Digical storytelling

What Digical storytelling does

Digical Storytelling is a Bucharest-based brand storytelling and experience design agency operating as a Romanian limited liability company (DIGICAL STORYTELLING SRL). Founded in 2016 and led by founder Ioana, who brings a screenwriter background to brand work, the firm delivers brand strategy, copywriting, content creation, social media management, and experimental activations to a small portfolio of mid-market clients across real estate, performing arts, healthcare, creative/arts, and technology. Named engagements include Imoteca, FALM, Teatrul ACT, Femina Medical, and Norelle. The firm employs 1-10 people and operates from a single headquarters in Bucharest with no disclosed geographic expansion.

The underlying methodology is a hero-centric narrative framework that positions the client's customer as the hero and the brand as the mentor, drawing on the hero's journey archetype. There is no proprietary software platform, no API, no AI/ML components, and no data flywheel; the offering is purely human-delivered professional services. Structured engagement packages (The Social Media Guru — a three-month training program, The One Off, The Story Planner, and The Full Package) sit alongside a free 12-question Brand Quiz that functions as a lead-generation and brand-positioning tool via a "story wheel" framework. Supporting content is published on The Story Sonata blog and distributed via a MailChimp newsletter.

The business model is services-based, with revenue generated through one-off projects and monthly retainers on a direct, consultative, sales-led motion. Pricing is not publicly disclosed; engagements are scoped via website contact forms, email ([email protected]), or phone. The go-to-market relies on content marketing, organic social media, the Brand Quiz, email newsletters, and a public portfolio of case studies. The firm has raised no external capital, has no parent company, no institutional investors, and no disclosed revenue figures.

Name

Digical storytelling

Legal name

DIGICAL STORYTELLING SRL

Website

https://digical.ro

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Digical Storytelling is a Bucharest-based brand storytelling and experience design agency that delivers brand strategy, copywriting, content creation, social media management, and experimental activations to mid-market clients, using a hero-centric narrative methodology applied through project work and monthly retainers.

Ownership category

akta.pro rank

Product category

Brand Storytelling and Content Marketing Services

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Content & Messaging Strategy (Positioning, Narrative) (MPAAAFAK)

akta.pro secondary industry

Naming & Verbal Identity (BPAFAEAB)

Keywords

• Brand storytelling
• Content marketing
• Social media management
• Copywriting services
• Brand strategy

Headquarters

HQ city

Bucharest

HQ country

Romania

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Professional Services - Strategy: Creative brand strategy development to communicate and make brand ecosystem more efficient. One-time project or retainer basis.
2. Professional Services - Copywriting: Brand messaging and website copy creation services. One-time project or retainer basis.
3. Professional Services - Content Creation: Visual content, posts, and creative resources creation. Ongoing or project basis.
4. Professional Services - Social Media: Social media presence creation, management, scheduling, and strategizing. Monthly retainer engagements including The Social Media Guru (3-month program), ongoing management, and social media setup.
5. Professional Services - Experimental Activations: Creative, out-of-the-box digital or physical activations. Project-based engagements.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Digical Storytelling is a brand storytelling and experience design agency that helps brands connect with their customers through narrative strategy. The agency delivers Strategy, Copywriting, Content Creation, Social Media Management, and Experimental Activations, structured around a hero-centric methodology where the client (not the brand) is positioned as the hero and the brand as the mentor.

Product overview

Digical storytelling is a brand storytelling and experience design services company offering a portfolio of service packages. The core offerings include Strategy, Copywriting, Content Creation, Social Media Management, and Experimental Activations. These services are delivered through structured engagement packages: The Social Media Guru (3-month training program), The One Off (individual deliverables), The Story Planner (brand story with creative assets), and The Full Package (comprehensive managed service). The company also provides an interactive Brand Quiz tool for prospective clients to assess their brand positioning. The firm operates on a hero-centric storytelling methodology centered on the client's customer journey.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategy Services Creative strategic services to communicate brand messaging and optimize brand ecosystem efficiency through storytelling frameworks. Sold to brands seeking more effective communication.
• Copywriting Brand messaging, web writing, and all forms of copy services for consistent brand communication. Sold to brands needing professional written content.
• Content Creation Visual and written content creation including posts, graphics, and all creative resources needed for brand communications. Sold to brands needing creative assets.
• Social Media Management Social media presence creation and management including scheduling, strategy development, and channel optimization. Sold to brands seeking to build or improve their social media presence.
• Experimental Activations Creative and unconventional brand activations, both digital and physical, for distinctive market presence. Sold to brands seeking out-of-the-box experiential marketing.
• The Social Media Guru Three-month intensive social media training program: month 1 covers channel setup and content creation, month 2 for collaborative learning, and month 3 for client take-over with ongoing support. Sold to brands that want to build in-house social media capability.
• The Full Package Comprehensive brand storytelling service including channel strategy, ecosystem orchestration, social media setup and management, website setup and management, special projects, and ad copy with creative. Sold to brands seeking a full-service brand communications partner.
• Brand Quiz Free interactive brand assessment tool consisting of 12 questions covering values, audience, design taste, and positioning, providing a brand story overview on the story wheel in approximately 6 minutes. Used as a lead generation tool for prospective clients.

Named customers5 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves4 records

Expansion highlights3 records

Market position

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/DigicalStorytelling

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Digical storytelling