Reunidas Paulista
Reunidas Paulista is a Brazilian intercity bus operator founded in 1948, headquartered in Araçatuba, serving individual travelers across São Paulo, Rio de Janeiro, and Mato Grosso do Sul via three service tiers and the Mobifácil digital booking platform; acquired by Grupo Comporte in May 2026.
- Company typePrivate
- Founded1948
- HeadquartersAraçatuba, Brazil
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
Reunidas Paulista firmographics
Firmographics- Name
- Reunidas Paulista
- Legal name
- Reunidas Paulista
- Website
- https://reunidaspaulista.com.br
- Company type
- Private
- Founded year
- 1948
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Reunidas Paulista is a Brazilian intercity bus operator founded in 1948, headquartered in Araçatuba, serving individual travelers across São Paulo, Rio de Janeiro, and Mato Grosso do Sul via three service tiers and the Mobifácil digital booking platform; acquired by Grupo Comporte in May 2026.
- Ownership category
- akta.pro rank
Where Reunidas Paulista is headquartered
LocationHeadquarters
- HQ city
- Araçatuba
- HQ country
- Brazil
- HQ region
- Latin America
Offices2 records
Markets served
Reunidas Paulista business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Passage Ticket Sales: Core revenue from selling bus tickets for intercity and interstate travel across São Paulo, Rio de Janeiro, and Mato Grosso do Sul states. Ticket sales conducted through Mobifácil platform, physical agencies, and terminal counters.
- Encomendas (Cargo Services): Package and cargo delivery services operated through partner União Express, providing additional revenue from freight transport between service areas.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Conventional/Semi-leito service |
| Transaction based/ take rate | Pay-as-you-go | Leito service |
| Transaction based/ take rate | Pay-as-you-go | Leito Cama service |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Reunidas Paulista product offering
Product offeringCore offering
Reunidas Paulista provides intercity and interstate passenger bus transportation across São Paulo, Rio de Janeiro, and Mato Grosso do Sul states, serving more than 100 cities. Customers can purchase tickets for three comfort tiers (Semi-leito, Leito, and Leito Cama) through the Mobifácil online platform, physical ticket offices, or bus terminal counters. The company also offers ancillary cargo and package delivery through partner União Express.
Product overview
Reunidas Paulista is a road passenger transportation company operating since 1948, providing bus travel services across São Paulo, Rio de Janeiro, and Mato Grosso do Sul states in Brazil. The core offering includes passenger bus services with three comfort tiers: Semi Leito (semi-reclining seats up to 45°), Leito (reclining seats up to 150°), and Leito Cama (fully flat beds at 180° with blankets and pillows). The company operates through Mobifácil, an online ticket sales platform that serves as the official sales partner for purchasing tickets via web or mobile. Additional services include package/cargo delivery through União Express partner and a student discount program via Carteirinha Estudantil. In May 2026, Reunidas Paulista was acquired by Grupo Comporte.
Differentiator
Problem solved
Functional benefit
Products and services
- Reunidas Paulista Bus Transportation Service Intercity and interstate passenger road transportation service operating across São Paulo, Rio de Janeiro, and Mato Grosso do Sul states in Brazil, with three comfort tiers: Semi-leito (reclining seats up to 45°), Leito (reclining up to 150° with footrest), and Leito Cama (fully flat beds at 180° with blankets and pillows). Includes amenities such as air conditioning, USB ports, curtains, and on-board toilet.
- Mobifácil Online Ticketing Platform Online platform enabling customers to search routes, select seats, purchase bus tickets, and receive electronic boarding passes via web (mobifacil.com.br) and mobile app. Functions as the digital sales channel for Reunidas Paulista bus services.
- Encomendas Cargo Delivery (via União Express) Package and cargo delivery service offered in partnership with União Express, enabling freight transport between cities served by the Reunidas Paulista bus network.
Companies that use Reunidas Paulista
Customer profileSegments3 records
Ideal customer profiles2 records
Reunidas Paulista technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Reunidas Paulista partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered flagship, core and minor.
- Grupo ComporteflagshipIn May 2026, Reunidas Paulista was acquired by Grupo Comporte as a strategic expansion and strengthening move in the road transportation sector. Grupo Comporte is a holding company that owns multiple transportation businesses and brings additional scale and resources to Reunidas Paulista.
