Woody Creek Distillers

What Woody Creek Distillers does

Woody Creek Distillers is a women-owned craft distillery headquartered in Basalt, Colorado, founded in 2012 by Mary Scanlan, Pat Scanlan, and Mark Kleckner. The company produces a portfolio of premium grain-to-glass spirits — bourbon, rye whiskey, gin, vodka, and limited reserve releases — using 100% Colorado-sourced ingredients and custom German CARL copper pot/column hybrid stills. Core technical differentiators include the use of fresh Rio Grande potatoes for vodka, full-rye mash with extended 4.5-day fermentation, no-filtration processing, and proprietary botanical processes such as the 7-day butterfly pea flower maceration that produces Mary's Select Gin. The company also operates a 10,000 sq ft rickhouse in Cattle Creek for barrel aging.

Woody Creek generates revenue through three primary channels: direct-to-consumer sales (online shop and on-site tasting room at 60 Sunset Drive, Basalt), wholesale distribution through a network of licensed distributors across 20+ states plus Turks and Caicos (reaching 1,772 retail locations), and licensed co-branded products with the Colorado Avalanche (NHL), Minnesota Wild (NHL), and Minnesota Frost (PWHL). Distillery tours, blending labs, tasting experiences, and an offsite mobile Airstream bar add experiential revenue streams. Premium pricing spans $27.99 (Colorado Gin) to $198.99 (William H. Macy Reserve 3.0), with a sold-out celebrity endorsement arrangement with actor William H. Macy serving as both creative partner and limited-edition brand ambassador.

The brand has earned 20+ national and international medals in 2025 alone, including Gold at the LA Spirits Competition (Bourbon), Platinum at the LA Spirits Competition and Ascot Awards (Rye Whiskey, Mary's Select Gin), and Double Platinum at the Ascot Awards (Potato Vodka). The company serves craft spirits connoisseurs, hockey enthusiasts, and experience-driven consumers, with a hybrid segmentation approach. Leadership combines CEO Mary Scanlan (board member at Loomis Chaffee, Bennington, Aspen Education Foundation), Chief of Operations Katie Gezon, Chief of Staff Catherine O'Brien, Director of Finance & Operations Joe Sadowski (ex-Provi), and Head of Distilling Stephen Julander.

Name

Woody Creek Distillers

Legal name

Woody Creek Distillers

Website

https://woodycreekdistillers.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Woody Creek Distillers is a women-owned craft distillery in Basalt, Colorado that produces grain-to-glass bourbon, rye whiskey, gin, and vodka from 100% Colorado-sourced ingredients, distributed through 1,772 retail locations across 20+ states, NHL/PWHL licensed partnerships, and DTC tasting room experiences.

Ownership category

akta.pro rank

Product category

Craft Distillery / Craft Spirits

NAICS

Distilleries (312140), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (42482)

SIC

Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Spirits Distilling & Brands (CRADAIAC)

akta.pro secondary industries

Distilled Spirits Production & Distilling (AFAFAAAC), Distilleries (Tasting Rooms) (THAFALAG), Spirits Distillery Tours & Tastings (Whiskey, Rum, Gin, Vodka) (THAJAGAF), Beer, Wine & Spirits Wholesale Distribution (CRAOAIAA)

Keywords

• Craft spirits distillery
• Grain-to-glass whiskey
• Colorado potato vodka
• Craft bourbon whiskey
• Botanical craft gin

Headquarters

HQ city

Basalt

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Spirits Sales: Direct sales of award-winning spirits including bourbon, rye whiskey, gin, and vodka through online shop and at the distillery. Products include Straight Bourbon ($54.97), Colorado Gin ($27.99), Mary's Select Gin ($39.99), Rye Whiskey ($51.93), Potato Vodka ($31.99), Colorado Avalanche Bourbon ($49.99), and William H. Macy Reserve 3.0 ($198.99).
2. Tasting Room & Experiences: Tasting room at 60 Sunset Drive, Basalt, CO open Wednesday-Saturday 2-8PM. Offers standard, premium, and VIP tours, blending labs where guests create custom bourbon and bottle 750mL with personalized label, whiskey tasting experiences, and event space rentals.
3. Licensed Merchandise: Branded merchandise including hats, T-shirts, glasses, and flasks sold at the distillery tasting room and retail space.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Woody Creek Distillers is a women-owned craft distillery that produces grain-to-glass bourbon, rye whiskey, gin, and vodka using 100% Colorado-sourced ingredients (Rio Grande potatoes, Elbon rye, #2 Dent corn, malted barley) and custom German CARL copper pot/column hybrid stills. All spirits are milled, distilled, aged, and bottled on-site at the Basalt, Colorado facility. The company also operates a tasting room with tours, blending labs, and event space, and distributes through a multi-state wholesale network reaching 1,772 retail locations.

