Ocean Rentals
Ocean Rentals is a privately held Virginia Beach rental business serving Sandbridge vacationers with beach equipment, kayaks, surfboards, paddleboards, bicycles, guided tours, surf lessons and camps, and linen services, with free delivery to local vacation homes.
- Company typePrivate
- Founded1974
- HeadquartersVirginia Beach, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Ocean Rentals does
Ocean Rentals, LTD. (DBA: Ocean Rentals of Sandbridge – Virginia Beach) is a privately held vacation equipment and outdoor recreation rental business operating from a single shop at 577 Sandbridge Road in the Sandbridge area of Virginia Beach, Virginia. The company rents beach equipment (chairs, umbrellas, Shibumi and Neso tents, coolers, body boards, skim boards, fishing poles), watercraft (single and double kayaks, soft-top and hard-top surfboards, stand-up paddleboards), and bicycles (beach cruisers, fat-tire, Kona mountain, kids, e-bikes, and Burley child/cargo trailers). It also runs a private boat dock behind the shop for first-come, first-served kayak and SUP launches, and operates a full-service Beach Canopy Setup with daily delivery, assembly, and breakdown of canopies and chairs.
Beyond equipment rentals, Ocean Rentals generates revenue from guided tours (Back Bay and ocean dolphin kayak tours, Blue Pete's dinner tours, catered Lunch Box tours with Back Bay Gourmet, SUP tours, and False Cape fat-tire bike tours), surf instruction (private and group lessons plus multi-day surf camps including co-ed, Chica girls-only, and S&A advanced programs), a mobile linen service, vacation linen packages, and a referral arrangement with Luxe Karts for golf cart rentals. Pricing is unit-based with daily and weekly options, including bundled weekly packages (Aloha, Dolphin, Endless Summer, Coastal, False Cape, Mahalo).
The business is direct-to-consumer, with bookings made online via the oceanrentalsltd.com website integrated with the wush.life booking platform, or by phone and email. Free delivery and pickup is offered to vacation homes throughout Sandbridge, with restrictions at certain condo complexes. The company employs 11–50 people and has no disclosed venture or private equity funding; it operates as an independent local business serving a distributed base of vacation renters with seasonal demand concentrated in the summer months.
Ocean Rentals firmographics
Firmographics- Name
- Ocean Rentals
- Legal name
- Ocean Rentals, LTD.
- Website
- https://oceanrentalsltd.com
- Company type
- Private
- Founded year
- 1974
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Ocean Rentals is a privately held Virginia Beach rental business serving Sandbridge vacationers with beach equipment, kayaks, surfboards, paddleboards, bicycles, guided tours, surf lessons and camps, and linen services, with free delivery to local vacation homes.
- Ownership category
- akta.pro rank
Ocean Rentals industry classification
Industry- Product category
- Beach & Outdoor Equipment Rentals
- NAICS
- Recreational Goods Rental (532284), Consumer Goods Rental (5322)
- SIC
- Services-Equipment Rental & Leasing, Nec (7359), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Water & Marine Guiding Services (Kayak, Canoe, Raft, SUP, Sailing) (THAAALAB)
- akta.pro secondary industries
- Marine Recreation Rentals & Tours Retail Counter (On-site Sales) (CRAMAIAM), Dive & Snorkel Equipment Rental, Retail & Boat Services (compressors, gear hire) (THAAAIAL)
Keywords
Where Ocean Rentals is headquartered
LocationHeadquarters
- HQ city
- Virginia Beach
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Ocean Rentals business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Beach Equipment Rentals: Daily and weekly rentals of beach equipment including chairs, umbrellas, tents, carts, coolers, body boards, skim boards, and fishing poles. Revenue generated per rental transaction with pricing based on duration (daily or weekly rates).
- Water Sports Equipment Rentals: Rentals of kayaks (single and double), surfboards (soft top and hard top), stand up paddleboards, and related water sports gear. Includes boat dock rentals for self-guided paddling adventures.
