Reunidas Paulista

Name

Reunidas Paulista

Legal name

Reunidas Paulista

Website

https://reunidaspaulista.com.br

Company type

Private

Founded year

1948

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Reunidas Paulista is a Brazilian intercity bus operator founded in 1948, headquartered in Araçatuba, serving individual travelers across São Paulo, Rio de Janeiro, and Mato Grosso do Sul via three service tiers and the Mobifácil digital booking platform; acquired by Grupo Comporte in May 2026.

Ownership category

akta.pro rank

Headquarters

HQ city

Araçatuba

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Passage Ticket Sales: Core revenue from selling bus tickets for intercity and interstate travel across São Paulo, Rio de Janeiro, and Mato Grosso do Sul states. Ticket sales conducted through Mobifácil platform, physical agencies, and terminal counters.
2. Encomendas (Cargo Services): Package and cargo delivery services operated through partner União Express, providing additional revenue from freight transport between service areas.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Reunidas Paulista provides intercity and interstate passenger bus transportation across São Paulo, Rio de Janeiro, and Mato Grosso do Sul states, serving more than 100 cities. Customers can purchase tickets for three comfort tiers (Semi-leito, Leito, and Leito Cama) through the Mobifácil online platform, physical ticket offices, or bus terminal counters. The company also offers ancillary cargo and package delivery through partner União Express.

Product overview

Reunidas Paulista is a road passenger transportation company operating since 1948, providing bus travel services across São Paulo, Rio de Janeiro, and Mato Grosso do Sul states in Brazil. The core offering includes passenger bus services with three comfort tiers: Semi Leito (semi-reclining seats up to 45°), Leito (reclining seats up to 150°), and Leito Cama (fully flat beds at 180° with blankets and pillows). The company operates through Mobifácil, an online ticket sales platform that serves as the official sales partner for purchasing tickets via web or mobile. Additional services include package/cargo delivery through União Express partner and a student discount program via Carteirinha Estudantil. In May 2026, Reunidas Paulista was acquired by Grupo Comporte.

Differentiator

Problem solved

Functional benefit

Products and services

• Reunidas Paulista Bus Transportation Service Intercity and interstate passenger road transportation service operating across São Paulo, Rio de Janeiro, and Mato Grosso do Sul states in Brazil, with three comfort tiers: Semi-leito (reclining seats up to 45°), Leito (reclining up to 150° with footrest), and Leito Cama (fully flat beds at 180° with blankets and pillows). Includes amenities such as air conditioning, USB ports, curtains, and on-board toilet.
• Mobifácil Online Ticketing Platform Online platform enabling customers to search routes, select seats, purchase bus tickets, and receive electronic boarding passes via web (mobifacil.com.br) and mobile app. Functions as the digital sales channel for Reunidas Paulista bus services.
• Encomendas Cargo Delivery (via União Express) Package and cargo delivery service offered in partnership with União Express, enabling freight transport between cities served by the Reunidas Paulista bus network.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered flagship, core and minor.

• Grupo ComporteflagshipStrategic or Co-development Partner · 1 May 2026In May 2026, Reunidas Paulista was acquired by Grupo Comporte as a strategic expansion and strengthening move in the road transportation sector. Grupo Comporte is a holding company that owns multiple transportation businesses and brings additional scale and resources to Reunidas Paulista.
• MobifácilcoreChannel Partner/ Reseller/ DistributorMobifácil serves as the Official Sales Partner (Parceiro Oficial de Vendas) providing the online ticketing platform for Reunidas Paulista. The platform enables customers to purchase tickets online, select seats, receive digital boarding passes, and access customer account management features.
• União ExpressminorChannel Partner/ Reseller/ DistributorPartner for encomendas (cargo/package delivery) services. Provides freight transport capabilities for packages and cargo alongside passenger routes.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Buser: Brazilian digital charter/intercity bus marketplace that aggregates demand and partners with operators. Represents an emerging competitive threat to fixed-route incumbents like Reunidas Paulista by offering lower fares via dynamic capacity.
• FlixBus: European-origin intercity bus platform expanding into Brazil with tech-enabled fixed-route service. An emerging digital-first competitor targeting the same value-conscious intercity traveler segment as Reunidas Paulista.

Direct peers

• Gontijo: Major Brazilian interstate bus company with nationwide route coverage and multiple service classes. Closely comparable to Reunidas Paulista in business model (fixed-route intercity bus with tiered comfort), with broader geographic reach.
• Viação Garcia: Established Paraná and São Paulo bus operator with conventional and executive service tiers. Comparable in business model and operates on overlapping northern SP / PR corridors.
• Viação Águia Branca: Espírito Santo-based interstate bus operator serving southeastern Brazil with conventional and premium tiers. Comparable to Reunidas Paulista in route structure, comfort tiers, and regional intercity focus.
• Expresso Brasileiro: Brazilian intercity bus operator serving routes across Minas Gerais, São Paulo, Rio de Janeiro, and Espírito Santo. Comparable to Reunidas Paulista in fixed-route model, comfort-tier segmentation, and southeastern Brazil focus.
• Viação Cometa: One of Brazil's largest intercity bus operators, serving São Paulo, Rio de Janeiro, and Minas Gerais with multiple comfort tiers. Directly competes with Reunidas Paulista on the São Paulo–Rio corridor with comparable semi-leito, leito, and leito cama offerings.
• Viação 1001: Brazilian interstate bus operator with strong presence on Rio–São Paulo and Rio–Minas Gerais corridors. Directly comparable in terms of route overlap, comfort tiers, and target passenger segments.
• Viação Catarinense: Brazilian interstate bus operator connecting Santa Catarina, Paraná, São Paulo, and Rio de Janeiro. Comparable business model with conventional and executive/leito service tiers across the same southeastern Brazilian corridors.

Broad incumbents

• Grupo Comporte: Diversified Brazilian transportation holding company that acquired Reunidas Paulista in May 2026. Owns multiple bus and transport brands nationwide; relevant as the corporate parent and as a benchmark for valuation in the broader Brazilian road transport sector.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@ReunidasPaulistaOficial
• Facebookfacebook.com/reunidaspaulista
• Instagraminstagram.com/reunidaspaulista
• Xx.com/reunidas_paulis
• LinkedInlinkedin.com/company/reunidas-paulista

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Reunidas Paulista