milabo

What milabo does

milabo (株式会社ミラボ) is a Japanese cloud-native SaaS provider specializing in municipal digital transformation (DX), with a primary focus on maternal and child health services for local governments. The company develops and operates the mila-e platform, a suite of modules built on AWS infrastructure and integrated with Japan's LGWAN government network, deployed across approximately 300 Japanese municipalities. The flagship mila-e おやこ手帳 is an electronic maternal and child health handbook app covering the full childcare lifecycle from pregnancy through early childhood, anchored by Japan's first patented vaccination scheduling system (granted 2010) that automatically manages complex pediatric vaccination protocols. Adjacent modules extend the platform into digital health checkup questionnaires, online reservations, digital coupon/voucher management, and an MIC-certified public individual authentication service (mila-e 認証) that enables single sign-on across municipal services.

The company's product portfolio is broader than its childcare core, encompassing the 障害者支援アプリ disability welfare app, the +Focus AI-OCR document digitization service, the らっこたん AI-personalized typing education tool co-developed with Education Net, the PMH clinic-side vaccination administration app, and the hugmo childcare ICT platform operated through a joint venture with Gakken. milabo earns revenue primarily through custom-priced annual subscription contracts sold directly to Japanese municipal and national government agencies, with pricing varying by module bundle, municipality scale, and user count. Approximately 70% of staff are engineers, supporting in-house full-stack development across Python, Go, Rust, Ruby, and TypeScript.

The company was founded in December 2013 by CEO Kazuya Tanigawa, who had developed the original vaccination scheduling patent in 2010 prior to incorporation. Major milestones include the 2017 adoption of its electronic application AI by the Cabinet Office's My Number system, the 2021 release of Japan's COVID-19 vaccination certificate app at national scale, the 2023 establishment of regional digitalization subsidiary 株式会社LAL, and the October 2024 consolidation of all consumer-facing services under the unified mila-e brand. The company holds Privacy Mark and ISMS ISO 27001 certifications, is an AWS Public Sector Partner, and is listed in the Digital Agency's Digital Regional Revitalization Service Catalog. Capital is JPY 52 million and the company is privately held.

Name

milabo

Legal name

株式会社ミラボ

Website

https://mi-labo.co.jp

Company type

Private

Founded year

2013

Operating status

Operating

Short description

milabo is a Japanese SaaS provider of municipal digital transformation services, operating the mila-e platform — including electronic maternal-child health handbooks, vaccination scheduling, and authentication — for approximately 300 Japanese municipal and national government customers.

Ownership category

akta.pro rank

Product category

Municipal Government Digital Transformation SaaS

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Consent, Documentation & Certification (Records/Passports/Proof of Vaccination) (HLAJAHAM)

Keywords

• Maternal child health SaaS
• Municipal digital transformation
• Vaccination scheduling software
• Government electronic forms
• Public sector authentication

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales

Revenue model

1. 自治体向けSaaSサービス (Municipal Government SaaS Services): The company derives the majority of its revenue from subscription-based SaaS services sold to municipal governments and national government agencies in Japan. Services include digital maternal-child health handbook apps, digital vaccination records, digital health checkup questionnaires, appointment booking, and administrative procedure digitization. Revenue is generated through annual or multi-year subscription contracts with local governments.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

milabo develops and sells the mila-e (ミライー) suite of cloud-based SaaS services for Japanese municipal governments and national agencies. The flagship offering is the electronic maternal-child health handbook (mila-e おやこ手帳) with a patented vaccination scheduler, supplemented by modular services for digital vaccination pre-screening, infant health checkup questionnaires, online reservations, administrative applications, digital coupons, public individual authentication, disability welfare information, AI-personalized educational tools, and AI-OCR document digitization. The platform serves approximately 300 municipalities across all regions of Japan with annual subscription contracts scoped to each municipality's service bundle and scale.

Product overview

milabo (株式会社ミラボ) is a municipal DX platform provider offering a suite of approximately 13 distinct products organized under the unified mila-e (ミライー) master brand, supplemented by standalone services. The core portfolio centers on mila-e おやこ手帳 (electronic母子健康手帳 app) as the primary touchpoint for approximately 300 municipalities, which integrates with modular add-on services: mila-e 族自治体のDX推進 (vaccination), mila-e 族的健康診查 (health check questionnaires), mila-e 窓口DX (administrative applications), mila-e 予約 (online reservations), mila-e 認証 (public authentication/SSO), and mila-e クーポン (digital coupons). The platform also encompasses 障害者支援アプリ (disability welfare app), らっこたん (AI-powered typing education), +Focus (AI-OCR document digitization), PMH (vaccination administration for clinics), hugmo (childcare ICT), and prairie (regional currency). Legacy products 子育てモバイル and MiiD were rebranded into mila-e in October 2024. The product ecosystem is designed for end-to-end municipal DX, from prenatal care through disability support and education.

