Pediatric Emergency Medicine Associates

What Pediatric Emergency Medicine Associates does

Pediatric Emergency Medicine Associates (PEMA), LLC is a physician-owned private practice founded in 1984 in Atlanta, Georgia, that staffs and operates pediatric emergency departments for partner healthcare systems across North Georgia and Southeastern Tennessee. Unlike most pediatric emergency medicine (PEM) practices, which are housed within academic-affiliated hospitals, PEMA operates as an independent group practice and partners directly with hospital systems to deliver clinical care. As of 2024, PEMA partners with three healthcare systems, manages over 220,000 ED visits annually, and employs 100+ clinicians and clinical scientists, including physicians and advanced practice providers (APPs). The company is led by CEO Jim Beiter, MD (joined 1999), with Medical Director Thuy Bui, MD, Research Director Carlos Delgado, MD, and Education Director Mona Kulkarni, MD holding key leadership roles at partner institutions.

PEMA's core product is pediatric emergency department staffing, complemented by a portfolio of adjacent service lines. These include Pediatric Sedation Services (PSS, LLC), a wholly-owned subsidiary launched around 2002 in collaboration with pediatric anesthesiologists and critical care physicians that performs over 6,000 pediatric sedations per year and is described as one of the busiest non-anesthesiologist-based pediatric sedation services in the U.S.; research services delivered through its status as an official PECARN research node at Children's Healthcare of Atlanta at Scottish Rite; medical education programs that train residents from 5 ACGME programs; and the Real Seasonal Viruses of Atlanta (RSVOA) program, which applies integrated longitudinal modeling to track and forecast respiratory virus impact on pediatric ED volumes. PEMA also contributed to the Achievable Benchmarks of Care (ABCs) framework, an evidence-based benchmark derived from PECARN's analysis of over 5.3 million pediatric emergency visits across nine children's hospitals and three community sites.

PEMA generates revenue through professional service contracts with partner healthcare systems, with pricing determined via hospital billing and insurance arrangements rather than direct consumer fees. The practice compensates its physicians in the top 10th percentile for the PEM subspecialty and operates without external parent-company or institutional investor backing, with ownership distributed among its physician members. It markets itself primarily through its professional website and direct physician/APP recruitment outreach, rather than through consumer or traditional enterprise sales channels, and operates across a single U.S. region (Southeast).

Name

Pediatric Emergency Medicine Associates

Legal name

Pediatric Emergency Medicine Associates, LLC

Website

https://pema-llc.com

Company type

Private

Founded year

1984

Operating status

Operating

Short description

Pediatric Emergency Medicine Associates (PEMA) is a physician-owned private practice, founded in 1984, that staffs pediatric emergency departments for three healthcare systems across North Georgia and Southeastern Tennessee, managing over 220,000 ED visits annually through 100+ clinicians.

Ownership category

akta.pro rank

Product category

Pediatric Emergency Medicine Services

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Pediatrics & Adolescent Medicine Practices (HLAFAJAF)

Keywords

• Pediatric emergency medicine
• Hospital staffing services
• Pediatric sedation services
• Emergency department operations
• Clinical research services

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Others

Revenue model

1. Hospital Emergency Department Staffing Services: PEMA provides pediatric emergency medicine physician staffing and clinical services to partner hospitals. As a physician-owned practice, they generate revenue by providing clinical care at partner healthcare facilities including Children's Healthcare of Atlanta at Scottish Rite and other regional hospitals in North Georgia and Southeastern Tennessee.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Pediatric Emergency Medicine Associates (PEMA) is a physician-owned private practice that staffs and operates pediatric emergency departments for partner healthcare systems across North Georgia and Southeastern Tennessee. The practice delivers clinical emergency care, pediatric sedation services, clinical research through the PECARN network, and medical education to residents from multiple ACGME programs.

Product overview

PEMA operates as a physician-owned private practice offering pediatric emergency medicine services as its core product. Founded in 1984, the practice has expanded to include supplementary service offerings: Pediatric Sedation Services (PSS, LLC) for non-anesthesiologist based sedation, research services through its PECARN research node status, education services for medical residents from multiple ACGME programs, and viral surveillance tools including the RSVOA newsletter. These modules work together to support the core emergency medicine practice while expanding the practice's reach into research, education, and population health monitoring.

