What Australian Linen Supply does

Australian Linen Supply Pty Ltd (ALS) is an Australian importer and wholesale distributor of commercial-grade linen products founded in 1970 (originally as Australian Uniform Company) and headquartered in Ingleburn, Sydney, New South Wales. The company operates as a wholly-owned subsidiary of the Alsco Group and serves approximately 2,500+ Australian businesses weekly across accommodation (hotels, motels, caravan parks, Airbnbs), food and beverage (restaurants, cafes, function venues), day spa and wellness, and healthcare and aged care facilities. ALS sources products from manufacturers in the US, UK, Pakistan, China, India, and Cambodia, with the imported range engineered specifically for the durability demands of commercial laundry cycles.

The product portfolio spans approximately 20,000+ SKUs across bed linen, bath linen, table linen, tea towels, bathrobes and slippers, pillows, floor mats, and housekeeping supplies, marketed under the core brand and the Indulgence® premium sub-brand for five-star hotels and resorts. In January 2025, ALS launched a GRS Certified Recycled Range made from post-consumer bottles, with full portfolio transition targeted for mid-2025. The company maintains ISO 9001:2015 quality certification and Preferred Supplier Member status with the Australian accommodation industry.

ALS operates a hybrid go-to-market combining a Shopify-powered B2B e-commerce storefront with direct enterprise sales to large hotel chains and commercial laundry operators. Wholesale pricing tiers are available to registered business customers, with quote-based ordering for custom commercial volumes. The company retains the legacy Bev Martin Textiles and Confident Care Products as wholly-owned subsidiaries, and pursues community initiatives in conjunction with the parent Alsco Group.

Name

Australian Linen Supply

Legal name

Australian Linen Supply Pty Ltd

Website

https://als.net.au

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

11–50 employees

Short description

Australian Linen Supply is a Sydney-based importer and wholesale distributor of commercial-grade linen serving 2,500+ hospitality, accommodation, F&B, day spa, and healthcare businesses across Australia via e-commerce and direct sales under the Alsco Group.

Ownership category

akta.pro rank

Product category

Commercial Linen Wholesale Distribution

NAICS

Linen Supply (812331)

SIC

Wholesale-Apparel, Piece Goods & Notions (5130)

akta.pro primary industry

Bed & Bath Linen Service (Sheets, Pillowcases, Bath Mats) (HSAJAMAH)

akta.pro secondary industries

Event/Venue Linen Laundry (Banquet/Table Linens) (HSAJAEAO), Spa/Salon/Wellness Linen Laundry (HSAJAEAF), Bath & Kitchen Linen Manufacturing (Towels/Washcloths/Bathmats/Dish Towels) (IMAOAKAB)

Keywords

• Commercial linen supplies
• Hospitality linen wholesale
• Hotel bed bath linen
• Table linen distribution
• Commercial laundry textiles

Headquarters

HQ city

Ingleburn

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Commercial Linen Product Sales: B2B wholesale distribution of commercial-grade bed, bath, and table linen to hospitality, accommodation, and healthcare industries. Products sold directly through e-commerce platform with tiered wholesale pricing for registered business customers. Revenue generated from one-time product purchases with potential for repeat orders from commercial laundry operators and accommodation providers.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Australian Linen Supply (ALS) imports and distributes commercial-grade linen products designed specifically for frequent commercial laundry use. The company supplies bed linen, bath linen, table linen, tea towels, bathrobes, slippers, pillows, floor mats, and housekeeping supplies to the hospitality, accommodation, food & beverage, day spa, and healthcare industries across Australia at wholesale prices.

Product overview

Australian Linen Supply is a commercial linen supply company offering a unified portfolio of textile products for the hospitality and accommodation industry. The core product range includes Bed Linen (sheets, pillowcases, quilt covers, blankets, mattress protectors, pillows), Bath Linen (towels, bath mats, face washers), Table Linen (tablecloths, napkins), Tea Towels, Bathrobes & Slippers, Floor Mats, and Housekeeping Supplies. The company operates two sub-brands: Indulgence® (premium line launched early 2000s for five-star hotels) and the newer GRS Certified Recycled Range (sustainable products from post-consumer bottles). Products are organized by industry segment: Accommodation Linen (hotels, motels, caravan parks, Airbnbs), Restaurant Linen (restaurants, cafés), and Day Spa Linen (spas, wellness facilities). All products are designed for commercial laundry use and wholesale distribution.

Differentiator

Problem solved

Functional benefit

Brands

• Indulgence®: A best-selling collection created in the early 2000s to accommodate five-star hotels and resorts. The 5 Star Indulgence logo represents quality and feel of market-leading bedding items offered at wholesale pricing. Today contains towelling, robes, pillows, quilts, blankets, innovative quilt protectors, mattress toppers & protectors.