Differentiator

Problem solved

Functional benefit

Brands

• mila-e（ミライー）: 自治体DX・母子保健DXサービスブランド。母子健康手帳アプリ、予防接種予診票、健診問診票、オンライン申請・予約、デジタルクーポン、認証サービス等を統合。

Products and services

• mila-e (ミライー) Master platform brand integrating all municipal DX and maternal-child health SaaS services. Centered on mila-e 認証 (public individual authentication), it provides a unified ecosystem of citizen-facing modules — child-rearing support, vaccination, health checkups, applications, reservations, and coupons — adopted by approximately 300 municipalities across Japan.
• mila-e おやこ手帳 (mila-e Oyako Techō) Electronic maternal and child health handbook mobile app for guardians and municipalities. Combines health record management with patented vaccination scheduling, growth tracking, multilingual push notifications, My Number Portal linkage, Google Maps nearest-facility search, and AI-OCR-based medical form digitization. Deployed by approximately 300 municipalities in Japan with native iOS/Android apps and browser access.
• mila-e 予防接種 (mila-e Vaccination Pre-screening) Digital pre-vaccination questionnaire service enabling guardians to complete forms online and enabling real-time vaccination record synchronization between municipalities, medical institutions, and guardians. Supports QR code submission and CSV/PDF export to municipal systems.
• mila-e 健診 (mila-e Health Check Questionnaire) Digital questionnaire system for infant health checkups supporting both individual and group examinations, with QR code submission and real-time record synchronization between municipalities, medical institutions, and guardians. Reduces data entry errors and enables vaccination record tracking.
• mila-e 申請 / 窓口DX (mila-e Application / Counter DX) Municipal counter DX service enabling online applications for administrative procedures. Provides multi-step 'concierge' question-based guidance, automatic data input via マイナポータル API, and batch application submission (e.g., 出生届ワンストップ). Streamlines intake processes and reduces user input errors.
• mila-e 予約 (mila-e Reservation) Online reservation and reception desk digitization for municipal interviews, consultations, health check appointments, and event bookings. Supports 24/7 booking and cancellation management for residents and municipal staff.
• mila-e 認証 (mila-e Authentication, formerly MiiD) Public individual authentication service providing common ID management, My Number Card authentication, automatic population of basic four information fields, and single sign-on across mila-e services. Designated by the Ministry of Internal Affairs and Communications as a public individual authentication service.
• mila-e クーポン (mila-e Digital Coupon) Digital coupon and voucher management system for postpartum care and other municipal services, enabling online issuance, QR code redemption at facilities, and real-time usage tracking.
• 障害者支援アプリ (Disability Welfare Support App) Municipal app for disability welfare information delivery, online reservation booking, Mirairo ID digital disability certificate linking, barrier-free facility maps, support file management, and accessibility features including voice readout and color vision support. Serves municipal disability welfare divisions and residents with disabilities and their families.
• らっこたん (Rakkotan) Cloud-based digital learning material for elementary and middle school students covering typing skills and information literacy. Features AI-driven adaptive learning that personalizes practice content for each student, supports Google and Microsoft account login, and is accessible via web browser without requiring native app installation. Jointly developed with 株式会社教育ネット (Education Net Co., Ltd.).
• +Focus (プラスフォーカス) AI-OCR AI-OCR service that digitizes paper documents and forms (including entrance examination documents and admission forms), converting them into structured web forms with data matching and aggregation. Outputs to PDF, CSV, and XML and is used as the underlying engine behind mila-e 申請.
• PMH / 予予・請求システム連携アプリ (Vaccination Administration & Billing App) Medical institution app for vaccination DX. Automates vaccination qualification checks, enables simultaneous multiple vaccine reading, and connects with municipality billing systems to streamline administrative processes between medical institutions and municipal governments.
• hugmo (ハグモー) Childcare ICT Service Childcare ICT service platform centered on hugnote, providing nursery school management tools, daily operations support, and parent communication services for early childhood education and care facilities. Operated via joint venture hug Labo株式会社 with 株式会社Gakken.

Quantifiable outcome

• 约300自治体で採用 — Services adopted by approximately 300 municipalities across Japan, demonstrating broad market validation.
• +3 more outcomes

Named customers1 record

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

AI capability7 records

Feature8 records

Partnerships

Six partnerships are on record, tiered core and minor.

