Cleveland CycleWerks
Cleveland CycleWerks is a Cleveland, Ohio-based motorcycle manufacturer (founded 2009) producing affordable, customizable 125cc-650cc ICE and electric motorcycles. It distributes globally through 16+ distributors and independent dealers across 16+ countries, serving budget-conscious riders and custom builders.
- Company typePrivate
- Founded2009
- HeadquartersCleveland, United States
- Headcount51–100
- GTM typeB2C
- OfferingHardware or Manufacturing
What Cleveland CycleWerks does
Cleveland CycleWerks is a privately held, Cleveland, Ohio-based motorcycle manufacturer founded in 2009 by Scott Colosimo, Jarrod Strength, and Curtis Ray. The company designs and produces small-to-mid displacement motorcycles spanning 125cc to 650cc, offered in both internal-combustion (ACE, MUTINY, HOOLIGUN, HAULER, HEIST) and electric variants (MISFIT Gen 1). Core technology includes single- and twin-cylinder engines with Electronic Fuel Injection, both air- and liquid-cooling, electric start, and a proprietary Electric "Nitrous" Boost System on select models. The company leverages Cleveland's motorcycle heritage dating to 1915 as cultural backdrop and positions its products as "blank canvas" platforms for rider customization.
Cleveland CycleWerks monetizes primarily through hardware unit sales of motorcycles priced in the $3,700-$4,000 USD band for Gen 1 models, with current-line pricing quoted on request. A three-tier Custom Bike Program (Basic Refine, Extra Upgrade, Exclusive Bike) layers professional-services revenue on top of unit sales, and the Cleveland Speed Shop storefront (clevelandspeedshop.com) generates recurring aftermarket parts and accessories revenue. Distribution is indirect-to-customer and global: the company sells through 16+ distributors across 16+ countries and independent dealers recruited via a website dealer application form (response within 2 weeks). A 4-floor CCW Lifestyle Center in Jakarta, Indonesia, opened in 2016-2017, serves as the regional hub for Asia-Pacific. Direct-to-consumer activity is limited to the corporate website and contact/dealer inquiry forms, with no transactional e-commerce checkout disclosed.
The company employs 51-100 people, has a stated production capacity of 35,000 units (2018), and reported $14 million in global organic sales in 2019 with cumulative vehicle sales exceeding $17 million. The business went on hiatus during 2020-2021 due to COVID-19 and finalized a transition to new ownership in 2022-2023. Under new ownership the company has refreshed its product lineup to 20+ models and continues to operate the global distributor network. Customer segments are individual riders and custom motorcycle builders, with the ACE platform having inspired derivative international brands including Stallions (Thailand), Mutt (UK), Sol Invictus (Australia), and Mash (France).
Cleveland CycleWerks firmographics
Firmographics- Name
- Cleveland CycleWerks
- Legal name
- Cleveland CycleWerks
- Website
- https://clevelandcyclewerks.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Cleveland CycleWerks is a Cleveland, Ohio-based motorcycle manufacturer (founded 2009) producing affordable, customizable 125cc-650cc ICE and electric motorcycles. It distributes globally through 16+ distributors and independent dealers across 16+ countries, serving budget-conscious riders and custom builders.
- Ownership category
- akta.pro rank
Cleveland CycleWerks industry classification
Industry- Product category
- Motorcycle Manufacturing
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991), Motorcycle, ATV, and All Other Motor Vehicle Dealers (441227)
- SIC
- Motorcycles, Bicycles & Parts (3751), Wholesale-Motor Vehicle Supplies & New Parts (5013), Motor Vehicle Parts & Accessories (3714)
- akta.pro primary industry
- Dirt Bike / Motocross / Enduro Motorcycle Manufacturing (IMACAEAH)
Keywords
Where Cleveland CycleWerks is headquartered
LocationHeadquarters
- HQ city
- Cleveland
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Cleveland CycleWerks business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Motorcycle Sales: The primary revenue stream is the sale of motorcycles across multiple models and generations, including current models (ACE, MISFIT, MUTINY, HOOLIGUN, HAULER) and Gen 1 heritage models. The company sold over $17 million worth of vehicles through organic growth. The company generated $14 million globally from organic sales in 2019 alone.