Differentiator

Problem solved

Functional benefit

Brands

• Pediatric Sedation Services (PSS): A pediatric sedation service line providing safe, effective sedation services for children outside of the operative environment, performing over 6,000 sedations per year.

Products and services

• Pediatric Emergency Medicine Services Core pediatric emergency department staffing and clinical services provided to partner healthcare systems across North Georgia and Southeastern Tennessee, handling over 220,000 ED visits in 2024.
• Pediatric Sedation Services (PSS, LLC) Pediatric sedation service line providing safe, effective sedation for children outside of the operative environment, performing over 6,000 sedations per year. Operated as a wholly-owned subsidiary of PEMA.
• Research Services Clinical research services delivered as an official PECARN research node within Children's Healthcare of Atlanta at Scottish Rite Emergency Department, supporting multi-center pediatric emergency medicine research and peer-reviewed publications.
• Education Services Medical education division providing clinical experiences and research opportunities to residents from 5 ACGME programs, supporting training for future pediatricians and emergency medicine clinicians.

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core and strategic.

• Children's Healthcare of Atlanta at Scottish RitecoreStrategic or Co-development PartnerPrimary partner hospital where PEMA physicians staff the pediatric emergency department. Site of PECARN research node. Home to Medical Director Thuy Bui, MD and Research Director Carlos Delgado, MD.
• Children's Healthcare of AtlantacoreStrategic or Co-development PartnerMajor healthcare system partner operating multiple pediatric facilities in Atlanta metropolitan area. PEMA provides comprehensive pediatric emergency medicine staffing across the system.
• PECARN (Pediatric Emergency Care Applied Research Network)coreStrategic or Co-development PartnerPEMA is an official PECARN research node within Children's Healthcare of Atlanta at Scottish Rite. This network conducts multi-center pediatric emergency medicine research across nine children's hospitals and three affiliated community sites.
• Society for Pediatric SedationstrategicStrategic or Co-development PartnerPEMA physicians were founding members of this society, contributing to the development and dissemination of standards for pediatric sedation practice nationwide.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• TeamHealth: TeamHealth is one of the largest U.S. emergency medicine and hospital-based physician staffing companies, serving thousands of hospitals and clinics. It is a broad incumbent in the same EM staffing category as PEMA but at significantly greater scale and with a national commercial footprint.
• SCP Health: SCP Health (formed through the merger of Schumacher Clinical Partners and several other groups) provides emergency medicine, hospitalist, and urgent care physician staffing to hospitals and health systems. It is a broad incumbent comparable to PEMA in core EM staffing service line, though at larger national scale.
• Sound Physicians: Sound Physicians is a national physician group focused on hospital medicine, emergency medicine, and critical care staffing for health systems and hospitals. It is a broad incumbent in the hospital-based physician services category where PEMA competes for pediatric ED contracts.
• Envision Healthcare: Envision Healthcare provides emergency medicine, hospitalist, and specialty physician services across a national hospital network. As a large multi-specialty staffing incumbent, it overlaps with PEMA's emergency medicine staffing offering but operates at a much broader portfolio scale.

Direct peers

• US Acute Care Solutions: US Acute Care Solutions is a physician-owned emergency medicine group practice that staffs hospital emergency departments across the U.S. It mirrors PEMA's model of an independent, physician-led group providing EM coverage in partner hospitals, making it the closest structural comparable in the space.
• ApolloMD: ApolloMD is a physician-owned group providing emergency medicine, hospital medicine, and anesthesia staffing to partner hospitals. Its independent, physician-led operating model and multi-specialty staffing structure are comparable to PEMA's private practice staffing approach.
• Vituity: Vituity (formerly CEP America) is a physician-owned partnership providing emergency medicine, hospital medicine, and acute care staffing to hospitals nationwide. Its physician-partnership model and multi-site EM staffing focus align closely with PEMA's independent group practice approach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/pediatricemergencymedicineassociates
• LinkedInlinkedin.com/company/preferred-mortgage

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pediatric Emergency Medicine Associates