What Kestrel Design Group does

Kestrel Design Group is a boutique commercial architecture and interior design firm headquartered in Denver, Colorado, founded in 2012 and operating with a team of 1-10 designers. The firm delivers a unified service portfolio spanning architecture, commercial interior design, workplace strategy, environmental graphics, and furniture specification, with biophilic design as a recurring methodology. Projects span corporate workplace, hospitality, lab and life science, and hybrid-work environments, with disclosed scope ranging from ~3,000 SF boutiques to a 128,000 SF manufacturing/lab facility for Sashco.

The underlying technology stack is conventional for the sector — Revit (used for 100% of design work), Adobe Creative Suite, and Microsoft Office — with no proprietary software product or platform. Pricing is project-based professional services; engagements are initiated through direct client outreach, repeat and referred relationships with commercial real estate partners (notably Beacon Capital Partners across multiple spec suites in Denver and Seattle), and construction partners (notably i2 Construction), rather than through any self-serve or transactional channel. Marketing relies on a portfolio website, Instagram-led storytelling, and industry award recognition through IIDA Rocky Mountain Chapter.

The firm is privately held and founder-led by Richard Moore, with no disclosed external funding, parent company, or subsidiaries. Headcount is small (1-10), geographic reach is currently two U.S. metros (Denver headquarters plus an emerging Seattle office being actively staffed), and revenue is not publicly disclosed. Customer logos are enterprise-weighted and span Technology (monday.com, Handshake, Duda, IQGeo), Telecommunications (BT Group), Manufacturing (Kodiak Building Partners, Sashco, Mile High Flood District), Travel (Booking.com), Healthcare (Envision), Fitness (EGYM), Nonprofit (The Colorado Trust), Real Estate (Beacon Capital Partners), and Hospitality (Skiptown, Lob), with project-based economics limiting any single customer's share of revenue.

Name

Kestrel Design Group

Legal name

Kestrel Design Group

Website

https://kestreldg.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Kestrel Design Group is a Denver-based boutique architecture and interior design firm serving corporate, hospitality, lab, and hybrid-workplace clients through project-based services including architecture, interior design, workplace strategy, environmental graphics, and furniture specification. The firm is expanding to Seattle.

Ownership category

akta.pro rank

Product category

Architecture and Interior Design Services

NAICS

Interior Design Services (54141), Architectural Services (541310), Industrial Design Services (541420), Graphic Design Services (541430)

SIC

Services-Engineering Services (8711)

akta.pro primary industry

Interior Design Services (BPAHAKAB)

akta.pro secondary industries

Architectural Design Services (BPAHAKAA), Industrial/Product & Furniture Design (BPAHAKAM), Exhibition, Retail & Experiential Design (BPAHAKAL)

Keywords

• Commercial interior design
• Architecture services
• Workplace strategy
• Environmental graphics
• Furniture specification

Headquarters

HQ city

Denver

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Architecture and Interior Design Services: Project-based professional services revenue from commercial interior design, architecture, space planning, environmental graphics, and furniture specification services for corporate, hospitality, and specialty facility clients.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Kestrel Design Group is a boutique architecture and interior design firm that delivers full-service commercial interior design, architecture, space planning, environmental graphics, and furniture specification for corporate, hospitality, lab and life science, and hybrid-workplace clients. Engagements typically span discovery, design, and construction administration phases, with an emphasis on strategic alignment of space, finishes, wayfinding, and branding to reflect each client's culture and support employee well-being.

Product overview

Kestrel Design Group is a boutique commercial interior design and architecture firm offering a unified service portfolio rather than a modular software product. Their core offering combines architecture and interior design services with integrated workplace strategy, environmental graphics, and furniture solutions. The firm specializes in commercial interiors across workplace, lab and life science, hospitality, and hybrid-driven sectors, emphasizing biophilic design principles and creating spaces that celebrate company culture and bring design concepts to life through strategic alignment of space, finishes, wayfinding, and branding.

