Vision Care Optical Service
- Company typePrivate
- Founded1992
- HeadquartersColombo, Sri Lanka
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Vision Care Optical Service does
Vision Care Optical Services (Pvt.) Ltd., founded in 1992 and headquartered in Colombo, is Sri Lanka's largest dedicated provider of optical and hearing care, operating an island-wide branch network of 28 outlets in the Colombo district alone plus locations across the country including Jaffna, Trincomalee, Batticaloa, Anuradhapura, Kandy, Matara, and Galle, supplemented by hospital-embedded branches, an e-commerce store (shop.visioncare.lk), and a mobile eye care unit known as Eyes on Wheels. The company employs 251-500 staff and offers prescription spectacles and sunglasses from luxury designer houses (Cartier, Gucci, Tom Ford, Prada, Burberry, Ray-Ban, Oakley) and value-tier frames, contact lenses (Bausch + Lomb, colored cosmetic lenses), and hearing aids (Oticon, Philips Hearlink), supported by advanced diagnostic equipment including Ocular Coherence Tomography, Fundus Photography, Visual Field Testing, and Biometry. Service lines extend to vision therapy, sports vision, low vision care, prosthetic eyes, and comprehensive hearing solutions, with a wholly-owned optometry training institution, Vision Care Academy, supplying the professional talent pipeline.
Revenue is generated across three streams: one-time product sales of spectacles, sunglasses, contact lenses, and hearing aids (with entry-level spectacles starting at LKR 2,500 and sunglasses from LKR 4,000); professional services including eye examinations, refraction tests, diagnostic assessments, and vision therapy (with home-visit eye examinations priced at LKR 5,000); and e-commerce sales through shop.visioncare.lk with home delivery across Sri Lanka. Distribution combines physical retail, hospital-embedded branches, mobile outreach, online channels, and installment financing partnerships with People's Bank, HNB, Commercial Bank, NDB, Sampath Bank, and Koko BNPL. The customer base is predominantly individual consumers across all age groups, supplemented by institutional partnerships with DFCC Bank, Royal College, the Sri Lanka Tennis Association, the Sri Lanka Schools Hockey Association, and Colombo Fashion Week. The company is privately held with no disclosed funding rounds and appears to be founder/family-owned and organically financed.
Vision Care Optical Service firmographics
Firmographics- Name
- Vision Care Optical Service
- Legal name
- Vision Care Optical Services (Pvt.) Ltd.
- Website
- https://visioncare.lk
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
Vision Care Optical Service industry classification
Industry- Product category
- Optical and Eye Care Services
- NAICS
- Offices of Optometrists (62132), Optical Goods Retailers (45613)
- SIC
- Ophthalmic Goods (3851), Services-Health Services (8000)
- akta.pro primary industry
- Optometry Clinics (Primary Eye Care) (HLAKAKAB)
- akta.pro secondary industries
- Optical Dispensing & Eyewear Devices (Frames, Lenses, Lens Edging/Finishing Equipment) (HLAHAJAD), Comprehensive Eye Exams & Vision Care (HLAKAKAA), Contact Lenses & Care Systems (Soft/RGP/Scleral Lenses; Cleaning/Disinfection Solutions) (HLAHAJAE), Vision & Ophthalmic Diagnostic Centers (Optometry/OCT/Retinal Imaging) (HLAFAKAI)
Keywords
Where Vision Care Optical Service is headquartered
LocationHeadquarters
- HQ city
- Colombo
- HQ country
- Sri Lanka
- HQ region
- Asia
Offices1 record
Markets served
Vision Care Optical Service business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D, Others
Revenue model
- Product Sales (Spectacles, Sunglasses, Contact Lenses, Hearing Aids & Accessories): Vision Care retails a wide range of optical and hearing products including prescription spectacles, designer sunglasses, contact lenses, hearing aids, and accessories through its physical branches and online store. Revenue is generated on a one-time transaction basis per product sale.
- Professional Eye Care Services: The company provides eye examinations, refraction tests, diagnostic assessments, and vision therapy services at its branches, generating revenue through consultation and examination fees.
- Online E-Commerce Store (shop.visioncare.lk): An e-commerce platform selling optical products, hearing aids, and accessories with home delivery across Sri Lanka.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time/ perpetual license | Prescription Lenses starting price |
| Unit Pricing | One time/ perpetual license | Sunglasses starting price |
| Unit Pricing | One time/ perpetual license | Home Eye Examination |
| Other | Pay-as-you-go | Financing Options |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
Vision Care Optical Service product offering
Product offeringCore offering
Vision Care Optical Service is Sri Lanka's largest eye and hearing care provider, operating an island-wide branch network offering prescription spectacles, designer sunglasses, contact lenses, hearing aids, and accessories. The company delivers professional eye care services including comprehensive eye examinations, advanced diagnostic tests (OCT, fundus photography, visual fields), vision therapy, sports vision, low vision care, prosthetic eye services, and hearing solutions, complemented by an e-commerce store and a mobile eye care unit.
