Pure Flavours
Pure Flavours is a Munich-based contract manufacturer and ingredient supplier of liquid flavorings, vitamin drops, nutraceuticals, and raw materials serving small and medium-sized brands in food, beverages, and dietary supplements across Europe.
- Company typePrivate
- Founded2015
- HeadquartersMünchen, Germany
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Pure Flavours does
Pure Flavour GmbH is a Munich-based contract manufacturer and ingredient supplier founded in 2015 by CEO Dominik Guber. The company operates two business lines. The Private Label division develops and produces liquid flavorings, vitamin drops, nutraceuticals, water drops, juice concentrates, and liquid sweeteners under customer brands, handling recipe development, regulatory compliance, packaging design, and shipping. Minimum order quantities start at 700 bottles for test batches and 1,000 units for regular production, with delivery typically within six weeks of print approval. The Ingredients division sells flavorings, extracts, vitamins, sweeteners, minerals, and tailor-made compounds to third-party food and beverage manufacturers in quantities starting from 500 ml or 500 g, with samples shipped within 2–3 working days.
Manufacturing is conducted in-house at a 3,000 square meter facility in Oberhaching (relocated mid-2025) with a daily capacity of 30,000 bottles. The site holds IFS, HACCP, FDA, and EU Organic (DE-ÖKO-037) certifications, and the company is a member of NEM e.V. The customer base is described as small and medium-sized companies in food, beverages, sports nutrition, and dietary supplements across Germany, with a stated ambition to become Europe's leading SME-focused CDMO. GTM is sales-led and direct: account managers and technical consultants engage prospects via the company website, phone, and annual trade-show presence at Vitafoods (Barcelona) and PLMA (Amsterdam). The company remains privately held and founder-owned, with no disclosed external funding.
Pure Flavours firmographics
Firmographics- Name
- Pure Flavours
- Legal name
- Pure Flavour GmbH
- Website
- https://pure-flavours.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Pure Flavours is a Munich-based contract manufacturer and ingredient supplier of liquid flavorings, vitamin drops, nutraceuticals, and raw materials serving small and medium-sized brands in food, beverages, and dietary supplements across Europe.
- Ownership category
- akta.pro rank
Pure Flavours industry classification
Industry- Product category
- Dietary Supplement & Food Ingredient Contract Manufacturing
- NAICS
- Flavoring Syrup and Concentrate Manufacturing (31193), Spice and Extract Manufacturing (311942)
- SIC
- Miscellaneous Food Preparations & Kindred Products (2090), Food And Kindred Products (2000)
- akta.pro primary industry
- Flavorings & Extracts (Natural & Artificial) (CRADAOAA)
- akta.pro secondary industries
- Ingredient Blends & Systems / Custom Formulation (Seasoning Systems, Functional Blends) (CRADAOAO), Fortification Ingredients (Vitamins, Minerals, Nutrient Premixes) (CRADAOAM), Non-Alcoholic Beverage Concentrates, Syrups & Bases Manufacturing (AFAFABAM), Clean-Label/Natural Flavor Solutions (Natural WONF, Natural Identical where applicable) (AFAJADAL)
Keywords
Where Pure Flavours is headquartered
LocationHeadquarters
- HQ city
- München
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
Pure Flavours business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Private Label Manufacturing: Contract manufacturing services for dietary supplements and food products. Company develops custom recipes and manufactures products under customer brand (Private Label) or provides access to existing recipes (White Label). Services include recipe development, sourcing, regulatory compliance, design, packaging, production, and shipping. Minimum order quantities as small as 700 bottles for test batches and 1,000 units per recipe for regular production.
- Ingredients Sales: Sale of food ingredients including flavorings, extracts, vitamins, sweeteners, minerals, and compounds to manufacturing companies. Products available in flexible quantities starting from 500ml/500g with fast sample shipping within 2-3 working days and comprehensive documentation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Test Production Batch |
| Unit Pricing | Multi-year contract | Regular Production |
| Unit Pricing | Pay-as-you-go | Ingredients (Raw Materials) |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Pure Flavours product offering
Product offeringCore offering
Pure Flavour GmbH is a German contract manufacturer and ingredient supplier that produces liquid Flavour Drops, Vitamin Drops and Nutraceuticals (including CBD) for food, beverage and dietary supplement brands under Private Label and White Label arrangements. The company additionally sells raw ingredients — flavourings, extracts, vitamins, sweeteners, minerals and custom compounds — directly to manufacturers in flexible minimum quantities, with full in-house recipe development, regulatory compliance, packaging and shipping from its IFS-certified Oberhaching facility.
Product overview
Pure Flavours operates as a contract manufacturer and ingredient supplier for the food, beverage, and dietary supplement industries. The product portfolio centres on three core Private Label product lines—Flavour Drops (over 100 varieties of ultra low-calorie, sugar-free liquid flavourings), Vitamin Drops (liquid D3, K2, B12, and custom vitamin blends with high bio-availability), and Nutraceuticals (functional liquid supplements for sleep, focus, energy, anti-stress, pain relief, and CBD)—supplemented by Water Drops, Juice Concentrates, and Liquid Sweeteners. All products are manufactured in-house at the Munich (Oberhaching) production site and offered via Private Label (custom recipe development) or White Label (existing recipes) arrangements. The Ingredients division separately supplies flavourings, extracts, vitamins, sweeteners, minerals, and compound formulations to third-party manufacturers in minimum quantities starting at 500ml/500g.