- MobifácilcoreMobifácil serves as the Official Sales Partner (Parceiro Oficial de Vendas) providing the online ticketing platform for Reunidas Paulista. The platform enables customers to purchase tickets online, select seats, receive digital boarding passes, and access customer account management features.
- União ExpressminorPartner for encomendas (cargo/package delivery) services. Provides freight transport capabilities for packages and cargo alongside passenger routes.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Reunidas Paulista competitors and assessment
Company assessmentEmerging players
- Buser: Brazilian digital charter/intercity bus marketplace that aggregates demand and partners with operators. Represents an emerging competitive threat to fixed-route incumbents like Reunidas Paulista by offering lower fares via dynamic capacity.
- FlixBus: European-origin intercity bus platform expanding into Brazil with tech-enabled fixed-route service. An emerging digital-first competitor targeting the same value-conscious intercity traveler segment as Reunidas Paulista.
Direct peers
- Gontijo: Major Brazilian interstate bus company with nationwide route coverage and multiple service classes. Closely comparable to Reunidas Paulista in business model (fixed-route intercity bus with tiered comfort), with broader geographic reach.
- Viação Garcia: Established Paraná and São Paulo bus operator with conventional and executive service tiers. Comparable in business model and operates on overlapping northern SP / PR corridors.
- Viação Águia Branca: Espírito Santo-based interstate bus operator serving southeastern Brazil with conventional and premium tiers. Comparable to Reunidas Paulista in route structure, comfort tiers, and regional intercity focus.
- Expresso Brasileiro: Brazilian intercity bus operator serving routes across Minas Gerais, São Paulo, Rio de Janeiro, and Espírito Santo. Comparable to Reunidas Paulista in fixed-route model, comfort-tier segmentation, and southeastern Brazil focus.
- Viação Cometa: One of Brazil's largest intercity bus operators, serving São Paulo, Rio de Janeiro, and Minas Gerais with multiple comfort tiers. Directly competes with Reunidas Paulista on the São Paulo–Rio corridor with comparable semi-leito, leito, and leito cama offerings.
- Viação 1001: Brazilian interstate bus operator with strong presence on Rio–São Paulo and Rio–Minas Gerais corridors. Directly comparable in terms of route overlap, comfort tiers, and target passenger segments.
- Viação Catarinense: Brazilian interstate bus operator connecting Santa Catarina, Paraná, São Paulo, and Rio de Janeiro. Comparable business model with conventional and executive/leito service tiers across the same southeastern Brazilian corridors.
Broad incumbents
- Grupo Comporte: Diversified Brazilian transportation holding company that acquired Reunidas Paulista in May 2026. Owns multiple bus and transport brands nationwide; relevant as the corporate parent and as a benchmark for valuation in the broader Brazilian road transport sector.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Reunidas Paulista social profiles
Digital presenceReunidas Paulista compliance and trust
Trust signalCompliance2 records
Reunidas Paulista financial estimates
Financial estimateRevenue estimate
Valuation estimate
Reunidas Paulista leadership team
Management profileNumber of profiles
Reunidas Paulista funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Reunidas Paulista M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Reunidas Paulista
What does Reunidas Paulista do?
Reunidas Paulista provides intercity and interstate passenger bus transportation across São Paulo, Rio de Janeiro, and Mato Grosso do Sul states, serving more than 100 cities. Customers can purchase tickets for three comfort tiers (Semi-leito, Leito, and Leito Cama) through the Mobifácil online platform, physical ticket offices, or bus terminal counters. The company also offers ancillary cargo and package delivery through partner União Express.
Is Reunidas Paulista a public or private company?
Reunidas Paulista is a private company. It is classified as corporate owned and is currently operating.
When was Reunidas Paulista founded?
Reunidas Paulista was founded in 1948. It employs 1,001 to 5,000 people.
Where is Reunidas Paulista based?
Reunidas Paulista is headquartered in Araçatuba, Brazil, in the Latin America region.
How does Reunidas Paulista make money?
Two revenue lines are on record. Passage Ticket Sales are the primary driver. The others are encomendas (Cargo Services).
Who are Reunidas Paulista's main competitors?
Emerging players on record are Buser and FlixBus. Direct peers are Gontijo, Viação Garcia, Viação Águia Branca, Expresso Brasileiro, Viação Cometa, Viação 1001 and Viação Catarinense. Grupo Comporte is listed as a broad incumbent.
Does Reunidas Paulista have an API?
No public API is recorded for Reunidas Paulista.