OpenADR Alliance
- Company typePrivate
- Founded2010
- HeadquartersSan Ramon, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
OpenADR Alliance firmographics
Firmographics- Name
- OpenADR Alliance
- Legal name
- OpenADR Alliance
- Website
- https://openadr.org
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
OpenADR Alliance industry classification
Industry- Product category
- Smart Grid Demand Response Standards
- NAICS
- Computer Systems Design and Related Services (5415), Computer Systems Design Services (541512), Software Publishers (5132), Custom Computer Programming Services (541511)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Automated Demand Response (AutoDR) Platforms & OpenADR Integration (EUAFAGAH)
- akta.pro secondary industries
- Standards, Interoperability & Certification (DLMS/COSEM, ANSI C12, IEEE 2030.5) (EUADAFAO), SCADA/DMS/OMS Integration, Upgrades & Managed Services (EUAEANAE)
Keywords
Where OpenADR Alliance is headquartered
LocationHeadquarters
- HQ city
- San Ramon
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
OpenADR Alliance business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Membership Fees: The Alliance operates as a non-profit corporation. Revenue is generated through membership fees ranging from $1,500 to $7,500 for Contributor membership. Membership must be maintained to keep certifications current.
- Test Tool Sales: Sale of OpenADR 2.0 test tools ($6,500 for members, $17,500 for non-members), OpenADR 3.x test tools ($2,250 for members), and EcoPort test tools ($3,999 for members). Test tools are used for product development and certification testing.
- Certification Services: Final certification testing conducted at OpenADR Alliance endorsed test labs. Testing costs range from $4,500 (simple VEN) to $10,000 (full VTN). Certification documents review is provided at no cost.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Contributor Membership |
| One time/ perpetual license | Pay-as-you-go | OpenADR 2.0 Test Tool |
| Subscription | Pay-as-you-go | OpenADR 3.x Test Tool |
| One time/ perpetual license | Pay-as-you-go | EcoPort Test Tool |
| Other | Pay-as-you-go | Certification Testing |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
OpenADR Alliance product offering
Product offeringCore offering
The OpenADR Alliance develops, certifies, and promotes the OpenADR (Open Automated Demand Response) smart grid standard — a two-way, open, interoperable information-exchange model that standardizes messaging between utilities, ISOs/RTOs, aggregators, and customer-side energy management and DER devices. Its offering portfolio includes the OpenADR 2.0a/2.0b and 3.0/3.1 specifications, VTN (server) and VEN (client) reference architectures, the EcoPort (CTA-2045) program for smart appliances, branded test tools, and a certification program administered through a global network of approved test facilities.
Product overview
The OpenADR Alliance offers a standards-based portfolio for energy flexibility and demand response management. The core offering consists of OpenADR 2.0a/b and OpenADR 3.0/3.1 communication standards, which work through VTN (Virtual Top Node) servers and VEN (Virtual End Node) clients to enable two-way signaling between utilities, grid operators, and customer devices. Supporting products include EcoPort (CTA-2045) for smart appliance integration, test tools for development and certification (OpenADR 2.0 Test Tool at $6,500 member price, OpenADR 3.x Test Tool at $2,250-$3,500, and EcoPort Test Tool at $3,999), and a formal certification program with 10 approved test facilities. The Alliance has 335 certified products and over 5,000 specification downloads globally. The standards support integration with Matter, DLMS/COSEM, OCPP, EEBUS, and IEEE 2030.5.
Differentiator
Problem solved
Functional benefit
Brands
- EcoPort: The brand name for CTA-2045 certified products. EcoPort is a testing and certification program for smart appliances enabling them to be connected to demand response and DER programs.
Products and services
- OpenADR 2.0a/2.0b Communication Standard Open Automated Demand Response communication standard (OpenADR 2.0a and 2.0b Profile Specification) that standardizes the message format used to send dynamic price and reliability signals between utilities, ISOs, and energy management/control systems. Profile A is designed for resource-constrained devices; Profile B includes a flexible reporting mechanism for past, current, and future data. The standard is recognized internationally as IEC/PAS 62746-10-1.
