What eLearningMinds does

eLearningMinds Group Sdn. Bhd. is a Malaysian-headquartered digital learning solutions provider (founded 2004, originally as Universal IT Solutions) operating primarily from Puchong, Selangor with reach into China and Singapore. The company operates a hybrid business that combines value-added resale of global learning technology platforms (TalentLMS, Brightspace by D2L, eFront, LearnWorlds, ClassIn, Gametize, Vimeo), authoring and video tools (Articulate 360, Vyond, Camtasia, Powtoon, Colossyan), and off-the-shelf content libraries (Video Arts, Skilla, TalentLibrary, GlobalExam, 7Minutes) with proprietary products including pStudio video creation software, the DIY eLearning Studio hardware-software package (built around Intel NUC), the eProctoringMinds AI proctoring solution, and rapid content templates (ELM Rapid Course/Template).

Its revenue model rests on three pillars: recurring subscriptions and platform licensing (resold LMS and content), professional services for custom course development and tool-based/skills-based training (Mastering Articulate 360, Vyond Studio, Instructional Design for eLearning), and hardware-inclusive solution packages such as the DIY eLearning Studio. Pricing is uniformly quote-based on annual or multi-year terms, with promotional public training offerings occasionally discounted. Customer mix is heavily weighted toward Malaysian and Singaporean government agencies (Bank Negara Malaysia, IKKM, ILO, Ministry of Education Singapore, Singapore Police Force, Civil Service College Singapore), large Malaysian corporates (Petronas, CIMB, Great Eastern, Maxis, Top Glove, KPMG, Grab), and universities (Monash University Malaysia, University of Nottingham).

Go-to-market blends direct enterprise field sales (Sales Coordinator, Sales Specialist, Sales Team Lead, Customer Success Team Lead roles) with channel partnerships to global vendors, supplemented by event-driven demand generation at Learning Technologies UK, HR Forum Malaysia, WCIT, IDECS, and the company's own weekly Friday Hybinar webinar series. The customer base and pricing posture indicate a focused enterprise/government integrator model rather than a high-volume SaaS model.

Name

eLearningMinds

Legal name

eLearningMinds Group Sdn. Bhd.

Website

https://elearningminds.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

eLearningMinds is a Malaysia-based digital learning solutions provider that resells global LMS, authoring, and content platforms and complements them with proprietary tools — pStudio video creation, DIY eLearning Studio hardware bundles, and eProctoringMinds AI proctoring — serving government agencies, large corporates, and universities across Malaysia, China, and Singapore.

Ownership category

akta.pro rank

Product category

Digital Learning and Development Solutions

NAICS

Professional and Management Development Training (611430), Software Publishers (5132), Educational Support Services (611710)

SIC

Services-Educational Services (8200), Services-Prepackaged Software (7372), Services-Computer Programming Services (7371)

akta.pro primary industry

Rapid eLearning Authoring Tools (EDAFAHAA)

akta.pro secondary industries

eLearning & Microlearning Module Development (EDAGAKAD), Corporate & Workforce eLearning Modules (EDAGAEAC), Digital Learning Content Development (eLearning, Labs, Simulations) (BPAEANAD)

Keywords

• Learning management systems
• ELearning content development
• Online examination proctoring
• ELearning authoring tools
• Corporate training consulting

Headquarters

HQ city

Puchong New Village

HQ country

Malaysia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Learning Management System (LMS) Platform Sales: Reselling and distributing learning platforms including TalentLMS, Brightspace by D2L, eFront, LearnWorlds, and ClassIn. Platform licensing and subscription revenue from enterprise clients.
2. Custom eLearning Content Development: Bespoke course design and development services for organizations. Learning design and development to build courses which engage, inspire and motivate learners.
3. Training and Consulting Services: Tool-based training (Articulate 360, Vyond, Camtasia) and skills-based training (Learning Experience Design). Public training programs with discounts like 50% OFF for training buddy promotions.
4. Off-the-Shelf Content: Pre-built content libraries including Skilla Library, TalentLibrary, Video Arts, GlobalExam, and 7Minutes microlearning. Subscription or one-time license access to ready-made courses.
5. Video Creation Hardware and Software Solutions: Package solutions combining Intel NUC, LED monitor, microphone, and camera with pStudio software for DIY eLearning Studio. Hardware sales with integrated software for video content creation.
6. Authoring Tools Resale: Reselling authoring software including Articulate, Vyond, Camtasia, and Powtoon with associated training and certification programs.

