Eye Eco
Eye Eco is a U.S. private brand, founded 2003 in Temecula, California, that designs and sells eye masks, moist-heat compresses, sleep masks, and hydration accessories for consumers with dry eye, distributed through parent EyePromise's e-commerce storefront.
- Company typePrivate
- Founded2003
- HeadquartersTemecula, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Eye Eco does
Eye Eco is a Temecula, California-based product brand founded in 2003 that designs and manufactures physical eye-care devices and consumables targeted at consumers with occasional or chronic dry eye. Its product portfolio centers on eye masks and compress systems that deliver sustained moist-heat therapy (the proprietary d.e.r.m. mask, rated for up to 10 minutes of therapy), refrigerated cooling treatment (the TranquilEyes XL system), overnight moisture barriers (Eyeseals, TranquilEyes Mini Blue), a CPAP-compatible silicone mask for smaller faces (Petite Mask), an instant-hydration eye mist (S2), and a professional-grade home hydration kit (EyeCloud). The line is supported by recurring-accessory revenue from replacement liners and reusable heat gel packs (Thermoeyes XL Instants, EyeCloud Blue Heat Instants), creating a partial consumables flywheel anchored to the durable hardware.
The brand operates as a sub-line within EyePromise, a private Blue Bell, Pennsylvania-based eye-care parent, and is sold exclusively through EyePromise's direct-to-consumer e-commerce storefront alongside complementary brands such as Heyedrate and Avenova. All SKUs are listed as one-time purchases with no subscription option, at price points ranging from approximately $16.25 to $166.50. Customer segments are horizontal: individual consumers seeking at-home relief from eye dryness, irritation, and tear evaporation, with a secondary use case for CPAP users requiring eye protection during sleep therapy.
The company employs 11–50 people and discloses no revenue, funding history, partnerships, enterprise customers, or certifications. Distribution is single-country (United States), the brand has no mobile app, no public APIs, and no disclosed management team. Strategic posture is best characterized as a stable niche hardware/consumables brand operating entirely within a parent-controlled DTC channel, with limited observable expansion activity and no announced capital, M&A, or geographic initiatives.
Eye Eco firmographics
Firmographics- Name
- Eye Eco
- Legal name
- Eye Eco
- Website
- https://eyeeco.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Eye Eco is a U.S. private brand, founded 2003 in Temecula, California, that designs and sells eye masks, moist-heat compresses, sleep masks, and hydration accessories for consumers with dry eye, distributed through parent EyePromise's e-commerce storefront.
- Ownership category
- akta.pro rank
Eye Eco industry classification
Industry- Product category
- Eye Care Products
- NAICS
- Ophthalmic Goods Manufacturing (339115)
- SIC
- Ophthalmic Goods (3851)
- akta.pro primary industry
- Eye & Lip Skincare (CRABAAAC)
Keywords
Where Eye Eco is headquartered
LocationHeadquarters
- HQ city
- Temecula
- HQ country
- United States
- HQ region
- North America
Markets served
Eye Eco business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales, Personnel, Operations, Technology or R&D
Revenue model
- E-commerce Product Sales: Eye Eco generates revenue through direct-to-consumer sales of eye masks, compresses, and accessories via EyePromise's online retail platform. Products are sold at various price points ranging from approximately $16 to $167.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | EyeEco TranquilEyes XL - Advanced hydration system |
| One time/ perpetual license | Pay-as-you-go | EyeEco d.e.r.m. Eye Compress - Moist heat compress |
| One time/ perpetual license | Pay-as-you-go | EyeEco Petite Mask - CPAP-compatible silicone eye mask |
| One time/ perpetual license | Pay-as-you-go | EyeEco TranquilEyes Mini Blue - Light-blocking eye mask |
| One time/ perpetual license | Pay-as-you-go | EyeEco S2 Soothing Eye Mist - Instant hydration mist |
| One time/ perpetual license | Pay-as-you-go | Eyeseals - Moisture barrier sleep mask |
| One time/ perpetual license | Pay-as-you-go | EyeCloud Home Hydration Kit - Professional-grade home solution |
| One time/ perpetual license | Pay-as-you-go | Liners for d.e.r.m. and EyeCloud masks (100 count) |
| One time/ perpetual license | Pay-as-you-go | Thermoeyes XL Instants - Reusable heat packs (3 pack) |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Eye Eco product offering
Product offeringCore offering
Eye Eco manufactures and sells therapeutic eye masks, moist-heat compresses, hydration systems, and related accessories designed for chronic and occasional dry eye relief. Its product line includes the proprietary d.e.r.m. Dry Eye Relief Mask, TranquilEyes XL dual-therapy hydration system, Eyeseals moisture-barrier sleep mask, CPAP-compatible Petite Mask, TranquilEyes Mini Blue light-blocking mask, S2 Soothing Eye Mist, Mediviz warm/cool compress, EyeCloud Home Hydration Kit, and supporting heat packs and replacement liners.
