cable and satellite distributors. Pricing is quote-based and not publicly disclosed, with advertisers directed to an "Advertise With Us" portal. The customer base consists of fragmented local, regional, and national advertisers seeking DC metro reach, plus carriage-fee-paying distributors; the station does not appear to have disclosed enterprise customer concentration.
WUSA-TV firmographics
Firmographics- Name
- WUSA-TV
- Legal name
- WUSA-TV
- Website
- https://wusa9.com
- Company type
- Private
- Founded year
- 1949
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- WUSA-TV (WUSA9) is a TEGNA-owned broadcast television station in Washington, D.C. delivering local news, weather, traffic, and sports coverage across DC, Maryland, and Virginia via over-the-air, cable/satellite, mobile apps, and the WUSA9 Plus OTT streaming service.
- Ownership category
- akta.pro rank
WUSA-TV industry classification
Industry- Product category
- Local Television Broadcasting
- NAICS
- Television Broadcasting Stations (51612)
- SIC
- Television Broadcasting Stations (4833)
- akta.pro primary industry
- Network-Affiliated Local TV Stations (ABC/CBS/NBC/FOX/CW/Telemundo/Univision, etc.) (MPABACAE)
- akta.pro secondary industry
- News OTT & Live News Streaming Channels (MPABAHAK)
Keywords
Where WUSA-TV is headquartered
LocationHeadquarters
- HQ city
- Washington
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
WUSA-TV business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Television Advertising: Traditional broadcast television advertising including local TV commercials, sponsored segments, and branded content within news programming.
- Digital Advertising: Online advertising through wusa9.com including display ads, pre-roll video ads, sponsored content, and targeted digital marketing solutions for local and regional advertisers.
- Cable/Satellite Carriage: Fees received from cable and satellite television providers for carrying the WUSA9 broadcast signal.
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
WUSA-TV product offering
Product offeringCore offering
WUSA-TV (branded WUSA9) is a broadcast television station that delivers hyperlocal news, weather, traffic, sports, and investigative journalism to viewers in the Washington, D.C. metropolitan area (DC, Maryland, and Virginia). Its offering is distributed via over-the-air broadcast, cable/satellite carriage, the wusa9.com website, iOS/Android mobile apps, and the WUSA9 Plus OTT streaming service. The station generates revenue primarily through television and digital advertising, supplemented by cable/satellite carriage fees, and operates as a subsidiary of TEGNA Inc. (NYSE: TGNA).
Product overview
WUSA-TV operates wusa9.com as a comprehensive local news and media platform for the Washington DC metropolitan area, comprising a primary broadcast television station and its digital properties. The product portfolio includes a mobile streaming app for iOS and Android, live video streaming of news and special events, an extensive weather service with interactive radar and zone-specific forecasts, and broad news coverage across DC, Maryland, Virginia, and national/international stories. Additional offerings encompass traffic information, sports coverage of major DC teams, an educational Weather Classroom program for schools, and a community-driven Near Me section for user-generated content. The platform is part of TEGNA media (NYSE: TGNA).
Differentiator
Problem solved
Functional benefit
Products and services
- WUSA9 Mobile App Mobile application available on iOS and Android that enables users to stream WUSA9 live broadcasts, access local news, weather forecasts, traffic information, and sports coverage, and receive breaking news and weather alerts via push notifications.
- WUSA9 Live Streaming Live video streaming of WUSA9 broadcast content including news programming and special event coverage such as America 250 celebrations, accessible via the wusa9.com website.
- WUSA9 Weather Service Local weather forecasting service providing current conditions, 10-day forecasts, hourly forecasts, interactive multi-layer radar maps, and weather alerts for the Washington DC metropolitan area across multiple regional zones.
- WUSA9 News Coverage Comprehensive local news coverage including Local, DC, Maryland, Virginia, Investigations, Federal Fallout, Nation/World, and Entertainment sections serving the Washington DC metropolitan area.
- WUSA9 Traffic Information Traffic news and updates covering road closures, incidents, and Metro transit information including service alerts and shutdown guides for the Washington DC area.
- WUSA9 Sports Coverage Comprehensive sports coverage including Washington Commanders (NFL), Washington Capitals (NHL), Washington Wizards (NBA), Washington Spirit (NWSL), Washington Nationals (MLB), NCAA College Sports, and high school sports sections.
- Weather Classroom Educational weather program offering school visits from WUSA9 meteorologists, downloadable coloring pages, word scrambles, bingo cards, and severe weather preparation guides for students and families.
- Near Me Community Content Community-driven section allowing viewers to submit weather photos, storm damage images, community events, and local scenery for categories including Weather Impact, News Near Me, and Gorgeous Sunsets.
