SEWOO
- Company typePublic
- Founded2002
- HeadquartersOsan, South Korea
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
SEWOO firmographics
Firmographics- Name
- SEWOO
- Legal name
- 주식회사 에이루트 (AROOT Co., Ltd.)
- Website
- https://aroot.co.kr
- Company type
- Public
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
SEWOO industry classification
Industry- Product category
- POS Thermal Printers
- SIC
- Printing Trades Machinery & Equipment (3555)
- akta.pro primary industry
- Receipt, Label & Card Printers (Thermal/Impact) (HDACAKAD)
- akta.pro secondary industry
- Thermal & Label Printers (HDACAEAC)
Keywords
Where SEWOO is headquartered
LocationHeadquarters
- HQ city
- Osan
- HQ country
- South Korea
- HQ region
- Asia
Offices1 record
Markets served
SEWOO business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Marketing or Sales, Operations
Revenue model
- POS Hardware Sales: SEWOO generates revenue through the sale of POS thermal printers and related hardware to retail, foodservice, and hospitality businesses.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
SEWOO product offering
Product offeringCore offering
SEWOO designs, manufactures, and sells thermal POS receipt printers under the AROOT Co., Ltd. parent. Its product line comprises the SLK series (T12, T20, T21, T32) and the bestselling TS400 series, sold globally through B2B distributors and POS system integrators to retail, foodservice, and hospitality operators. The printers have been certified for 100% compatibility with Koehler Paper's KT 48 PF and Blue4est N Lite sustainable thermal papers.
Product overview
SEWOO is a mini printer brand operated by AROOT Co., Ltd., a Korean company. The SEWOO product portfolio consists of POS (Point of Sale) thermal printers, including the SLK T12, SLK T20, SLK T21, SLK T32, and the bestselling SLK TS400 series. These printers are designed for receipt and label printing at retail and food service environments. SEWOO printers have received third-party certification from thermal paper manufacturer Koehler Paper, confirming 100% compatibility with both conventional thermal paper (KT 48 PF) and sustainable thermal paper (Blue4est N Lite).
Differentiator
Problem solved
Functional benefit
Brands
- SEWOO (세우): Mini-printer brand for POS printing solutions, including SLK T12/T20/T21/T32 and SLK TS400 series
- 포타 (Forta)
- USDFT (USD Forta)
Products and services
- SEWOO SLK T12 Thermal POS Printer Thermal POS printer model in the SLK series, certified for compatibility with conventional (KT 48 PF) and sustainable (Blue4est N Lite) thermal papers; intended for foodservice, retail, and hospitality POS deployments.
- SEWOO SLK T20 Thermal POS Printer Thermal POS printer model in the SLK series, certified for compatibility with conventional (KT 48 PF) and sustainable (Blue4est N Lite) thermal papers; intended for foodservice, retail, and hospitality POS deployments.
- SEWOO SLK T21 Thermal POS Printer Thermal POS printer model in the SLK series, certified for compatibility with conventional (KT 48 PF) and sustainable (Blue4est N Lite) thermal papers; intended for foodservice, retail, and hospitality POS deployments.
- SEWOO SLK T32 Thermal POS Printer Thermal POS printer model in the SLK series, certified for compatibility with conventional (KT 48 PF) and sustainable (Blue4est N Lite) thermal papers; intended for foodservice, retail, and hospitality POS deployments.
- SEWOO SLK TS400 Series Thermal POS Printers Bestselling thermal POS printer series in the SLK line, certified for compatibility with conventional (KT 48 PF) and sustainable (Blue4est N Lite) thermal papers; intended for retail and foodservice POS deployments.
Quantifiable outcome
- 100% compatibility confirmed with certified thermal paper products after multi-month testing
Companies that use SEWOO
Customer profileSegments2 records
Ideal customer profiles2 records
SEWOO technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
SEWOO partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Koehler Paper (Koehler Group)coreKoehler Paper, a leading thermal paper producer and Koehler Group company, obtained SEWOO certification for its KT 48 PF conventional thermal paper and Blue4est® N Lite sustainable thermal paper across multiple SEWOO POS printer models including SLK T12/T20/T21/T32 and TS400 series. Products underwent extensive multi-month testing confirming 100% compatibility.
- ScanSourcecoreSEWOO partnered with ScanSource, one of the top 3 North American retail distributors, to expand into the North American market. This partnership enables distribution through established retail channels in the world's largest retail market.
Scale indicators3 records
Recent moves8 records
Expansion highlights6 records
SEWOO competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
SEWOO social profiles
Digital presenceSEWOO financial estimates
Financial estimateRevenue estimate
Valuation estimate
SEWOO leadership team
Management profileNumber of profiles
SEWOO subsidiaries and ownership
Company hierarchySubsidiaries7 records
SEWOO funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SEWOO M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SEWOO
What does SEWOO do?
SEWOO designs, manufactures, and sells thermal POS receipt printers under the AROOT Co., Ltd. parent. Its product line comprises the SLK series (T12, T20, T21, T32) and the bestselling TS400 series, sold globally through B2B distributors and POS system integrators to retail, foodservice, and hospitality operators. The printers have been certified for 100% compatibility with Koehler Paper's KT 48 PF and Blue4est N Lite sustainable thermal papers.
Is SEWOO a public or private company?
SEWOO is a public company. It is classified as public and is currently operating.
When was SEWOO founded?
SEWOO was founded in 2002. It employs 11 to 50 people.
Where is SEWOO based?
SEWOO is headquartered in Osan, South Korea, in the Asia region.
How does SEWOO make money?
One revenue line is on record: POS Hardware Sales.
Does SEWOO have an API?
No public API is recorded for SEWOO.
What industry is SEWOO in?
SEWOO's product category is POS Thermal Printers. Its primary akta.pro industry code is HDACAKAD, Receipt, Label & Card Printers (Thermal/Impact), with a secondary code of HDACAEAC, Thermal & Label Printers. Its SIC code is 3555.