Fire Safe Australia
Fire Safe Australia is a family-owned, FPAA-accredited fire protection services provider delivering AS1851-2012 inspection, maintenance, and Annual Fire Safety Statement certification to commercial, industrial, strata, government, retail, and council clients across Greater Sydney and regional NSW.
- Company typePrivate
- Founded2010
- HeadquartersPeakhurst, Australia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Fire Safe Australia does
Fire Safe Australia is a privately held, 100% Australian family-owned fire protection services company founded in 2010 by Managing Director David Sayes and headquartered at Chipping Norton, NSW. The company delivers scheduled inspection, testing, maintenance, installation, and certification services for fire safety equipment — including extinguishers, hose reels, hydrants and pump sets, sprinkler systems, alarm panels, EWIS, fire doors, smoke alarms, exit signs and emergency lighting, and fire blankets — across commercial, industrial, retail, government, strata, and council-owned properties in the Greater Sydney metropolitan area and selected regional NSW councils.
The underlying technical stack is service-led rather than software-led: all work is performed on customer sites by FireSafe's own accredited technicians and tradespeople, compliant with Australian Standard AS1851-2012 at monthly, six-monthly, and annual intervals, with internal quality assurance on supplied products. The principal proprietary asset is a system register that monitors and proactively notifies clients when scheduled fire safety services and Annual Fire Safety Statements are due, reducing compliance lapses. The company is a Silver member of the Fire Protection Association of Australia (FPAA), and team members are accredited under the FPAA's Accredited Practitioner (Fire Safety) scheme, enabling them to certify Annual Fire Safety Statements — a statutory function required by the Building Code of Australia, the OH&S Act, and the Environmental Planning & Assessment Act 2000.
Fire Safe Australia generates revenue primarily through professional services: recurring per-item inspection and maintenance fees, annual fire safety maintenance programs, and certification services billed on a quote basis per site visit. Pricing is predominantly per-item or per-visit with minimum call-out thresholds, and customers obtain quotes via a published 1300 phone line, online enquiry form, or direct site assessment. The go-to-market is direct-to-customer across multiple verticals — commercial & industrial, strata management, government facilities, retail businesses, and local councils — with named enterprise customers including LJ Hooker, Cushman & Wakefield, 7-Eleven, Montessori, Raine, JLI, and PICA. There is no disclosed revenue, no institutional funding, and no M&A activity; the business operates as a self-funded, owner-operated trade services firm.
Fire Safe Australia firmographics
Firmographics- Name
- Fire Safe Australia
- Legal name
- Fire Safe Australia
- Website
- https://firesafe-au.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Fire Safe Australia is a family-owned, FPAA-accredited fire protection services provider delivering AS1851-2012 inspection, maintenance, and Annual Fire Safety Statement certification to commercial, industrial, strata, government, retail, and council clients across Greater Sydney and regional NSW.
- Ownership category
- akta.pro rank
Fire Safe Australia industry classification
Industry- Product category
- Fire Protection Services
- NAICS
- Building Inspection Services (54135), Security Systems Services (56162)
- akta.pro primary industry
- Fire Alarm Systems (Inspection/Testing/Monitoring/Service) (IMAIAJAC)
- akta.pro secondary industries
- Fire Pump Inspection, Testing & Service (IMAIAJAF), Fire Hydrant & Standpipe Inspection, Testing & Service (IMAIAJAK), Fire Door, Firestop & Passive Fire Protection Inspection/Installation (IMAIAJAJ)
Keywords
Where Fire Safe Australia is headquartered
LocationHeadquarters
- HQ city
- Peakhurst
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Fire Safe Australia business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Fire Equipment Inspection & Maintenance Services: FireSafe provides scheduled inspection, testing, and maintenance services for fire protection equipment (extinguishers, alarms, sprinklers, hose reels, hydrants, doors, exit signs, etc.) on a recurring basis aligned with Australian Standards AS1851-2012 intervals (monthly, six-monthly, annual). Services are billed per visit, per item, or as part of an annual fire safety maintenance program.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Tag-and-Test Service |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Fire Safe Australia product offering
Product offeringCore offering
Fire Safe Australia provides scheduled inspection, testing, maintenance, and certification services for fire safety equipment — including extinguishers, fire hose reels, sprinklers, hydrants and pump sets, alarm panels, fire doors, exit signs, emergency lighting, smoke alarms, EWIS, and fire blankets — at commercial, industrial, strata, government, retail, and council-owned premises across Sydney and regional NSW. All work is performed to Australian Standard AS1851-2012, and the company also prepares and lodges Annual Fire Safety Statements on behalf of building owners and managers.
