Natural Solutions

What Natural Solutions does

Natural Solutions is a French open-source biodiversity informatics software company founded in 2008 and headquartered in Marseille. It builds a suite of interconnected platforms that support the full lifecycle of biodiversity data—collection, management, analysis, and dissemination—used by municipalities, national parks, conservation NGOs, and government agencies. The portfolio centers on GeoNature, a comprehensive biodiversity data collection and management platform, supplemented by specialized modules (GeoNature Atlas for territorial biodiversity atlases, GeoNature Citizen for participatory science with gamification, GeoPaysages for landscape-change monitoring), alongside EcoTeka for urban tree inventory, EcoSecrets for autonomous sensor and camera-trap data, and EcoBalade for citizen nature discovery. The technology stack integrates GIS, machine learning, and sensor-data management on open standards, with integrations to OpenStreetMap, Mapillary, INPN taxonomic standards, and the French government's data.gouv.fr open-data platform.

The company's AI capabilities are scoped to specific use cases: deep-learning image classification for camera-trap species identification in EcoSecrets, and machine-learning-based tree inventory from satellite imagery (with planned LIDAR integration) in EcoTeka. Bioacoustic monitoring and predictive analytics for ecosystem services are referenced as additional AI modalities. Natural Solutions operates an open-source philosophy—all products are released under open-source licenses—and a collaborative development model in which community members jointly fund new features, with the company self-financing portions of larger developments such as the GeoNature Wetlands module for nine Regional Natural Parks of PACA.

Revenue is generated through professional services (software installation, feature development, maintenance contracts) and consulting engagements rather than disclosed public pricing or self-serve SaaS. Customers are reached via a direct sales/consultative model complemented by content marketing (blog, technical documentation) and SEO, with open-source distribution via GitHub/GitLab for self-serve adoption. There are no disclosed funding rounds; the company is privately held and owner-financed, with no parent company, no subsidiaries, and no external institutional investors identified in the source material.

Name

Natural Solutions

Legal name

Natural Solutions

Website

https://natural-solutions.world

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Natural Solutions is a French open-source biodiversity informatics software company founded in 2008 that builds data management, urban forestry, and camera-trap monitoring platforms for municipalities, national parks, conservation NGOs, and government agencies.

Ownership category

akta.pro rank

Product category

Biodiversity Informatics Software

NAICS

Environmental Consulting Services (54162), Support Activities for Forestry (1153)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Environmental Data Integration, ETL & Interoperability (APIs, Standards, Data Pipelines) (EUAHAKAB)

akta.pro secondary industries

Nature & Biodiversity Reporting (TNFD, natural capital) (EUAHAJAM), Ecological/Habitat & Land-Use Change Modeling (Biodiversity, Conservation Planning) (EUAHAKAI), Forest Inventory, Mapping & Monitoring (GIS/Remote Sensing/MRV) (IMAMAJAB), Biodiversity Net Gain (BNG) / No Net Loss Planning & Metrics (EUAHAHAJ)

Keywords

• Biodiversity informatics
• Environmental monitoring software
• Urban forestry management
• Wildlife conservation technology
• Citizen science platforms

Headquarters

HQ city

Marseille

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Software Licensing and Platform Access: Open-source software platforms for biodiversity data management, offered with professional support and customization services. Revenue generated through software installation, feature development, and maintenance contracts.
2. Professional Services: Installation, feature development, and maintenance services for open-source products. Collaborative funding model where community members jointly fund new feature implementations.
3. Consulting Services: Biodiversity informatics consulting to help organizations preserve, restore, and reconnect with nature through technology solutions.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Natural Solutions builds and maintains an open-source biodiversity informatics software suite that enables organizations to collect, manage, analyze, and disseminate biodiversity and environmental data. The portfolio includes GeoNature for biodiversity data management, EcoTeka for urban tree inventory and forestry, EcoSecrets for autonomous sensor and camera trap data, EcoBalade for citizen nature discovery, GeoNature Atlas and GeoNature Citizen for territorial dissemination and participatory science, and GeoPaysages for landscape change monitoring. Revenue is generated through professional services for installation, customization, and maintenance alongside consulting engagements.