- Parts and Accessories: The company sells motorcycle parts and accessories through clevelandspeedshop.com, allowing customers to purchase components for maintenance and upgrades.
- Custom Bike Services: The company generates revenue through its custom bike program with three tiers: Basic Refine (basic upgrades), Extra Upgrade (concept design and customization), and Exclusive Bike (full bespoke creation with no cost limit), allowing customers to personalize motorcycles.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Misfit Gen 1 - priced around $3,700 USD worldwide |
| One time/ perpetual license | Pay-as-you-go | Heist Gen 1 - priced around $4,000 USD worldwide |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Cleveland CycleWerks product offering
Product offeringCore offering
Cleveland CycleWerks designs, manufactures, and distributes small-to-mid displacement motorcycles (125cc to 650cc) and sidecar motorcycles, sold globally through dealers, distributors, and a direct website channel. The company also sells aftermarket parts and accessories through Cleveland Speed Shop and offers a three-tier custom motorcycle personalization program (Basic Refine, Extra Upgrade, Exclusive Bike). Its positioning centers on affordable, approachable, easy-to-customize motorcycles designed as 'blank canvases' for riders shut out of premium brands.
Product overview
Cleveland CycleWerks is a motorcycle manufacturer based in Cleveland, Ohio that produces affordable, approachable motorcycles designed as blank canvases for customization. The current product lineup includes the ACE (standard motorcycle with 250/400cc options in multiple styles), MISFIT (sporty commuter with Twin engine variants), MUTINY (adventure motorcycle for mixed terrain), HOOLIGAN (multi-environment dirt/street/track bike in 250/300/450cc), and HAULER (sidecar utility vehicle in 450/500cc). The heritage lineup includes Gen 1 versions of the FX (hybrid dirtbike), ACE (standard), HEIST (chopper), and MISFIT (electric). The company also offers a three-tier custom bike personalization service.
Differentiator
Problem solved
Functional benefit
Brands
- Cleveland Speed Shop: Parts and accessories division of Cleveland CycleWerks
Products and services
- ACE Standard motorcycle platform with improved ride quality and chassis geometry, offered with 250cc Twin and 400cc Single engine options and in multiple body styles (Standard, Racer, Classic, Scrambler, Tracker). Targeted at riders seeking an approachable, customizable standard motorcycle.
- MISFIT Sporty commuter motorcycle with performance and style upgrades, featuring 250cc Twin and 400cc Twin engine options designed for city riding with highway capability. Targets urban riders who want a sportier, customizable commuter.
- MUTINY Adventure-style motorcycle offering comfort and versatility across city roads, highways, tarmac, and dirt, with 250cc and 450cc engine options, low footrest, wide handlebars, and smooth suspension. Targets riders wanting a do-it-all adventure platform.
- HOOLIGUN Multi-environment motorcycle designed for dirt, street, and track use with 250cc, 300cc, and 450cc liquid-cooled engine options at competitive pricing. Targets off-road and dual-sport enthusiasts.
- HAULER Sidecar motorcycle with classic military-style design and exceptional stability, available in 450 (single cylinder, 28.16 HP) and 500 (twin cylinder, 46.94 HP) variants for utility and adventure use.
- FX Gen 1 First-generation hybrid dirtbike designed for dirt, street, and trail environments, with a 125cc OHC 4-stroke engine producing 8.3 HP, achieving 45+ MPH top speed, and weighing 190 lb. Targeted at entry-level riders and new enthusiasts.
- ACE Gen 1 First-generation standard motorcycle that served as a blank canvas for customization, offered in Standard, Deluxe, Cafe Racer, and Scrambler styles. Inspired and spawned numerous international motorcycle brands (Stallions, Mutt, Sol Invictus, Mash).
- HEIST Gen 1 First-generation chopper-style motorcycle representing traditional design with modern features, equipped with a 229cc OHV 4-stroke motor producing 15.4 HP, achieving 70+ MPH top speed and 80+ MPG fuel economy, priced around $4,000 USD worldwide.
- MISFIT Gen 1 (Electric) First-generation electric sporty commuter motorcycle with a 100% electric powertrain featuring a 4.60 kWh battery, 180-mile range, 29 FT-LB torque, and 85+ MPH top speed with clutchless direct drive, priced around $3,700 USD worldwide.
