Mambo
- Company typePrivate
- Founded2009
- HeadquartersLawndale, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
Mambo firmographics
Firmographics- Name
- Mambo
- Legal name
- Mambo Inc.
- Website
- https://mamboinc.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Mambo industry classification
Industry- Product category
- Dance instruction and social dance events
- NAICS
- Dance Companies (711120)
- akta.pro primary industry
- Ballroom & Latin Dance Shows (MPAGADAE)
- akta.pro secondary industry
- Party DJ, Music & Audio Services (HSACACAI)
Keywords
Where Mambo is headquartered
LocationHeadquarters
- HQ city
- Lawndale
- HQ country
- United States
- HQ region
- North America
Offices6 records
Markets served
Mambo business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Others
Revenue model
- Dance Workshop Fees: Revenue from 1-8 hour dance workshops taught by guest instructors. Workshop prices range from $12-$95 depending on duration and inclusion of social dance access.
- Social Dance Event Admission: Entry fees for monthly social dance events (The Mambo Outlet). Social-only admission typically $15.
- Full Event Passes: Combined workshop and social dance packages offering better value, typically $25-$45 for 2-hour workshop with social access.
- Festival Hosting and Sponsorship: Hosting salsa rooms at external festivals like ESCAPE Festival and Royal Latin Dance Cup, potentially generating revenue through ticket sales or sponsorship arrangements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | 2-Hour Workshop Only |
| Unit Pricing | Pay-as-you-go | Full Pass (Workshop + Social) |
| Unit Pricing | Pay-as-you-go | Social Dance Only |
| Unit Pricing | Pay-as-you-go | Multi-Hour Workshop Package |
| Unit Pricing | Pay-as-you-go | Individual Class (Pre-registered) |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Mambo product offering
Product offeringCore offering
Mambo Inc. runs The Mambo Outlet, a monthly On2 Salsa/Mambo social dance event in Los Angeles featuring guest instructor workshops and social dancing. The company also offers progressive On2 Fundamentals dance classes at three levels and specialty workshops covering multiple Latin dance styles, plus collaboration hosting of Salsa/Mambo rooms at external dance festivals.
Product overview
Mambo Inc. is a Los Angeles-based dance company offering a portfolio of dance education and social dance products centered on the On2 (New York Style) Salsa/Mambo tradition. The core offering is The Mambo Outlet, a monthly social dance event featuring guest instructor workshops and social dancing at local dance studios. Supporting the socials are On2 Fundamentals classes at three progressive levels (Level I, II, and III), plus specialty workshops taught by world-renowned guest instructors covering styles such as Mambo Fusion, Cha-Cha-Cha, Bachata, Pachanga, and Afro-Cuban dance. The company also collaborates with external Latin dance festivals to host Salsa/Mambo rooms, extending its reach beyond regular events.
Differentiator
Problem solved
Functional benefit
Products and services
- The Mambo Outlet A recurring monthly dance social event featuring guest instructor workshops, social dancing, and performances in Salsa/Mambo On2 and Bachata styles, typically held at dance studios in the Los Angeles area.
- On2 Fundamentals Classes Structured dance classes teaching New York Style Salsa On2 fundamentals, offered at three progressive levels (Level I, Level II, and Level III Intermediate-Advanced) prior to The Mambo Outlet social events.
- Dance Workshops Specialized dance instruction workshops taught by guest instructors, covering styles including Mambo Fusion, Cha-Cha-Cha, Pachanga, Rumba, Ladies Styling, Body Movement, and Afro-Cuban dance, typically offered as 2-4 hour intensive sessions.
- Festival & Event Hosting Collaboration with external dance festivals (such as ESCAPE Festival and Royal Latin Dance Cup) to host Salsa/Mambo rooms, expanding reach to the broader Latin dance community.
Companies that use Mambo
Customer profileSegments3 records
Ideal customer profiles3 records
Mambo technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Mambo partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core, major and minor.
- Unified On2 ProjectcoreLong-standing collaboration with Unified On2 Project for co-hosting social dance events and workshops. The two organizations frequently combine events, sharing venues, instructors, and marketing efforts. They have collaborated on anniversary celebrations and special event editions.
- ESCAPE FestivalmajorCollaboration with DJ Zonik and ESCAPE Festival in Palm Springs to host the Salsa/Mambo Room at the festival. Mambo Outlet serves as a venue host, bringing their community and expertise to the festival.
- Royal Latin Dance CupmajorCollaboration with Marco Aguilar and Emerson Zaldana to host the Salsa/Mambo Room at the Royal Latin Dance Cup in Burbank, California.