Differentiator

Problem solved

Functional benefit

Products and services

• Commercial Interior Design Services Full-service commercial interior design for workplace, hospitality, lab, and hybrid-driven environments, integrating strategic space planning, finish selection, and furniture specification for enterprise and mid-market clients.
• Architecture Services Architectural programming, space planning, growth planning, and strategic placement of functional spaces that help clients articulate their story and scale their culture through the built environment.
• Workplace Strategy Comprehensive discovery, design, and experience consulting that helps companies map internal functions, identify ideal adjacencies, surface risks, and align physical space with operational and cultural goals.
• Environmental Graphics Custom graphic and environmental graphics packages for branding, wayfinding, and biophilic design elements woven through interior spaces, often co-created with local artists.
• Furniture Design & Specification Custom furniture design, selection, specification, and millwork solutions for commercial interiors, including procurement and installation oversight across corporate, hospitality, and specialty facility projects.

Named customers18 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered flagship and core.

• Eastern Shoshone TribeflagshipStrategic or Co-development Partner · 1 January 2024Cultural partnership for Pret-A-Porter 2024 show. Kestrel partnered with the Eastern Shoshone Cultural Center to create The Land Beneath the Rose design inspired by Cheyenne history and culture. The tribe provided guidance and partnered from the start of the design process, with tribal members including the model attending the event.
• MDC Interior SolutionscoreOthersMaterials partner for Pret-A-Porter 2024 project. Provided wallcovering products that were deconstructed into wallcovering yarns, sculpted acoustic materials, and crocheted dyed threads to tell the Eastern Shoshone cultural story.
• Beacon Capital PartnerscoreStrategic or Co-development PartnerOngoing partnership for commercial office projects. Multiple completed projects including Met Park East Amenities, Met Park West Beacon Ready, and The Hive at 1700 Broadway. Projects include spec suites and full-floor tenant concepts for returning-to-office designs.
• i2 ConstructioncoreImplementation/ SI/ Consulting PartnerConstruction partner on multiple projects including Skiptown, Bad Boy Boards, and Kestrel's own office build-out. Partner on commercial interior and specialty facility construction.

Scale indicators2 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• CannonDesign: CannonDesign is an integrated design firm offering architecture, interior design, and engineering across workplace, healthcare, and science & technology sectors. Their holistic design approach and cultural storytelling emphasis parallel Kestrel's positioning.
• Nelson Worldwide: Nelson Worldwide is an architecture, design, and branding firm serving workplace, hospitality, and healthcare clients with an integrated services model. Their bundling of interior design, environmental graphics, and brand strategy closely mirrors Kestrel's full-service value proposition.
• IA Interior Architects: IA Interior Architects is a global commercial interior architecture firm focused exclusively on workplace, similar to Kestrel's core offering. They compete for many of the same enterprise tenant improvement and corporate HQ mandates at a much larger scale.
• Ware Malcomb: Ware Malcomb provides commercial architecture, interior design, and structural engineering with a strong focus on office, industrial, and healthcare build-outs. Their commercial interior practice competes directly with Kestrel for corporate tenant improvement projects.

Broad incumbents

• DLR Group: DLR Group is an integrated design firm providing architecture, interior design, and engineering with strong workplace and civic practices. Their integrated design-build model overlaps with Kestrel's full-service approach, though at much larger scale.
• Perkins Eastman: Perkins Eastman is an architecture and design firm with deep workplace, healthcare, and education practices. They serve enterprise clients with similar comprehensive interior design and architecture services, but at much broader scale than Kestrel.
• Perkins&Will: Perkins&Will is a global architecture and design firm with deep workplace, healthcare, and science & technology practices. They compete with Kestrel on enterprise and lab/life science mandates but at significantly greater scale and broader portfolio.
• Stantec: Stantec is a global architecture, engineering, and design firm with significant workplace and interior design practices serving enterprise and life science clients. They compete with Kestrel on lab/life science and corporate workplace engagements.
• Gensler: Gensler is the largest global architecture and design firm with dominant market share in commercial workplace, hospitality, and retail. They overlap with Kestrel across virtually every segment Kestrel serves but at vastly greater capacity and geographic reach.

Regional players

• Davis Partnership Architects: Davis Partnership is a Denver-based architecture and interior design firm with strong workplace and healthcare practices in the Rocky Mountain region. They are a direct local competitor to Kestrel in the Denver metro commercial interiors market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/kestreldesigngroup
• Facebookfacebook.com/kestreldg
• LinkedInlinkedin.com/company/kestreldesigngroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kestrel Design Group