What ioXt Alliance does

ioXt Alliance is a membership-based IoT security certification body founded in 2018 and headquartered in Atlanta, Georgia. The organization develops and administers the ioXt Security Certification framework, which defines baseline security requirements against which connected consumer devices are tested and certified. Its core offerings include the ioXt Certification Program for finished devices and the Certified Component Program for underlying components, supported by a publicly accessible Certified Products Directory that allows consumers and enterprises to verify certification status.

The organization generates revenue primarily through two streams: recurring membership fees paid by IoT ecosystem participants and per-device product certification fees collected through its authorized testing laboratory network. The membership base is broad, with logos including Google, Amazon, Comcast, Samsung, Motorola, IBM, Silicon Labs, Roku, Schneider Electric, Honeywell, and many others. The authorized lab network spans global testing firms such as DEKRA, TUV, Bureau Veritas, Intertek, Eurofins, and Applus+ Laboratories, enabling certification delivery across regions. Additional services include the Researcher Rewards Program, which incentivizes ongoing vulnerability discovery on certified products, and the ioXt Pledge, which codifies the baseline security requirements.

On April 13, 2026, the U.S. Federal Communications Commission selected ioXt Alliance as Lead Administrator of the U.S. Cyber Trust Mark Program, a national voluntary cybersecurity labeling initiative for consumer wireless IoT products. As Lead Administrator, ioXt oversees operational integrity, coordination, and continued advancement of the program under the FCC's Public Safety and Homeland Security Bureau, establishing the organization as the de facto national certification authority for consumer IoT security in the United States.

Name

ioXt Alliance

Legal name

IOXT, LLC

Website

https://ioxt.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

IoT Security Certification

NAICS

Testing Laboratories and Services (54138)

SIC

Services-Testing Laboratories (8734)

akta.pro primary industry

IoT Vulnerability Assessment, Penetration Testing & Risk Audits (HSAHAJAC)

akta.pro secondary industry

OT/ICS & Critical Infrastructure Cybersecurity Services (BPAKAHAN)

Keywords

• IoT security certification
• Device cybersecurity standards
• Connected device compliance
• IoT baseline security
• Cybersecurity labeling

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Membership Fees: ioXt Alliance generates revenue through alliance membership fees from industry leaders across the IoT ecosystem who join to participate in certification programs and influence security standards.
2. Product Certification Fees: IoT device manufacturers pay certification fees to have their products tested and certified against ioXt security standards through authorized laboratories.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

ioXt Alliance provides a unified IoT security certification ecosystem centered on the ioXt Certification Program and the ioXt Pledge, which establishes baseline security requirements for connected devices. Manufacturers submit IoT products to Authorized Testing Laboratories for testing against these standards; certified devices are listed in a public Certified Products Directory and may carry the ioXt seal or, in the US, the U.S. Cyber Trust Mark. Supporting offerings include the Certified Component Program for upstream suppliers, a Researcher Rewards Program for ongoing vulnerability discovery, and the FCC-mandated U.S. Cyber Trust Mark Program administered by ioXt.

Product overview

ioXt Alliance operates as a certification body and industry alliance offering a unified IoT security certification ecosystem. The core offering consists of the ioXt Certification Program and Certified Component Program, which work together to certify both finished IoT devices and underlying components. Supporting services include Authorized Labs for standardized testing, the Researcher Rewards Program for ongoing vulnerability discovery, and the ioXt Pledge framework that establishes baseline security requirements. The company also maintains a Certified Products Directory for verifying certified devices.

Differentiator

Problem solved

Functional benefit

Products and services

• ioXt Certification Program The primary ioXt certification program that tests and certifies IoT devices against the ioXt Security Pledge, the global standard for IoT security. Certified devices receive the ioXt seal upon meeting rigorous security requirements, and are listed in the public Certified Products Directory. Targeted at IoT device manufacturers and consumer electronics companies.
• Certified Component Program Program that enables component manufacturers to have their products pre-certified, allowing downstream device makers to leverage certified components in their own ioXt certification processes. Targeted at IoT component and silicon suppliers.
• Authorized Labs Network of authorized testing laboratories (including DEKRA, TUV, Bureau Veritas, Intertek, Eurofins, and Applus+ Laboratories) that conduct standardized ioXt certification testing and assessments for IoT products.
• Researcher Rewards Program Program that incentivizes security researchers to identify vulnerabilities in certified IoT products, supporting continuous security improvement and maintaining trust in the ioXt certification ecosystem.
• The ioXt Pledge Baseline security requirements framework established by ioXt Alliance that defines the security standards IoT devices must meet to receive certification. Serves as the foundation for the ioXt Certification Program.
• Certified Products Directory Publicly accessible registry of IoT products that have achieved ioXt certification, allowing consumers and enterprises to verify product security certification status.