Product overview
Fire Safe Australia is a fire protection services company offering a comprehensive suite of fire safety products and maintenance services for commercial, industrial, and high-rise residential properties. The company's core offerings include Annual Fire Safety Statements (certification services), Fire Equipment Maintenance & Inspection, and Fire Safety Inspections—all compliant with Australian Standard AS1851-2012. The product portfolio encompasses active fire protection devices (Fire Sprinkler Systems, Fire Extinguishers, Fire Hose Reels, Fire Hydrant and Pump Sets, Fire Alarm Panels, EWIS and Building Occupant Warning Systems) and passive fire protection products (Fire Doors, Fire Blankets). Detection and evacuation products include Smoke Alarms and Exit Signs & Emergency Lighting. These products work together as an integrated fire safety solution, with the company providing installation, maintenance, testing, and certification services across all equipment types. Services are tailored for different customer segments including commercial/industrial properties, retail businesses, government facilities, strata management, and local councils.
Differentiator
Problem solved
Functional benefit
Products and services
- Annual Fire Safety Statements Annual certification service confirming that essential fire safety measures have been tested, are operational, and maintained in accordance with relevant requirements and standards; prepared for submission to councils and building owners.
- Fire Equipment Maintenance & Inspection Scheduled inspection, testing, and maintenance program for all fire safety equipment compliant with Australian Standard AS1851-2012, with written reports issued after each site visit.
- Fire Safety Inspections Routine fire inspections and testing per Australian Standard AS1851-2012 covering all fire safety equipment on monthly, six-monthly, and annual testing intervals.
- Fire Extinguisher Service Supply, installation, and maintenance of fire extinguishers offered with three service levels: 6-monthly test/tag/inspection, yearly inspection, and 5-year pressure test/recharge.
- Fire Hose Reels Supply, maintenance, and testing services for fire hose reels designed for Class A fires, delivering minimum 20 litres of water per minute up to 36 metres.
- Fire Hydrant and Pump Sets High-pressure water pump systems delivering mains pressure water for fire brigade use, including diesel and electric pump sets with monthly testing.
- Fire Sprinkler Systems Active fire protection systems that automatically activate when a preset temperature is reached, delivering continuous water supply until manually shut off.
- Fire Alarm Panels Early detection and warning systems available in conventional and addressable configurations, including smoke detectors, heat detectors, flame detectors, and manual break-glass points.
- Fire Door Installation and Maintenance Passive fire protection doors with one-hour (-/60/30) or two-hour (-/120/30) fire resistance ratings, supplied and maintained to prevent spread of fire and smoke between compartments.
- Fire Blankets Flame-resistant woven glass-fibre blankets for tackling Class B, F, and A fires, available in four sizes from 1000x1000mm to 1800x1800mm.
- Smoke Alarms Photoelectric and ionisation detection devices certified to AS3786 and AS1670, offered as 240V hard-wired or battery-operated units.
- Exit Signs & Emergency Lighting Emergency lighting systems with internal battery backup providing minimum 90 minutes illumination, available in sustained, non-maintained, and maintained configurations.
- EWIS and Building Occupant Warning Systems Emergency Warning and Intercommunication Systems for comprehensive building evacuation, including audible/visual warning signals and warden intercommunication points.
- Strata, Real Estate & Body Corporate Service Comprehensive fire inspection and maintenance program for strata, real estate, and residential body corporate properties, with 24/7 on-call emergency support and flexible scheduling.
- Commercial & Industrial Properties Service Fire inspection and maintenance services for commercial and industrial properties ensuring compliance with council and insurance requirements.
- Government Facilities Service Fire protection services for government facilities including aged care, day-care, and after-school care facilities, with availability after hours and on weekends.
- Local Council Service Fire safety certificate preparation and Annual Fire Safety Statement services for Sydney and regional NSW councils including Blue Mountains, Newcastle, and Canberra areas.
