Nutra-Lix Inc.

What Nutra-Lix Inc. does

Nutra-Lix, Inc. is a privately-held manufacturer of livestock feed supplements headquartered in Billings, Montana, founded in 1987. The company develops and markets a portfolio of free-choice, controlled-intake nutritional products across three animal segments: beef cattle (loose mineral, liquid feed, solid tubs, custom molasses-based supplements, and feedthrough fly control), equine (Nutra-Lix Plus liquid vitamin/mineral supplement, Joint-Rite joint health product, and Solid Performance Blocks), and pets (Supreme Mini Chunks and Tuffy's Hi-Pro dog foods, Supreme Cat Combo). Core formulations incorporate chelated trace minerals, Omega-3 fatty acids, fermentation products, and yeast cultures, developed from university and private research combined with on-ranch testing; the 12-8 Solid Tub uses a proprietary vacuum cooking process for slow-dissolve, hard-block delivery.

Nutra-Lix generates revenue through a wholesale model anchored by an independent dealer network spanning six U.S. states (Montana, Wyoming, North Dakota, South Dakota, Idaho, Colorado) plus Alberta, Canada. Dealers deliver product directly to ranchers and provide ongoing local service including formulation adjustment and cattle monitoring, bundling advisory value with each sale. The company also operates a direct-to-consumer Shopify storefront. Pricing is not publicly disclosed; dealers set final pricing for end customers. Customer evidence includes multi-decade ranch relationships (e.g., Painted Rock Angus since 1988) and quantified outcomes such as 30–40 lbs additional calf weight and reduced calving problems.

The company is independently owned with no disclosed institutional capital, no parent company, no subsidiaries, and no public offering. Headcount is reported at 11–50 employees. Marketing relies on dealer referrals, customer testimonials (video and written), a content-style corporate website, and dealer-maintained Facebook pages. The company has no disclosed patents, certifications, regulatory actions, or M&A activity in the source data.

Name

Nutra-Lix Inc.

Legal name

Nutra-Lix, Inc.

Website

https://nutralix.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

Nutra-Lix is a privately-held Billings, Montana manufacturer of free-choice feed supplements for beef cattle, equine, and pet markets, selling through an independent dealer network across six U.S. states and Alberta, Canada, plus a Shopify storefront.

Ownership category

akta.pro rank

Product category

Animal Feed Supplements

NAICS

Animal Food Manufacturing (3111), Dog and Cat Food Manufacturing (311111), Farm Supplies Merchant Wholesalers (42491)

SIC

Food And Kindred Products (2000)

akta.pro primary industry

Livestock & Poultry Nutrition (Feed & Premixes) (HLAMAHAD)

akta.pro secondary industries

Equine Supplements & Additives (Vitamins/Minerals, Joint, Digestive, Electrolytes) (AFADAEAG), Dry Kibble (Dog & Cat) (CRADAFAA), Organic Feed Premixes & Mineral/Vitamin Blends (AFADAJAG)

Keywords

• Livestock feed supplements
• Beef cattle nutrition
• Equine supplements
• Pet food manufacturing
• Chelated trace minerals

Headquarters

HQ city

Billings

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Feed Supplement Sales through Dealers: Nutra-Lix manufactures and sells feed supplements (cattle, horses, pets) through a network of independent dealers. Dealers deliver free-choice, controlled-intake products to ranchers and farmers. Products include loose mineral, liquid feed, solid blocks, custom molasses-based supplements, and fly control options.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Nutra-Lix Inc. manufactures and markets premium free-choice, controlled-intake feed supplement products for beef cattle, horses, and pets. The portfolio includes loose mineral, liquid feed, solid blocks, custom molasses-based supplements, fly control products, and pet foods, formulated using chelated trace minerals, Omega-3 fatty acids, fermentation products, and yeast cultures. Products are sold primarily through independent dealers across Montana, Wyoming, North Dakota, South Dakota, Idaho, Colorado, and Alberta, Canada, with additional direct sales via a Shopify e-commerce store.

Product overview

Nutra-Lix Inc. is a manufacturer and marketer of livestock feed supplements and pet foods, established in 1987 in Billings, Montana. The company offers a diversified product portfolio across three animal segments: cattle supplements (including loose mineral, liquid feed, fly control products, solid tubs, and custom molasses-based supplements), horse supplements (Nutra-Lix Plus liquid vitamin/mineral supplement, Nutra-Lix Joint-Rite joint health product, and Solid Performance Blocks), and pet foods (Supreme Mini Chunks Dog Food, Tuffy's Hi-Pro Dog Food, and Supreme Cat Combo). Products are sold through a network of independent dealers across a six-state region and Alberta, Canada. The company emphasizes research-proven formulations incorporating chelated trace minerals, fermentation products, yeast cultures, and omega-3 fatty acids.