- OpenADR 3.0 / 3.1 Communication Standard Next-generation OpenADR standard using RESTful APIs and JSON, designed for modern energy management systems. OpenADR 3.1.0 adds MQTT support for subscription models, Webhook Subscription for data push, message queue notifications for in-home VENs, enhanced object privacy controls, TLS 1.2+ with OAuth 2 client credential flow, and includes Continuous Pricing VEN, Baseline VEN certification profiles, program management, and improved data models for pricing and greenhouse gas signals.
- EcoPort (CTA-2045) Program Consumer-facing brand and certification program for CTA-2045 compliant products. Enables smart appliances — water heaters, heat pumps, pool equipment, and other controllable loads — to connect to demand response and distributed energy resource programs. Several U.S. states (Washington, Oregon) require EcoPort/CTA-2045 in new electric storage water heaters.
- OpenADR 2.0 Test Tool Eclipse-based test harness with full test suites for VTN and VEN OpenADR 2.0 certification testing, used for pre-testing and development of OpenADR 2.0a/b compliant products. Priced at $6,500 for members and $17,500 for non-members.
- OpenADR 3.x Test Tool Hosted online test environment for OpenADR 3.x compliance testing, supporting VTN Full, VEN CP (Continuous Pricing), and VEN BL (BaseLine) certification profiles. Members pay $2,250 for VTN or VEN testing, or $3,500 for combined VTN+VEN testing; includes up to 3 hours of testing support.
- EcoPort Test Tool CTA-2045 EcoPort test tool hardware and software package for pre-testing products before certification. Includes test hardware (AC SGD, AC UCM, DC SGD, DC UCM modules) and software. Priced at $3,999 for members and $9,999 for non-members.
- OpenADR Certification Program Standards-based product certification program ensuring interoperability and eliminating single-vendor lock-in. Certification testing is conducted at 10 approved test facilities across 8 countries; testing costs range from $4,500 (simple VEN) to $10,000 (full VTN). Over 335 certified products currently listed.
- OpenADR Specification Documents Publicly available specification documents for OpenADR 2.0a/b and 3.x, including the OpenAPI YAML reference, schemas, user guides, and reference implementations. Downloadable at no cost; over 5,000 specification downloads to date.
Quantifiable outcome
- Over 60 utilities have deployed OpenADR-based systems across the U.S. and internationally
- +4 more outcomes
Companies that use OpenADR Alliance
Customer profileNamed customers16 records
Segments5 records
Ideal customer profiles4 records
OpenADR Alliance technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature6 records
OpenADR Alliance partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core and major.
- Connectivity Standards Alliance (Matter)coreFormal liaison agreement to enable grid-connected residential energy management solutions. Matter handles in-home communication between appliances and energy gateway, while OpenADR 3 manages communication between gateway and utilities/grid operators. The partnership creates an end-to-end pathway from the grid to individual devices, simplifying demand response program implementation.
- DLMS User Association (DLMS UA)coreGlobal liaison agreement to promote interoperable, standards-based energy data exchange at the grid edge. The partnership connects the DLMS/COSEM smart metering standard with OpenADR's demand response and DER signaling standard. Focus areas include technical data model mappings, international standardization pathways, certification coordination, and practical solutions for flexibility services and consumer energy insights.
- Ford Motor CompanycoreFord became the first automotive manufacturer to join the OpenADR Alliance Board of Directors. Ford is working on V2G projects with Duke Energy using OpenADR to optimize energy stored in EVs for residential customers. Ford supports open standards to overcome interoperability challenges in Vehicle Grid Integration (VGI) markets.
- AMPECOcorePartnership to empower global utilities and charge point operators in unlocking energy flexibility opportunities in Europe. AMPECO's OpenADR 2.0b certified EV charging platform enables charge point operators to integrate charging networks and participate in cloud-based demand response events, dynamic pricing, renewable energy integration, and ancillary services.