- Bicycle Rentals: Various bicycle types including beach cruisers, fat tire bikes, mountain bikes, kids bikes, e-bikes, and child trailers. Also includes Burley cargo and child trailers for family cycling.
- Tours and Guided Adventures: Guided kayak tours (Back Bay eco tours, ocean dolphin tours, dinner tours), standup paddleboard tours, and False Cape bike tours. Includes catered lunch box tours from Back Bay Gourmet.
- Surf Lessons and Camps: Private surf lessons, group surf lessons, and multi-day surf camps including co-ed camps, Chica surf camps (women/girls only), and advanced surf camps. Surfboards provided.
- Vacation Linen Services: Linen rental packages for vacation homes including bedding, towels, beach towels. Mobile linen cleaning service with pickup, professional cleaning, and delivery. Free delivery and pickup to vacation homes.
- Golf Cart Referral: Referral partnership with Luxe Karts for golf cart rentals. Luxe Karts handles golf cart bookings while Ocean Rentals serves as marketing channel.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Beach Chairs - Daily and Weekly Rental |
| Unit Pricing | Pay-as-you-go | Beach Umbrellas and Tents |
| Unit Pricing | Multi-year contract | Beach Canopy Setup Service |
| Unit Pricing | Pay-as-you-go | Beach Accessories |
| Unit Pricing | Pay-as-you-go | Skim Boards |
| Unit Pricing | Pay-as-you-go | Kayak Rentals |
| Unit Pricing | Pay-as-you-go | Stand Up Paddleboard (SUP) |
| Unit Pricing | Pay-as-you-go | Surfboard Rentals |
| Unit Pricing | Pay-as-you-go | Bicycle Rentals |
| Unit Pricing | Pay-as-you-go | Guided Kayak Tours |
| Unit Pricing | Pay-as-you-go | Catered Kayak Tours |
| Unit Pricing | Pay-as-you-go | Stand Up Paddleboard Tours |
| Unit Pricing | Pay-as-you-go | False Cape Bike Tours |
| Unit Pricing | Pay-as-you-go | Private Surf Lessons |
| Unit Pricing | Pay-as-you-go | Group Surf Lessons |
| Unit Pricing | Pay-as-you-go | Surf and Adventure Surf Camp |
| Unit Pricing | Pay-as-you-go | Chica Surf Camp |
| Unit Pricing | Pay-as-you-go | S&A Advanced Surf Camp |
| Unit Pricing | Multi-year contract | Weekly Package - Aloha |
| Unit Pricing | Multi-year contract | Weekly Package - Dolphin |
| Unit Pricing | Multi-year contract | Weekly Package - Endless Summer |
| Unit Pricing | Multi-year contract | Weekly Package - Coastal and False Cape |
| Unit Pricing | Pay-as-you-go | Vacation Linen Packages |
| Unit Pricing | Pay-as-you-go | Mobile Linen Service |
| Unit Pricing | Multi-year contract | Package - 2 Chair + Shibumi Tent |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Ocean Rentals product offering
Product offeringCore offering
Ocean Rentals rents beach gear, water sports equipment, bicycles, and vacation linens to vacationers staying in Sandbridge, Virginia Beach, and complements rentals with guided kayak/SUP tours, private and group surf lessons, multi-day surf camps, and a mobile linen cleaning service. Equipment is delivered directly to vacation rental homes with free pickup and return, and the company also operates a private boat dock for self-serve single-day paddling. Revenue is generated per rental transaction across daily and weekly durations, plus a referral commission on golf cart rentals booked through partner Luxe Karts.