Differentiator

Problem solved

Functional benefit

Products and services

• Nutra-Lix Plus (Liquid Vitamin Mineral Supplement for Horses) A comprehensive liquid vitamin and mineral supplement formulated for optimum horse health and performance. Contains concentrated key nutrients, highly digestible minerals, vitamin E, biotin, L Lysine, and D.L. Methionine. Designed for horse owners and equestrian operations seeking to improve horse stamina, weight maintenance, and overall health.
• Nutra-Lix Joint-Rite A nutraceutical aid for the treatment and prevention of joint problems in horses. Specially formulated to promote joint health in stress conditions for performance horses.
• Solid Performance Blocks (Horses) A 12% protein block supplement for pastured horses fortified with Biotin, Lysine, Methionine and 5% fat for energy. Supplies the majority of Nutra-Lix Plus nutrients in solid format.
• Dealer Products (Cattle Free-Choice Supplements) Free-choice, controlled-intake cattle supplements delivered and fed free choice with controlled consumption by a local dealer. Contains high concentration of nutrients formulated for all seasons, operations, and classes of cattle.
• Fly Control Products for Cattle Feedthrough fly control supplements for beef cattle available in liquid, loose mineral, and barrel formats. Includes options such as JustiFLY, Altosid, and Clarifly.
• Cattle Mineral Supplements State-of-the-art vitamin mineral nutrition featuring chelated, weatherized, double-fortified products. Includes fermentation products and yeast cultures that enhance mineral consumption and fiber digestion efficiency.
• 12-8 Solid Tub (Cattle Supplement) A 20% protein cattle supplement (12% natural protein and 8% NPN) in a 250-pound plastic barrel. Utilizes a proprietary vacuum cooking process to produce a hard, highly palatable, nutritionally fortified supplement that dissolves slowly as cattle lick the surface.
• Custom Molasses-Based Supplement A molasses-based supplement formulated to maximize production at the least cost for feedlots and dairies. Balanced using available feedstuffs with added vitamins, minerals, and ionophores.
• Molasses Products Beet and cane molasses products for mixing in rations, use as carriers for vitamins, minerals, and drugs, or to enhance ration palatability.
• Supreme Mini Chunks Dog Food Dog food formulated for low-to-moderately active dogs and gestating females. Contains minimum 21% crude protein and 9% crude fat. Meets AAFCO nutrient profiles for growth and reproduction.
• Tuffy's Hi-Pro Dog Food High-protein dog food formulated to meet AAFCO nutritional levels for all life stages. Contains minimum 27% crude protein and 12% crude fat. A complete, nutritionally balanced meal for active outdoor pets.
• Supreme Cat Combo Cat food formulated for all cats and kittens with balanced nutrition for all activity levels. Contains minimum 31.5% crude protein and 11% crude fat. Chicken and fish flavors. Meets AAFCO nutrient profiles for all life stages.

Quantifiable outcome

• Calves gain 30-40 additional pounds when cows are supplemented with Nutra-Lix products
• +3 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Alltech: Alltech is a global animal nutrition company specializing in chelated trace minerals (Bioplex), yeast-based fermentation products (Yea-Sacc), and proprietary supplement technologies. Closely comparable to Nutra-Lix in formulation philosophy — chelated minerals, fermentation products, Omega-3 — and competes in the same premium cattle and equine supplement market.

Broad incumbents

• Cargill Animal Nutrition: Cargill's animal nutrition business (Nutrena, Provimi) supplies feed and supplements across livestock species globally. Comparable to Nutra-Lix as a broad incumbent in the same free-choice cattle supplement and equine nutrition space, with much larger R&D, ingredient sourcing, and dealer network infrastructure.
• Land O'Lakes Purina Animal Nutrition: Land O'Lakes' Purina Mills is the largest U.S. animal nutrition brand, offering a broad portfolio of cattle, equine, and pet feeds including mineral supplements. Comparable to Nutra-Lix as a direct competitor in free-choice cattle mineral and equine supplement categories, though operating at vastly greater scale with national distribution.

Peers

• BioZyme (VitaFerm / Vita Charge):

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/nutra-lix-inc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nutra-Lix Inc.