Soite

What Soite does

Soite (legal name: Keski-Pohjanmaan hyvinvointialue Soite) is the statutory public wellbeing services county responsible for organizing social, health, and rescue services for the approximately 200,000 residents of eight municipalities in Central Ostrobothnia, Finland: Halsua, Kannus, Kaustinen, Kokkola, Lestijärvi, Perho, Toholampi, and Veteli. The entity was established in January 2023 as part of Finland's nationwide social and health care reform, succeeding the former municipal federation (Keski-Pohjanmaan sosiaali- ja terveyspalvelukuntayhtymä). It is publicly funded through municipal taxation and state transfers, governed by a regional council of member municipalities, and operates no traditional ownership structure or investor base.

The service portfolio is anchored by the Central Ostrobothnian Central Hospital and a network of health centers and health stations across the eight municipalities, complemented by 24/7 ambulance and emergency services, a pediatric emergency clinic, adult psychiatric inpatient care (Ward 15, 32 psychiatric beds plus 4 substance abuse beds), mental health and addiction services, maternity and child health clinics, family coaching, oral and dental care, the Seri sexual assault support centre, and emergency social services. The digital layer is built around DigiSoite, a service hub that aggregates Soite's own digital services with national platforms (Kanta, Suomi.fi, Omaolo, Terveyskylä, NordLab) and supports appointment booking, asynchronous messaging with professionals, and personal health record access. Rek.ai is deployed on the website for personalized content recommendations.

The business model is statutory public funding: Soite is the sole mandated provider within its catchment and receives government funding via municipal contributions and state transfers, supplemented by regulated client/patient fees (asiakasmaksut) set under Finnish healthcare law. Approximately 4,000 professionals are employed, with the largest groups being nursing staff and doctors. Marketing and citizen engagement run through soite.fi (multilingual: Finnish, Swedish, English), Facebook, Twitter/X, LinkedIn, YouTube, and an email newsletter. The go-to-market is direct-to-citizen service delivery with no sales motion; geographic and service scope are defined by law. No acquisitions, funding rounds, or restructuring events beyond the 2023 founding transition have been disclosed.

Name

Soite

Legal name

Keski-Pohjanmaan hyvinvointialue Soite

Website

https://soite.fi

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Soite is the statutory Finnish wellbeing services county providing social, health, and rescue services to approximately 200,000 residents across eight municipalities in Central Ostrobothnia, via the Central Ostrobothnian Central Hospital, regional health stations, and the DigiSoite digital service platform.

Ownership category

akta.pro rank

Product category

Public Healthcare and Social Services

NAICS

Individual and Family Services (6241), Community Housing Services (62422), Emergency and Other Relief Services (624230)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Social Services (8300), Services-Skilled Nursing Care Facilities (8051)

akta.pro primary industry

Skilled Nursing Facilities (SNF) (HLAFAFAB)

akta.pro secondary industries

Disability Services & Assistive Solutions (Accessibility, Assistive Tech) (BPAGALAM), Hospice / Palliative-Capable SNFs (SNF-Based) (HLADADAL), Housing Assistance & Homeless Services (BPAGAEAB)

Keywords

• Public healthcare services
• Social welfare services
• Rescue and emergency services
• Municipal health center
• Wellbeing services county

Headquarters

HQ city

Kokkola

HQ country

Finland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Public healthcare and social services funding: Soite is a publicly funded wellbeing services county (hyvinvointialue) that receives government funding and collects statutory patient/client fees from residents for healthcare and social services. Services are provided as part of Finland's public social and healthcare system.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Soite is a publicly mandated wellbeing services county (hyvinvointialue) that organizes and delivers social, healthcare, and rescue services for approximately 200,000 residents across eight municipalities in Central Ostrobothnia, Finland. Services span primary care, specialized hospital care, mental health and substance abuse services, maternity and child health clinics, oral and dental care, 24/7 emergency care, ambulance services, and emergency social services, accessed through health centers, the Central Ostrobothnian Central Hospital, and the DigiSoite digital platform.

Product overview

Soite (Keski-Pohjanmaan hyvinvointialue) is a public wellbeing services county providing social, health, and rescue services across eight municipalities in Central Ostrobothnia, Finland. The organization is not a technology product company; it is a public healthcare and social services provider. Its service portfolio is organized around DigiSoite as the central digital gateway (aggregating national and regional digital services, appointment booking, and health data access via the My Healthcare portal), supplemented by a broad range of direct-service modules covering emergency care (paediatric, dental, general, psychiatric), ambulance services, mental health and substance abuse services, maternity and child health clinics, family coaching (Perhevalmennus), oral/dental care, the Seri sexual assault support centre, and emergency social services. Digital engagement tools include the Apu-Nappi (Help Button) for low-threshold family contact, Omaperhe as an information aggregator for families, and family coaching delivered partially via Microsoft Teams. Soite also maintains external digital integrations with national platforms Kanta.fi, Suomi.fi, Omaolo, Terveyskylä, NordLab, and the Vihta booking system, alongside internal analytics tools (SiteImprove, Hotjar, Matomo, and rek.ai for AI-powered page suggestions).