Differentiator
Problem solved
Functional benefit
Products and services
- Flavour Drops Ultra low-sugar, low-calorie liquid flavour drops made from concentrated flavourings and sweeteners (natural or synthetic, including Stevia options). Available in over 100 varieties with zero calories, sugar-free, aspartame-free, lactose-free and dye-free, for use in food, beverages, yogurt, oatmeal, protein shakes and baking. Offered as a core Private Label product for food, beverage and supplement brands.
- Vitamin Drops Liquid vitamin dietary supplements with high bio-availability and purity, featuring vitamin D3, K2, D3/K2 combination, B12, beauty vitamin complex and custom vitamin blends. The liquid format enables faster absorption than pills and capsules and can be combined with flavour extracts, designed as a Private Label offering for supplement brands.
- Nutraceuticals Functional liquid dietary supplements derived from natural sources, including Sleep Drops, Anti-Stress Drops, Pain Relief Drops, Energy Drops, Focus Drops and CBD drops. These functional drops use foods with health-promoting properties and can be combined with flavours for enhanced appeal, sold as Private Label products to food and supplement brands.
- Water Drops
Quantifiable outcome
- Daily production capacity of 30,000 bottles
- +3 more outcomes
Companies that use Pure Flavours
Customer profileSegments3 records
Ideal customer profiles3 records
Pure Flavours technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Pure Flavours partnerships and signals
Strategic signalScale indicators6 records
Recent moves8 records
Expansion highlights4 records
Pure Flavours competitors and assessment
Company assessmentBroad incumbents
- Symrise AG: Holzminden-based global flavor and fragrance house with significant food, beverage, and nutraceutical ingredient exposure; comparable along the flavorings and extract categories, though it serves global multinationals rather than German SMEs.
- Givaudan SA: World's largest flavor and fragrance company; provides comparable flavor systems and taste solutions for food and beverages, but competes from a global scale and breadth standpoint versus Pure Flavour's SME-focused niche.
- Döhler GmbH: Global German-headquartered producer of flavors, natural ingredients, and beverage bases; comparable through overlapping flavor and beverage ingredient portfolios, though Döhler operates at vastly larger scale and broader end-market coverage.
- WILD Flavors & Specialty Ingredients (ADM): Now part of ADM, WILD is a global flavors and specialty ingredients platform with strong beverage and nutraceutical overlap; comparable as a flavor and ingredient supplier though at significantly larger scale and broader geographic reach.
- Kerry Group plc: Global taste and nutrition company supplying flavors, functional ingredients, and beverage solutions; comparable through the flavors and functional ingredients portfolio, though operating at global incumbent scale.
- International Flavors & Fragrances (IFF): Global flavor and ingredients powerhouse with a Health & Biosciences division covering nutraceuticals; comparable as a flavor and ingredient supplier though competing globally rather than within the German SME private-label niche.
Emerging players
- Finzelberg GmbH & Co. KG: German manufacturer of botanical extracts and plant-derived nutraceutical ingredients; comparable through overlapping extract and nutraceutical offerings, though focused upstream on raw botanical extracts rather than finished liquid drops.
Direct peers
- SternLife GmbH: German contract manufacturer of dietary supplements and functional food products with private-label services; closely comparable as a Mittelstand CDMO targeting SME brand owners in the same regulatory and customer environment as Pure Flavour.
Regional players
- Sievert GmbH & Co. KG: German food ingredients and flavors distributor and blender; comparable as a regional ingredients supplier serving manufacturers with flavorings, extracts, and functional ingredients, primarily within the DACH market.
- Börner Group (Börner GmbH): German Mittelstand ingredients and food technology group; comparable as a regional peer in flavors, ingredients, and food innovation services targeting European B2B customers.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Pure Flavours social profiles
Digital presencePure Flavours financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pure Flavours leadership team
Management profileNumber of profiles
Profiles1 record
Pure Flavours funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pure Flavours M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pure Flavours
What does Pure Flavours do?
Pure Flavour GmbH is a German contract manufacturer and ingredient supplier that produces liquid Flavour Drops, Vitamin Drops and Nutraceuticals (including CBD) for food, beverage and dietary supplement brands under Private Label and White Label arrangements. The company additionally sells raw ingredients — flavourings, extracts, vitamins, sweeteners, minerals and custom compounds — directly to manufacturers in flexible minimum quantities, with full in-house recipe development, regulatory compliance, packaging and shipping from its IFS-certified Oberhaching facility.
Is Pure Flavours a public or private company?
Pure Flavours is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Pure Flavours founded?
Pure Flavours was founded in 2015. It employs 11 to 50 people.
Where is Pure Flavours based?
Pure Flavours is headquartered in München, Germany, in the Europe region.
How does Pure Flavours make money?
Two revenue lines are on record. Private Label Manufacturing is the primary driver. The others are ingredients Sales.
Who are Pure Flavours's main competitors?
Broad incumbents on record are Symrise AG, Givaudan SA, Döhler GmbH, WILD Flavors & Specialty Ingredients (ADM), Kerry Group plc and International Flavors & Fragrances (IFF). Finzelberg GmbH & Co. KG is listed as an emerging player. SternLife GmbH is listed as a direct peer. Regional players are Sievert GmbH & Co. KG and Börner Group (Börner GmbH).
Does Pure Flavours have an API?
No public API is recorded for Pure Flavours.
What industry is Pure Flavours in?
Pure Flavours's product category is Dietary Supplement & Food Ingredient Contract Manufacturing. Its primary akta.pro industry code is CRADAOAA, Flavorings & Extracts (Natural & Artificial), with a secondary code of CRADAOAO, Ingredient Blends & Systems / Custom Formulation (Seasoning Systems, Functional Blends). Its NAICS code is 31193 and its SIC code is 2090.