ITSPmagazine
ITSPmagazine is a digital media company producing podcasts, articles, and on-location coverage at major cybersecurity conferences. It serves technology and cybersecurity vendors through branded content programs via its Studio C60 sub-brand and reaches a global audience of cybersecurity professionals through free, ad-supported distribution.
- Company typePrivate
- Founded2015
- HeadquartersTopanga, United States
- Headcount1–10
- GTM typeB2B
- OfferingDigital Commerce or Content
What ITSPmagazine does
ITSPmagazine (operated by ITSP Magazine Inc.) is a privately held digital media company founded in 2015 by Sean Martin and Marco Ciappelli, headquartered in Los Angeles, California. The company operates a multi-format content platform positioned at the intersection of technology, cybersecurity, and society, producing podcasts, articles, newsletters, videos, and on-location event coverage. Its core product portfolio includes five podcast programs (The Podcast, On Location, Brand Stories, Redefining CyberSecurity, and Music Evolves), distributed through its own website, Apple Podcasts, Spotify, Amazon Podcasts, and YouTube. The company has served as a media partner at major cybersecurity conferences — including RSA Conference, Black Hat, and Infosec EU — for over 10 years, providing daily recaps, editorial opinion, photo documentation, and expert interviews.
The company's technology infrastructure is a digital media production and distribution platform built on Squarespace-hosted web properties, Simplecast for podcast hosting, and standard third-party distribution channels. The underlying business model is advertising- and sponsorship-centric, with revenue generated through brand storytelling programs delivered via its Studio C60 sub-brand, which offers custom content creation services for technology and cybersecurity companies during event coverage periods. The company targets enterprise customers (technology and cybersecurity vendors) for branded content engagements and reaches a global audience of cybersecurity and technology professionals through its free, ad-supported content distribution.
The company is founder-operated with no disclosed external funding, no disclosed headcount, and no publicly disclosed revenue. It has no parent company, no subsidiaries beyond the adjacent Studio C60 operating unit, and no patents or trademarks on record. Distribution is global with no stated geographic restrictions, though the company's editorial focus is squarely on the English-language cybersecurity ecosystem. As an independent, lifestyle-scaled media company, ITSPmagazine's competitive positioning rests on its decade-long event access, trusted relationships with industry speakers and sponsors, and a growing library of evergreen expert content.
ITSPmagazine firmographics
Firmographics- Name
- ITSPmagazine
- Legal name
- ITSP Magazine Inc.
- Website
- https://itspmagazine.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- ITSPmagazine is a digital media company producing podcasts, articles, and on-location coverage at major cybersecurity conferences. It serves technology and cybersecurity vendors through branded content programs via its Studio C60 sub-brand and reaches a global audience of cybersecurity professionals through free, ad-supported distribution.
- Ownership category
- akta.pro rank
ITSPmagazine industry classification
Industry- Product category
- Cybersecurity Media
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Periodical Publishers (513120)
- SIC
- Miscellaneous Publishing (2741), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Podcast Networks & Studio Platforms (MPAIADAC)
- akta.pro secondary industries
- Podcast Hosting & Enterprise Solutions (Private/Branded Podcasts) (MPACADAF), Podcast Video Podcast Hosting & Multi-Platform Publishing (MPACADAM), Audio Production & Podcasting (BPAFAIAE)
Keywords
Where ITSPmagazine is headquartered
LocationHeadquarters
- HQ city
- Topanga
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
ITSPmagazine business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Brand Storytelling and Sponsorships: The company offers branded content programs during event coverages, allowing technology and cybersecurity companies to tell their brand stories and showcase innovations to the ITSPmagazine audience.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
ITSPmagazine product offering
Product offeringCore offering
ITSPmagazine is a digital media company that produces and distributes podcasts, articles, newsletters, videos, and on-location conference coverage focused on the intersection of technology, cybersecurity, and society. It also sells custom branded content creation programs under the Studio C60 sub-brand to technology and cybersecurity companies that want to tell their brand stories during event coverages.