Product overview
EyeEco is a brand specializing in eye care products, primarily eye masks, compresses, and accessories designed for hydration, relief from dry and irritated eyes, and overnight eye care. The EyeEco product line includes the TranquilEyes XL advanced hydration system (moist-heat and cooling therapy), TranquilEyes Mini Blue eye mask, d.e.r.m. Eye Compress (moist heat compress), Eyeseals (moisture barrier sleep mask), Petite Mask (CPAP-compatible), and S2 Soothing Eye Mist. Supporting accessories include thermoeyes XL Instants heat packs, EyeCloud Blue Heat Instants, and replacement liners for d.e.r.m. and EyeCloud masks. EyeEco products are distributed through the EyePromise e-commerce platform alongside complementary brands like Mediviz and EyeCloud.
Differentiator
Problem solved
Functional benefit
Brands
- TranquilEyes XL: Advanced hydration system delivering both sustained, moist-heat therapy and refreshing cooling treatment
- TranquilEyes Mini Blue
- d.e.r.m. Eye Compress
- Petite Mask
- Eyeseals
- S2 Soothing Eye Mist
Products and services
- EyeEco TranquilEyes XL Advanced hydration system delivering both sustained, moist-heat therapy and refreshing cooling treatment for comprehensive eye care; sold to individual consumers via the EyePromise storefront.
- EyeEco d.e.r.m. Eye Compress Proprietary d.e.r.m. (Dry Eye Relief Mask) providing a soothing moist heat compress lasting up to 10 minutes to reduce irritation and calm irritated eyes; for consumers with occasional dry eye.
- Eyeseals Soft and flexible sleep mask that creates an effective moisture barrier around the eyes and eyelids, allowing eyes to stay hydrated overnight and refreshed in the morning.
- EyeEco Petite Mask CPAP-compatible silicone eye mask designed for smaller faces, available in two variants to keep eyes moist overnight during CPAP therapy.
- EyeEco TranquilEyes Mini Blue Comfortable eye mask to protect eyes from light, irritants, and tear evaporation during sleep.
- EyeEco S2 Soothing Eye Mist Specially formulated eye mist for use around the eyes, providing instant hydration and reducing irritation, leaving eyes feeling fresh.
- Mediviz Eye Compress with Comfort Cover Brings immediate comfort to irritated eyes with comforting heat or cold in an easy-to-use package.
- EyeCloud Home Hydration Kit Professional-grade home solution that hydrates dry, tired, and irritated eyes and helps maintain eye health and comfort.
- Thermoeyes XL Instants Pack of 3 reusable heat packs providing sustained moist heat for 15+ minutes, designed for use with the TranquilEyes XL System.
- EyeCloud Blue Heat Instants (4 Pack) 4-pack of Instants heat gel packs, compatible with the EyeCloud mask for soothing, moisture-enhanced heat compresses.
- Liners (for d.e.r.m. and EyeCloud masks) 100-count hygiene liners that provide moisture and a clean, soothing barrier for each use with d.e.r.m. and EyeCloud masks.
Quantifiable outcome
- d.e.r.m. moist heat compress lasts up to 10 minutes
- +2 more outcomes
Companies that use Eye Eco
Customer profileSegments2 records
Ideal customer profiles2 records
Eye Eco technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Eye Eco partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights3 records
Eye Eco competitors and assessment
Company assessmentDirect peers
- TheraPearl: TheraPearl produces hot/cold therapy eye masks used for dry eye, headaches, and sleep, comparable to Eye Eco's TranquilEyes Mini Blue and Petite Mask. Both companies sell gel-based eye masks through DTC e-commerce, though TheraPearl distributes more broadly through mass retail.
