Mainfranken Theater Würzburg

Name

Mainfranken Theater Würzburg

Legal name

Mainfranken Theater Würzburg

Website

https://mainfrankentheater.de

Company type

Private

Founded year

1804

Operating status

Operating

Headcount range

101–250 employees

Short description

Mainfranken Theater Würzburg is a municipal multi-genre performing arts institution in Würzburg, Germany, delivering opera, drama, dance, and orchestral concerts to regional audiences via five venues and a resident Philharmonic Orchestra.

Ownership category

akta.pro rank

Product category

Live Performing Arts Theater

NAICS

Performing Arts Companies (7111), Theater Companies and Dinner Theaters (711110)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Regional & Repertory Theatre Companies (MPAGABAB)

akta.pro secondary industries

Theater & Performing Arts Venue Operations (Playhouses, Opera Houses) (MPAGALAB), Musical Theatre (Non-Broadway/Fringe) (MPAGABAG), Classical Ballet (Full-Length & Repertoire) (MPAGADAA), Concert Halls & Music Venue Operations (Symphony Halls, Recital Venues) (MPAGALAC)

Keywords

• Live performing arts
• Opera and theater
• Orchestral concerts
• Theater pedagogy
• Subscription ticketing

Headquarters

HQ city

Würzburg

HQ country

Germany

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Ticket Sales: Individual ticket sales for performances across all venues (Großes Haus, Kleines Haus, Theaterfabrik Blaue Halle, Probebühne, and external venues). Prices range from €12-50 depending on production and seating.
2. Season Subscriptions (Abonnements): Subscription packages for 2026/27 season offering discounted advance access to performances.
3. Semesterticket: Special semester ticket for students providing access to select performances.
4. Municipal Public Funding: Theater is an Eigenbetrieb (municipal enterprise) of Stadt Würzburg, receiving public funding for operations.
5. Foyer Gastronomie & Theaterrestaurant mozart: On-site food and beverage services including theater restaurant mozart and foyer catering.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Mainfranken Theater Würzburg is a multi-venue municipal performing arts complex that produces and presents opera, drama, dance, and orchestral concerts through five venues with approximately 2,200 combined seats, supported by the resident Philharmonisches Orchester Würzburg, theater pedagogy programs, and subscription ticketing. The theater operates across four artistic divisions (Musiktheater, Schauspiel, Tanz, Konzert) and serves as the regional cultural anchor for the Mainfranken area, with programming including premieres, school concerts, family events, and chamber music.

Product overview

Mainfranken Theater Würzburg is a multi-venue performing arts center (Mehrspartenhaus) offering music theater, drama, dance, and concerts. The theater operates five performance venues: Kleines Haus (approx. 330 seats), Theaterfabrik Blaue Halle (approx. 500 seats), Probebühne (rehearsal stage), and concert halls at the Hochschule für Musik (Großer Saal with 796 seats, Kammermusiksaal for chamber music). Additional venues include Kiliansdom, Toscanasaal der Residenz, and Rathaus. Supporting services include theater pedagogy (plattformX), educational programs (school concerts), accessibility services (Sennheiser MobileConnect hearing support, wheelchair accessibility), subscription packages, and transportation (free bus shuttle). The Philharmonic Orchestra Würzburg serves as the resident ensemble. The 2026/27 season features productions including 'Leonce und Lena', 'Bessere Wälder', 'Vox et Spiritus', 'Fidelio', 'Nabucco', 'The Rocky Horror Show', 'Rosse-Pagliacci', and children's opera 'Adina and Nemorino'.

Differentiator

Problem solved

Functional benefit

Products and services

• Abonnements (Season Subscriptions) Multi-performance subscription packages for the 2026/27 season offering subscribers discounted advance access to opera, drama, dance, and concert productions. Aimed at regular theater-goers and cultural patrons seeking recurring engagement and priority booking privileges.
• Semesterticket

Quantifiable outcome

• Accessibility certified by Reisen für Alle (December 2024 - November 2027)
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Seven partnerships are on record, tiered core, major and minor.