- E.ON Energy NetworkscoreSwedish Distribution System Operator with the flexibility platform SWITCH. First VTN (Virtual Top Node) solution to achieve OpenADR 3.0 certification. Provides tooling for grid owners to interface with customers that have controllable resources, using OpenADR for forecasted and real-time power demand adjustments.
- EVoke SystemscoreLeading software-driven Charge Network Operator with Energy Services Exchange (ESX) platform featuring OpenADR 3.0 integration. Developed in collaboration with Argonne National Laboratory. Enables utilities and grid operators to aggregate and optimize EV load management and DER coordination.
- Universal Devices, Inc.corePioneer in energy management and automation solutions that launched OpenADR 3.0 certified VEN across its platform. Released the VEN implementation as open source to enable widespread access and innovation and remove barriers to smart grid adoption.
- Lawrence Berkeley National LaboratorycoreOriginal OpenADR version 1.0 specifications were published by Berkeley Lab and funded by the California Energy Commission's PIER program after 7 years of research in Auto-DR. Berkeley Lab developed the foundational technology for OpenADR.
- OASIS (Organization for the Advancement of Structured Information Standards)coreOASIS published the Energy Interoperation 1.0 standard of which OpenADR is a profile. The OpenADR Alliance utilizes existing standards from OASIS including Energy Interoperation, Energy Information Exchange (EMIX), and WS-Calendar.
- North American Energy Standards Board (NAESB)coreNAESB has been working with ISO/RTO council to develop data models that feed into the OpenADR standard being developed by OASIS.
- UCAIug (Utilities Communications Architecture International Users Group)coreOpenADR TF within the OpenSG Technical Committee has been focusing on working with OASIS and NAESB to develop business requirements, Service Requirement Specification and Service Definitions for the OpenADR standard.
- IEC (International Electrotechnical Commission)coreIEC approved OpenADR 2.0b Profile Specification as Publicly Available Specification IEC/PAS 62746-10-1. OpenADR Alliance is collaborating with IEC committees TC 57, PC118, and TC 65.
- DESNZ (UK Department of Energy Security and Net Zero)majorUK government department that wrote OpenADR into two BSI standards (PAS 1878 and PAS 1879) for energy smart appliances supporting the UK's transition to net zero.
- EEBUSmajorGerman organization for smart energy. OpenADR Alliance collaborating with EEBUS on standards coordination in Europe.
- Smart Energy Europe (smartEn)majorEuropean association lobbying for energy flexibility as part of the transition to clean energy. OpenADR Alliance working with smartEn on industry collaboration.
- DKE (German Commission for Electrotechnical, Electronic & Information Technologies)majorGerman standards organization. OpenADR Alliance collaborating with DKE on European standards coordination.
Scale indicators6 records
Recent moves11 records
Expansion highlights6 records
OpenADR Alliance competitors and assessment
Company assessmentDirect peers
- DLMS User Association (DLMS UA): DLMS UA develops the DLMS/COSEM smart metering and energy data exchange standard used by utilities worldwide; it is OpenADR's nearest sibling in the smart-grid standards ecosystem and the Alliance's April 2026 liaison partner.
- Open Charge Alliance (OCPP): OCA maintains the Open Charge Point Protocol that governs EV charger communications; OpenADR publishes joint white papers with OCA, making them adjacent and partially overlapping standards bodies in the EV-DR value chain.
- EEBUS Initiative e.V. EEBUS specifies a complementary home/building energy communication protocol widely adopted in German and broader European utilities; it competes for the same home-energy gateway role that OpenADR targets in EU markets.
- Connectivity Standards Alliance (Matter): CSA develops the Matter smart-home interoperability standard; it complements OpenADR's grid-side protocol and became a formal liaison partner in May 2026, making it the closest peer on the consumer/device side of the energy stack.