Pricing tiers

Go-to-market motion4 records

Distribution channels5 records

Marketing channels8 records

Core offering

eLearningMinds is a digital learning solutions provider that helps organizations in Malaysia and Asia deploy learning technology, create e-learning content and run training programs. Its offering combines value-added distribution of third-party learning platforms (TalentLMS, D2L Brightspace, eFront, LearnWorlds, ClassIn) and authoring tools (Articulate, Vyond, Camtasia, Powtoon) with proprietary solutions including the pStudio video creation software, the DIY eLearning Studio hardware package, and the eProctoringMinds AI-based examination proctoring solution.

Product overview

eLearningMinds is an eLearning solutions provider offering a comprehensive portfolio of products, platforms, content, and services. The portfolio consists of: (1) Core products including pStudio video creation solution, DIY eLearning Studio (portable video production package), eProctoringMinds (AI-based exam proctoring), uStudio, Hybrid Meeting Room, and 7Minutes microlearning; (2) Resale platforms including D2L Brightspace, TalentLMS, ClassIn (hybrid learning), eFront, LearnWorlds, Gametize, and Vimeo; (3) Authoring tools including Articulate 360/Storyline/Rise, Vyond, Camtasia, Powtoon, and Colossyan (AI video); (4) Content libraries including Video Arts, Skilla Library, TalentLibrary, ELM Rapid Course, eLM Rapid Template, and GlobalExam. The company operates as a value-added reseller and implementation partner for these third-party platforms and tools while providing its own content development, training, and consulting services.

Differentiator

Problem solved

Functional benefit

Products and services

• pStudio Proprietary video creation software for e-learning content production that lets a single user record themselves alongside presentation materials with audio, video and media inputs; hosted on Intel NUC hardware for portability and computing power.
• DIY eLearning Studio Portable hardware-plus-software video production package combining Intel NUC mini PC, LED monitor, microphone, camera and the pStudio software in a portable case so subject matter experts can independently produce broadcast-style e-learning video.
• eProctoringMinds AI-based online examination proctoring solution leveraging Intel AI and videoconferencing to remotely conduct and monitor online exams, using pre-trained models to analyze webcam, microphone and screen recordings for suspicious behavior, with results processed within 12–24 hours for 40–50 candidates.
• uStudio Video solution product within the eLearningMinds video solutions portfolio used for creating and delivering e-learning video content.
• Hybrid Meeting Room Video solution enabling hybrid meeting capabilities with simultaneous support for physical and virtual participants in corporate and learning environments.
• Colossyan AI video creation platform offered within eLearningMinds' video solutions portfolio for automated video production with AI-generated content.
• 7Minutes Microlearning Microlearning video solution offering concise 7-minute learning segments for quick knowledge delivery in workplace learning.
• Virtual Studio Smart Classroom Hybrid classroom solution enabling simultaneous engagement of physical and remote learners via a large screen for remote-learner display, smart board for interactive activities, scene switcher, and mobile cam view for recording activities.
• ELM Rapid Course Rapid e-learning content creation tool that enables anyone to build professional eLearning courses quickly using pre-built templates and structures.
• ELM Rapid Template Template tool providing pre-designed structures and layouts for the rapid creation of professional eLearning courses without programming skills.
• TalentLMS Resold cloud-based learning management system offered as part of eLearningMinds' platform portfolio for corporate training with an easy-to-use interface and scalable deployment.
• Brightspace by D2L Resold learning management system offering content building, assessment, evaluation and course delivery, including gamification with badge-based awards, parent/guardian communication app, video note with closed captions, and icon-based navigation aimed at young learners.
• ClassIn Resold hybrid learning platform enabling trainers to engage with participants both physically in classrooms and remotely via online platforms or video conferencing, with virtual whiteboard and interactive teaching tools.
• eFront Resold learning platform offered as part of eLearningMinds' platform portfolio for corporate and educational organizations.
• LearnWorlds Resold learning platform offered within the platform portfolio, focused on online course creation and delivery.
• Gametize Resold gamification platform offered within the platform portfolio for engaging workplace learning through game-based elements.
• Vimeo Resold media platform offered within the portfolio for video hosting and streaming to support learning content delivery.
• Articulate Resold suite of eLearning authoring tools including Articulate 360, Storyline 360 and Rise 360 for creating interactive eLearning courses compliant with SCORM, TinCan, AICC, CMi5 and LTI standards, featuring a PowerPoint-like interface.
• Vyond Resold AI-powered enterprise video creation platform for animated videos and presentations, including photo-to-character, text-to-speech, speech enhancement, instant translation to 70+ languages, over 4K character options, 32K+ assets, and 2,400+ role-specific character actions.
• Camtasia Resold video editing and screen recording software used within the eLearning tools portfolio for creating instructional videos.
• Powtoon Resold animated presentation and video creation platform, with eLearningMinds serving as a preferred partner in Malaysia providing Powtoon's tools and associated training programs to transform learning and education.
• Video Arts Off-the-shelf video content library featuring high-quality educational videos for soft skills and workplace training, including content on hybrid working models.
• Skilla Library Off-the-shelf video-based training content library offered within the content solutions portfolio for workplace learning.
• TalentLibrary Off-the-shelf content library offering curated learning resources within the content solutions portfolio.
• GlobalExam English language examination platform offered within the video and assessment solutions portfolio for English proficiency preparation.
• Custom eLearning Content Development Bespoke e-learning course design and development service for organizations, building engaging courses aligned with learning objectives for government, corporate and education clients.
• Training and Consulting Services Tool-based training (Mastering Articulate 360, Vyond training, Camtasia training) and skills-based training (Learning Experience Design) delivered to corporate and public-sector clients, plus consulting for learning technology implementation.

