Autolinee Lorenzini

What Autolinee Lorenzini does

Autolinee Lorenzini S.r.l. is a privately-held Italian passenger transport and travel services company headquartered in Luni-Ortonovo (La Spezia province), operating continuously since the 1930s. The company runs a fleet of more than 30 modern buses ranging from 8-seat minivans to 88-seat double-decker coaches (brands include Mercedes, Setra Kassbohrer, and Iveco), equipped with air conditioning, comfortable seating, and on-board audio/video systems. Its core business is charter bus and minibus rental with driver (Noleggio Pullman e Minibus) for tours, excursions, transfers, weddings, and corporate events across Italy and Europe, complemented by a scheduled line service (summer routes Reggio Emilia-Viareggio and Viareggio-Canazei), a full-service travel agency (Agenzia Viaggi), and NCC (noleggio con conducente) chauffeur services including cruise port excursions from La Spezia, Livorno, and Marina di Carrara.

The company generates revenue primarily through one-time charter bookings priced via custom quotes, supplemented by ticket sales for scheduled line services (transaction fees via the sotrap.it online portal) and professional-service fees from the on-site travel agency, which resells flights, hotels, ferries, tours, and cruises through partnerships with national and international tour operators. Its go-to-market is overwhelmingly direct-to-consumer: customers request free quotes via the website, phone (+39 0187 66804), or email, and the travel agency operates from a physical storefront at the headquarters address. The company targets a horizontal mix of customer segments including individual travelers and tour groups, schools and parishes, corporate clients, travel agency partners, and cruise passengers.

Ownership is concentrated in the Lorenzini family, with Lorenzini Paolo (titolare, 40+ years of tenure) and Lorenzini Fabio (legal representative and data controller). The company holds no external funding, no disclosed subsidiaries, no patents or trademarks, and operates within a regulatory framework that includes GDPR compliance, the Italian Carta della Mobilita, and an internal Politica Qualita 2025. Technology infrastructure is limited to a basic website with PayPal payment integration, Google Analytics, and Google Maps APIs; there is no proprietary software, AI/ML capability, mobile application, or API platform. The business is a stable, capital-intensive regional transportation operator with a long-established local brand rather than a technology-driven growth company.

Name

Autolinee Lorenzini

Legal name

AUTOLINEE LORENZINI S.r.l.

Website

https://autolineelorenzini.com

Company type

Private

Founded year

1930

Operating status

Operating

Headcount range

11–50 employees

Short description

Autolinee Lorenzini is a family-owned Italian passenger transport and travel services company based in Luni-Ortonovo (La Spezia) operating since the 1930s, running a 30+ bus fleet for charter rentals, scheduled summer lines, cruise excursions, and an in-house travel agency across Italy and Europe.

Ownership category

akta.pro rank

Product category

Charter Bus and Passenger Ground Transportation

NAICS

Charter Bus Industry (485510), Interurban and Rural Bus Transportation (485210), Tour Operators (561520)

SIC

Local & Suburban Transit & Interurban Hwy Passenger Trans (4100)

akta.pro primary industry

Motorcoach (Intercity) Bus Leasing/Rental (TLABADAA)

akta.pro secondary industry

Scheduled Intercity Coach Operators (TLAFAFAA)

Keywords

• Coach charter services
• Bus rental with driver
• Passenger ground transport
• Guided excursions
• Travel agency services

Headquarters

HQ city

Luni

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Charter Bus Rental: Rental of coaches and minibuses with driver for private tours, excursions, transfers, and events across Italy and Europe. This is the primary revenue stream.
2. Scheduled Line Services: Regular bus line services including summer seasonal routes (Reggio Emilia-Viareggio, Viareggio-Canazei). Tickets sold online.
3. Travel Agency Services: Full-service travel agency organizing and booking individual and group travel packages including flights, hotels, ferries, tours, and cruises in partnership with national and international tour operators.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Autolinee Lorenzini is a family-owned Italian transport company that rents buses and minibuses with driver for tours, transfers, weddings, school trips, and corporate shuttles across Italy and Europe. The company also operates scheduled seasonal intercity bus lines (Reggio Emilia–Viareggio and Viareggio–Canazei summer services) and runs a full-service travel agency (Agenzia Viaggi) selling packaged trips, cruise transfers, and ticketing for individuals and groups.

