Be Healthy
Be Healthy (株式会社ビーヘルシー) is a Tokyo-based consulting-style SNS management firm that provides end-to-end YouTube, Instagram, and TikTok marketing services — strategy, production, analytics, and VSEO-led conversion-funnel design — to SMBs and listed companies across Japan, with stated cumulative support of 200+ clients.
- Company typePrivate
- Founded2017
- HeadquartersShinjuku, Japan
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Be Healthy does
Be Healthy (株式会社ビーヘルシー) is a Tokyo-based SNS (social media) marketing consulting company founded on July 14, 2017 by representative director Shibata Akiya. The firm positions itself as a consulting-style SNS management company and serves businesses ranging from SMBs to large listed companies across Japan, with cumulative operational support to more than 200 companies and listed-company engagements of 10+. Its core offering is end-to-end social media management spanning strategy design, content production (planning, filming, editing), posting, analytics, and conversion-pathway optimization across YouTube, Instagram, and TikTok, with a distinct specialization in VSEO (Video Search Engine Optimization) — a proprietary methodology for ranking video content in YouTube and Google search to capture intent-driven traffic.
The technology stack includes a proprietary VSEO analysis tool for monitoring competitor video search rankings, a regional SNS strategy framework that combines local user-behavior analysis with platform-algorithm optimization, and a conversion-funnel design system that links social content to downstream business outcomes. Supporting tooling includes a self-operated YouTube channel (YouTubeオタク / Videobuddy) and downloadable lead-generation resources for agency selection, housing/regional funnels, and recruitment short-video funnels.
Revenue is generated primarily through subscription-style monthly retainers (420,000 JPY/month for YouTube Light Plan at ~4 videos/month; 250,000 JPY/month for short-video operations at ~4 videos/month), augmented by one-time setup fees of 350,000 JPY and unit-priced filming services at 65,000 JPY/day. Go-to-market is sales-led, anchored on content marketing and SEO, with free 60-minute initial consultations serving as the bottom-of-funnel conversion mechanism; services are delivered nationwide via Zoom and on-site filming when required. Customer base spans medical/beauty clinics, real estate, B2B companies, recruitment-driven employers, and local/regional businesses, with named logos including KOKUYO, Sony Music, Gakken, NYLE, SUNNY SIDE UP GROUP, and StockSun.
Be Healthy firmographics
Firmographics- Name
- Be Healthy
- Legal name
- 株式会社ビーヘルシー
- Website
- https://behealthy.co.jp
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Be Healthy (株式会社ビーヘルシー) is a Tokyo-based consulting-style SNS management firm that provides end-to-end YouTube, Instagram, and TikTok marketing services — strategy, production, analytics, and VSEO-led conversion-funnel design — to SMBs and listed companies across Japan, with stated cumulative support of 200+ clients.
- Ownership category
- akta.pro rank
Be Healthy industry classification
Industry- Product category
- Social Media Marketing Services
- NAICS
- Marketing Research and Public Opinion Polling (541910)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Creator Monetization Tools (Subscriptions, Tips, Merch) (BPAMALAH)
Keywords
Where Be Healthy is headquartered
LocationHeadquarters
- HQ city
- Shinjuku
- HQ country
- Japan
- HQ region
- Asia
Offices1 record
Markets served
Be Healthy business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- SNS Consulting & Management Services: Monthly retainer-based consulting and management services for YouTube, Instagram, TikTok, and other social media platforms. Services include strategy design, content creation, posting, analysis, and improvement. Pricing varies by service type and scope.
- YouTube Operations: Full-service YouTube channel management including VSEO strategy, video production, posting, and performance analysis. Priced at 420,000 JPY per month for light plan (approximately 4 videos per month).
- Short Video Operations: Employee-appearance short video production and management at 250,000 JPY per month (approximately 4 videos per month).
- Initial Setup & Strategy Design: One-time setup fees for channel strategy design, competitor analysis, and initial implementation at 350,000 JPY.
- Filming Services: On-site or studio filming services at 65,000 JPY per day.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | YouTube Operations - Light Plan |
| Subscription | Monthly | Short Video Operations |
| One time/ perpetual license | Multi-year contract | Initial Setup Fee |
| Unit Pricing | Pay-as-you-go | Filming Services |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Be Healthy product offering
Product offeringCore offering
Be Healthy is a consulting-type SNS management company that provides end-to-end social media marketing services for Japanese businesses across YouTube, Instagram, and TikTok. Its services span strategy design, content creation (planning, filming, editing), posting, performance analysis, and conversion pathway design, delivered as monthly retainers supplemented by one-time setup fees and on-site filming services.