Products and services

• Bed Linen Commercial-grade bedding supplies including hotel-quality sheets, pillowcases, quilt covers, blankets, mattress protectors, and pillows designed for frequent commercial laundry use in hotels, caravan parks, and short-term rentals.
• Bath Linen Hotel-quality white and coloured towels, pool and beach towels, and bath mats in various colours, weights, styles and designs for accommodation facilities.
• Table Linen Commercial tablecloths (square and round), table napkins including 100% Momie cotton napkins, and table overlays for fine dining restaurants, hotels and event venues.
• Tea Towels Commercial tea towels in heavyweight and lightweight options made from cotton materials, including blue check tea towels, glass cloths for polishing glassware, and various weave styles.
• Bathrobes & Slippers Terry-towelling bathrobes and open-toe hotel slippers including cotton terry bathrobes, waffle weave robes, microfibre dressing gowns, and disposable slippers for hotels and day spas.
• Pillows Hotel-quality pillows in various profiles (soft & low, medium, high) with microfibre, polyester, or duck feather/down fills, including waterproof options for healthcare facilities.
• Floor Mats Eco-friendly dust control floor mats made from recycled PET bottle fibres with non-slip rubber backing, including custom-size manufacturing capabilities.
• Housekeeping Supplies Laundry room accessories including laundry bags, stands, waterproof aprons, microfibre cleaning cloths, coat hangers, shower curtains, and storage solutions for commercial laundries, hotels and restaurants.
• Indulgence® Premium Collection Premium sub-brand featuring luxurious pillows, bath towels, terry towelling robes, doona quilts, plush microfibre blankets, and innovative quilt and mattress protectors designed for five-star hotels and resorts.
• GRS Certified Recycled Range Sustainable product line made from post-consumer bottles transformed into soft, durable fibres, certified to GRS (Global Recycle Standard). Includes recycled pillow fill, quilted protectors, quilt inserts, and blanket fabric content.

Quantifiable outcome

• 2,500 Australian businesses served weekly
• +1 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Six partnerships are on record, tiered minor and core.

• Alsco GroupminorOthersAs part of the Alsco Group, Australian Linen Supply actively supports community organizations and has made an ongoing commitment to reconciliation in Australia. Alsco Group is the parent company of Australian Linen Supply.
• South Pacific LaundrycoreStrategic or Co-development PartnerSouth Pacific Laundry is listed as a proudly supplying partner. Commercial laundry operator serving the hospitality industry.
• APCOminorStrategic or Co-development PartnerAustralian Packaging Covenant Organisation partnership. Working with APCO to reduce environmental impact by making packaging reusable, recyclable or compostable by 2025.
• WHOSminorOthersCommunity organization supported by Australian Linen Supply as part of Alsco Group community care initiatives.
• Orange SkyminorOthersCommunity organization supported by Australian Linen Supply as part of Alsco Group community care initiatives.
• Two Good CO.minorOthersCommunity organization supported by Australian Linen Supply as part of Alsco Group community care initiatives.

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Hospitality Products Direct: Australian B2B supplier of hotel and accommodation supplies including bedding and bathroom products. Closest regional direct competitor for the same SMB and mid-market accommodation segment ALS targets.
• Mission Linen Supply: US family-owned industrial linen and uniform supplier serving hotels, restaurants, and healthcare. Direct peer with a similar wholesale/laundering model and bed/bath/table linen product focus, useful US comparable for ALS's segment economics.
• Alsco Group: ALS's parent company and one of the world's largest uniform and linen-rental services groups. Directly comparable as a B2B commercial-linen and uniform supplier with overlapping Australian customer base and shared category leadership.

Others

• Henry Schein: NASDAQ-listed distributor of healthcare and dental supplies. While not a direct linen competitor, it is a peer in the B2B healthcare-supply distribution channel that ALS reaches through its healthcare and aged-care customer segment.

Broad incumbents

• Cintas Corporation: NASDAQ-listed North American leader in commercial uniforms, linen, restroom, and facility services. Operates at much larger scale as a broad incumbent in B2B textile and hospitality supplies, overlapping heavily with ALS's end markets.
• UniFirst Corporation: NYSE-listed uniform and linen-services provider serving hospitality, healthcare, and industrial customers. Closely parallel business model in commercial linen rental and supply, competing for similar institutional buyers.
• Aramark: NYSE-listed global provider of food, uniform, and linen services to hospitality, healthcare, and education. A broad incumbent with B2B linen supply and rental that competes in the same institutional and lodging categories.
• Bunzl plc: FTSE 100-listing distribution group supplying consumables and equipment — including hospitality and healthcare textiles — to B2B buyers across multiple continents. Broad incumbent competing for the same procurement budgets as ALS.

Emerging players

• Elan International: Smaller-scale specialist textile sourcing and finishing company with overlap on hospitality and healthcare-grade textile supply. Comparable as an emerging supplier in adjacent segments of commercial linen distribution.

Regional players

• Spotless Group: Major Australian facility-services and linen-handling provider (now part of Programmed/IKON). Comparable as a domestic incumbent in hospitality cleaning and linen services to the same customer base ALS serves.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/AustralianLinenSupply
• LinkedInau.linkedin.com/company/australian-linen-supply

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Australian Linen Supply