Product overview

Autolinee Lorenzini operates as a comprehensive passenger transportation and travel services company, consisting of multiple integrated service lines: the core Bus and Minibus Rental service (Noleggio Pullman e Minibus), Tours and Excursions division serving cruise passengers from La Spezia, Livorno, and Marina di Carrara ports, a full-service Travel Agency (Agenzia Viaggi), chauffeur services (Servizi NCC), and scheduled transport lines. The company operates a fleet of approximately 30 modern buses ranging from 8-seat minibuses to 88-seat double-decker coaches (Pullman a due piani), equipped with air conditioning, comfortable seating, stereo and video systems. The fleet brands include Mercedes, Setra Kassbohrer, Iveco, Beulas Giannino, Temsa, and Ford.

Differentiator

Problem solved

Functional benefit

Products and services

• Bus and Minibus Rental with Driver (Noleggio Pullman e Minibus) Charter of GT touring buses, mid-size buses, and minibuses (8 to 78 seats) with professional driver for group transfers, school trips, religious pilgrimages, corporate events, weddings, sporting events, and tours across Italy and Europe. Available in standard, luxury, and executive configurations.
• Tours and Excursions Organized guided and self-guided bus excursions, day trips, and multi-day itineraries for individuals, families, cruise passengers, and groups, including themed trips (e.g., Christmas markets, city breaks, seasonal destinations). Departures coordinated from La Spezia / Luni-Ortonovo and surrounding Liguria/Tuscany areas.
• Travel Agency (Agenzia Viaggi) Full-service travel agency selling package holidays, flights, hotels, cruise bookings, and tickets for individual travelers and groups. Operates both a physical counter and online booking flow, including ticket sales for cruise passengers embarking/disembarking at La Spezia.
• NCC Chauffeur Services (Noleggio Con Conducente) Premium chauffeur-driven car service (NCC) for airport/port transfers, corporate representation, weddings, ceremonies, and executive transport. Available for private individuals as well as corporate clients requiring discreet, on-demand point-to-point mobility.
• Scheduled Seasonal Bus Lines Public scheduled intercity bus services operated seasonally, including the summer Reggio Emilia–Viareggio and Viareggio–Canazei lines, sold via online ticketing through the sotrap.it platform. Targeted at tourists and leisure travelers heading to Tyrrhenian coast and mountain destinations.

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

One partnership is on record.

• National and International Tour OperatorscoreStrategic or Co-development PartnerAutolinee Lorenzini works in collaboration with qualified national and international tour operators to organize and book individual and group travel packages including flights, hotels, ferries, tours, and cruises to destinations worldwide.

Scale indicators4 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Busitalia (FS Italiane Group): State-owned bus operator within the Ferrovie dello Stato group, offering urban, intercity, and charter passenger transport. Operates in the same industry with much larger scale and broader geographic reach.
• Alpitour: Major Italian tour operator offering package holidays, tours, and travel services across Italy and abroad. Comparable on the integrated travel package dimension, though primarily a tour operator rather than asset-heavy coach provider.

Direct peers

• CIT Italia (Compagnia Italiana Turismo): Italian tour and travel company operating organized group tours, package holidays, and ground transportation services across Italy and Europe. Directly comparable business combining travel organization with charter/group transportation.
• Autostradale: Northern Italian coach operator providing charter, tour, and scheduled services with its own fleet. Closely comparable in service mix, geography (northern Italy), and customer segments served.
• Marino Bus: Italian intercity and long-distance coach operator running scheduled routes and charter services across Italy and internationally. Comparable business model combining scheduled lines with coach rental operations.
• FlixBus: Major intercity coach operator across Italy and Europe operating scheduled long-distance bus services. Both companies operate passenger coach transportation in Italy and across European routes, though FlixBus is an aggregator-led platform with much larger scale.
• Autoservizi Castelli: Italian charter and tour bus operator with private fleet serving leisure groups, schools, and corporate clients. Closely comparable family-run charter business with similar Gran Turismo coach offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/autolinee-lorenzini---s.r.l.

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Autolinee Lorenzini