Emerging players
- ASHRAE: ASHRAE sets HVAC and building-energy standards (including BACnet) that intersect with OpenADR-driven demand response in commercial buildings; it is a complementary but more incumbent building-energy standards body.
- Charging Interface Initiative (CharIN): CharIN coordinates EV charging standards including ISO 15118 and the Combined Charging System; it overlaps with OpenADR's V2G and EV-DR ambitions and is an adjacent peer in the EV-fleet/grid integration space.
- KNX Association: KNX is a mature building-automation standard widely deployed in European commercial buildings; it overlaps with OpenADR's building-energy management targets and is often discussed alongside it in DR integration work.
Regional players
- Smart Energy Europe (smartEn): smartEn is the European industry association lobbying for energy flexibility and active demand response; OpenADR Alliance collaborates with it for EU market positioning, making smartEn a regional peer and policy ally.
Broad incumbents
- OASIS Open: OASIS published the Energy Interoperation 1.0 standard that underpins OpenADR and supplied other foundational standards (EMIX, WS-Calendar); it is a broader standards-body peer and long-time technical collaborator.
- UCA International Users Group (UCAIug): UCAIug is a long-standing utility-users group whose OpenSG Technical Committee historically worked with OASIS and NAESB to define OpenADR requirements; it operates as a broader-incumbent peer in utility communications standards.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
OpenADR Alliance social profiles
Digital presenceOpenADR Alliance compliance and trust
Trust signalCompliance5 records
OpenADR Alliance financial estimates
Financial estimateRevenue estimate
Valuation estimate
OpenADR Alliance leadership team
Management profileNumber of profiles
Profiles5 records
OpenADR Alliance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OpenADR Alliance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OpenADR Alliance
What does OpenADR Alliance do?
The OpenADR Alliance develops, certifies, and promotes the OpenADR (Open Automated Demand Response) smart grid standard — a two-way, open, interoperable information-exchange model that standardizes messaging between utilities, ISOs/RTOs, aggregators, and customer-side energy management and DER devices. Its offering portfolio includes the OpenADR 2.0a/2.0b and 3.0/3.1 specifications, VTN (server) and VEN (client) reference architectures, the EcoPort (CTA-2045) program for smart appliances, branded test tools, and a certification program administered through a global network of approved test facilities.
Is OpenADR Alliance a public or private company?
OpenADR Alliance is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was OpenADR Alliance founded?
OpenADR Alliance was founded in 2010. It employs 101 to 250 people.
Where is OpenADR Alliance based?
OpenADR Alliance is headquartered in San Ramon, United States, in the North America region.
How does OpenADR Alliance make money?
Three revenue lines are on record. Membership Fees are the primary driver. The others are test Tool Sales and certification Services.
Who are OpenADR Alliance's main competitors?
Direct peers on record are DLMS User Association (DLMS UA), Open Charge Alliance (OCPP), EEBUS Initiative e.V. and Connectivity Standards Alliance (Matter). Emerging players are ASHRAE, Charging Interface Initiative (CharIN) and KNX Association. Smart Energy Europe (smartEn) is listed as a regional player. Broad incumbents are OASIS Open and UCA International Users Group (UCAIug).
Does OpenADR Alliance have an API?
Yes. OpenADR 3.0 uses RESTful APIs and JSON for simpler integration with modern energy management systems. The OpenADR 3 OpenAPI YAML (SwaggerDoc) Specification is the normative reference. OpenADR 3.1 added MQTT support for subscription models and Webhook Subscription for data push via callback servers and message queues for in-home VENs. Developer documentation is at www.openadr.org/specification.
What industry is OpenADR Alliance in?
OpenADR Alliance's product category is Smart Grid Demand Response Standards. Its primary akta.pro industry code is EUAFAGAH, Automated Demand Response (AutoDR) Platforms & OpenADR Integration, with a secondary code of EUADAFAO, Standards, Interoperability & Certification (DLMS/COSEM, ANSI C12, IEEE 2030.5). Its NAICS code is 5415 and its SIC code is 7373.