Product overview
Be Healthy provides a comprehensive suite of social media marketing services as a consulting-based SNS management company. The core offering combines SNS Management Services with specialized vertical consulting services for different industries (clinic, real estate, B2B, recruitment, local), supplemented by YouTube VSEO strategy and short video production. Services span the full value chain from strategy design, content creation (planning, filming, editing), posting, analytics, and conversion pathway optimization. The company emphasizes results-oriented approach focusing on leads, recruitment, and sales rather than vanity metrics like follower counts.
Differentiator
Problem solved
Functional benefit
Products and services
- SNS Management Service (SNS運用) Full-service social media account management covering initial account design, planning, filming, editing, posting, analysis, reporting, and conversion pathway improvement. Intended for Japanese businesses seeking measurable outcomes from their SNS presence.
- YouTube Consulting (YouTubeコンサル)
Quantifiable outcome
- YouTube inquiries increased to 50+ per month for B2B company
- +6 more outcomes
Companies that use Be Healthy
Customer profileNamed customers16 records
Segments7 records
Ideal customer profiles5 records
Be Healthy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability8 records
Feature3 records
Be Healthy partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- StockSuncoreBe Healthy's representative Shibata Akiya is a certified StockSun partner (StockSun認定パートナー), placing in the top 1% of partners. This certification represents a professional affiliation and recognition within the digital marketing industry network.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Be Healthy competitors and assessment
Company assessmentDirect peers
- SAMURAI: Japan-based SNS marketing agency providing strategy, content creation, and account management across major platforms. Comparable in service scope (YouTube/Instagram/TikTok operations) and in serving Japanese SMB to mid-market clients.
- Ferret One: Japanese SNS and content marketing agency/platform offering consulting and managed services for B2B companies. Closely comparable in target customer (Japan mid-market), service mix (SNS strategy, content production, analytics), and recurring retainer model.
Emerging players
- UUUM: Japanese creator-economy and video production company with MCN and influencer operations. Comparable in YouTube ecosystem activity and video production capabilities, though UUUM is more focused on creator representation than SNS management services.
Broad incumbents
- Septeni Holdings: Established Japanese digital advertising group with social media, creator economy, and ad-tech operations. Comparable in SNS services but operates at significantly larger scale and across broader client portfolios than Be Healthy.
- HAKUHODO: One of Japan's largest advertising agencies, with growing SNS/creator and digital content practices. Comparable in delivering integrated SNS campaigns, but at vastly larger scale and as part of a full-service advertising offering.
- Digital Garage: Diversified Japanese digital marketing and payments group with SNS/digital advertising capabilities. Comparable in adjacent digital marketing services, but operates a much broader portfolio than Be Healthy's focused SNS consulting practice.
- StockSun: Japanese digital marketing consultancy network; Be Healthy's founder is a StockSun certified partner in the top 1%. Comparable in service offerings and SNS consulting expertise, though StockSun operates as a broader partner-network model.
- IU Communications (formerly IREP): Japanese digital marketing agency providing integrated strategy, creative, and SNS services. Comparable in social media marketing focus and Japan mid-market positioning, but at a much larger scale.
- Allied Architects: Japanese digital marketing group with SNS advertising and content operations. Comparable in SNS marketing services and enterprise client focus, but operates at larger scale with a broader agency portfolio.
- Dentsu: Largest Japanese advertising agency group, with dedicated digital and SNS units. Comparable in handling enterprise SNS strategy and content production, but as part of a global, full-service agency model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Be Healthy social profiles
Digital presenceBe Healthy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Be Healthy leadership team
Management profileNumber of profiles
Profiles3 records
Be Healthy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Be Healthy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Be Healthy
What does Be Healthy do?
Be Healthy is a consulting-type SNS management company that provides end-to-end social media marketing services for Japanese businesses across YouTube, Instagram, and TikTok. Its services span strategy design, content creation (planning, filming, editing), posting, performance analysis, and conversion pathway design, delivered as monthly retainers supplemented by one-time setup fees and on-site filming services.
Is Be Healthy a public or private company?
Be Healthy is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Be Healthy founded?
Be Healthy was founded in 2017. It employs 1 to 10 people.
Where is Be Healthy based?
Be Healthy is headquartered in Shinjuku, Japan, in the Asia region.
How does Be Healthy make money?
Five revenue lines are on record. SNS Consulting & Management Services are the primary driver. The others are youTube Operations, short Video Operations, initial Setup & Strategy Design and filming Services.
Who are Be Healthy's main competitors?
Direct peers on record are SAMURAI and Ferret One. UUUM is listed as an emerging player. Broad incumbents are Septeni Holdings, HAKUHODO, Digital Garage, StockSun, IU Communications (formerly IREP), Allied Architects and Dentsu.
Does Be Healthy have an API?
No public API is recorded for Be Healthy.
What industry is Be Healthy in?
Be Healthy's product category is Social Media Marketing Services. Its primary akta.pro industry code is BPAMALAH, Creator Monetization Tools (Subscriptions, Tips, Merch). Its NAICS code is 541910 and its SIC code is 7311.