• va-Q-tec AGcoreOthersHost venue partnership for Theaterfabrik Blaue Halle, located on va-Q-tec AG premises in Würzburg Dürrbachau. The ~500-seat temporary performance venue operates on company grounds during Großes Haus renovation.
• Hochschule für Musik WürzburgcoreStrategic or Co-development PartnerConcert venue partnership for Philharmonic Orchestra performances. Symphony concerts held in Großer Saal (796 seats), chamber concerts in Kammermusiksaal. Located at Hofstallstraße 6-8.
• VHS Würzburg (Volkshochschule)majorStrategic or Co-development PartnerEducational partnership for theater clubs (SchauspielClub, TheaterClub), workshops, and continuing education programs. Club registrations processed through VHS website.
• International Bund (IB)minorStrategic or Co-development PartnerFSJ Kultur (Voluntary Social Year in Cultural Sector) program administration. Two positions available annually at plattformX theater pedagogy department.
• Queer Pride Würzburg e.V.minorGTM or Marketing PartnerCollaboration for Würzburger Pride Week 2026 Drag Lab event. Open stage format developed with queer community organization.
• TUSCH100 Partner Schools (30+ institutions)majorStrategic or Co-development PartnerLong-term 'Theater und Schule' cooperation program. Partner schools include: Adolph-Kolping-Schule, Armin-Knab-Gymnasium, Deutschhaus-Gymnasium, Friedrich-Koenig-Gymnasium, Gymnasium Veitshöchheim, and 25+ more. Benefits include subsidized tickets, priority booking, free workshops, and guided tours.
• Orchester des Wandels (Germany-wide Initiative)minorStrategic or Co-development PartnerNationwide initiative of orchestra musicians raising awareness for climate change and collecting donations for reforestation projects. Mainfranken Theater participating with auction of house concerts.

Scale indicators10 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Theater Augsburg: Multi-genre Bavarian municipal/staatic theater mixing opera, ballet, drama, and orchestra. Direct peer on artistic offering, funding structure, and audience scale for southern German Stadttheater benchmarking.
• Stadttheater Fürth: Regional Franconian theater in close geographic proximity to Würzburg with overlapping opera/drama programming and similar municipal funding model. Direct geographic and demographic peer.
• Theater Heidelberg: Mid-sized German multi-genre Stadttheater covering Musiktheater, Schauspiel, Tanz, and Konzert. Closely mirrors Mainfranken's four-division structure and serves a comparable regional catchment population.
• Nationaltheater Mannheim: Multi-genre German theater with opera, ballet, drama, and orchestral concerts through a resident orchestra. Comparable scope, programming structure, and regional/state institution profile.
• Deutsches Nationaltheater Weimar: Historic German multi-genre theater with opera, drama, and orchestral concerts. Comparable on long institutional history, multi-venue operations, and similar-sized resident orchestra profile.
• Staatstheater Nürnberg: Multi-genre Bavarian state theater offering opera, drama, dance, and orchestral concerts with a resident orchestra. Comparable as a regional state-level institution with overlapping artistic programming and venue structure across Franconia/Bavaria.
• Stadttheater Regensburg: Bavarian regional theater offering music theater, drama, dance, and concerts with a comparable scale and municipal governance model. Relevant peer for benchmarking programming mix and capacity.
• Badisches Staatstheater Karlsruhe: Regional German state theater offering opera, ballet, orchestra, and drama. Comparable as a similarly sized multi-genre German theater with associated philharmonic orchestra.

Broad incumbents

• Bayerische Staatsoper (Munich): Major Bavarian state opera house, the regional incumbent for opera/dance. Comparable on opera repertoire and Bavarian cultural ecosystem, but operates at substantially larger scale and broader portfolio.

Others

• Philharmonisches Orchester Würzburg (resident ensemble): Mainfranken Theater's own resident orchestra. Adjacent ecosystem entity - not a competitor but related for talent pipeline, programming, and subsidy benchmarking against other German opera-house orchestras (e.g., Nürnberger Symphoniker).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/mftheater
• Facebookfacebook.com/mainfrankentheater
• LinkedInlinkedin.com/company/mainfrankentheater

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mainfranken Theater Würzburg