Product overview
Ocean Rentals is a vacation rental equipment company based in Sandbridge, Virginia Beach, offering a comprehensive portfolio of beach and outdoor recreation rentals and services. The core offerings span beach equipment (chairs, umbrellas, tents, carts, coolers, body boards, skim boards), watercraft (kayaks, surfboards, stand up paddleboards) with boat dock access, bicycles (beach cruisers, fat tire, mountain, e-bikes, and child trailers), and guided adventure tours (kayak eco-tours, dolphin tours, dinner tours, SUP tours, and fat tire bike tours). The company also provides surf instruction through private lessons and structured surf camps (co-ed, Chica girls-only, and advanced programs), beach canopy setup services with daily delivery and breakdown, and a mobile linen cleaning service for vacation homes with free pickup and delivery. Weekly rental packages bundle complementary equipment for vacation stays. The business operates primarily as a delivery-to-vacation-home model within Sandbridge, with a private boat dock for single-day paddling adventures.
Differentiator
Problem solved
Functional benefit
Products and services
- Beach Equipment Rentals
Companies that use Ocean Rentals
Customer profileSegments4 records
Ideal customer profiles3 records
Ocean Rentals technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Ocean Rentals partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Luxe KartsminorReferral partnership where Ocean Rentals markets golf cart rentals to its customers and directs them to Luxe Karts for booking. Luxe Karts provides premium street-legal golf carts with delivery and pickup services in the Sandbridge area.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Ocean Rentals competitors and assessment
Company assessmentPeers
- Jennette's Pier (NC Aquariums):
Direct peers
- Coastal Edge: Virginia Beach-based surf and lifestyle retailer with board rentals, surf lessons, and apparel. Operates in the same coastal Virginia market with overlapping surf instruction and equipment rental offerings to a similar vacationer customer base.
- Local Motion Hawaii: Hawaiian beach rental and surf school offering kayak, SUP, surfboard and bike rentals plus lessons. Closely aligned product mix (water sports equipment + guided tours + instruction) and direct-to-consumer delivery model in a vacation-coastal market.
- Hatteras Jack's Pier & Restaurant / Hatteras Jack's Rentals: Outer Banks retailer offering surf gear, beach equipment rentals, and apparel to vacationers. Operates an adjacent coastal vacation market with the same one-stop-shop beach rental + surf instruction model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Ocean Rentals social profiles
Digital presenceOcean Rentals financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ocean Rentals leadership team
Management profileNumber of profiles
Ocean Rentals funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ocean Rentals M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ocean Rentals
What does Ocean Rentals do?
Ocean Rentals rents beach gear, water sports equipment, bicycles, and vacation linens to vacationers staying in Sandbridge, Virginia Beach, and complements rentals with guided kayak/SUP tours, private and group surf lessons, multi-day surf camps, and a mobile linen cleaning service. Equipment is delivered directly to vacation rental homes with free pickup and return, and the company also operates a private boat dock for self-serve single-day paddling. Revenue is generated per rental transaction across daily and weekly durations, plus a referral commission on golf cart rentals booked through partner Luxe Karts.
Is Ocean Rentals a public or private company?
Ocean Rentals is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Ocean Rentals founded?
Ocean Rentals was founded in 1974. It employs 11 to 50 people.
Where is Ocean Rentals based?
Ocean Rentals is headquartered in Virginia Beach, United States, in the North America region.
How does Ocean Rentals make money?
Seven revenue lines are on record. Beach Equipment Rentals are the primary driver. The others are water Sports Equipment Rentals, bicycle Rentals, tours and Guided Adventures, surf Lessons and Camps, vacation Linen Services and golf Cart Referral.
Who are Ocean Rentals's main competitors?
Jennette's Pier (NC Aquariums) is listed as a peer. Direct peers are Coastal Edge, Local Motion Hawaii and Hatteras Jack's Pier & Restaurant / Hatteras Jack's Rentals.
Does Ocean Rentals have an API?
No public API is recorded for Ocean Rentals.
What industry is Ocean Rentals in?
Ocean Rentals's product category is Beach & Outdoor Equipment Rentals. Its primary akta.pro industry code is THAAALAB, Water & Marine Guiding Services (Kayak, Canoe, Raft, SUP, Sailing), with a secondary code of CRAMAIAM, Marine Recreation Rentals & Tours Retail Counter (On-site Sales). Its NAICS code is 532284 and its SIC code is 7359.