- Custom Bike Program Three-tier custom motorcycle personalization service: Basic Refine (basic parts upgrades), Extra Upgrade (concept design and customization), and Exclusive Bike (full custom build from idea and sketch with no cost limit). Offered to riders who want to personalize their Cleveland CycleWerks motorcycle.
- Cleveland Speed Shop Parts & Accessories Aftermarket parts and accessories sold via clevelandspeedshop.com, enabling customers to purchase components for maintenance, upgrades, and customization of Cleveland CycleWerks motorcycles.
Quantifiable outcome
- Over 80 MPG fuel economy on select models
- +5 more outcomes
Companies that use Cleveland CycleWerks
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles1 record
Cleveland CycleWerks technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Cleveland CycleWerks partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered regional_hq, minor and core.
- Jakarta, Indonesia Lifestyle Centerregional_hqIn 2016-2017, CCW established a Lifestyle Center in Jakarta, Indonesia spanning 4 floors. This facility serves as a major regional hub for the Asia-Pacific market, consolidating sales, service, and brand experience for the region.
- Stallions (Thailand)minorStallions in Thailand built an entire company from the success of CCW's ACE motorcycle platform, creating custom motorcycles based on the ACE design. This represents a licensing/branding derivative of the CCW ACE platform.
- Mutt (UK)minorMutt in the UK was spawned from the success of the CCW ACE, creating an entire company built on the success of the ACE platform. The company creates custom-styled motorcycles derived from the CCW platform.
- Sol Invictus (Australia)minorSol Invictus in Australia was created as an entire company built from the success of CCW's ACE motorcycle platform, creating custom motorcycles based on CCW's design philosophy.
- Mash (France)minorMash in France was founded on the success of the CCW ACE platform, building an entire motorcycle company from the derivative of CCW's motorcycle design.
- Japan Distribution Partner (former Aprilia employees)regional_hqIn 2012, CCW expanded to Japan with a team of former Aprilia employees who brought high standards of quality consciousness prevalent in the Japanese market. This partnership enhanced professionalism and expertise aligned with Japanese market requirements.
- PIT Motors LTDcorePIT Motors LTD was established as CCW's US Distribution partner in 2010. This was a pivotal partnership that established credibility for CCW as a serious motorcycle company, marking the beginning of their serious distribution infrastructure in the United States.
Scale indicators8 records
Recent moves8 records
Expansion highlights5 records
Cleveland CycleWerks competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Cleveland CycleWerks social profiles
Digital presenceCleveland CycleWerks financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cleveland CycleWerks leadership team
Management profileNumber of profiles
Cleveland CycleWerks funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cleveland CycleWerks M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cleveland CycleWerks
What does Cleveland CycleWerks do?
Cleveland CycleWerks designs, manufactures, and distributes small-to-mid displacement motorcycles (125cc to 650cc) and sidecar motorcycles, sold globally through dealers, distributors, and a direct website channel. The company also sells aftermarket parts and accessories through Cleveland Speed Shop and offers a three-tier custom motorcycle personalization program (Basic Refine, Extra Upgrade, Exclusive Bike). Its positioning centers on affordable, approachable, easy-to-customize motorcycles designed as 'blank canvases' for riders shut out of premium brands.
Is Cleveland CycleWerks a public or private company?
Cleveland CycleWerks is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Cleveland CycleWerks founded?
Cleveland CycleWerks was founded in 2009. It employs 51 to 100 people.
Where is Cleveland CycleWerks based?
Cleveland CycleWerks is headquartered in Cleveland, United States, in the North America region.
How does Cleveland CycleWerks make money?
Three revenue lines are on record. Motorcycle Sales are the primary driver. The others are parts and Accessories and custom Bike Services.
Does Cleveland CycleWerks have an API?
No public API is recorded for Cleveland CycleWerks.
What industry is Cleveland CycleWerks in?
Cleveland CycleWerks's product category is Motorcycle Manufacturing. Its primary akta.pro industry code is IMACAEAH, Dirt Bike / Motocross / Enduro Motorcycle Manufacturing. Its NAICS code is 336991 and its SIC code is 3751.