Product overview
ITSPmagazine is a media publication positioned at the intersection of technology, cybersecurity, and society. Founded in 2015, it has evolved from a written publication into a comprehensive media repository offering podcasts, articles, event coverage, interviews, videos, and panels. The core product portfolio includes multiple podcast shows: The Podcast (featuring Sean Martin and Marco Ciappelli), On Location (event coverage), Brand Stories (branded content), Redefining CyberSecurity, and Music Evolves. Content is distributed through major podcast platforms (Apple Podcasts, Spotify, Amazon), YouTube, and Simplecast. The company also offers Studio C60, a separate content creation service. The portfolio is unified under the ITSPmagazine brand umbrella, with events coverage serving as a key differentiator at major industry conferences.
Differentiator
Problem solved
Functional benefit
Brands
- Studio C60: Custom content creation program offering branded storytelling and production services for technology and cybersecurity companies.
Products and services
- The Podcast by ITSPmagazine Flagship podcast show hosted by Sean Martin and Marco Ciappelli that discusses cybersecurity, technology, society, music, storytelling, branding, and conference coverage; aimed at technology and cybersecurity professionals and enthusiasts.
- On Location Podcast Podcast series delivering on-location coverage of major technology and cybersecurity conferences and events; targets industry professionals who want firsthand recaps, interviews, and editorial takes from the show floor.
- Brand Stories Podcast Podcast series of brand narratives that allow technology and cybersecurity companies to tell their brand story and showcase innovations to the ITSPmagazine audience during event coverages; serves as a vehicle for enterprise sponsorships.
- Redefining CyberSecurity Podcast Podcast focused on reframing and broadening conversations around cybersecurity topics; intended for technology and cybersecurity professionals seeking perspective beyond conventional industry narratives.
- Music Evolves on ITSPmagazine Podcast exploring the intersection of music with technology and cybersecurity themes; targets listeners interested in how technology, cybersecurity, and society intersect with creative and cultural topics.
- Event and Conference Coverage On-location media coverage at major cybersecurity conferences including RSA Conference, Black Hat, and Infosec EU; includes daily recaps, editorial opinion articles, extensive photo documentation, and expert interviews; aimed at technology and cybersecurity professionals.
- Articles and Newsletters Written editorial content, opinion articles, and newsletters covering technology, cybersecurity, and society; distributed via itspmagazine.com and via a LinkedIn newsletter signup for technology and cybersecurity professional audiences.
- Studio C60 Branded Content Service Custom branded content creation service (sub-brand of ITSPmagazine) that designs, produces, and packages branded storytelling and editorial-style content for technology and cybersecurity companies, available during event coverages and other activations via itspmagazine's editorial platform.
Companies that use ITSPmagazine
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles2 records
ITSPmagazine technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
ITSPmagazine partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- RSA ConferencecoreITSPmagazine has been a media partner at RSA Conference for over 10 years, providing on-location coverage including daily recaps, editorial opinions, and expert conversations.
- Black HatcoreITSPmagazine has been a media partner at Black Hat for over 10 years, providing on-location coverage including daily recaps, editorial opinions, and expert conversations.
- Infosec EUcoreITSPmagazine has been a media partner at Infosec EU for over 10 years, providing on-location coverage including daily recaps, editorial opinions, and expert conversations.
- Studio C60minorStudio C60 is a content creation program associated with ITSPmagazine that offers custom content creation services for brands looking to tell their stories during conference coverages.
Scale indicators2 records
Recent moves5 records
Expansion highlights2 records
ITSPmagazine competitors and assessment
Company assessmentDirect peers
- CyberScoop: CyberScoop is a cybersecurity news outlet with deep event coverage of RSA, Black Hat, and federal cyber policy — directly comparable to ITSPmagazine's editorial positioning at the intersection of cybersecurity, technology, and society.