Differentiator

Problem solved

Functional benefit

Brands

• DigiSoite: Digital service center providing access to Soite's digital services and national social, health, and rescue services

Products and services

• DigiSoite (Digital Service Center) A digital service center that aggregates Soite's own and national social, healthcare, and rescue service digital services into one place. Enables citizens to book, reschedule, or cancel appointments, message healthcare professionals, check personal information, and complete symptom or service assessments.
• Health Care Services (Primary and Specialized Care)
• Maternity, Child Health, Family Counselling and Birth Control Clinics
• Mental Health and Substance Abuse Services
• Oral and Dental Care
• Emergency Care Services (24/7)
• Ambulance Service
• Emergency Social Services
• Paediatric Emergency Clinic
• Psychiatric Ward 15 (Adult Psychiatric Inpatient Care)
• Seri Support Centre for Victims of Sexual Assault
• Family Coaching (Perhevalmennus)

Named customers1 record

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability2 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Kokkolan ensi- ja turvakoti ry (Kokkola Mother and Child Home and Shelter Association)coreStrategic or Co-development PartnerSoite's family center services partner for family coaching. The association collaborates with Soite and Medirex to provide parenting preparation courses including topics on safe parenthood and family relationships.
• MedirexcoreStrategic or Co-development PartnerPartner in family coaching program providing exercise during pregnancy and childbirth preparation classes as part of Soite's family center services.
• Ostrobothnia Wellbeing Services County (Pohjanmaan hyvinvointialue)minorStrategic or Co-development PartnerCooperation agreement for production of ambulance services in Kruunupyy municipality. Soite produces ambulance services in Kruunupyy as part of its own ambulance service.
• Tervia LogistiikkaminorStrategic or Co-development PartnerTransport services logistics provider for Soite's area. Manages transportation services including transport center phone services.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Pohjois-Savon hyvinvointialue: North Savo welfare services county offering integrated social and health services anchored by Kuopio University Hospital (KYS), under the same Finnish reform — a comparable peer in mandate and operating model.
• Keski-Suomen hyvinvointialue: Central Finland welfare services county providing the same statutory combination of social, health, and rescue services under the 2023 reform, with comparable scale and a similar university hospital anchor (Nova).
• Etelä-Pohjanmaan hyvinvointialue: The adjacent South Ostrobothnia welfare services county, operating under the same hyvinvointialue legislation with a similar mix of rural municipalities, central hospital, and integrated social/health services — making it highly comparable to Soite's structure and catchment profile.
• Pirkanmaan hyvinvointialue (Pirha): Tampere-region welfare services county offering the same integrated social and health service mandate with Tays (Tampere University Hospital) as the central hospital — comparable in operating model and service breadth to Soite.
• Pohjois-Pohjanmaan hyvinvointialue (Pohde): The neighbouring North Ostrobothnia welfare services county, established under the same 2023 Finnish reform. Provides integrated social, health, and rescue services with similar statutory mandate, funding structure, and operational scope, making it the most directly comparable peer to Soite.
• Päijät-Hämeen hyvinvointialue (PHHYKY): Päijät-Häme welfare services county providing the same statutory combination of social, primary, and specialized health care with Päijät-Häme Central Hospital — closely comparable in governance, funding model, and service portfolio.
• Kymenlaakson hyvinvointialue: Kymenlaakso welfare services county providing the same integrated social, health, and rescue services mandated under the 2023 reform, with comparable scale and rural-urban mix.
• Varsinais-Suomen hyvinvointialue (Varha): Southwest Finland welfare services county, formed under the 2023 reform, providing integrated social and health services with TYKS (Turku University Hospital) as the central hub — a comparable peer in scale and service scope.
• Vantaan ja Keravan hyvinvointialue: Capital-region welfare services county (Vantaa and Kerava) operating under the same 2023 reform with integrated social and health services — comparable in governance model and statutory mandate, though operating in a markedly more urban setting than Soite.

Broad incumbents

• Helsingin ja Uudenmaan sairaanhoitopiiri (HUS): Finland's largest hospital district and a broader incumbent operating specialized tertiary care across the capital region. While not a full welfare county, HUS provides a substantial portion of specialized hospital services comparable in function to Soite's Central Ostrobothnian Central Hospital, on a much larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/soite_
• YouTubeyoutube.com/channel/UCgzYEWEuIWg3iqe8L9U-lMQ
• Facebookfacebook.com/soiteorganisaatio
• LinkedInlinkedin.com/company/soite-keski-pohjanmaan-sosiaali--ja-terveyspalvelukuntayhtym%C3%A4

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Soite