What Bluefield College does

Bluefield University (formerly Bluefield College) is a private, not-for-profit Christian university located in Bluefield, Virginia, affiliated with the Baptist General Association of Virginia. Founded in 1922 and renamed in 2019 to reflect its expanded academic portfolio, the institution serves traditional undergraduate students, graduate students, online and distance learners, and dual enrollment high school students through more than 40 academic programs organized into six schools and colleges: the Caudill School of Business, College of Arts & Letters, College of Science & Health Sciences, School of Criminal Justice, School of Education & Social Sciences, and School of Nursing. Programs are delivered both on-campus and online, with online courses structured on accelerated 8-week terms to accommodate working adults.

Name

Bluefield College

Legal name

Bluefield University

Website

https://bluefield.edu

Company type

Private

Founded year

1922

Operating status

Operating

Short description

Bluefield University is a private, not-for-profit Christian university in Bluefield, Virginia, offering 40-plus undergraduate and graduate degree programs across six schools, delivered on-campus and online to traditional students, working adults, and dual-enrollment high schoolers.

Ownership category

akta.pro rank

Product category

Private Higher Education

NAICS

Colleges, Universities, and Professional Schools (6113), Colleges, Universities, and Professional Schools (611310), Colleges, Universities, and Professional Schools (61131)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Faith-Affiliated Private Research Universities (EDAHABAJ)

akta.pro secondary industry

Online Nonprofit Universities (EDAHALAK)

Keywords

• Private Christian university
• Undergraduate degree programs
• Graduate degree programs
• Online higher education
• Liberal arts college

Headquarters

HQ city

Bluefield

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Tuition and Fees: Revenue generated from undergraduate, graduate, and online program tuition. Students pay tuition and fees for access to academic programs, campus facilities, and educational services.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Bluefield University delivers private, faith-based higher education through on-campus and online undergraduate, graduate, and continuing education programs across business, arts, sciences, nursing, criminal justice, education, and ministry disciplines. The university operates admissions and financial aid support (Bluefield Central) and offers over 40 academic programs with new online classes beginning every 8 weeks.

Product overview

Bluefield University (formerly Bluefield College) is a private, not-for-profit Christian university in Virginia offering over 40 academic programs at undergraduate and graduate levels. The university's academic structure consists of six main schools/colleges: the Caudill School of Business (offering Business Administration and MBA programs), College of Arts & Letters (Communication, English, Music), College of Science & Health Sciences (Biology, Biomedical Sciences, Exercise Science, Forensic Science), School of Criminal Justice, School of Education & Social Sciences (Education, Psychology, Human Services), and School of Nursing (MSN, RN-BSN, RN-MSN). Additional offerings include the Fine Arts Community School (FACS), Rams eSports program, and Bluefield Central student services portal. Programs are delivered on-campus and online, with new classes starting every 8 weeks for online programs.

Differentiator

Problem solved

Functional benefit

Brands

• Rams Athletics: University's athletic program competing in NCAA sports
• Rams eSports

Products and services

• Undergraduate Degree Programs Bachelor's degree programs delivered on-campus across multiple academic schools, designed for traditional residential undergraduate students seeking a faith-based liberal arts and professional education.
• Graduate Degree Programs

Quantifiable outcome

• 14:1 student to faculty ratio for small class sizes
• +1 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Liberty University: Large private Christian university offering extensive online and residential programs with a faith-based mission. Directly comparable as a faith-affiliated private institution with significant online enrollment, but at much greater scale than Bluefield.
• Carson-Newman University: Private Baptist-affiliated university in Tennessee with undergraduate, graduate, and online programs. Comparable faith-based mission, regional Southeast positioning, and similar enrollment scale.
• Union University: Private Southern Baptist-affiliated university in Tennessee offering undergraduate, graduate, and doctoral programs. Comparable as a faith-based private institution with similar program mix and regional footprint.
• University of the Cumberlands: Baptist-affiliated private university in Kentucky offering undergraduate and graduate programs with strong online presence. Comparable in religious affiliation, size, Appalachian regional roots, and online expansion strategy.

Broad incumbents

• Southern New Hampshire University: Large non-profit university with one of the largest online enrollments in the US. Comparable in offering flexible, accelerated online degree programs at scale that compete directly with Bluefield's online catalog.
• Western Governors University: Non-profit online competency-based university serving adult learners nationwide. Comparable as a major online degree provider, particularly in nursing, business, and education programs where Bluefield competes.

Emerging players

• Maryville University: Private university that has rapidly scaled online graduate and nursing programs. Comparable in aggressively expanding online adult-learner enrollment, particularly in nursing and business where Bluefield also operates.

Regional players

• Appalachian Bible College: Small private Christian college in West Virginia focused on ministry and Bible education. Comparable as a small faith-based institution serving the Appalachian region, though with a more narrowly religious mission.
• Emory & Henry University: Private university in Southwest Virginia with Methodist affiliation and similar Appalachian geography. Comparable as a small private regional university facing similar demographic and competitive dynamics in the same geography.
• Ferrum College: Small private liberal arts college in rural Virginia with Christian heritage. Comparable in size, rural Virginia geography, and small-faith-affiliated college profile.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/BluefieldCollege
• Facebookfacebook.com/56580013704
• Instagraminstagram.com/bluefield_university
• Xx.com/blfdcollege
• LinkedInlinkedin.com/company/bluefield-college

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bluefield College