Ontario Psychological Association

What Ontario Psychological Association does

The Ontario Psychological Association (OPA) is a voluntary professional membership association founded in 1947 and domiciled in Ontario, Canada. It represents psychologists, psychological associates, graduate and undergraduate students, and serves the broader Ontario public seeking mental health services. Its core deliverables are non-software in nature: professional advocacy to the Ontario government, continuing education accreditation, an annual conference, a peer community, and member benefit programs including insurance, practice management discounts, and referral services. Membership is voluntary; student membership is free.

OPA operates a modest digital platform portfolio that supports its mission. The primary assets are the OPA Communities member platform (launched 2025, replacing legacy Listservs with discussion threads, resource libraries, webinar recordings with CE registration, and event RSVP); AskForHelpToday.ca, an e-referral and matching service powered by Strata Health Solutions that routes patients to member practitioners; and the Find a Psychologist public directory, populated from the OPA member database. The association also runs a CE Accreditation Program, hosts the annual conference (79th edition scheduled November 2026), and distributes a monthly Marketplace newsletter. Practice management software partnerships with Owl Practice Suite and Jane are bundled into the member benefits package.

OPA's revenue mechanics are typical of a provincial professional association: undisclosed membership dues, conference fees, CE accreditation fees ($200 + HST per accreditation, $50 + HST for repeat within one year), advertising/classifieds ($50–$350 + HST per posting), event postings ($100–$175 + HST), and partner referral flows. Membership pricing itself is not publicly disclosed. The organization is governed by a Board of Directors, has no parent company, and is not venture-backed. Geographic scope is restricted to Ontario, Canada.

Name

Ontario Psychological Association

Legal name

Ontario Psychological Association

Website

https://psych.on.ca

Company type

Private

Founded year

1947

Operating status

Operating

Headcount range

1–10 employees

Short description

The Ontario Psychological Association is a 1947-founded voluntary professional membership association representing psychologists, psychological associates, and students in Ontario, Canada, providing advocacy, continuing education, referral services, and member benefits.

Ownership category

akta.pro rank

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Pricing tiers

Distribution channels5 records

Marketing channels8 records

Core offering

The Ontario Psychological Association (OPA) is a voluntary nonprofit professional membership association representing psychologists and psychological associates in Ontario, Canada, founded in 1947. Its core offering is membership that bundles professional advocacy at the provincial government level, continuing education accreditation, member discounts, referral services through AskForHelpToday.ca, a public Find a Psychologist directory, and an annual conference. Supporting products include the OPA Communities online engagement platform and a CE Accreditation program that reviews and accredits third-party workshops.

Product overview

The Ontario Psychological Association (OPA), established in 1947, is a voluntary professional organization representing psychology in Ontario. It is not a software product company but rather a professional membership association offering a portfolio of member-facing services. The core offering is OPA membership, which provides access to advocacy, professional development, networking, and referral services. Key member service products include: (1) OPA membership (the primary offering), (2) Continuing Education workshops and the Annual Conference, (3) OPA Communities platform (for member networking and discourse), (4) AskForHelpToday.ca and Find a Psychologist referral services, and (5) practice management software partnerships (Owl Practice Suite, Jane). OPA also publishes professional guidelines, issue briefs, and operates interest groups/committees covering areas such as school psychology, disaster response, prescription authority, auto insurance, and WSIB. The organization connects psychologists and psychological associates with each other, with the public seeking services, and with professional resources and tools.

Differentiator

Problem solved

Functional benefit

Brands

• askforhelptoday.ca: E-referral and matching service connecting patients to psychologists
• OnPsych Podcast
• Section on Psychology in Education (SecPE)

Products and services

• OPA Membership Primary membership tier providing psychologists, psychological associates, and students access to advocacy, professional development, CE credits, networking, referral platforms, practice management software discounts, insurance programs, and MemberPerks benefits.
• OPA Communities Platform Member-only online community platform providing professional discourse forums, resource libraries, webinar recordings with CE credit registration, event RSVP functionality, and community rosters for OPA members.
• AskForHelpToday.ca

Quantifiable outcome

• 325 psychologists stepped forward to assist Ontarians with COVID-related mental health issues through the Disaster Response Network

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Recent moves5 records

Expansion highlights4 records

Regional players

• College of Psychologists of Ontario: Statutory regulatory body for psychologists in Ontario — the same jurisdiction OPA serves. Not a voluntary membership peer, but the dominant authority in OPA's market and the organization on whose standards OPA's advocacy work is built.
• Psychological Association of Alberta (PAA): Provincial voluntary professional association for psychologists in Alberta with advocacy, CE and member services. Comparable to OPA at a provincial/regional level within Canada.

Direct peers

• Canadian Psychological Association: National-level professional association for psychologists across Canada. Closest national peer to OPA, with overlapping mandate on advocacy, CE, and member services covering the same profession.
• Australian Psychological Society: Australia's largest professional association for psychologists, offering advocacy, CE, member resources, and Find a Psychologist directories — parallel to OPA's service mix at a national scale.
• British Psychological Society: UK chartered professional body for psychologists, providing membership, accreditation, and professional development. Operates a similar voluntary-membership model with chartered status and member-only benefits.
• American Psychological Association: National-level professional membership association for psychologists in the United States, offering advocacy, CE, publications, and member benefits. Most direct analogue to OPA at a larger scale and geographic scope.
• New Zealand Psychological Society: National professional body for psychologists in New Zealand, providing membership, advocacy, and resources. Comparable voluntary-membership model with similar scope to OPA.
• Hong Kong Psychological Society: Professional body for psychologists in Hong Kong, offering membership, training, and advocacy. Comparable voluntary-association structure with a member directory and CE offerings.
• Psychological Society of Ireland: Ireland's national learned and professional body for psychology, offering membership, accreditation, and member services. Comparable to OPA in structure and member-facing offerings.
• Singapore Psychological Society: National professional society for psychologists in Singapore, providing advocacy, CE, and member directory services. Similar voluntary-membership model with comparable scale to OPA.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/onpsych
• Facebookfacebook.com/ONPsych
• LinkedInlinkedin.com/company/onpsych
• Instagraminstagram.com/onpsych/?hl=en

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Ontario Psychological Association