Product overview

Woody Creek Distillers is a women-owned craft distillery based in Basalt, Colorado, producing a portfolio of award-winning spirits with a grain-to-glass philosophy—everything is milled, distilled, aged, and bottled entirely on-site using custom CARL copper stills from Germany. The core portfolio consists of bourbon whiskeys (Colorado Straight Bourbon and Colorado High Rye 70/30), gin varieties (Colorado Gin, Mary's Select Gin with 17 botanicals, and seasonal variations), a 100% Potato Vodka, and 100% Rye Whiskey. The company extends its brand through NHL and PWHL licensed partnership products including Colorado Avalanche Bourbon, Minnesota Wild Bourbon, and Minnesota Frost Mary's Select Gin. A premium limited release series is the William H. Macy Reserve, a bottled-in-bond rye selected through blind tasting with actor William H. Macy. The company also operates a tasting room with tours, blending labs, cocktail classes, and private events, plus a mobile Airstream bar for offsite events. Distillery tours and experiences are booked through AnyRoad, with products available at over 1,772 retail locations nationwide.

Differentiator

Problem solved

Functional benefit

Products and services

• Colorado Straight Bourbon Whiskey Flagship straight bourbon whiskey distilled on custom CARL stills using 100% Colorado grain and Rocky Mountain water, aged a minimum of 5 years in level #3 charred American oak. 90 PROOF (45% ABV). Awarded Gold at the 2025 Los Angeles Spirits Competition.
• Colorado High Rye 70/30 Bourbon Whiskey High-rye bourbon with mash bill of 70% #2 dent corn and 30% Elbon rye, aged 5-7 years in new American oak and barreled at higher proof. 94 PROOF (47% ABV). Bold, spice-forward bourbon.
• Colorado Avalanche Bourbon Officially licensed Colorado Avalanche NHL bourbon, made with Colorado-grown and on-site milled grains and aged 5+ years. 90 PROOF (45% ABV). Notes of dates, toffee, pink peppercorn, and nutmeg.
• Minnesota Wild Bourbon Officially licensed Minnesota Wild NHL bourbon made with Colorado-grown and on-site milled grains, aged 5+ years. 90 PROOF (45% ABV). Gold Medal Winner at the 2025 Los Angeles Spirits Competition SIP Awards.
• Colorado Gin Potato-based craft gin made with Rocky Mountain juniper, fresh citrus, lemongrass, and warming spice; botanicals are steeped for 18 hours in the copper pot portion of the CARL still. 94 PROOF (47% ABV).
• Mary's Select Gin Potato-based gin featuring 17 botanicals including rhubarb, yuzu, elderflower, butterfly pea flower, rose hips, citrus, juniper, coriander, cinnamon, hibiscus, lavender, and cranberries. Named for co-founder and CEO Mary Scanlan. 84 PROOF (42% ABV). Platinum at the 2025 Ascot Awards.
• Minnesota Frost Mary's Select Gin Officially licensed Minnesota Frost PWHL gin variation on Mary's Select, with 100% fresh potato spirit base and botanicals including Rocky Mountain juniper, whole citrus, hibiscus, yuzu, and locally grown lemongrass. 90 PROOF (45% ABV). Inaugural PWHL partner product.
• Rye Whiskey 100% Colorado-grown Elbon rye whiskey with a true full rye mash, extended 4.5-day fermentation, and minimum 5 years aging in new American oak (#3 char). Notes of spice, clove, pepper, and oak. Platinum at 2025 LA Spirits Competition and Gold at 2025 Ascot and SIP Awards.
• 100% Potato Vodka Premium vodka made from 100% fresh Colorado potatoes grown at Price Farms in San Luis Valley. Distilled twice and left unfiltered to preserve natural body and character. 80 PROOF (40% ABV). Double Platinum at the 2025 Ascot Awards.
• William H. Macy Reserve 3.0 Limited reserve rye whiskey series in partnership with William H. Macy. Edition 3.0 is distilled in 2016, aged a decade, and bottled-in-bond. Mash bill of 83% Elbon rye, 14% Dent corn, 3% malted barley; five-barrel blend selected through blind tasting led by Macy. 100 PROOF (50% ABV). Starting at $198.99.
• Tasting Room, Tours, and Blending Labs On-site distillery tasting room and tours offering standard, premium, and VIP tour tiers, whiskey blending labs where guests create a custom bourbon and bottle a 750mL with personalized label, tasting sessions, cocktail making classes, and private event hosting. Located at 60 Sunset Drive, Basalt, CO, open Wednesday through Saturday from 2-8 PM.
• Offsite Events / Mobile Airstream Bar Mobile bar service using a custom Airstream trailer providing Woody Creek cocktail service at offsite venues, corporate functions, weddings, and private events.

