Eurotarget

What Eurotarget does

Eurotarget Srl is an Italian manufacturer of clay pigeon targets founded in 1980 in Reggiolo, Reggio Emilia. The company produces a complete range of clay targets across three core lines — Olympic, Sporting, and American Trap — using 10 active production lines with a stated capacity of 1 million targets per day. Manufacturing is supported by computer-aided design, proprietary dynamometric testing to validate resistance and frangibility, and ecological raw materials (pine resins). A 589 KWp rooftop photovoltaic system powers the Reggiolo facility, and a computerized warehouse enables storage of up to 50 million pieces for rapid fulfillment.

The company sells primarily to shooting ranges, shooting federations, and clay pigeon clubs on a business-to-business hardware-sales model. Distribution is handled both directly and via regional logistics partners, notably McCloy for the United Kingdom and Ireland. The company exports 70% of its production to 70 countries and maintains institutional affiliations with FITAV (Italian Shooting Federation), ISSF (International Shooting Sport Federation), FITASC, and the ATA (American Trapshooting Association). Go-to-market is event-driven, anchored by sponsorships of major shooting competitions such as ISSF World Cup events, the Italian Open Green Cup, and the Pink Cup 2026 initiative.

Eurotarget is a privately held Italian Srl with no disclosed external equity investors or parent entity. The ownership structure appears to be founder or closely-held. No revenue, headcount, or financial figures are publicly disclosed; the only external capital referenced is a small non-repayable EUR 11,000 export promotion grant from Regione Emilia-Romagna POR FESR (2021) and EUR 400,000 of facilitated financing via the regional Fondo Energia revolving fund for the photovoltaic installation.

Name

Eurotarget

Legal name

Eurotarget Srl

Website

https://eurotargetgroup.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Clay Pigeon Targets

SIC

Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Shooting Sports Equipment Retail (Targets, Clay, Range Gear, Hearing/Eye Protection) (CRAMAKAG)

Keywords

• Clay pigeon targets
• Shooting sports equipment
• Trap shooting targets
• Target manufacturing
• Sporting clays

Headquarters

HQ city

Reggiolo

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Clay Pigeon Manufacturing and Sales: Eurotarget manufactures and sells a complete range of clay pigeons (Olympic, Sporting, American Trap, Skeet) to shooting ranges and federations worldwide. The company exports 70% of its production and operates across 70 countries.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Eurotarget manufactures and sells clay pigeon targets used in competitive and recreational shooting sports. The company operates three main product lines — Olympic targets for international competition, Sporting targets for recreational shooting, and American Trap targets for the American shooting discipline — producing approximately 1 million pieces per day across 10 production lines with 50 million pieces of storage capacity.

Product overview

Eurotarget is a clay pigeon target manufacturer offering a complete product portfolio across three main product lines: Olympic targets for international competition, Sporting targets for recreational shooting, and American Trap targets for the American shooting discipline. The company operates 10 production lines producing 1 million targets per day with a storage capacity of 50 million pieces. Production emphasizes ecological materials using pine resins and renewable energy from a 589 KWp photovoltaic system.

Differentiator

Problem solved

Functional benefit

Products and services

• Olympic Clay Pigeon Targets Clay pigeon targets designed for Olympic-style competitive shooting at international level, sold to shooting federations, ranges, and distributors worldwide.
• Sporting Clay Pigeon Targets Clay pigeon targets designed for Sporting clays recreational shooting, sold to shooting ranges, federations, and distributors worldwide.
• American Trap Clay Pigeon Targets Clay pigeon targets designed for the American Trap shooting discipline, sold to shooting ranges, federations, and distributors worldwide.

Quantifiable outcome

• 1 million clay pigeons produced per day across 10 active production lines
• +3 more outcomes

Named customers2 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered flagship and core.

• Pink Cup 2026flagshipGTM or Marketing Partner · 1 January 2026Eurotarget is Official Sponsor and Official Supplier of Pink Cup 2026, an initiative that has become an important reference point for the clay pigeon shooting world, promoting inclusion, passion, and solidarity.
• FITAV (Italian Shooting Federation)flagshipStrategic or Co-development Partner · 1 January 2025Eurotarget participated in the 'Struttura Federale 2025' event organized by the Italian Shooting Federation (FITAV), supporting the federal shooting competition.
• McCloy (UK & Ireland)coreChannel Partner/ Reseller/ DistributorMcCloy serves as Eurotarget's logistics and distribution partner for the United Kingdom and Ireland, enabling Eurotarget to reach every shooting range across those territories.
• ISSF (International Shooting Sport Federation)flagshipGTM or Marketing PartnerEurotarget participates in ISSF World Cup Shooting events (Lonato) and connects with international stakeholders in the clay pigeon shooting industry through this global promotional sports event.
• FITASC (Federation Internationale de Tir aux Armes Sportives de Chasse)flagshipGTM or Marketing PartnerEurotarget is affiliated with FITASC, a major international clay pigeon shooting federation.
• ATA (American Trapshooting Association)flagshipGTM or Marketing PartnerEurotarget is affiliated with ATA, a major American trapshooting federation.
• Italian Open Green CupflagshipGTM or Marketing PartnerEurotarget participated in the Italian Open Green Cup in Massa Martana (PG) as part of the Bando per Progetti di Promozione dell'Export 2021, enabling internationalization and brand image enhancement.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Emerging players

• Promatic: Promatic is a UK-based manufacturer of clay target traps and shooting range equipment. While it focuses on launch equipment rather than consumable targets, it addresses the same shooting range buyer with adjacent products.

Direct peers

• Champion Traps and Targets: Champion is a long-established U.S. clay target manufacturer offering biodegradable and standard targets across Trap, Skeet, and Sporting disciplines. It competes directly with Eurotarget in international markets and on range-side supply contracts.
• Bianchi Targets: Bianchi is an Italian manufacturer of clay pigeon targets and a direct domestic competitor to Eurotarget. It shares the Italian manufacturing base, export orientation, and customer base of European shooting ranges and federations.
• Baschieri & Pellagri: Baschieri & Pellagri is an Italian manufacturer of cartridges and shooting consumables, serving the same clay shooting customer base as Eurotarget. It represents a domestic Italian peer with complementary product offerings.
• White Flyer: White Flyer is the largest U.S. manufacturer of clay pigeon targets and the most direct head-to-head competitor to Eurotarget in Olympic, Sporting, and Trap disciplines. Both companies sell consumable clay targets to ranges and federations, with overlapping global distribution footprints.
• Laporte: Laporte is a French sporting goods manufacturer with a strong presence in clay target production and shooting range equipment. It is a direct European peer to Eurotarget with overlapping federation relationships and product categories.

Broad incumbents

• Fiocchi Munizioni: Fiocchi is a major Italian manufacturer of ammunition and shooting sports products with a broad product portfolio. It serves many of the same shooting ranges, federations, and distributors that buy clay targets from Eurotarget, making it a broad incumbent peer in the Italian shooting sports market.
• Beretta: Beretta is the leading Italian firearms manufacturer and a global sponsor of clay shooting competitions. While not a direct clay target producer, it is an ecosystem incumbent shaping the same federation events (ISSF, FITASC) where Eurotarget builds its brand.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks1 record

Key highlights6 records

Customer concentration

• Xx.com/EurotargetGroup
• LinkedInlinkedin.com/company/eurotarget-srl

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eurotarget