• 株式会社アイムービック (Imviec Co., Ltd.)coreStrategic or Co-development Partner · 1 February 2023Joint development partner for the 南魚沼市住民総合ポータル (Nagaoka City Resident Comprehensive Portal). milabo provides the mila-e childcare DX services while Imviec contributes its resident portal platform technology. The partnership enables integrated municipal service platforms combining childcare, disaster prevention, and general resident services.
• 株式会社教育ネット (Education Net Co., Ltd.)coreStrategic or Co-development Partner · 1 January 2023Co-development partner for the らっこたん cloud-based digital education tool. Education Net contributes educational content expertise while milabo provides the digital platform and AI-powered adaptive learning technology. Jointly developed for use in Japanese elementary and middle schools.
• hug Labo株式会社 (hug Labo Co., Ltd.)coreStrategic or Co-development PartnerJoint venture established with 株式会社 Gakken for the provision of nursery school ICT services. milabo holds a stake in hug Labo, which operates the hugmo (保育ICT) platform providing nursery management and parent communication tools.
• AWS (Amazon Web Services)coreTechnology or IntegrationAWS Public Sector Partner (AWS 公共部門パートナー). milabo's services run on AWS infrastructure and have received AWS Full Technical Review (FTR) certification. AWS partnership enables secure, scalable cloud delivery for government-critical services including LGWAN-connected deployments.
• 地方公共団体情報システム機構 (J-LIS)minorOthersMember organization. J-LIS is the shared infrastructure organization for local government information systems in Japan, providing a platform for government IT standardization and inter-municipality cooperation.
• 公益社団法人 日本小児科学会 (The Japanese Society of Pediatric Sciences)minorOthersMember organization. Professional medical society representing pediatric healthcare providers in Japan, providing clinical expertise relevant to the company's maternal-child health digital services.

Scale indicators5 records

Recent moves11 records

Expansion highlights6 records

Direct peers

• AI inside Inc. Japanese AI-OCR and document processing company whose DX Suite platform digitizes paper forms and documents for enterprise and government customers. Directly comparable to milabo's +Focus AI-OCR product, serving similar Japanese government and enterprise form-digitization use cases.
• TechMatrix Corporation: Japanese software and cloud services company with healthcare and electronic medical record solutions. Comparable to milabo in providing cloud-based digital infrastructure to Japanese healthcare stakeholders and government-affiliated entities, including form digitization and document management offerings.
• Cybozu Inc. Established Japanese SaaS provider (Kintone, Garoon) widely adopted by local government offices and SMBs. Comparable as a multi-tenant SaaS platform targeting Japanese municipal government customers with workflow and collaboration tools, though broader in scope than milabo's vertical focus.
• Kids Public Inc. Japanese digital health company operating pediatric telemedicine ('Kids Doctor') and child-rearing support services. Directly comparable to milabo in serving Japanese parents and municipalities with child healthcare and parenting SaaS, with similar GTM motion toward local government contracts.
• Welby Inc. Japanese personal health record (PHR) platform company providing SaaS tools for chronic disease management and patient engagement. Comparable to milabo as a Japanese health data SaaS serving end-users via mobile apps and aggregating clinical/personal data, though focused on chronic conditions rather than maternal-child health.

Broad incumbents

• NEC Corporation: Major Japanese IT services and government technology provider, including biometric identification, LGWAN services, and municipal system integration. Comparable to milabo as a broad incumbent in Japanese government IT with resources to enter municipal SaaS adjacencies.
• TOPPAN Holdings Inc. Large Japanese conglomerate with significant government, printing, forms, and digital services businesses. Comparable to milabo as a broad incumbent serving Japanese government and municipalities with form/identity services, though operating at a much larger scale across many industries.
• NTT Data Corporation: Japan's largest system integrator with deep government and municipal IT relationships. Comparable to milabo as a major provider of digital transformation services to Japanese government, including national identity (My Number) infrastructure — a potential large competitor or channel partner.
• Fujitsu Limited: One of Japan's largest IT services companies with significant government, healthcare, and municipal SaaS business. Comparable to milabo as a broad incumbent providing digital transformation and cloud services to Japanese government and healthcare sectors.
• TIS Inc. Japanese system integrator with established public sector and financial services practices. Comparable to milabo as a system integrator serving Japanese local government and public agencies, with broader portfolio but overlapping customer base in municipal digital transformation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/milabo_co
• LinkedInlinkedin.com/company/milabo-co-ltd
• Facebookfacebook.com/milabo.corp

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about milabo