Big Brothers Big Sisters of Mercer County

Name

Big Brothers Big Sisters of Mercer County

Legal name

Big Brothers Big Sisters of Mercer County

Website

https://mercerbbbs.org

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Youth Mentoring Services

NAICS

Child and Youth Services (62411), Individual and Family Services (6241), Other Individual and Family Services (624190)

SIC

Services-Social Services (8300), Services-Educational Services (8200)

akta.pro primary industry

Youth Mentoring & Positive Youth Development Nonprofits (BPAGADAD)

Keywords

• Youth mentoring services
• Nonprofit mentoring
• Community based mentoring
• Volunteer mentoring programs
• Youth development services

Headquarters

HQ city

Trenton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Individual Donations: Direct monetary contributions from individuals, ranging from small gifts to larger donations, with suggested amounts of $25, $50, $100, and $1500 for various program supports.
2. Corporate and Foundation Giving: Substantial funding from local foundations and corporations including sponsorhips, grants, and event support.
3. Planned Giving: Estate planning vehicles including wills, trusts, retirement planbeneficiaries, life insurance, charitable remainder trusts, and charitable lead trusts through the Igniting Youth Potential Society.
4. Stock and Securities Donations: Accepts donations of appreciated securities through Princeton Area Community Foundation account, providing donors with charitable deductions for full fair-market value.
5. Raffle Events: Annual Sweet Ride Raffle with vehicles as prizes (Ford Mustang, Lexus, Ford Ranger, Subaru Outback, Subaru Forester) or $35,000 cash voucher, with only 999 tickets sold at $100 each.
6. Matching Gifts: Corporate employee matching gift programs where employers double donations made by their employees to the organization.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels10 records

Core offering

Big Brothers Big Sisters of Mercer County provides one-to-one youth mentoring services for Mercer County children ages 6-14 by matching them with screened adult volunteer mentors. Programs include Community-Based Mentoring, Site-Based Mentoring, Sports Buddies, Art Buddies, and a Workplace Mentoring Program, all delivered free of charge to participants.

Product overview

Big Brothers Big Sisters of Mercer County operates as a traditional non-profit youth mentoring organization offering a portfolio of one-to-one mentoring programs. The core programs include Community-Based Mentoring (in-home, one-to-one matches meeting 3-6 hours monthly) and Site-Based Mentoring (school-based and workplace programs). Specialized offerings include Sports Buddies (monthly sports activities) and Art Buddies (art projects at the Boys and Girls Club). The organization also runs fundraising events including the annual Autumn Culinaire gala and Sweet Ride Raffle vehicle fundraiser, plus The Big Draft recruitment campaign partnered with the NFL Inspire Change initiative.

Differentiator

Problem solved

Functional benefit

Products and services

• Community-Based Mentoring One-to-one mentoring program matching youth ages 6-14 with adult volunteer mentors who meet in the community on a flexible schedule.
• Site-Based Mentoring One-to-one mentoring program delivered at partner school or community sites, allowing mentor-mentee pairs to meet during structured programming.
• Sports Buddies Mentoring program pairing youth with adult mentors around shared sports activities and interests.
• Art Buddies Mentoring program pairing youth with adult mentors around shared arts and creative activities.
• Workplace Mentoring Program Workplace-based mentoring program that brings youth mentees to a corporate partner location for one-to-one mentoring sessions with employee volunteers.

Quantifiable outcome

• Improved academic performance and greater academic drive in mentored children
• +4 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Three partnerships are on record, tiered major and minor.

• NFL Inspire ChangemajorStrategic or Co-development PartnerNational partnership with NFL Inspire Change initiative to launch The Big Draft campaign for recruiting volunteer mentors; leverages NFL brand and resources for local youth mentoring recruitment
• Boys & Girls Clubs of Mercer CountymajorStrategic or Co-development PartnerCo-location partner for Art Buddies program at Ewing Boys and Girls Club; Board member Christina Jones represents Boys & Girls Clubs of Mercer County
• ChipotleminorGTM or Marketing PartnerRound-up donation program through Chipotle app during April; customers can round up orders to support BBBS-Mercer

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Customer concentration

• Facebookfacebook.com/bbbsmercer
• Instagraminstagram.com/bbbsmercer
• TikToktiktok.com/@bbbsmercer

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Big Brothers Big Sisters of Mercer County