- NovaBay Pharmaceuticals (Avenova): NovaBay sells Avenova hypochlorous acid lid/lash spray for dry eye and blepharitis, distributed in part through EyePromise's own platform. Directly comparable to Eye Eco because both target the same consumer dry eye and lid care use cases and overlap on EyePromise's storefront alongside Eye Eco products.
- Bruder Healthcare: Bruder Healthcare makes the Bruder Moist Heat Eye Compress and related dry eye products, directly competing with Eye Eco's d.e.r.m. and TranquilEyes XL masks. Both companies target consumers seeking at-home moist-heat therapy for dry eye relief through similar ophthalmic channels.
- Ocusoft: Ocusoft manufactures lid scrubs and dry eye hygiene products (Oust Demodex, Retaine MGD) sold through both professional eye care channels and DTC. Comparable to Eye Eco because both serve the chronic dry eye and eyelid/lash health category through optometrist recommendations and consumer channels.
- Similasan: Similasan sells over-the-counter eye drops and eye care products for dry, irritated eyes through drugstores and online. Comparable to Eye Eco as a DTC-leaning consumer eye care brand addressing similar self-care use cases, though Similasan focuses on drops rather than compresses/masks.
Broad incumbents
- Bausch + Lomb: Bausch + Lomb is a major global eye care company offering dry eye products (Soothe XP, Blink), artificial tears, and prescription therapies. Comparable to Eye Eco as a broad incumbent in the dry eye/ocular surface space, with overlapping consumer and professional channels.
- Alcon: Alcon is a global eye care leader offering the Systane line of dry eye drops, as well as surgical and vision care products. Comparable to Eye Eco as a broad incumbent addressing the same dry eye consumer base, but with a much larger portfolio spanning pharma, surgical, and consumer eye health.
- AbbVie (Allergan Aesthetics / Eye Care): AbbVie/Allergan sells Refresh artificial tears and the prescription dry eye drug Restasis, making it a dominant player in the same therapeutic category as Eye Eco. Comparable as a broad incumbent that defines much of the dry eye treatment paradigm against which OTC compress products like Eye Eco are positioned.
Market position
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Eye Eco social profiles
Digital presenceEye Eco financial estimates
Financial estimateRevenue estimate
Valuation estimate
Eye Eco leadership team
Management profileNumber of profiles
Eye Eco funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Eye Eco M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Eye Eco
What does Eye Eco do?
Eye Eco manufactures and sells therapeutic eye masks, moist-heat compresses, hydration systems, and related accessories designed for chronic and occasional dry eye relief. Its product line includes the proprietary d.e.r.m. Dry Eye Relief Mask, TranquilEyes XL dual-therapy hydration system, Eyeseals moisture-barrier sleep mask, CPAP-compatible Petite Mask, TranquilEyes Mini Blue light-blocking mask, S2 Soothing Eye Mist, Mediviz warm/cool compress, EyeCloud Home Hydration Kit, and supporting heat packs and replacement liners.
When was Eye Eco founded?
Eye Eco was founded in 2003. It employs 11 to 50 people.
Where is Eye Eco based?
Eye Eco is headquartered in Temecula, United States, in the North America region.
How does Eye Eco make money?
One revenue line is on record: E-commerce Product Sales.
Who are Eye Eco's main competitors?
Direct peers on record are TheraPearl, NovaBay Pharmaceuticals (Avenova), Bruder Healthcare, Ocusoft and Similasan. Broad incumbents are Bausch + Lomb, Alcon and AbbVie (Allergan Aesthetics / Eye Care).
Does Eye Eco have an API?
No public API is recorded for Eye Eco.
What industry is Eye Eco in?
Eye Eco's product category is Eye Care Products. Its primary akta.pro industry code is CRABAAAC, Eye & Lip Skincare. Its NAICS code is 339115 and its SIC code is 3851.