Product overview
Vision Care Optical Service is Sri Lanka's leading eye and hearing care provider offering a comprehensive portfolio of optical products and services. The core offerings include prescription spectacles and sunglasses from luxury designer brands (Cartier, Gucci, Tom Ford, Prada, Burberry, Ray-Ban, Oakley) and budget-friendly options, contact lenses (daily, monthly, colored), and hearing aids from Oticon and Philips. The service portfolio encompasses eye investigations with advanced diagnostics (OCT, Fundus Photography, IOP, Visual Fields), Vision Therapy, Sports Vision, Low Vision, Prosthetic Eyes, and Hearing Solutions. The company operates a network of 28+ branches across Sri Lanka with a mobile eye care unit (Eyes on Wheels), an online e-commerce store (shop.visioncare.lk), and Vision Care Academy for professional training. The ecosystem is complemented by a loyalty program and installment payment options through partner banks.
Differentiator
Problem solved
Functional benefit
Brands
- Vision Care Academy: Educational academy for optometry training and professional development in eye care
Products and services
- Spectacles/Eyeglasses Prescription eyeglasses with a range of frames from luxury designer brands (Cartier, Gucci, Tom Ford, Prada, Burberry) to budget-friendly options, featuring Essilor lenses starting from LKR 2,500. Sold to individual consumers for vision correction and fashion.
- Sunglasses Designer sunglasses and fashion eyewear including iconic silhouettes and signature looks from global luxury brands, with prices starting from LKR 4,000. Sold to consumers for sun protection and style.
- Contact Lenses Precision-fit contact lenses including daily disposables, monthly lenses, and colored cosmetic lenses from brands like Bausch + Lomb (SofLens59, PureVision 2, Lacelle), offered to consumers seeking frame-free vision correction.
- Hearing Aids Sleek, discreet hearing solutions including Oticon (Xceed 3 SP, Zeal, OPN 1 IIC) and Philips Hearlink models with related accessories for crisp, natural sound. Targeted at individuals with hearing loss.
- Eye Investigations & Diagnostic Tests Advanced diagnostic services including Refraction, Eye Pressure (IOP), Visual Fields, Color Vision, Biometry, Ocular Coherence Tomography (OCT), Fundus Photography, Glaucoma Assessment, Diabetic Retinopathy Assessment, Dry Eye Assessment, and Orthoptic Assessment. Delivered at branches by qualified optometrists.
- Vision Therapy Targeted visual training designed to improve coordination and focus for patients with visual processing issues, delivered by trained optometrists.
- Sports Vision Specialized assessments and protective eyewear designed to enhance athletic performance and reaction times for sports professionals, school athletes, and enthusiasts.
- Low Vision Services Comprehensive care and magnifying technologies to help patients navigate daily life with vision loss, including rehabilitation support and assistive devices.
- Prosthetic Eyes Custom prosthetic eye services for patients requiring artificial eye replacement, including fitting and ongoing care.
- Mobile Eye Care Unit (Eyes on Wheels) Mobile eye care unit providing on-site eye screenings and examinations, including free eye tests during community events, schools, corporate locations, and remote areas across Sri Lanka.
- Hearing Solutions Comprehensive hearing care services including hearing tests, hearing aid fitting, and a range of hearing technologies and accessories for individuals with hearing impairment.
- Vision Care Online Store E-commerce platform enabling online purchases of spectacles, sunglasses, contact lenses, hearing aids, and accessories with home delivery across Sri Lanka and multiple currency options (LKR and USD).
- Eye Examination Services Comprehensive eye examinations performed by qualified optometrists at all branches, with home visit options available at LKR 5,000, plus PD (pupillary distance) test at LKR 6,500. Includes online appointment booking.
- Accessories Essential accessories including lens cleaning solutions, cases, ultrasonic cleaning machines, and eyewear care products sold alongside eyewear purchases.
- Vision Care Loyalty Program Customer loyalty program offering rewards and benefits for repeat customers purchasing eyewear and hearing products.
Quantifiable outcome
- Discounts of up to 15% on selected Vision Care products for partner bank cardholders
Companies that use Vision Care Optical Service
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
Vision Care Optical Service technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Vision Care Optical Service partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- DFCC Bank PLCcoreDFCC Bank partnered with Vision Care to extend eye care and wellbeing benefits to DFCC Garusaru Savings Senior Citizen Debit Cardholders in Sri Lanka. Cardholders enjoy up to 15% discounts on selected Vision Care products including spectacles, sunglasses, and hearing aids, along with complimentary eye screening and eye pressure tests at Vision Care outlets island-wide. The partnership expands DFCC Garusaru's ecosystem of financial and healthcare-related benefits.