Quantifiable outcome

• Over 20 national and international medals
• +5 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature5 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Colorado Avalanche (NHL)coreGTM or Marketing Partner · 24 March 2026Official NHL partnership with Colorado Avalanche. Woody Creek Distillers is a proud partner of the Colorado Avalanche, creating officially licensed bourbon bottles for fans. The partnership includes game night promotions and presence at Ball Arena Denver for Avalanche Bourbon Social events featuring 5-bourbon tasting and expert mixologist insights.
• Minnesota Wild (NHL)coreGTM or Marketing Partner · 24 March 2026Official NHL partnership with Minnesota Wild for over three years. Officially licensed bourbon bottle celebrating the team and State of Hockey. Built for game nights, overtime wins, and raising a glass with the crew.
• Minnesota Frost (PWHL)coreGTM or Marketing Partner · 24 March 2026Inaugural partner of the Professional Women's Hockey League (PWHL). Officially licensed Minnesota Frost Mary's Select Gin bottle. As a women-owned distillery, supporting women's sports is described as personal. PWHL represents the future of the game driven by talent and determination.
• Osage Gardens (Rifle, CO)minorStrategic or Co-development PartnerLocal Colorado supplier providing fresh lemongrass for the Colorado Gin production. Located in Rifle, Colorado, supporting the company's commitment to locally-sourced ingredients.
• Price Farms (San Luis Valley, CO)coreStrategic or Co-development PartnerLocal Colorado potato farm providing 100% fresh Colorado potatoes for vodka production. Potatoes are harvested in September/October at 3 months old for optimal freshness and milled within days of harvest.
• Sean Kenyon (Mixologist)minorStrategic or Co-development PartnerWorld-renowned third-generation bartender and restaurateur. Collaborated on cocktail programs for the tasting room. Served as part of the blind tasting panel led by William H. Macy for the Reserve selection. Owns Williams & Graham in Denver, listed as one of the World's Top 50 Bars.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Diageo: Global spirits giant owning Bulleit Bourbon and other major bourbon/whiskey brands. Relevant as the broad incumbent competitor controlling shelf space, distributor relationships, and pricing benchmarks across the bourbon category where Woody Creek competes.

Direct peers

• Leopold Bros: Colorado craft distillery producing whiskey, gin, vodka, and liqueurs using on-site floor-malting and farm-distilled processes. Comparable craft authenticity story, Colorado origin, and multi-category spirits portfolio with tasting room operations.
• WhistlePig: Premium craft rye whiskey producer with farm-distilled, aged rye portfolio including limited releases at premium price points. Comparable craft rye whiskey category leadership, premium limited-release strategy, and award-winning positioning similar to Woody Creek's Reserve tier.
• Breckenridge Distillery: Colorado-based craft distillery producing bourbon, whiskey, gin, and vodka with on-site tasting room and broad U.S. distribution. Closest geographic and operational peer to Woody Creek, sharing Colorado mountain heritage, grain-to-glass philosophy, and multi-state distributor footprint.
• Wilderness Trail Distillery: Kentucky craft bourbon and rye distillery with award-winning small-batch releases. Comparable craft bourbon/rye production, multiple medals at spirits competitions, and broad U.S. distribution through wholesalers — parallel trajectory in craft whiskey category.
• Laws Whiskey House: Colorado grain-to-glass whiskey distillery producing bourbon, rye, and other whiskeys from Colorado-grown grains with on-site tasting room. Highly comparable grain-to-glass approach, Colorado sourcing story, and craft whiskey portfolio similar to Woody Creek.
• Koval Distillery: Chicago-based craft distillery producing whiskey, gin, and vodka from organic grains with on-site tasting room. Comparable craft spirits portfolio across whiskey/gin/vodka, founder-led brand story, and DTC + wholesale hybrid distribution.
• Stranahan's Colorado Whiskey: Colorado craft whiskey distillery founded in Denver, producing single malt and other whiskeys with award-winning reputation. Direct peer sharing the Colorado craft whiskey category, similar premium positioning, and tasting room/distribution model.
• Town Branch Distillery: Kentucky craft distillery producing bourbon and rye with on-site tasting room and brewery. Comparable craft spirits portfolio, multi-category offering (whiskey/gin), and combination of DTC tasting room plus wholesale distribution.
• Smooth Ambler: West Virginia craft distillery producing bourbon and rye whiskey with contract-distilling capabilities and broad U.S. distribution. Comparable craft whiskey portfolio, awards-driven positioning, and small-team operating model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/woodycreekdistillers
• Xx.com/woodycreekdisti
• Facebookfacebook.com/WoodyCreekDistillers
• LinkedInlinkedin.com/company/woody-creek-distillers

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Woody Creek Distillers