Product overview

Natural Solutions offers a suite of interconnected open-source biodiversity software products. The portfolio centers on GeoNature as the core data collection and management platform, with specialized modules including GeoNature Atlas for territorial biodiversity dissemination, GeoNature Citizen for participatory science, and GeoPaysages for landscape monitoring. EcoTeka provides urban tree management and forestry capabilities, while EcoBalade enables citizen engagement through nature discovery apps. EcoSecrets handles autonomous sensor data, particularly camera trap management. All products emphasize open-source principles and open data standards, with many integrating within the GeoNature ecosystem or leveraging common standards like OpenStreetMap and INPN.

Differentiator

Problem solved

Functional benefit

Brands

• EcoBalade: Mobile app for discovering nature and biodiversity
• Ecoteka
• GeoNature
• GeoNature Atlas
• GeoNature Citizen
• GeoPaysages
• EcoSecrets

Quantifiable outcome

• Camera trap image analysis automated through AI, reducing manual processing time significantly
• +2 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability8 records

Feature9 records

Partnerships

Four partnerships are on record, tiered core.

• Nature Tech CollectivecoreStrategic or Co-development Partner · 1 July 2025Natural Solutions joined the Nature Tech Collective in July 2025, a professional network for nature technology companies. This membership provides access to industry collaboration opportunities and positions the company within the broader nature tech ecosystem.
• French Government (data.gouv.fr)coreStrategic or Co-development PartnerCollaborating with the French government to build an open standard for tree data. This partnership establishes interoperability standards for urban tree data across French public administration.
• INPN (National Inventory of Natural Heritage, France)coreTechnology or IntegrationEcoSecrets uses INPN standards for media annotations in camera trap data processing, ensuring compliance with French national biodiversity data standards.
• Regional Natural Parks of PACA (SIT PACA)coreStrategic or Co-development PartnerDeveloped GeoNature Wetlands module for the Territorial Information System of PACA regional natural parks. Funded collaboratively by multiple parks with Natural Solutions self-financing 50% of development.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• SilviaTerra: AI-driven forest inventory and management platform using satellite and ground data, comparable to Natural Solutions' EcoTeka urban tree inventory and LIDAR planning capabilities.
• BirdNET: Cornell Lab of Ornithology AI-based bird sound identification app - adjacent in biodiversity acoustic AI that Natural Solutions explores through its bioacoustic sensor work.

Direct peers

• SMART (Spatial Monitoring and Reporting Tool): Open-source biodiversity monitoring and ranger patrol management software backed by WWF and WCS - directly comparable to Natural Solutions' protected area management capabilities.
• Pl@ntNet: French-developed AI plant identification and citizen science platform, comparable to Natural Solutions' AI-based species identification capabilities and France-based biodiversity focus.
• iNaturalist: Global citizen-science biodiversity observation platform with AI species identification - directly comparable to Natural Solutions' GeoNature Citizen and EcoBalade citizen science offerings.
• EarthRanger: Wildlife and protected area management platform developed by Vulcan with AI-driven species monitoring - a direct competitor to Natural Solutions' GeoNature and EcoSecrets products for conservation data management.
• Obsidian (cameratrap) / Wildlife Insights: Google-supported camera trap AI platform by Wildlife Conservation Society - a direct competitor to Natural Solutions' EcoSecrets camera trap and AI species identification solution.

Others

• Mapbox: Mapping and geospatial data infrastructure platform that provides similar basemap and location services integrated with Natural Solutions' EcoTeka urban tree management.

Broad incumbents

• NatureServe: Conservation data and biodiversity assessment organization providing similar authoritative species and ecosystem data services, comparable to Natural Solutions' data standards integration work with INPN.
• Qgis / QGIS Association: Open-source geographic information system that serves as foundational infrastructure for biodiversity mapping, used alongside and integrated with Natural Solutions' GeoNature platform.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• GitHubgithub.com/naturalsolutions

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Natural Solutions