Scale indicators3 records
Recent moves9 records
Expansion highlights6 records
Vision Care Optical Service competitors and assessment
Company assessmentOthers
- Oakley (EssilorLuxottica): Sports-vision and protective eyewear brand distributed by Vision Care. Functions as a supplier/enabler partner in the sports-vision value chain that Vision Care monetizes through sponsored athletes and tournaments.
Emerging players
- Warby Parker: Pioneer of direct-to-consumer prescription eyewear with home try-on and online ordering. Adjacent retail model demonstrating the omnichannel pressure Vision Care faces from digital-first entrants.
- Clearly: Online-first global contact-lens and eyewear retailer with home delivery. Adjacent omni-channel competitor illustrating the cross-border e-commerce threat to Vision Care's contact-lens business.
Broad incumbents
- Specsavers: Large global optical retailer operating stores with in-house optometrists and dispensing. Highly comparable business model (retail + clinical under one roof) at much greater international scale.
- Vision Express: Multi-country optical retailer combining designer eyewear dispensing with in-store eye examinations and contact-lens services. Overlapping retail/clinical format across multiple geographies.
- Pearle Vision: Optical franchise network under EssilorLuxottica offering designer frames, lenses, and on-site eye exams. Directly comparable franchise/brand-license retail format at larger scale.
Regional players
- JINS Eyewear: Japanese optical chain with strong retail footprint, in-store prescription services, and proprietary frame designs. Comparable retail-clinic model but primarily serving Japan/Asia markets.
- Sankara Nethralaya: Indian chain of eye-care hospitals and specialty clinics providing diagnostics, vision therapy, and prosthetic services. Comparable specialty eye-care clinical expertise but operating in a hospital-delivery model rather than retail.
Direct peers
- Titan Eye+: Indian optical chain operating storefronts with on-site optometrists and fashion-forward branded frames. Comparable retail-clinic hybrid targeting similar middle-class and premium consumer segments as Vision Care.
- Lenskart: India-based omni-channel optical retailer combining branded frames, contact lenses, in-store refraction, and home eye exams. Closest analog to Vision Care's combined retail + clinical + e-commerce model within South Asia.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Vision Care Optical Service social profiles
Digital presenceVision Care Optical Service financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vision Care Optical Service leadership team
Management profileNumber of profiles
Profiles1 record
Vision Care Optical Service subsidiaries and ownership
Company hierarchySubsidiaries2 records
Vision Care Optical Service funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vision Care Optical Service M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vision Care Optical Service
What does Vision Care Optical Service do?
Vision Care Optical Service is Sri Lanka's largest eye and hearing care provider, operating an island-wide branch network offering prescription spectacles, designer sunglasses, contact lenses, hearing aids, and accessories. The company delivers professional eye care services including comprehensive eye examinations, advanced diagnostic tests (OCT, fundus photography, visual fields), vision therapy, sports vision, low vision care, prosthetic eye services, and hearing solutions, complemented by an e-commerce store and a mobile eye care unit.
Is Vision Care Optical Service a public or private company?
Vision Care Optical Service is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Vision Care Optical Service founded?
Vision Care Optical Service was founded in 1992. It employs 251 to 500 people.
Where is Vision Care Optical Service based?
Vision Care Optical Service is headquartered in Colombo, Sri Lanka, in the Asia region.
How does Vision Care Optical Service make money?
Three revenue lines are on record. Product Sales (Spectacles, Sunglasses, Contact Lenses, Hearing Aids & Accessories) is the primary driver. The others are professional Eye Care Services and online E-Commerce Store (shop.visioncare.lk).
Who are Vision Care Optical Service's main competitors?
Oakley (EssilorLuxottica) is listed as an others. Emerging players are Warby Parker and Clearly. Broad incumbents are Specsavers, Vision Express and Pearle Vision. Regional players are JINS Eyewear and Sankara Nethralaya. Direct peers are Titan Eye+ and Lenskart.
Does Vision Care Optical Service have an API?
No public API is recorded for Vision Care Optical Service.
What industry is Vision Care Optical Service in?
Vision Care Optical Service's product category is Optical and Eye Care Services. Its primary akta.pro industry code is HLAKAKAB, Optometry Clinics (Primary Eye Care), with a secondary code of HLAHAJAD, Optical Dispensing & Eyewear Devices (Frames, Lenses, Lens Edging/Finishing Equipment). Its NAICS code is 62132 and its SIC code is 3851.