Quantifiable outcome

• National cybersecurity labeling initiative for consumer IoT devices

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Three partnerships are on record, tiered flagship and core.

• U.S. Cyber Trust Mark Program (FCC)flagshipStrategic or Co-development Partner · 13 April 2026The Federal Communications Commission (FCC) selected ioXt Alliance as Lead Administrator for the U.S. Cyber Trust Mark program, a national initiative designed to improve the cybersecurity of consumer internet-connected devices. As Lead Administrator, ioXt oversees operational integrity, coordination, and continued advancement of the program ecosystem, ensuring certified devices meet rigorous security requirements and that the program remains transparent, scalable, and trusted.
• NIST Cyber AI Profile WorkshopcoreStrategic or Co-development Partner · 14 January 2026ioXt Alliance contributed to the NIST Cyber AI Profile Workshop, advancing secure adoption of artificial intelligence in IoT contexts. As AI continues to evolve at unprecedented speed, cybersecurity frameworks designed to manage its risks must advance just as quickly.
• Authorized Testing LaboratoriescoreTechnology or IntegrationioXt Alliance maintains a network of authorized testing laboratories that perform security assessments and certify IoT products against ioXt security standards. Labs include DEKRA, TUV, Bureau Veritas, Intertek, Eurofins, Applus+ Laboratories, and others.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Bureau Veritas: Bureau Veritas is a global TIC incumbent and an ioXt authorized lab. It competes in consumer electronics and IoT cybersecurity testing while also operating its own certification programs, creating the same ally/competitor dynamic as DEKRA.
• Intertek: Intertek is a global TIC incumbent and an ioXt authorized lab. It provides cybersecurity and IoT device testing services that overlap with ioXt's certification framework and competes for the same OEM certification spend.
• TÜV SÜD: TÜV SÜD is a global testing, inspection, and certification (TIC) giant and an authorized lab partner for ioXt. As a TIC incumbent, it also offers IoT and consumer electronics security certifications that directly overlap with ioXt's certification scope and competes for OEM certification budgets.
• UL Solutions: UL Solutions is a broad incumbent in product safety testing, certification, and standards development across electronics, IoT, and industrial products. It overlaps with ioXt's authorized-lab model and competes for certification mandates on connected devices, with much wider vertical and geographic scope.
• DEKRA: DEKRA is a global TIC incumbent and ioXt authorized lab partner. Beyond running ioXt certification testing, DEKRA offers its own cybersecurity and product certification services that overlap with ioXt's scope, making it both an ally and a competitor for certification revenue.

Regional players

• Applus+ Laboratories: Applus+ Laboratories is an authorized ioXt testing lab with strong European and Latin American presence. It provides its own cybersecurity and product certification services that overlap with ioXt's scope, particularly in EMEA markets.
• Eurofins Digital Testing: Eurofins is an authorized lab for ioXt and also runs its own cybersecurity/IoT testing services. It overlaps with ioXt on lab testing scope, with strong European footprint and growing US presence.

Emerging players

• Connectivity Standards Alliance (Matter): CSA's Matter standard defines smart home/IoT interoperability and includes a certification program administered directly by CSA. While focused on interoperability rather than security per se, Matter certification competes with ioXt for OEM attention and certification budgets in the same consumer IoT buying cycle.
• CTIA Certification: CTIA operates a cybersecurity certification program for wireless-connected IoT devices that overlaps materially with ioXt's consumer IoT scope. CTIA competes for OEM certification mandates in the US wireless device market and is a plausible alternative to ioXt for cybersecurity labeling.

Direct peers

• PSA Certified: PSA Certified is a direct peer providing security certification specifically for connected devices, with a strong focus on silicon/Platform Security Architecture. It competes with ioXt for IoT device maker certification mandates and is mentioned alongside ioXt on the company's website, indicating they are viewed as adjacent standards within the same ecosystem.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks2 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ioXt Alliance