- L.A. Summer Bachata FestivalmajorMambo Outlet hosts the Salsa Room at the annual L.A. Summer Bachata Festival in Hollywood/Palm Springs, CA.
- By Your Side Dance StudiocorePrimary venue partner in Marina Del Rey for The Mambo Outlet monthly events. Provides the dance studio space for workshops and social dancing.
- Yamulee Dance CompanyminorFeature of Yamulee dancers and instructors (Melany Mercedes, Osmar Perrones) as guest instructors at Mambo Outlet events. Yamulee is a renowned NYC-based dance company.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Mambo competitors and assessment
Company assessmentRegional players
- Los Angeles Salsa Congress: Annual multi-day salsa congress in Los Angeles. Comparable event-based business serving the same LA Latin dance community with broader Latin dance programming and competition components, mostly operating on a once-per-year event model.
- New York Salsa Congress: Major annual salsa congress in New York City. Comparable event-based business in the Latin dance space, but located in the NYC market where Mambo does not currently operate and serves a different geographic audience.
- Miami Salsa Congress: Premier annual salsa congress in Miami. Comparable large-scale event operator serving the Latin dance community, but primarily in the Miami market rather than Los Angeles, with broader multi-style programming.
Direct peers
- Latin Street Dance: Chicago-based dance studio and event company offering salsa and Latin dance instruction with workshops, socials, and traveling events. Comparable business model targeting the urban Latin dance community with a multi-tier event and instruction program.
- Yamulee Dance Company: NYC-based Latin dance company whose dancers (Melany Mercedes, Osmar Perrones) have been featured as guest instructors at Mambo events. Comparable focus on On2 salsa, professional Latin dance instruction, and event-based community building.
- By Your Side Dance Studio: Primary venue partner in Marina Del Rey for Mambo's monthly socials. Comparable dance studio operations serving the LA Latin dance community with instruction and social events, and a similar reliance on instructor-led programming.
- Unified On2 Project: LA-based dance organization confirmed as a long-standing partner of Mambo Inc. Both organizations co-host social dance events and workshops, share venues and instructors, and target the same On2 salsa community in the Los Angeles area with similar monthly event formats.
Broad incumbents
- L.A. Summer Bachata Festival: Annual Bachata festival in LA/Palm Springs where Mambo hosts the Salsa Room. Sister event in the same Latin dance festival ecosystem with overlapping audience and instructor network, but with a Bachata-centric versus On2-centric focus.
- Royal Latin Dance Cup: Burbank-based Latin dance competition and festival where Mambo hosts the Salsa/Mambo Room. Comparable event-based business in the LA Latin dance community, with a competition focus that complements Mambo's social-dance format.
- ESCAPE Festival: Palm Springs-based Latin dance festival where Mambo hosts the Salsa/Mambo Room. Larger-scale festival operator in the same Latin dance ecosystem with broader multi-style programming including salsa, bachata, and kizomba.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Mambo social profiles
Digital presenceMambo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mambo leadership team
Management profileNumber of profiles
Profiles1 record
Mambo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mambo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mambo
What does Mambo do?
Mambo Inc. runs The Mambo Outlet, a monthly On2 Salsa/Mambo social dance event in Los Angeles featuring guest instructor workshops and social dancing. The company also offers progressive On2 Fundamentals dance classes at three levels and specialty workshops covering multiple Latin dance styles, plus collaboration hosting of Salsa/Mambo rooms at external dance festivals.
Is Mambo a public or private company?
Mambo is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mambo founded?
Mambo was founded in 2009. It employs 1 to 10 people.
Where is Mambo based?
Mambo is headquartered in Lawndale, United States, in the North America region.
How does Mambo make money?
Four revenue lines are on record. Dance Workshop Fees are the primary driver. The others are social Dance Event Admission, full Event Passes and festival Hosting and Sponsorship.
Who are Mambo's main competitors?
Regional players on record are Los Angeles Salsa Congress, New York Salsa Congress and Miami Salsa Congress. Direct peers are Latin Street Dance, Yamulee Dance Company, By Your Side Dance Studio and Unified On2 Project. Broad incumbents are L.A. Summer Bachata Festival, Royal Latin Dance Cup and ESCAPE Festival.
Does Mambo have an API?
No public API is recorded for Mambo.
What industry is Mambo in?
Mambo's product category is Dance instruction and social dance events. Its primary akta.pro industry code is MPAGADAE, Ballroom & Latin Dance Shows, with a secondary code of HSACACAI, Party DJ, Music & Audio Services. Its NAICS code is 711120.