Companies that use Fire Safe Australia
Customer profileNamed customers7 records
Segments5 records
Ideal customer profiles5 records
Fire Safe Australia technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Fire Safe Australia partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Fire Protection Association of Australia (FPAA)coreFireSafe is a Silver member of the Fire Protection Association of Australia (FPAA) and actively supports its standards and codes of practice. FireSafe's technicians are accredited through the FPAA's accreditation scheme for Accredited Practitioners (Fire Safety), enabling them to assess and endorse fire safety system plans and specifications as required for Annual Fire Safety Statements.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Fire Safe Australia competitors and assessment
Company assessmentRegional players
- Koorsen Fire & Security: US-based fire protection and security services company with regional service centers. Comparable business model of recurring fire inspection, testing, and maintenance for commercial properties under a similar compliance-driven framework.
Others
- Fire Industry Association (NFIA Australia): Australian fire protection industry association representing accredited practitioners and contractors. Relevant ecosystem connection to FireSafe's compliance-driven credibility and FPAA-aligned operating model.
Emerging players
- Guardian Safety Solutions: Australian fire safety and compliance services provider focused on inspection, testing, and certification for commercial properties — overlapping customer segments with FireSafe in the Australian market.
Broad incumbents
- APi Group: Global leader in safety, specialty, and industrial services with major life safety / fire protection operations across multiple continents. Comparable recurring-compliance service model and a likely strategic/roll-up acquirer in the same industry.
- Cintas Fire Protection: US-based provider of fire protection services (extinguisher inspection, sprinkler testing, alarm service) as part of a broader business services portfolio. Comparable recurring-compliance service model serving commercial and industrial customers.
Direct peers
- Jim's Fire Safety: Australian franchise-based fire safety services network under the Jim's Group. Provides fire equipment inspection, testing, and maintenance to commercial and residential customers across Australia — comparable service offering and target market to FireSafe.
- Wormald: Australia's largest fire protection services provider, now part of Johnson Controls. Offers comprehensive inspection, testing, installation, and maintenance across all fire systems nationally — directly comparable to FireSafe's full-stack fire protection services.
- Brooks Australia: Australian fire protection services company providing fire system design, installation, testing, and maintenance. Comparable service portfolio and customer segments (commercial and industrial) to FireSafe's compliance offering.
- Chubb Fire & Security Australia: Major Australian fire and security services provider (Carrier). Delivers fire alarm installation, suppression systems, extinguisher service, and ongoing inspection across commercial, industrial and government markets — a direct competitor to FireSafe's NSW-based service model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Fire Safe Australia social profiles
Digital presenceFire Safe Australia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fire Safe Australia leadership team
Management profileNumber of profiles
Profiles1 record
Fire Safe Australia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fire Safe Australia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fire Safe Australia
What does Fire Safe Australia do?
Fire Safe Australia provides scheduled inspection, testing, maintenance, and certification services for fire safety equipment — including extinguishers, fire hose reels, sprinklers, hydrants and pump sets, alarm panels, fire doors, exit signs, emergency lighting, smoke alarms, EWIS, and fire blankets — at commercial, industrial, strata, government, retail, and council-owned premises across Sydney and regional NSW. All work is performed to Australian Standard AS1851-2012, and the company also prepares and lodges Annual Fire Safety Statements on behalf of building owners and managers.
Is Fire Safe Australia a public or private company?
Fire Safe Australia is a private company. It is classified as family owned and is currently operating.
When was Fire Safe Australia founded?
Fire Safe Australia was founded in 2010. It employs 11 to 50 people.
Where is Fire Safe Australia based?
Fire Safe Australia is headquartered in Peakhurst, Australia, in the Oceania region.
How does Fire Safe Australia make money?
One revenue line is on record: fire Equipment Inspection & Maintenance Services.
Who are Fire Safe Australia's main competitors?
Koorsen Fire & Security is listed as a regional player. Fire Industry Association (NFIA Australia) is listed as an others. Guardian Safety Solutions is listed as an emerging player. Broad incumbents are APi Group and Cintas Fire Protection. Direct peers are Jim's Fire Safety, Wormald, Brooks Australia and Chubb Fire & Security Australia.
Does Fire Safe Australia have an API?
No public API is recorded for Fire Safe Australia.
What industry is Fire Safe Australia in?
Fire Safe Australia's product category is Fire Protection Services. Its primary akta.pro industry code is IMAIAJAC, Fire Alarm Systems (Inspection/Testing/Monitoring/Service), with a secondary code of IMAIAJAF, Fire Pump Inspection, Testing & Service. Its NAICS code is 54135.