- Dark Reading: Dark Reading is a long-running cybersecurity news and analysis publication covering events like Black Hat and RSA Conference — closely comparable to ITSPmagazine's editorial coverage of the same cybersecurity audience and conference circuit.
- The CyberWire: The CyberWire is a cybersecurity-focused podcast network offering multiple daily and weekly shows plus briefings — directly comparable to ITSPmagazine's multi-show podcast portfolio serving cybersecurity professionals.
- Help Net Security: Help Net Security is an independent cybersecurity news publication with daily editorial coverage and conference reporting — directly comparable to ITSPmagazine's event-driven editorial model and cybersecurity audience.
- SecurityWeek: SecurityWeek is a cybersecurity news, analysis, and events publication covering major industry conferences — closely comparable to ITSPmagazine's editorial focus on cybersecurity events and enterprise audience.
- Risky Business: Risky Business is a long-running cybersecurity podcast featuring interviews and conference coverage — directly comparable to ITSPmagazine's flagship Podcast and On Location event-coverage format.
Broad incumbents
- Security Now (TWiT.tv): Security Now is one of the longest-running cybersecurity podcasts on the TWiT network — comparable to ITSPmagazine as a long-form audio show serving technically-minded cybersecurity audiences, though operating within a broader tech podcast portfolio.
- CSO Online: CSO Online is a long-established IDG-owned cybersecurity and risk publication targeting enterprise security leaders — a broader incumbent covering the same cybersecurity professional audience as ITSPmagazine.
Others
- Studio C60 peers (e.g., Veritone, Authentic Media Production Shops): Studio C60 itself competes with boutique branded-content production shops serving enterprise tech and cybersecurity marketers — comparable to ITSPmagazine's sub-brand offering of custom podcast and content creation services.
Emerging players
- The Record (Recorded Future News): The Record is a relatively newer cybersecurity news outlet backed by Recorded Future that covers major industry events and policy — an emerging peer in the same editorial space ITSPmagazine occupies.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
ITSPmagazine social profiles
Digital presenceITSPmagazine financial estimates
Financial estimateRevenue estimate
Valuation estimate
ITSPmagazine leadership team
Management profileNumber of profiles
Profiles2 records
ITSPmagazine subsidiaries and ownership
Company hierarchySubsidiaries1 record
ITSPmagazine funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ITSPmagazine M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ITSPmagazine
What does ITSPmagazine do?
ITSPmagazine is a digital media company that produces and distributes podcasts, articles, newsletters, videos, and on-location conference coverage focused on the intersection of technology, cybersecurity, and society. It also sells custom branded content creation programs under the Studio C60 sub-brand to technology and cybersecurity companies that want to tell their brand stories during event coverages.
Is ITSPmagazine a public or private company?
ITSPmagazine is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ITSPmagazine founded?
ITSPmagazine was founded in 2015. It employs 1 to 10 people.
Where is ITSPmagazine based?
ITSPmagazine is headquartered in Topanga, United States, in the North America region.
How does ITSPmagazine make money?
One revenue line is on record: brand Storytelling and Sponsorships.
Who are ITSPmagazine's main competitors?
Direct peers on record are CyberScoop, Dark Reading, The CyberWire, Help Net Security, SecurityWeek and Risky Business. Broad incumbents are Security Now (TWiT.tv) and CSO Online. Studio C60 peers (e.g., Veritone, Authentic Media Production Shops) is listed as an others. The Record (Recorded Future News) is listed as an emerging player.
Does ITSPmagazine have an API?
No public API is recorded for ITSPmagazine.
What industry is ITSPmagazine in?
ITSPmagazine's product category is Cybersecurity Media. Its primary akta.pro industry code is MPAIADAC, Podcast Networks & Studio Platforms, with a secondary code of MPACADAF, Podcast Hosting & Enterprise Solutions (Private/Branded Podcasts). Its NAICS code is 51621 and its SIC code is 2741.