Companies that use WUSA-TV
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles3 records
WUSA-TV technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
WUSA-TV partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- TEGNA Inc.coreWUSA9 is owned and operated by TEGNA Inc., a publicly traded media company (NYSE: TGNA). TEGNA operates multiple television stations and digital properties across the United States. The partnership provides WUSA9 with corporate resources, shared technology platforms, advertising sales infrastructure, and content syndication through the TEGNA network of stations. WUSA9 leverages TEGNA's centralized technology and operational support while maintaining local news coverage for its market.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
WUSA-TV competitors and assessment
Company assessmentOthers
- TEGNA Inc. NYSE-listed parent company of WUSA-TV. Operates a portfolio of network-affiliated local broadcast stations plus digital properties including weather apps and national sports networks — the strategic, financial, and operational context that determines WUSA9's trajectory.
Broad incumbents
- Sinclair Broadcast Group: Large US broadcast group owning local TV stations and regional sports networks. Operates in similar network-affiliated local-news category with comparable over-the-air plus digital monetization.
- Gray Television: Broadcast group operating local network-affiliated stations across mid- and large-market US markets. Closely parallels TEGNA's station-portfolio model in revenue mix and local-news operating approach.
- Hearst Television: Owns a portfolio of network-affiliated local TV stations with news, weather, and sports programming. Comparable in broadcast-station operations, content syndication, and local-ad sales structure.
- Nexstar Media Group: Largest US television broadcaster, operating ~200 stations across many markets including DC-area affiliates. Comparable broadcast plus digital ad-sales infrastructure and multi-market diversification that contrasts with WUSA9's single-market focus.
Direct peers
- WJLA-TV (ABC 7 / NewsChannel 8): ABC-affiliated local broadcast station also serving the Washington DC metropolitan area. Directly competes with WUSA9 for the same DC/MD/VA viewer audience and local advertising dollars across news, weather, and sports.
- WRC-TV (NBC4 Washington): NBC-owned local TV station covering the Washington DC market. Same regional footprint and competing network-news franchise, with directly comparable broadcast + digital distribution and advertising products.
- WTTG (Fox 5 DC): Fox-owned local broadcast station in the Washington DC market. Competes head-to-head with WUSA9 for local news viewers, sports rights coverage, and advertisers in the same DC metro area.
Emerging players
- DCist (WAMU): Public-radio-backed hyperlocal digital news outlet serving the DC metro area. Competes with WUSA9 for time-spent on local news and undercuts digital ad pricing in select segments.
- Axios DC / Axios Local: Digital-native local-news outlet focused on Washington DC and other metros. Competes with WUSA9 for hyperlocal DC news audience and digital advertising share, particularly among younger and politically engaged readers.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
WUSA-TV social profiles
Digital presenceWUSA-TV financial estimates
Financial estimateRevenue estimate
Valuation estimate
WUSA-TV leadership team
Management profileNumber of profiles
WUSA-TV funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WUSA-TV M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WUSA-TV
What does WUSA-TV do?
WUSA-TV (branded WUSA9) is a broadcast television station that delivers hyperlocal news, weather, traffic, sports, and investigative journalism to viewers in the Washington, D.C. metropolitan area (DC, Maryland, and Virginia). Its offering is distributed via over-the-air broadcast, cable/satellite carriage, the wusa9.com website, iOS/Android mobile apps, and the WUSA9 Plus OTT streaming service. The station generates revenue primarily through television and digital advertising, supplemented by cable/satellite carriage fees, and operates as a subsidiary of TEGNA Inc. (NYSE: TGNA).
Is WUSA-TV a public or private company?
WUSA-TV is a private company. It is classified as corporate owned and is currently operating.
When was WUSA-TV founded?
WUSA-TV was founded in 1949. It employs 101 to 250 people.
Where is WUSA-TV based?
WUSA-TV is headquartered in Washington, United States, in the North America region.
How does WUSA-TV make money?
Three revenue lines are on record. Television Advertising is the primary driver. The others are digital Advertising and cable/Satellite Carriage.
Who are WUSA-TV's main competitors?
TEGNA Inc. is listed as an others. Broad incumbents are Sinclair Broadcast Group, Gray Television, Hearst Television and Nexstar Media Group. Direct peers are WJLA-TV (ABC 7 / NewsChannel 8), WRC-TV (NBC4 Washington) and WTTG (Fox 5 DC). Emerging players are DCist (WAMU) and Axios DC / Axios Local.
Does WUSA-TV have an API?
No public API is recorded for WUSA-TV.
What industry is WUSA-TV in?
WUSA-TV's product category is Local Television Broadcasting. Its primary akta.pro industry code is MPABACAE, Network-Affiliated Local TV Stations (ABC/CBS/NBC/FOX/CW/Telemundo/Univision, etc.), with a secondary code of MPABAHAK, News OTT & Live News Streaming Channels. Its NAICS code is 51612 and its SIC code is 4833.