Quantifiable outcome

• Processing of 40-50 candidates examination results within 12-24 hours using AI proctoring
• +2 more outcomes

Named customers15 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability7 records

Feature5 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• PowtooncoreGTM or Marketing Partner · 22 May 2023eLearningMinds became one of the preferred partners in Malaysia for Powtoon, a leading platform for animated presentations and videos. The partnership aims to leverage Powtoon's innovative tools to transform learning, communication, and education in Malaysia. ELM will conduct webinars and training programs showcasing Powtoon's platform capabilities.
• IntelcoreTechnology or IntegrationStrategic partnership using Intel NUC mini PCs for video content creation solutions. The Intel NUC hosts eLearningMinds' pStudio software for creating eLearning videos. Solution package includes Intel NUC, LED monitor, microphone, and camera for DIY eLearning Studio. Also represents Intel at WCIT 2023 showcasing Intel Skills For Innovation program.
• ArticulatecoreTechnology or IntegrationAuthorized partner and training provider for Articulate 360 and Articulate Storyline. Offers Mastering Articulate 360 training programs. eLearningMinds has been an Articulate partner since 2010.
• VyondcoreTechnology or IntegrationPreferred partner for Vyond animation software in Malaysia and Asia. Conducts Vyond Studio Courses and training programs. Showcased at Learning Technologies 2023 in London.
• TalentLMScoreTechnology or IntegrationAuthorized partner reselling TalentLMS learning platform. 7+ year partnership with Chris, Gina and Leo from TalentLMS team. Regular roadmap updates and interface enhancements shared at industry events.
• D2L BrightspacecoreTechnology or IntegrationAuthorized partner offering D2L Brightspace LMS to Malaysian institutions. Provides LMS implementation, content building, assessment and evaluation capabilities. Especially focused on young learners and hybrid learning environments.
• Video ArtsminorChannel Partner/ Reseller/ DistributorContent partner providing video-based learning materials. eLearningMinds partnered with Video Arts for hybrid working model content. High-caliber, compelling, and educational videos for corporate training.
• Skilla LibraryminorChannel Partner/ Reseller/ DistributorContent partnership for Skilla Library video-based training content. Met with Federico and Damiano at Learning Tech to exchange ideas on new learning paths.
• Yukon LearningminorChannel Partner/ Reseller/ DistributorMet at Learning Technologies 2023 partners summit for Articulate training updates. Meeting with Ron Price (Yukon Learning) and Tom Kuhlmann (Articulate).
• HRD CorpcoreStrategic or Co-development PartnerHuman Resource Development Corporation partnership for L&D initiatives in Malaysia. Collaborated on major webinar with Donald H. Taylor featuring over 400+ participants. Active participant in Global Sentiment Survey.
• ClassIncoreTechnology or IntegrationHybrid learning platform partner offering ClassIn for tuition centers and corporate training. Enables simultaneous engagement of physical and remote learners with interactive tools.
• National Training Week (Ministry of Human Resources)minorStrategic or Co-development PartnerPartnership with National Training Week to offer free courses including Immersive Hybrid Classroom Application, Sexual Harassment Awareness, and Customer Service training.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/elearningminds
• Xx.com/eLearningMinds

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about eLearningMinds